Bernard Matthews

What Bernard Matthews does

Bernard Matthews Oldenburg GmbH is a German poultry processor founded in 1996 and headquartered in Oldenburg, operating as a wholly-owned subsidiary of the Sprehe Gruppe since July 2016. The company produces fresh and frozen poultry products — including sliced meats (Aufschnitt), convenience products, yogurt-marinated turkey and chicken grill steaks, and an organic (Bio) line — for the German food retail sector and selected neighboring European markets. Its core technology centers on poultry meat processing, cooking, and packaging, with partly worldwide patents protecting novel yogurt-marination methods, poultry-yogurt sausage combinations, and fried fillet strip procedures. The company is BRC, IFS, QS, and ITW certified, supporting access to major European grocery retailers and signaling compliance with recognized food safety and animal welfare standards.

Revenue is generated primarily through one-time sales of branded packaged poultry products into retail and food service channels, supplemented by customer-specific product development for the processing industry using patented procedures. The go-to-market is sales-led, with marketing, sales, and product development closely integrated to deliver innovation into retail SKUs; consumer-side engagement is supported through recipe content on the company website and packaging-based promotional sweepstakes (e.g., gold bar and MyDays voucher giveaways). The headcount range of 11-50 employees at the Oldenburg site indicates a relatively focused branded and product development operation that leverages the parent group's slaughtering, processing, and distribution infrastructure for cost-efficient scale across Europe. No pricing or revenue figures are publicly disclosed.

Name

Bernard Matthews

Legal name

Bernard Matthews Oldenburg GmbH

Website

https://bernard-matthews.de

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Bernard Matthews Oldenburg GmbH is a German poultry processor, founded in 1996 and owned by the Sprehe Gruppe, that produces fresh and frozen branded poultry products — including marinated grill steaks, sliced meats, convenience items, and an organic Bio line — for German and neighboring European food retail and processing industry customers.

Ownership category

akta.pro rank

Product category

Frozen Poultry Products

NAICS

Poultry Processing (311615), Food Manufacturing (311)

SIC

Poultry Slaughtering And Processing (2015), Sausages & Other Prepared Meat Products (2013)

akta.pro primary industry

Further Processed Poultry (Cooked, Breaded, Nuggets, Patties, Wings) (AFANACAC)

akta.pro secondary industries

Frozen Prepared Meat & Seafood Meals (AFANAFAC), Frozen Meat & Poultry Meals & Value-Added Proteins (CRADADAH), Finished Meat-Alternative Prepared Foods (Nuggets, Burgers, Sausages, Ready Meals) (AFANAKAO)

Keywords

• Frozen poultry products
• Marinated grill steaks
• Sliced poultry meats
• Organic chicken products
• Poultry convenience foods

Headquarters

HQ city

Oldenburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Poultry Meat Product Sales: Bernard Matthews Oldenburg generates revenue through the manufacture and sale of fresh and frozen poultry products including sliced meats (Aufschnitt), convenience products, and marinated grill steaks under the Bernard Matthews Oldenburg brand, as well as customer-specific product development for the processing industry.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Bernard Matthews Oldenburg produces and supplies fresh and frozen poultry products—chicken and turkey based—including Aufschnitt (sliced delicatessen meats), convenience items (pre-cooked fillet strips, breast fillets, rissoles), and yogurt-marinated grill steaks. The company supplies German food retailers, adjacent European markets, food service operators, and the further-processing industry with both consumer-packaged branded products and customer-specific industrial solutions.

Product overview

Bernard Matthews Oldenburg is a poultry processing company that produces fresh and frozen poultry products. The company offers a multi-category product portfolio organized around four main product lines: (1) Aufschnitt (sliced/delicatessen meats) featuring various seasoned sliced poultry; (2) Convenience products including pre-cooked fillet strips, breast fillets, and rissoles designed for quick meal preparation; (3) Marinierte Grillsteaks (marinated grill steaks) made with turkey and chicken with yogurt for tenderness, available in Barbecue, Kräuter, Paprika, Knoblauch, and Italienisch varieties; and (4) Bio (organic) products from ecologically controlled farms. Additional products include Industry-specific solutions for food processing companies, Geflügel Köfte, Geflügel Bifteki, Hähnchen Leberkäse, Hähnchen Kebab-Style, and Hähnchen Kasseler. The company belongs to the Sprehe Group, one of Europe's largest full-range providers of fresh and frozen meat products.

Differentiator

Problem solved

Functional benefit

Products and services

• Aufschnitt (Sliced Poultry Meats) Range of seasoned sliced poultry delicatessen meats including Hähnchen Cevapcici Balkan-Art and other varieties, marketed for flavor and low fat content. Distributed through food retail.
• Convenience Products Pre-cooked and ready-to-eat poultry items including Hähnchenbrust Filetstücke, Puten Filetstreifen, and Geflügel Frikadellen, designed for quick meal preparation.
• Marinated Grill Steaks Turkey and chicken steaks marinated with yogurt for tenderness, available in Barbecue, Kräuter, Paprika, and Knoblauch varieties. Innovations protected by patents.
• Bio (Organic) Products Organic poultry products from ecologically controlled farms, with ITW animal welfare certification, spacious barns, winter gardens, and daily outdoor access for organic animals.
• Industry Products (B2B Processing) Customer-specific product development for the further-processing industry using state-of-the-art processing technology and patented procedures. Targeted at food processing companies.
• Hähnchen Filetstreifen Klassik

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Sprehe Gruppe (Sprehe Geflügel- und Tiefkühlfeinkost GmbH & Co. KG)flagshipOthers · 1 July 2016The Bernard Matthews Oldenburg GmbH has been a company of the Sprehe Gruppe since July 2016, headquartered in Cappeln. Sprehe is one of the largest and most powerful full-range suppliers for fresh and frozen meat products in Europe. The family-owned company has been a strong brand in Food Service, Retail, and Industry for more than 30 years. Their broad portfolio includes products made from chicken, turkey, and pork — fresh, frozen, or canned. Own slaughterhouses and processing plants in Germany give direct control over all processes.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• PINGO GmbH & Co. KG: German poultry specialist producing fresh poultry and value-added convenience products for German food retail and food service. Competes with Bernard Matthews Oldenburg's convenience and grill products in identical retail listings under the Edeka/REWE family of grocers.
• Norderland GmbH & Co. KG: Northern-German poultry producer specializing in fresh chicken and further-processed convenience products (fillet strips, marinated cuts) for German retail. Closely comparable operating geography, product mix, and customer base to Bernard Matthews Oldenburg.
• Bell Deutschland GmbH (Bell Food Group, incl. Zimbo Hübner): Bell Food Group's German business (formerly Zimbo Hübner / Hub Brüggemann) produces processed poultry, deli meats, and convenience products for German retail. Direct competitor in Aufschnitt/sliced meats and marinated poultry.
• Heidemark Vertriebsgesellschaft mbH: Major German poultry processor producing turkey and chicken specialties for retail and food service, including marinated and convenience poultry products. Highly comparable to Bernard Matthews Oldenburg in product categories (grillsteaks, fillets, deli-style poultry) and customer base (German food retail).
• Wiesenhof (PHW-Gruppe / Lohmann & Co. KG): Largest vertically integrated poultry producer in Germany, supplying fresh and frozen poultry, further-processed products, and convenience poultry to German grocery. Direct competitor to Bernard Matthews Oldenburg across marinated steaks, fillet strips, and Aufschnitt in the same retail channels.
• Plukon Food Group (Plukon Storkow): Dutch-headquartered poultry group with a major German processing site at Storkow; produces fresh and frozen chicken products including convenience and value-added poultry for European retailers. Directly comparable to Bernard Matthews Oldenburg on further-processed poultry offerings and pan-European retail footprint.
• Rügenwalder Mühle Carl Müller GmbH & Co. KG: German meat and plant-based further-processor with a strong retail brand in sliced/cold-cut and convenience categories, plus a leading meat-alternative range. Comparable to Bernard Matthews Oldenburg on further-processed form, German retail distribution, and shared overlap with BIO/Vegan product positioning.
• FRoSTA AG: German frozen-food manufacturer producing branded poultry and convenience meals (including marinated and ready-to-eat chicken dishes) for European retailers. Overlaps with Bernard Matthews Oldenburg's frozen convenience poultry line in both product format and customer channels.

Broad incumbents

• Tyson Foods, Inc. Global protein incumbent with substantial European poultry production and value-added chicken category offerings. Indirectly comparable to Bernard Matthews Oldenburg in further-processed poultry space, but at vastly greater scale and broader category breadth.

Regional players

• Danpo A/S (Danish Crown Group): Danish poultry processor supplying fresh and chilled poultry products to Northern European retailers, including some German listings. Comparable in product technology and certification profile but primarily active in Scandinavia rather than Germany proper.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bernard-matthews-oldenburg-gmbh

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bernard Matthews