Name

Lyceus Group

Website

https://lyceusgroup.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Financial Public Relations Services: Lyceus Group generates revenue through providing boutique financial public relations services, including PR campaigns for ETF launches, executive visibility programs, and media relations within the financial services industry.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Lyceus Group is a boutique public relations firm that delivers financial services PR campaigns, including media relations, executive visibility programs, and launch support for ETFs and mutual fund products. The firm also offers brand identity development, content, and strategic planning services to financial services clients operating in crowded media landscapes.

Product overview

Lyceus Group is a boutique financial public relations firm offering PR services to the financial services industry. The company provides a unified service offering centered on financial PR, including enhancing executive visibility and supporting ETF launches for clients such as F/m Investments amid a crowded media landscape.

Differentiator

Problem solved

Functional benefit

Products and services

• Financial Public Relations Services Boutique financial public relations services including media relations, executive visibility enhancement, and ETF launch support for asset management clients such as F/m Investments.
• Brand Identity Development Brand identity development services offered to clients as part of Lyceus Group's marketing services portfolio.
• Content Services Content creation and development services offered by Lyceus Group to support client marketing and communications objectives.
• Strategic Planning Services Strategic planning services delivered by Lyceus Group as part of its marketing services portfolio for client communications and brand positioning.

Quantifiable outcome

• Shortlisted for PR Campaign of the Year at the 2026 With Intelligence Mutual Fund & ETF Awards

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• F/m InvestmentscoreStrategic or Co-development PartnerLyceus Group partnered with F/m Investments on a PR campaign focused on enhancing executive visibility and launching ETFs in a crowded media landscape. This partnership resulted in Lyceus Group being shortlisted for PR Campaign of the Year at the 2026 With Intelligence Mutual Fund & ETF Awards.

Scale indicators1 record

Recent moves2 records

Expansion highlights2 records

Direct peers

• Gregory FCA: Full-service public relations firm with a dedicated financial services practice serving asset management, financial technology, and professional services clients. Comparable mid-sized financial PR specialist.
• Prosek Partners: Independent financial communications and marketing firm specializing in asset management, alternatives, and financial services PR. Direct competitor to Lyceus in the boutique financial PR space with similar vertical focus.
• ICR (ICR Inc.): Strategic communications and advisory firm with deep expertise in financial services, asset management, and capital markets IR/PR. Direct competitor offering investor relations and PR services to similar ETF and mutual fund clients.
• Sloane & Company: Specialized financial communications and investor relations firm serving financial services, media, and technology clients. Direct boutique-scale peer in financial PR advisory.
• Joele Frank, Wilkinson Brimmer Katcher: Specialized financial communications firm focused on M&A, IR, and corporate communications for financial services clients. Comparable boutique-scale financial PR specialist competing for similar asset management mandates.
• BackBay Communications: Boutique PR and marketing communications firm focused exclusively on financial services including asset management, fintech, and financial technology. Closest comparable in scale and vertical specialization.
• Sard Verbinnen & Co: Leading strategic communications firm specializing in M&A, investor relations, and crisis management for financial services and corporate clients. Direct competitor in financial communications advisory.
• Abernathy MacGregor: Strategic communications advisor specializing in corporate and financial communications for complex situations including M&A, IR, and crisis. Comparable boutique financial PR firm serving financial services clients.

Broad incumbents

• Finsbury Glover Hering: Global strategic communications firm with a strong financial services practice serving asset managers, banks, and corporates. Comparable to Lyceus as a financial PR specialist, though far larger in scale and broader in scope.
• Brunswick Group: Global advisory firm with one of the largest financial services communications practices, serving asset managers, banks, and corporations. Comparable in financial PR delivery but at materially greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/lyceusgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lyceus Group