Spiegler Performance Parts
Spiegler Performance Parts designs and manufactures patented stainless steel braided brake line kits for motorcycles and cars, distributes premium European performance brands (CL Brakes, Magura, motogadget, Kellermann), and sells direct-to-consumer plus through an authorized dealer network from its Dayton, Ohio facility.
- Company typePrivate
- Founded-
- HeadquartersDayton, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Spiegler Performance Parts does
Spiegler Performance Parts is a privately held, micro-cap specialty manufacturer and distributor of motorcycle and automotive brake system components headquartered in Dayton, Ohio. The company's core offering is stainless steel braided brake line kits built around two patented technologies: the Torsion Fitting System, which provides adjustable banjo fittings that eliminate line twist during installation, and the Speed Bleeder, a one-person bleeder screw with a built-in check valve. Kits are assembled and tested in-house to FMVSS-106 standards (exceeding 5,000 PSI pressure rating) with a 96-wire stainless braid, DuPont PTFE Teflon lining, and 130+ color combinations backed by a limited lifetime warranty. The catalog spans 2,316 model-specific motorcycle brake line kits plus a custom configurator for bespoke builds.
The business operates a dual go-to-market: direct-to-consumer via spieglerusa.com (with shop-by-bike functionality, account management, and email/newsletter marketing) and a tiered authorized dealer network accessed through a separate B2B portal. Pricing is unit-based, with brake line kits ranging from $69 to $499 depending on motorcycle complexity, brake pads $43.95-$87.95, and premium components such as Magura HC3 master cylinders at $799. Automotive brake lines are sold exclusively through Essex Parts Service Inc., extending reach without a parallel sales infrastructure. The company is led by President Matthias Schaub and reports a headcount of 1-10 employees, indicating a lean operation relative to its catalog breadth.
Beyond its own branded products, Spiegler functions as the US distributor for a curated portfolio of premium European brands, including CL Brakes (French sintered brake pads with TUV/KBA certification, used by Moto2 World Champions), Magura radial master cylinders, motogadget electronics and instruments, Kellermann LED turn signals, MOTOISM 3D-printed components, Wunderkind-Custom accessories, LSL controls, Staubli quick disconnects, ABM reservoirs, Mityvac tools, and Motul brake fluids. This distribution portfolio, combined with the proprietary Spiegler/SYNTO lever sub-brands, positions the company as a one-stop performance parts retailer for the motorcycle aftermarket. No external funding, ownership changes, or M&A activity are disclosed.
Spiegler Performance Parts firmographics
Firmographics- Name
- Spiegler Performance Parts
- Legal name
- Spiegler Performance Parts
- Website
- https://spieglerusa.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Spiegler Performance Parts designs and manufactures patented stainless steel braided brake line kits for motorcycles and cars, distributes premium European performance brands (CL Brakes, Magura, motogadget, Kellermann), and sells direct-to-consumer plus through an authorized dealer network from its Dayton, Ohio facility.
- Ownership category
- akta.pro rank
Spiegler Performance Parts industry classification
Industry- Product category
- Motorcycle Performance Parts
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motor Vehicle Brake System Manufacturing (33634), Automotive Parts and Accessories Retailers (44133)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Aftermarket Brake Components Manufacturing (Pads/Rotors/Calipers/Lines) (IMACANAB)
Keywords
Where Spiegler Performance Parts is headquartered
LocationHeadquarters
- HQ city
- Dayton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Spiegler Performance Parts business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Brake Line Sales: Spiegler generates revenue primarily through the sale of custom and model-specific stainless steel braided brake lines for motorcycles and automobiles. They offer both complete kits and individual lines for custom applications. Products are manufactured to order, typically same or next day shipping.
- Brake Components and Accessories: Sale of brake pads (CL Brakes partnership), master cylinders (Magura), brake fluid reservoirs, speed bleeders, banjo bolts, manifolds, quick disconnects, and brake tools. These are complementary products that support their one-stop brake shop positioning.
- Aftermarket Motorcycle Accessories: Spiegler distributes third-party brands including motogadget instruments and gauges, Kellermann turn signals and lights, MOTOISM components, Wunderkind-Custom parts, and LSL control components. Revenue comes from resale of these branded products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Motorcycle Brake Line Kits |
| Unit Pricing | Pay-as-you-go | CL Brake Pads |
| Unit Pricing | Pay-as-you-go | Magura Master Cylinders |
| Unit Pricing | Pay-as-you-go | Speed Bleeders |
| Unit Pricing | Pay-as-you-go | Staubli Quick Disconnects |
| Unit Pricing | Pay-as-you-go | Mityvac Brake Bleeding Tools |
| Unit Pricing | Pay-as-you-go | Motul Brake Fluids |
| Other | Multi-year contract | Custom Brake Lines |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Spiegler Performance Parts product offering
Product offeringCore offering
Spiegler Performance Parts designs, manufactures, and distributes stainless steel braided brake line kits and accessories for motorcycles, with custom brake line manufacturing capabilities. The company also distributes complementary third-party brands including CL Brakes pads, Magura master cylinders, motogadget electronics, and other motorcycle performance components, sold primarily through its e-commerce site and authorized dealer network.
Product overview
Spiegler Performance Parts operates as a specialty motorcycle performance parts distributor and e-commerce retailer offering its own branded products alongside curated third-party brands. The core product offering centers on Spiegler stainless steel braided brake line kits (available as model-specific kits or custom-designed), complemented by brake system accessories (Speed Bleeders, brake fluid reservoirs, banjo bolts, manifolds, quick disconnects from Staubli, and Motul brake fluids). The company distributes complementary performance brands including CL Brakes (sintered brake pads from France), Magura radial master cylinders (HC1, HC3, Series 195), motogadget instruments and electronics, Kellermann LED turn signals (Made in Germany), MOTOISM 3D-printed parts, Wunderkind-Custom accessories, and LSL control components. Supporting products include SYNTO levers, ABM reservoirs, Mityvac bleeding tools, and CAYO phone accessories. Automotive brake line kits are distributed through ESSEX Parts Service. All motorcycle brake line kits are designed, assembled, and quality-checked in the company's Dayton, Ohio facility with a limited lifetime warranty.
Differentiator
Problem solved
Functional benefit
Brands
- SYNTO: Brand of adjustable brake and clutch levers available in many color combinations
- SYNTO EVO
Products and services
- Spiegler Stainless Steel Brake Line Kits Stainless steel braided brake line kits with patented adjustable banjo fittings (Torsion Fitting System). Available in 160+ color combinations and assembled in Dayton, OH facility with limited lifetime warranty. Designed for motorcycle enthusiasts, racers, and custom bike builders seeking performance upgrades or replacements for stock rubber lines.
- Custom Brake Lines Custom-manufactured brake lines built to customer specifications through an online configurator. Includes motocross, standard, and Type 950 configurations. Quote-based pricing with no returns accepted. Targeted at custom bike builders and owners of unique applications.
- Automotive Brake Line Kits Stainless steel braided brake line kits for automotive applications covering Audi, Acura, BMW, Porsche, Corvette, Ford, Mazda, Mitsubishi, Subaru, Nissan, Honda, Tesla, Toyota, VW, and custom applications. Sold exclusively through ESSEX Parts Service Inc. for automotive enthusiasts, classic car restoration, and performance car builds.
- CL Brake Pads Carbone Lorraine (CL) sintered metal high-performance brake pads manufactured in France with German TUV approval and KBA certification. Used by Moto2 World Champions. Distributed in the US by Spiegler. Street/touring pads priced $43.95-$57.95, street performance $47.95-$57.95, racing $57.95-$87.95.
- Magura Radial Master Cylinders Complete line of Magura radial master cylinders (HC1, HC3 with HCT 90-degree radial design, Series 195). Made in Germany with TUV approval. Magura is the OEM supplier to BMW and KTM. HC3 priced at $799.00. Targeted at high-performance street and racing motorcycle applications.
- Speed Bleeder Patented bleeder screw with built-in check valve enabling one-person brake bleeding. Loosens 1/4 turn and works with standard brake pedal pumping. Available in multiple thread sizes, OEM Style at $7.00 and Stainless Steel at $15.00.
- Staubli Quick Disconnects GP-style quick disconnect couplings from Staubli for brake systems featuring bayonet locking, flush face design, and clean-break technology. Swiss design made in France. Dry Brake Socket priced $245-$369 and Dry Brake Plug at $219. Targeted at professional racing teams and track-day enthusiasts.
- motogadget Electrics and Instruments motogadget electronic products including mo.unit basic/blue digital control units (with Bluetooth LE), mo.lock NFC RFID ignition locks, mo.can signal converters, mo.load, analog gauges (Speedo tiny, Tacho classic), digital instruments (motoscope mini/pro), glassless metal mirrors, and LED turn signals (mo.blaze cone, mo.blaze tens). Targeted at custom motorcycle builders.
- Kellermann Turn Signals LED turn signals and lighting accessories manufactured in Germany including Jetstream, Atto, Atto Integral, Dayron DRL, Bullet 1000, BL 2000 bar end, and Micro 1000 with electronic accessories. Targeted at motorcycle enthusiasts seeking premium lighting upgrades.
- MOTOISM Parts High-end 3D-printed motorcycle components from MOTOISM including model-specific turn signals, push buttons, and body work for BMW, Ducati, Honda, Indian, KTM/Husqvarna, and Triumph motorcycles. Targeted at custom builders and owners of premium motorcycles.
- Wunderkind-Custom Accessories Premium motorcycle accessories from Wunderkind-Custom including fork and shock end caps, seats, axle covers, sprocket guards, brake fluid reservoirs, turn signals, fenders, adjustable levers, and handlebar clamps. Designed for BMW R18, Indian (FTR 1200/S, Scout Bobber, Springfield, Chief, Challenger), Triumph Rocket 3, Bobber models. Founded by Christian Mehlhorn.
- LSL Controls Billet aluminum motorcycle control components from LSL including handlebar riser kits, rearsets, foot pegs (Standard/Race/Extreme), fold-up brackets, X-Bar clamp kits, clip-ons, and multiClip adjustment systems. Targeted at motorcycle enthusiasts and custom builders.
- SYNTO Levers Adjustable brake and clutch levers in the SYNTO and SYNTO Evo product lines with multiple color combinations and replaceable lever ends. Sold under Spiegler's own SYNTO sub-brand. Targeted at motorcycle riders seeking customizable ergonomics and aesthetics.
- Motul Brake Fluids High-performance brake fluids from Motul including DOT 5.1 for DOT 3/4 street systems ($14.95/0.5L) and RBF 600 Factory Line racing brake fluid with 594°F dry boiling point ($24.95/0.5L). Targeted at street riders and professional racers.
- ABM Brake Fluid Reservoirs Billet aluminum brake fluid reservoirs from ABM with 26ml capacity and side gauge, available in black, gold, or silver anodized finishes. Includes stainless steel mounting bracket that can be swiveled/bent for installation. For brake and clutch systems on motorcycles.
- Mityvac Brake Bleeding Tools Professional brake and clutch bleeding equipment from Mityvac including MV 8000 hand vacuum pump ($67.95), MV 6870 compressed air pump ($119.00), and brake line fitting alignment tools ($1.95). For one-person brake bleeding operations.
- CAYO Phone Holders and Cases dokks phone holders and protective phone cases from CAYO designed for motorcycle mounting solutions. Targeted at riders seeking handlebar-mounted device solutions.
Quantifiable outcome
- Exceeds 5,000 PSI pressure rating (FMVSS-106 requires maximum 5,000 PSI)
- +2 more outcomes
Companies that use Spiegler Performance Parts
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Spiegler Performance Parts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Spiegler Performance Parts partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- CL BrakescoreSpiegler distributes CL Brakes' competition-tested sintered metal brake pads. CL Brakes are manufactured in France and have German TUV approval with KBA certification. CL Brakes is active in over 40 countries and sponsored world champions including Johann Zarco, Augusto Fernandez, and Pedro Acosta in Moto2.
- MaguracoreSpiegler offers the complete line of Magura Radial Master Cylinders including HC1, HC3, and Series 195. Magura is the OEM supplier to BMW and KTM. Products are made in Germany with TUV approval. HC3 features patented HCT (Hard Core Technology) with 90-degree full radial design.
- motogadgetminorSpiegler distributes motogadget products including mo.unit basic/blue digital control units, mo.view mirrors, turn signals, push buttons, and instruments. motogadget products feature cutting-edge technology like Bluetooth LE connectivity in the m.unit blue.
- KellermannminorSpiegler distributes Kellermann turn signals and accessories with quality 'Made in Germany.' Products include Jetstream, Atto, Atto Integral, Dayron, Bullet 1000, BL 2000, and Micro 1000 turn signals with LED technology.
- MOTOISMminorSpiegler distributes MOTOISM motorcycle components - inspired by racetrack, high-end 3D-printed parts with plug-and-play design. Products include model-specific turn signals, push buttons, and body work for BMW, Ducati, Honda, Indian, KTM/Husqvarna, and Triumph motorcycles.
- Wunderkind-CustomminorSpiegler distributes Wunderkind-Custom accessories for BMW R18, Indian FTR 1200/S, Indian Scout Bobber, Indian Springfield, Indian Chief, Triumph Rocket 3, Triumph Bobber, and Indian Challenger. Products include fork/shock end caps, seats, mirrors, foot pegs, and appearance parts. Founded by Christian Mehlhorn.
- Essex Parts Service Inc.coreExclusive automotive distributor for all Spiegler automotive brake line applications. Contact: [email protected], Phone 704-824-6030. Essex also offers ESSEX Designed AP Racing Competition Brake Kits.
- StaublicoreStaubli provides GP Style Quick Disconnect couplings for Spiegler brake systems. Swiss design made in France. Used in high-end applications like MotoGP. Features flush face design, bayonet locking system, and clean-break technology for no-spill connection/disconnection.
- ABMminorSpiegler distributes ABM brake fluid reservoirs - billet aluminum reservoirs with side gauge in black, gold, or silver anodized finishes. 26ml capacity with stainless steel mounting bracket that can be swiveled/bent for easy installation.
- LSLminorSpiegler distributes LSL products including handlebar riser clamps, X-Bar clamp kits, rearsets, fold-up brackets, and clip-ons. LSL billet aluminum components are used throughout Spiegler product catalog.
- MityvacminorSpiegler distributes Mityvac brake bleeding tools including MV 8000 hand vacuum pump ($67.95), MV 6870 compressed air pump ($119.00), and brake line fitting alignment tools.
- MotulminorSpiegler distributes Motul brake fluids including DOT 5.1 ($14.95/0.5L) for DOT 3/4 systems and RBF 600 Factory Line racing brake fluid ($24.95/0.5L) with 594°F dry boiling point.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Spiegler Performance Parts competitors and assessment
Company assessmentDirect peers
- Galfer: Spanish/US brake component manufacturer offering stainless steel braided lines, brake pads, and wave rotors for motorcycles and bicycles. Overlaps with Spiegler in braided brake lines and high-performance pad distribution for the motorcycle aftermarket.
- HEL Performance: UK manufacturer of stainless steel braided brake lines and brake pads for motorcycles, with strong e-commerce DTC and dealer network. Directly comparable to Spiegler in product category, target rider, and online configurator-driven sales model.
- Pro Braking: UK manufacturer of stainless steel braided brake lines and custom brake hose kits for motorcycles, with online configurator sales. Closely matches Spiegler's configurator-driven custom line business and motorcycle focus.
- Goodridge: UK-based global leader in stainless steel braided brake lines, hose, and fittings for motorcycles, automotive, and motorsport. Spiegler's closest direct competitor in the motorcycle aftermarket brake line category, with overlapping product, customer base, and racing heritage.
- Magura: German manufacturer of motorcycle brake components (radial master cylinders, brake lines) and OEM supplier to BMW and KTM. Directly comparable as a brake component maker, and also a current Spiegler distribution partner — meaning Magura is both supplier and category peer.
- Venhill: UK specialist in braided brake lines, clutch lines, and cable kits for motorcycles, scooters, and quads. Comparable to Spiegler's model-specific brake line catalog and powersports aftermarket positioning.
Emerging players
- Performance Machine: US manufacturer of aftermarket wheels, brakes, and controls for V-twin and cruiser motorcycles. Comparable as a US-based specialty motorcycle performance parts brand targeting the same enthusiast and custom builder segments Spiegler serves.
Broad incumbents
- Brembo: Italian global leader in high-performance braking systems for motorcycles, automotive, and racing. While Spiegler is a niche aftermarket specialist, Brembo represents the incumbent scale competitor whose OEM relationships and brand halo influence the premium brake parts category Spiegler serves.
- AP Racing: UK designer and manufacturer of high-performance brake and clutch systems for motorsport and premium road vehicles. Comparable in that Spiegler-aligned distributor Essex Parts explicitly offers AP Racing kits, making AP an adjacent player in the same premium brake ecosystem.
- EBC Brakes: US-based broad-line aftermarket brake parts manufacturer (pads, rotors, lines) for motorcycles, ATVs, and cars. Comparable to Spiegler's aftermarket brake components and accessories distribution model, but operating at much larger scale across product lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Spiegler Performance Parts social profiles
Digital presenceSpiegler Performance Parts financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spiegler Performance Parts leadership team
Management profileNumber of profiles
Profiles1 record
Spiegler Performance Parts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spiegler Performance Parts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spiegler Performance Parts
What does Spiegler Performance Parts do?
Spiegler Performance Parts designs, manufactures, and distributes stainless steel braided brake line kits and accessories for motorcycles, with custom brake line manufacturing capabilities. The company also distributes complementary third-party brands including CL Brakes pads, Magura master cylinders, motogadget electronics, and other motorcycle performance components, sold primarily through its e-commerce site and authorized dealer network.
Is Spiegler Performance Parts a public or private company?
Spiegler Performance Parts is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Spiegler Performance Parts founded?
Spiegler Performance Parts was founded in -1. It employs 1 to 10 people.
Where is Spiegler Performance Parts based?
Spiegler Performance Parts is headquartered in Dayton, United States, in the North America region.
How does Spiegler Performance Parts make money?
Three revenue lines are on record. Brake Line Sales are the primary driver. The others are brake Components and Accessories and aftermarket Motorcycle Accessories.
Who are Spiegler Performance Parts's main competitors?
Direct peers on record are Galfer, HEL Performance, Pro Braking, Goodridge, Magura and Venhill. Performance Machine is listed as an emerging player. Broad incumbents are Brembo, AP Racing and EBC Brakes.
Does Spiegler Performance Parts have an API?
No public API is recorded for Spiegler Performance Parts.
What industry is Spiegler Performance Parts in?
Spiegler Performance Parts's product category is Motorcycle Performance Parts. Its primary akta.pro industry code is IMACANAB, Aftermarket Brake Components Manufacturing (Pads/Rotors/Calipers/Lines). Its NAICS code is 336991 and its SIC code is 3751.