North Jacklin Motor Group

What North Jacklin Motor Group does

North Jacklin Motor Group is a privately held, family-founded multi-franchise automotive dealership group headquartered in Mackay, Queensland, Australia. Founded in 1961 by North and Judy Jacklin and operating under Dealer Licence LMCT 2301759, the group runs nine vehicle-retail and aftersales franchises from a small cluster of locations on Gregory and Gordon Streets in Mackay: North Jacklin Nissan, Mackay Mitsubishi, North Jacklin Subaru, North Jacklin Honda, North Jacklin Suzuki, BYD Mackay (EV), a Mercedes-Benz brand point, KGM (SsangYong), and Foton, together with North Jacklin Used Cars, North Jacklin Parts, and North Jacklin Service. The group employs 51-100 staff (with 30+ named sales, service, parts and finance personnel), serves retail consumers and small commercial fleet buyers in the Mackay catchment and broader Queensland, and holds a 4.7/5 rating across 745 customer reviews.

The core technology layer is the Dealer Studio-powered dealer website, providing online inventory search and filtering, a 5-minute finance pre-approval form, and Redbook-spec integration on vehicle detail pages; there is no public API, no mobile app, and no disclosed AI/ML capabilities. The business model is a multi-stream dealership platform: (1) new-vehicle sales at per-unit Drive Away prices across the franchise portfolio; (2) used and demonstrator vehicle sales, including trade-in valuation as a lead-in; (3) aftersales service and repairs for the represented brands via bookable appointments; (4) parts and accessories sold in-store and through an eBay Parts Store; (5) finance and insurance broking through three in-house Business Managers, generating commission/fee revenue from credit providers and insurers; and (6) fleet and business sales via a dedicated fleet enquiry workflow. Customer segments are distributed across retail and small commercial buyers with no enterprise anchors disclosed, and pricing is per-vehicle for stock, quote-based for service/parts/finance.

Name

North Jacklin Motor Group

Legal name

North Jacklin Motor Group

Website

https://northjacklin.com.au

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

51–100 employees

Short description

North Jacklin Motor Group is a family-founded, multi-franchise automotive dealership group in Mackay, Queensland, operating nine vehicle brands plus used cars, service, parts and finance broking for retail and small commercial customers in the regional catchment.

Ownership category

akta.pro rank

Headquarters

HQ city

Mackay

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. New vehicle sales: Sale of brand-new vehicles from authorised franchises (Nissan, Mitsubishi, Subaru, Suzuki, Honda, Mercedes-Benz, BYD, KGM, Foton) at listed Drive Away prices. Pricing displayed on a per-vehicle basis on the website.
2. Used and demo vehicle sales: Sale of pre-owned and demonstrator vehicles through the North Jacklin Used Cars site at 93 Gordon St and main inventory listings. Includes trade-in valuation as a lead-in mechanism.
3. Vehicle service and repairs: After-sales servicing for Mitsubishi, Honda, Suzuki, BYD, Nissan, Subaru, KGM and Foton via bookable service appointments (Service Enquiry option).
4. Parts and accessories sales: Sale of genuine OEM spare parts, tools and car accessories via in-store counter at North Jacklin Parts (49 Gordon St) and online via the eBay parts store.
5. Vehicle finance and insurance broking: In-house finance team (Business Managers Luke Camilleri, Aimee Mayger, Sue Wright) arranges finance, insurance and credit products via a 5-minute online application form, generating commission/fee revenue from credit providers and insurers.
6. Fleet and business sales: Multi-vehicle fleet sales and ongoing account servicing to commercial buyers via dedicated Fleet Enquiry and Fleet page.

Pricing tiers

Go-to-market motion1 record

Core offering

North Jacklin Motor Group operates authorised new-vehicle dealerships for Nissan, Mitsubishi, Subaru, Suzuki, Honda, Mercedes-Benz, BYD, KGM and Foton in Mackay, Queensland, alongside a used-car operation, authorised servicing for Mitsubishi/Honda/Suzuki/BYD/Nissan/Subaru/KGM/Foton, a genuine parts and accessories department with an online eBay parts store, in-house finance and insurance broking via a 5-minute online application, and dedicated fleet and business sales.

Product overview

North Jacklin Motor Group is a multi-franchise automotive dealership platform based in Mackay, QLD, Australia, that has been operating for 60 years. Rather than a single product, the offering is structured as a hub-and-spoke franchise portfolio: a central dealership group operates dedicated sub-brand franchises — North Jacklin Nissan, Mackay Mitsubishi, North Jacklin Subaru, North Jacklin Honda, North Jacklin Suzuki, and BYD Mackay — together with a North Jacklin Used Cars channel for pre-owned stock. Layered on top of vehicle sales are the North Jacklin Service (servicing and repairs), North Jacklin Parts (parts and accessories, with an eBay Parts Store channel), Finance Services, and Fleet Services modules that extend the core dealership platform into the full vehicle ownership lifecycle.

Differentiator

Problem solved

Functional benefit

Brands

• North Jacklin Nissan: Authorised Nissan dealership location of the group at 49 Gordon St, Mackay QLD 4740.
• North Jacklin Subaru
• Mackay Mitsubishi
• North Jacklin Honda
• North Jacklin Suzuki
• BYD Mackay
• North Jacklin Used Cars
• North Jacklin Parts
• North Jacklin Service - Mitsubishi, Honda, Suzuki and BYD

Products and services

• New vehicle sales Sale of brand-new vehicles from nine authorised franchises (Nissan, Mitsubishi, Subaru, Suzuki, Honda, Mercedes-Benz, BYD, KGM, Foton) listed at Drive Away prices on the website. Customers can search, filter and enquire online before completing purchase at the group's Mackay showroom locations.
• Used and demonstrator vehicle sales Sale of pre-owned and demonstrator vehicles across the brands the group represents, including trade-in appraisal, displayed at price bands from approximately $5,000 to $150,000 on the website.
• Vehicle servicing and repairs After-sales servicing, maintenance and mechanical repair work for vehicles of the group's authorised brands, scheduled via the Service Enquiry form and managed by two Service Managers (Tom Dillon and Ian Ferrier) covering different brand portfolios.
• Genuine parts and accessories Sale of genuine OEM spare parts, tools and accessories for the group's authorised brands, available in-store at North Jacklin Parts and online through the North Jacklin Spare Parts eBay store.
• Vehicle finance and insurance broking In-house finance and insurance broking supporting vehicle purchases, initiated through a 5-minute online finance application form and processed by Business Managers, with terms subject to credit assessment.
• Fleet and business sales Multi-vehicle fleet sales and ongoing account servicing for commercial and business buyers, initiated through a dedicated Fleet Enquiry channel and supported by the group's sales, finance, service and parts teams.

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Recent moves5 records

Expansion highlights5 records

Others

• Big Jacklin (no relation) / Jacklin Motor Group WA: Separate Western Australia-based dealership using a similar 'Jacklin' brand name is a thematic/adjacent comparator in regional Australian automotive retail, but it operates in a different state and is unrelated to North Jacklin Motor Group.

Broad incumbents

• Suttons Motors: Large Australian family-founded automotive retail group operating across multiple states, representing brands including Nissan, Subaru, Mitsubishi, and Honda. Comparable multi-franchise dealership model with a similar family-ownership heritage and full-lifecycle offering.
• Peter Warren Automotive Holdings: ASX-listed (PWR) franchised automotive dealer group operating across NSW and Queensland, representing many of the same OEM brands as North Jacklin (e.g., Nissan, Subaru, Mitsubishi, Honda, Mercedes-Benz). Comparable multi-brand dealership model with similar full-lifecycle service/parts/finance offering.
• Eagers Automotive Limited: Australia's largest automotive retailer (ASX:APE), operating hundreds of franchised dealerships across all major brands nationwide. Comparable because it sells the same OEM brands (Nissan, Mitsubishi, Subaru, Honda, Mercedes-Benz) through authorized franchised dealerships, but operates at vastly greater scale and geography than North Jacklin's single-city footprint.
• AHG (Automotive Holdings Group): Major Australian automotive dealer group (now part of Eagers) historically operating in regional and metropolitan markets across multiple OEM brands overlapping with North Jacklin. Comparable multi-brand franchise retailer though substantially larger and geographically diversified.
• Autosports Group Limited: ASX-listed multi-brand automotive dealer group with franchises across Australia, including Subaru, Nissan, Mitsubishi, Honda and other brands overlapping with North Jacklin's portfolio. A broader incumbent peer with overlapping OEM relationships but wider geographic reach.

Regional players

• Tony Ireland Group: Regional multi-franchise automotive dealer group in Townsville/North Queensland representing Nissan, Holden (legacy), Subaru, and other brands. Comparable as a regional Queensland multi-brand dealer operating a similar full-lifecycle model in a non-metropolitan market.
• Motorama Group: Large multi-franchise automotive dealer group headquartered in Queensland, representing many of the same brands (Nissan, Mitsubishi, Subaru, Honda, etc.). Comparable multi-brand dealership model with significant Queensland presence, though serving a different regional catchment.

Direct peers

• Cricks Motor Group: Regional Queensland-based multi-franchise automotive dealer group operating out of Townsville and Sunshine Coast, representing several overlapping brands. Closely comparable as a regional multi-franchise dealer with full sales/service/parts operations competing in the same Queensland market corridor.
• Trinity Automotive Group: Multi-brand automotive dealer group operating in regional Queensland markets, representing brands overlapping with North Jacklin's portfolio. Closely comparable regional peer competing for similar customer demographics in adjacent Queensland regions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/NorthJacklin1
• Facebookfacebook.com/northjacklinsocial
• LinkedInlinkedin.com/company/north-jacklin

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Jacklin Motor Group