conectandostartups

What conectandostartups does

Conectando Startups is a Spanish-language business media and content platform founded in 2017 and based in Madrid, Spain. It operates as a WordPress-based blog and news site targeting Spanish-speaking entrepreneurs, startup founders, and small and medium-sized enterprises (PYMES), publishing free editorial content across more than 15 business verticals including Actualidad (News), Emprendimiento (Entrepreneurship), Contabilidad (Accounting), Fiscal (Tax), Inversión (Investment), Marketing, Recursos Humanos (HR), Economía, and Formación (Training). The platform has accumulated over 1,700 published articles, with particularly dense coverage of Madrid's startup ecosystem, including government-backed programs such as RETECH Madrid, Innovation Forum events, and Foro de Inversión activities run by the Comunidad de Madrid's Redes de Emprendimiento Digital.

The business model is content-led and advertising-supported. The site is free to access with no subscription, product sales, or paid features; revenue is generated through advertising placements and sponsored content partnerships with brands and service providers (e.g., Europaband, Galanta, cdmon hosting, Wiwink, Freecash). Distribution occurs through the website plus organic social channels (Instagram, Facebook, YouTube) and an email newsletter, with no paid performance marketing or sales motion apparent. The company is privately held, has 1-10 employees, has not raised institutional funding, and appears to be founder-operated with no disclosed management team, ownership structure, or external investors.

There is no evidence of proprietary technology beyond a standard WordPress CMS, no AI/ML capabilities, no SaaS or product offerings, no mobile app, no API integrations, and no patents, trademarks, or certifications. The platform's stated value proposition is being a one-stop Spanish-language resource for practical business education, fiscal and accounting guidance, marketing strategy, and Madrid startup ecosystem news. The strategic relationship with the Comunidad de Madrid is the most significant partnership, generating recurring event coverage and editorial pipeline.

Name

conectandostartups

Legal name

Conectando Startups

Website

https://conectandostartups.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Conectando Startups is a Madrid-based Spanish-language business media platform that publishes free editorial content covering entrepreneurship, accounting, fiscal, marketing, investment, and HR topics for Spanish-speaking startup founders and SMB owners.

Ownership category

akta.pro rank

Product category

Business Media (Entrepreneurship and Startup Content)

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Services-Advertising (7310)

akta.pro primary industry

Business Planning, Pitching & Competitions (Pitch Decks, Demo Days) (EDAMAHAB)

akta.pro secondary industry

E-commerce & Online Business (Marketplaces, DTC) (EDAMAHAH)

Keywords

• Startup business media
• Entrepreneurship education
• Spanish startup news
• SME business content
• Startup ecosystem coverage

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising and sponsored content: The platform generates revenue through advertising placements and sponsored content partnerships with brands targeting the startup and entrepreneur audience. Articles frequently reference sponsored partner content such as Europaband, Galanta, cdmon hosting, and other service providers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Conectando Startups operates a Spanish-language online media and content publication that publishes articles, news, and guides for entrepreneurs, startup founders, and small businesses. The site covers multiple business verticals — entrepreneurship, accounting, fiscal/tax matters, investment, marketing, HR, and professional training — and is monetized through advertising and sponsored content. It also provides editorial coverage of Spanish startup ecosystem events and government programs such as RETECH Madrid and the Innovation Forums.

Product overview

Conectando Startups is a Spanish-language business media and content publication platform that provides articles, news, and resources covering entrepreneurship, startups, accounting, fiscal matters, investment, marketing, and professional training. The platform does not offer distinct technology products or SaaS offerings; it functions as an editorial media site publishing content across multiple business and startup-related categories including Actualidad (News), Contabilidad (Accounting), Emprendimiento (Entrepreneurship), Fiscal (Tax), Inversión (Investment), Marketing, and Formación (Training).

Differentiator

Problem solved

Functional benefit

Products and services

• Conectando Startups Blog and News Platform
• Email Newsletter Subscription

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Comunidad de Madrid (Redes de Emprendimiento Digital)coreStrategic or Co-development Partner · 5 November 2025Conectando Startups provides coverage and content related to the Redes de Emprendimiento Digital program run by the Comunidad de Madrid. The platform has published multiple articles about Innovation Forum events, the RETECH Madrid acceleration program, and the Foro de Inversión events that connect startups with corporations. The platform actively promotes and reports on these government-backed startup support initiatives.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Emprendedores: Long-standing Spanish-language media brand dedicated to entrepreneurship and SME management, publishing articles across accounting, fiscal, marketing, and business planning — directly overlapping with Conectando Startups' topic mix and Spanish-speaking SMB audience.
• Marketing4eCommerce: Spanish-language blog specializing in digital marketing and e-commerce topics, with similar content-led GTM and Spanish-speaking entrepreneur audience — directly comparable on the marketing/online-business content axis.
• El Referente: Spanish digital publication focused on the Spanish startup ecosystem, covering investment rounds, accelerators, founder interviews, and government-backed programs — directly comparable to Conectando Startups' coverage of RETECH, Innovation Forum, and Foro de Inversión.
• Pymes y Autónomos: Established Spanish blog targeting SMEs and freelancers with practical content on taxation, accounting, invoicing, and compliance — strongly overlapping the Contabilidad, Fiscal, and Marketing categories that anchor Conectando Startups' editorial output.
• TodoStartups: Spanish digital media outlet aggregating startup news, founder interviews, and ecosystem coverage for Spain, mirroring Conectando Startups' news and entrepreneurship categories and Spanish startup ecosystem focus.

Others

• South Summit: Leading Spain-based startup and investor conference operating an associated media channel; not a direct publishing peer but an ecosystem participant whose investment forum and demo-day coverage closely overlaps with events Conectando Startups reports on.
• Impact Hub Madrid: Madrid-based startup ecosystem hub providing incubation, content, and programming for social-impact entrepreneurs — adjacent rather than directly competitive, but part of the same Comunidad de Madrid-funded entrepreneurship network that Conectando Startups covers.

Emerging players

• IEBS Digital School: Spanish online business school offering courses, articles, and digital-business training for entrepreneurs and marketers — overlaps with Conectando Startups' Formación and entrepreneurship education verticals but operates primarily in paid EdTech rather than ad-supported editorial.

Broad incumbents

• APD (Asociación para el Progreso de la Dirección): Established Spanish business leadership association that publishes managerial content and runs high-profile events for executives — broader incumbent serving an overlapping Spain-based executive and SME audience with adjacent business-education content.
• Forbes Spain: Spanish edition of a global business publication covering startups, entrepreneurship, and SME strategy — broader incumbent with substantially larger resources that competes for the same Spanish-speaking entrepreneur and SMB advertising audiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCBzA2Wb_dxYUwgz5_lL_GSA
• Facebookfacebook.com/conectandostartups
• Instagraminstagram.com/conectandostartups
• Xx.com/conect_startups
• LinkedInlinkedin.com/company/conectando-startups

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about conectandostartups