What VISUAL STORE SPAIN does

Visual Store Spain is a privately held advertising services and visual communication company based in Madrid, Spain, operating since 1998 with a team of 1-10 employees. The company provides custom advertising, graphic design, and media production services to businesses in Madrid and surrounding areas, specializing in three core product lines: custom exhibition stands for trade shows and corporate events, corpóreas (three-dimensional letters and signage for business identification), and high-quality large-format digital printing on substrates including rigid materials, vinyls, banners, and canvases. Its portfolio extends to six additional product categories — vinyls, signs, banners, displays, corporate merchandising, and window display design — serving as add-on services to the core offerings.

The company operates a project-based, quote-driven revenue model with no standardized pricing tiers, delivering end-to-end services from design through fabrication and installation. Its go-to-market is sales-led and locally focused, relying on a single Madrid office, direct phone/email contact, a portfolio website, and content marketing via an educational blog. Visual Store's customer base includes enterprise clients such as Carrefour, Sony, Body Factory, Egarsat, and MRM McCann, alongside SMB clients like Casa Novillo, spanning retail, consumer electronics, fitness, professional services, advertising, and hospitality sectors.

The business is independently operated with no disclosed parent company, institutional investors, funding rounds, or management team details. Visual Store holds a registered trademark for its brand name and logo in Spain and claims over 15 years of specialized industry experience. The company has no disclosed revenue, operates exclusively in the domestic Spanish market (primarily Madrid), and has no identified API, software platform, or AI/ML capabilities — positioning it as a traditional local services business rather than a scalable technology venture.

Name

VISUAL STORE SPAIN

Legal name

Visual Store

Website

https://visual-store.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Visual Store Spain is a Madrid-based advertising services company providing custom exhibition stands, corpóreas (3D signage), and large-format digital printing to businesses across retail, corporate, fitness, and event sectors in the Madrid area.

Ownership category

akta.pro rank

Product category

Custom Advertising Services

NAICS

Sign Manufacturing (33995), Indoor and Outdoor Display Advertising (541850)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Corporate Event Decor, Branding & Signage (HSACADAJ)

akta.pro secondary industries

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD), Promotional Products & Branded Merchandise Retail (CRALAJAM)

Keywords

• Advertising services
• Exhibition stand design
• Dimensional signage fabrication
• Large format printing
• Visual merchandising

Headquarters

HQ city

Puente De Vallecas

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Advertising Services: Project-based custom advertising services including design, fabrication, and installation of stands, corpóreas, and signage. Pricing varies based on project scope, materials used, and complexity of design. Customers contact the company for personalized quotes tailored to their specific requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Visual Store Spain designs, fabricates, and installs custom advertising materials including exhibition stands for trade shows, 3D dimensional letters (corpóreas) for storefronts and interior identification, and large-format digital printing on rigid supports, banners, vinyls, and canvases. The company provides end-to-end project coordination from design through installation for corporate, retail, and event clients in Madrid and surrounding areas.

Product overview

Visual Store Spain operates as an advertising services company offering a portfolio of visual communication and signage products. The core offerings include custom-designed exhibition stands (Stands en Madrid), 3D dimensional letters (Corpóreas), and high-quality digital printing services (Impresión Digital). These core services are supported by add-on products including vinyls, signs (Rótulos), banners (Lonas), displays, corporate merchandising, and window display design (Escaparatismo). The company serves businesses, events, retail, and corporate clients in Madrid and surrounding areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Stands en Madrid (Exhibition Stands) Custom-designed exhibition stands and booths for trade shows, business exhibitions, corporate events, conferences, product launches, and festivals. Offered as a project-based, quote-priced service for businesses participating in such events.
• Corpóreas (Dimensional Letters and Signage) Custom 3D dimensional letters and signage for interior and exterior business identification. Available in materials including aluminum, steel, PVC, acrylic (metacrilato), wood, and stainless steel, with options for illumination and custom finishes.
• Impresión Digital (Digital Printing) High-quality digital printing services covering rigid substrates, banners (lonas), acid and transparent/opaque vinyls, and canvases. Used for signage, commercial exhibitions, wall graphics, window signage, and billboards.
• Vinilos (Vinyl Printing and Installation) Vinyl printing and installation services including acid vinyl, transparent vinyl, opaque vinyl, and micro-perforated vinyl for windows and vehicles.
• Rótulos (Custom Signs) Custom signage and labels for doors, offices, and businesses, including wooden signs, plastic engraved signs, and illuminated signs.
• Lonas (Large-Format Banners) Large-format banner printing services for various applications including events, advertising campaigns, and promotional displays.
• Displays Display products including photocall backgrounds, exhibition displays, and promotional display units for events and retail.
• Merchandising (Corporate Merchandising) Corporate merchandising services for businesses to promote their brand through custom promotional products and materials.
• Escaparatismo (Window Display Design) Window display design services including window dressing with movement effects for retail stores and businesses to attract customers.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves1 record

Expansion highlights3 records

Broad incumbents

• Pixartprinting: Pixartprinting is a leading European online printing company offering large-format, signage, displays, and visual merchandising products. It competes in the same large-format digital printing and rigid-substrate categories as Visual Store, primarily through e-commerce channels across Europe.
• MOO Print: MOO is an online design and print company offering business cards, marketing materials, signage, and large-format printing for SMBs and brands. It overlaps with Visual Store's digital printing and customized marketing material capabilities through a digital-first delivery model.
• FASTSIGNS International: FASTSIGNS is a global signage franchise network producing custom signs, graphics, vehicle wraps, and visual displays for B2B customers. Its franchise model and product breadth — including dimensional letters, banners, and digital printing — closely parallel Visual Store's service mix at much larger scale.
• Vistaprint (Vista / Cimpress): Vista (formerly Vistaprint) operates a global online printing and signage platform serving small businesses with marketing materials, signage, banners, and display products. It overlaps with Visual Store's digital printing, vinyl, and banner offerings but at much greater scale and with self-serve online ordering.
• Signarama: Signarama operates a franchise network of custom signage stores including locations in Spain, offering signs, vehicle graphics, banners, and digital printing for businesses. It overlaps directly with Visual Store's corpóreas, vinyl, and signage offerings within the same Madrid/Spain market.

Others

• Avery Dennison: Avery Dennison manufactures pressure-sensitive vinyl, reflective films, and signage materials used across the large-format printing and signage industry. It is a key materials supplier that enables Visual Store and similar signage shops rather than a direct competitor.
• HP Large Format Printing: HP produces large-format printers and related inks and substrates used by commercial print and signage providers including shops like Visual Store. It is a technology enabler rather than a competitor, defining the equipment ecosystem in which custom signage operators work.
• 3M Commercial Solutions: 3M's Commercial Solutions division produces graphic films, vinyls, and signage substrates widely used by custom signage and digital printing providers. It is an industry enabler and ecosystem participant supplying materials to shops like Visual Store.

Direct peers

• CEVICAL: CEVICAL is a Spanish company specializing in custom exhibition stands, modular displays, and event branding solutions for trade shows and corporate events. It directly competes with Visual Store's core stand-building and corpóreas offerings for the same Spanish B2B exhibitor base.
• Trison: Trison is a Spanish visual communication and audiovisual solutions company providing digital signage, exhibition displays, and in-store visual experiences. Its Spanish footprint, focus on retail and event displays, and integrated audiovisual offerings make it a direct comparable to Visual Store's signage and display services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/visualstore1

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VISUAL STORE SPAIN