Ghanaian Association of Minnesota

What Ghanaian Association of Minnesota does

Ghanaian Association of Minnesota (GhanAM) is a Minnesota-based, constitution-governed nonprofit organization founded to foster unity among individuals of Ghanaian heritage and friends of Ghana residing in Minnesota, to preserve and promote Ghanaian heritage and culture, and to contribute to Ghana's economic development. The organization runs an integrated community program stack: tiered membership subscriptions (Monthly $10, Quarterly $30, Annual $120), an annual signature Ghana Independence Day Gala (ticketed via Zeffy), the Taste of Ghana festival and a 4th of July celebration, the GhanAM Scholarship Foundation (established 2013, with 20 scholarships awarded to date for post-secondary students), and a Mentorship Program that connects members with established professionals. It also operates an online merchandise shop with products priced from $7.50 to $130.

Commercially, GhanAM combines subscription membership dues, suggested-tier donations ($50, $100, $200, $1,000, or custom; one-time/monthly/yearly), event ticket sales, and merchandise revenue. GTM is community-led and event-driven: acquisition runs through word-of-mouth within the Minnesota Ghanaian diaspora, social channels (Facebook, Instagram, TikTok), the www.ghanam.org website, and direct outreach via [email protected]. The organization's geographic scope is single-state (Minnesota); its customer base is a horizontally segmented persona market (Ghanaians in Minnesota, friends of Ghana, and youth/student beneficiaries).

Governance is by an elected executive committee: President Edith Amporful, Vice President Paapa Paintsil, Interim Financial Secretary Henry Apenteng, Treasury Taysia Dowuona Mensah, and Secretary Cyrus Wilson. Headcount is reported at 11–50. Revenue is not publicly disclosed, and GhanAM operates without disclosed institutional funding, parent ownership, or M&A activity.

Name

Ghanaian Association of Minnesota

Legal name

Ghanaian Association of Minnesota

Website

https://ghanam.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

The Ghanaian Association of Minnesota (GhanAM) is a Brooklyn Park-based nonprofit serving Ghanaians and friends of Ghana in Minnesota through tiered memberships, cultural events, a scholarship foundation, and a mentorship program, funded by dues, donations, event tickets, and merchandise.

Ownership category

akta.pro rank

Headquarters

HQ city

Brooklyn Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: The organization generates revenue through annual membership fees with tiered pricing: Monthly ($10), Quarterly ($30), and Annual ($120) plans. This provides recurring revenue for the organization.
2. Donations: Ghanam accepts donations at various levels ($50, $100, $200, $1,000, and custom amounts) on a one-time, monthly, or yearly basis to support families, celebrate heritage, and contribute to development initiatives.
3. Merchandise Sales: The organization operates a shop selling various products including items priced from $7.50 to $130, with some items on sale. This includes general merchandise with no specific product names disclosed.
4. Event Tickets: Revenue generated through ticket sales for events including the Ghana Independence Gala, Taste of Ghana, and 4th of July Celebration.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

The Ghanaian Association of Minnesota (GhanAM) is a nonprofit community organization that provides membership-based cultural and community services to Ghanaians and friends of Ghana living in Minnesota. It sells tiered membership subscriptions (monthly, quarterly, annual), organizes cultural events such as the Ghana Independence Day Gala, Taste of Ghana festival, and 4th of July Celebration, operates the GhanAM Scholarship Foundation for post-secondary students, runs a mentorship program pairing members with professionals, and sells branded merchandise through an online shop.

Product overview

GhanAM operates as a non-profit organization offering a tiered membership platform with monthly, quarterly, and annual subscription plans that provide access to community events, cultural programs, mentorship services, and member resources. The organization runs complementary programs including a Scholarship Foundation established in 2013 that has awarded 20 scholarships, and a Mentorship Program connecting members with professionals. GhanAM organizes community events including the annual Ghana Independence Day Gala, Taste of Ghana festival, and 4th of July Celebration. Additionally, the organization operates an e-commerce shop selling merchandise items. The portfolio consists of the membership platform as the core offering, supplemented by scholarship and mentorship programs, event programming, and retail merchandise.

Differentiator

Problem solved

Functional benefit

Brands

• GhanAM Scholarship Foundation: Scholarship program established to promote post-secondary education and responsible citizenship in the Ghanaian community in Minnesota.

Products and services

• GhanAM Membership Tiered membership subscription offering community members access to events, resources, mentorship programs, and member benefits. Available as Monthly ($10), Quarterly ($30), and Annual ($120) plans.
• GhanAM Scholarship Foundation Financial assistance program that supports post-secondary education for youth in the Ghanaian community in Minnesota. 20 scholarships awarded since inception.
• GhanAM Mentorship Program

Quantifiable outcome

• 20 scholarships awarded to qualified students since 2014

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• National Council of Ghanaian Associations: A US-wide umbrella organization representing multiple regional Ghanaian associations. Comparable as a higher-level coordination body in the same ethnic community, with potential to either support or subsume GhanAM's mission.

Direct peers

• Minnesota African Women's Association: A Minnesota-based nonprofit supporting African women through community programming, mentorship, and advocacy. Comparable as an African-heritage community organization with overlapping programs in mentorship and cultural preservation.
• Nigerian Association of Minnesota: A Minnesota-based diaspora association serving the Nigerian community through cultural events, networking, and member services. Directly comparable as a fellow African diaspora nonprofit operating in the same geography with the same membership, event, and community-preservation model.
• Somali American Parent Association: A Minnesota-based community organization serving the Somali diaspora through cultural, educational, and family-support programming. Directly comparable in mission and operational model to GhanAM's community-preservation and youth-support focus.
• Oromo Community of Minnesota: A Minnesota-based diaspora association serving the Oromo community with cultural events, member services, and community advocacy. Comparable as another African-heritage community organization with similar event-driven engagement and membership structure.
• Liberian Association of Minnesota: A Minnesota-based diaspora association serving Liberians and friends of Liberia with cultural events and community services. Directly comparable as a West African-adjacent community association in the same Minnesota market.
• African Development Center of Minnesota: A Minnesota-based nonprofit serving African immigrant communities with economic development, business support, and community programming. Comparable as a Pan-African community organization with overlapping member base and donor ecosystem in Minnesota.
• Ethiopian Community Association of Minnesota: A Minnesota-based nonprofit serving the Ethiopian diaspora with cultural programming, member services, and community support. Comparable as an African diaspora community association competing for the same Minnesota audience and donor pool.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/share/1WDQnc5qXz/?mibextid=wwXIfr
• Instagraminstagram.com/ghanam_usa?igsh=MWN6MDM5NXB5ODM4dA==
• TikToktiktok.com/@ghanam1957
• Xx.com/realGhanAM
• LinkedInlinkedin.com/company/ghanian-association-of-mn

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ghanaian Association of Minnesota