Empowering Minds Resource Center

What Empowering Minds Resource Center does

Empowering Minds Resource Center (EMRC) is a Maryland-based, privately held behavioral healthcare agency headquartered in Owings Mills that delivers outpatient mental health, psychiatric rehabilitation, and care coordination services to children, adolescents, and adults. Founded in 2006, EMRC operates six physical locations across Maryland counties — Owings Mills, Baltimore City, Baltimore County, Prince George's County, Harford County, and Anne Arundel County — complemented by telehealth delivery. Its service portfolio includes individual, group, and family therapy, psychiatric medication management, an Outpatient Mental Health Center (OMHC), Psychiatric Rehabilitation Programs for Adults and Minors (PRP/A, PRP/M), Targeted Case Management, Comprehensive Case Management for the Maryland Medical Day Care Services Waiver, the Targeted Life Skills (TLS) Program, school-based therapy, and transportation support. The organization holds a CARF Three-Year Accreditation through 2026, signaling conformance to internationally recognized behavioral health quality standards.

EMRC generates revenue through three primary streams: (1) reimbursement from Maryland Medicaid and contracted Managed Care Organizations (Amerigroup, Kaiser Permanente, Maryland Physicians Care, MedStar Family Choice, Priority Partners, United Healthcare); (2) commercial insurance reimbursement (Aetna, Cigna, Carefirst, Anthem, GEHA, Humana, United Healthcare, Optum); and (3) self-pay services priced at $155-$255 per session, with a sliding-scale discount available for individuals at or below 200% of the federal poverty guidelines. A fourth managed-services stream derives from case management under the Maryland Medical Day Care Services Waiver. Distribution is referral-driven: the agency receives client referrals from the Baltimore City Department of Social Services (BCDSS Wellness Program), Baltimore City Public Schools, Harford County Public Schools, the Department of Public Safety and Correctional Services, and the Baltimore City Department of Juvenile Services, supplemented by community outreach and a digital presence across website, social media, and email newsletters.

EMRC's underlying technology is a healthcare service delivery platform centered on a standard Electronic Health Records system (InSync) with telehealth-enabled visit workflows; the company does not disclose proprietary technology, AI capabilities, or data products. The go-to-market motion is sales-led and referral-based, with a small leadership team (CEO Wayne Hart, Managing Partners Tiffinie Carroll and Stacey Bass, Medical Director Bobbie Nnodim) overseeing clinical and operational delivery across the multi-county footprint. Ownership is internally held among the managing partners and leadership team, with no external institutional investment, private equity backing, or public ownership identified.

Name

Empowering Minds Resource Center

Legal name

Empowering Minds Resource Center, LLC

Website

https://emrcgroup.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Empowering Minds Resource Center is a Maryland-based behavioral healthcare agency operating six locations that provides outpatient mental health therapy, medication management, psychiatric rehabilitation, and care coordination services to children, adolescents, and adults, reimbursed primarily through Medicaid and commercial insurance.

Ownership category

akta.pro rank

Product category

Outpatient Mental Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Behavioral Health & Cognitive Support Coordination (Dementia, Depression, SUD) (HSABAIAF)

akta.pro secondary industry

General Mental Health Therapy Platforms (Talk Therapy) (HLALAEAA)

Keywords

• Outpatient mental health services
• Psychiatric rehabilitation programs
• Behavioral healthcare agency
• Case management services
• Therapy and medication management

Headquarters

HQ city

Owings Mills

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Medicaid and Managed Care Organization Reimbursement: EMRC receives reimbursement through Maryland Medicaid and various Managed Care Organizations (MCOs) including Amerigroup, Kaiser Permanente, Maryland Physicians Care, MedStar Family Choice, Priority Partners, and United Healthcare for mental health and psychiatric rehabilitation services.
2. Insurance Reimbursement: The organization accepts commercial insurance including Aetna, Cigna Commercial, Carefirst Commercial, Kaiser Commercial, Anthem, United Healthcare, GEHA, and Humana Commercial for outpatient mental health services.
3. Self-Pay Services: Self-pay clients pay at time of service with rates ranging from $155-$255 depending on service type and duration. Sliding scale fee discounts available for individuals at or below 200% of federal poverty guidelines.
4. Maryland Medical Day Care Services Waiver Program: Comprehensive Case Management services provided through the Maryland Medical Day Care Services Waiver program, helping participants access Medicaid and non-Medicaid services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Empowering Minds Resource Center is a behavioral healthcare agency that delivers outpatient mental health services including individual therapy, group therapy, medication management, psychiatric rehabilitation programs for adults and minors, targeted case management, and care coordination. Services are provided in-person at six Maryland locations and via telehealth, primarily reimbursed through Maryland Medicaid, Managed Care Organizations, and commercial insurance.

Product overview

Empowering Minds Resource Center operates as a comprehensive behavioral healthcare agency offering an integrated suite of mental health services for children, adolescents, and adults. The portfolio includes core clinical services (Individual Therapy, Group Therapy, Medication Management), specialized psychiatric rehabilitation programs for both adults and minors (PRP/A, PRP/M), targeted case management and care coordination services, the Targeted Life Skills (TLS) Program for youth, school-based therapy, transportation support, and community partnership programs like the BCDSS Wellness Program. Services are provided through multiple locations across Maryland (Baltimore City, Baltimore County, Harford County, Prince George's County, Anne Arundel County) and include both in-person and telehealth delivery options.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Therapy One-on-one mental health counseling for individuals addressing anxiety, stress, depression, interpersonal skills, confidence, self-esteem, and relationship/family issues, available in-person and via telehealth.
• Group Therapy Weekly evidence-based group therapy sessions led by trained counselors for individuals exploring personal issues in a confidential, peer-support setting.
• Medication Management Comprehensive psychiatric medication management including medical assessment, treatment planning, and ongoing medication monitoring, available via telehealth and in-office.
• Outpatient Mental Health Center (OMHC) Community-based mental health care offering comprehensive assessments, evaluations, treatment, and medication management for children, adolescents, and adults, including diagnostic evaluation and individual, group, and family therapy.
• Psychiatric Rehabilitation Program for Adults (PRP/A) Program for adults with psychiatric disabilities providing person-centered support to work, improve interpersonal skills, live independently, and engage in social life.
• Psychiatric Rehabilitation Program for Minors (PRP/M) Program promoting positive development of youth's behavior, social skills, and family relationships through person-centered empowerment, delivered in homes, foster care, schools, or community settings.
• Targeted Case Management Case management services helping individuals access Medicaid and non-Medicaid services, coordinate care, and maintain independence in the community.
• Comprehensive Case Management for Adult Day Services Case management for participants of the Maryland Medical Day Care Services Waiver program, helping them access Medicaid and non-Medicaid services while promoting independence, dignity, and quality of life.
• Care Coordination for Minors Coordinated care services for children and adolescents supporting families in navigating mental health services and resources.
• Targeted Life Skills (TLS) Program Program for youth focused on developing life skills, independent living capabilities, and preparation for education and employment, with Middle School, High School, and Transitional program levels.
• Transportation Services Transportation assistance to help clients access mental health appointments and services.
• School-Based Therapy Services Mental health therapy services provided within school settings in Baltimore City and Harford County for students requiring support.
• BCDSS Wellness Program Referral program in partnership with Baltimore City Department of Social Services providing mental health support for youth and families involved with the department.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Behavioral Health System BaltimorecoreStrategic or Co-development PartnerPartnership with the local behavioral health system authority for Baltimore, coordinating community mental health services and resources.
• Office on Mental HealthcoreStrategic or Co-development PartnerCollaboration with the Office on Mental Health for state-level mental health initiatives and compliance with Maryland mental health standards.
• Harford County Public SchoolscoreChannel Partner/ Reseller/ DistributorSchool-based therapy services provided in Harford County schools, including Targeted Life Skills Program and PRP services for youth.
• Baltimore City Department of Social Services (BCDSS)coreChannel Partner/ Reseller/ DistributorReferral partnership for the BCDSS Wellness Program providing mental health and support services to youth and families involved with child welfare services.
• Baltimore City Public SchoolscoreChannel Partner/ Reseller/ DistributorSchool-based therapy services (OMHC School Based Therapy) provided in Baltimore City schools, offering mental health support to students.
• Nolita ProjectminorStrategic or Co-development PartnerCommunity partnership supporting local mental health initiatives and resources.
• Carefirst (BlueCross BlueShield)coreOthersCarefirst Community Plan and Carefirst Commercial insurance accepted, providing coverage for mental health services under Maryland Medicaid and commercial plans.
• OptumcoreOthersOptum insurance accepted as a payer partner, providing coverage for mental health and behavioral health services.
• Department of Public Safety and Correctional ServicesminorStrategic or Co-development PartnerPartnership providing mental health services and support for individuals involved with the correctional system in Maryland.
• Baltimore City Department of Juvenile ServicesminorStrategic or Co-development PartnerCollaboration with juvenile justice system to provide mental health services for youth involved with the Department of Juvenile Services.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Sandstone Care: Maryland-headquartered outpatient mental health and substance use treatment provider, with a strong emphasis on adolescents, young adults, and young adults. Comparable to EMRC's youth-focused PRP/M and Targeted Life Skills offerings and similar multi-level-of-care model.
• BrightView Health: Multi-state outpatient provider of medication-assisted treatment and mental health services, with significant Maryland presence. Comparable to EMRC's outpatient mental health and substance use disorder treatment, with similar Medicaid-payer mix.
• Sheppard Pratt: Maryland's largest private, nonprofit behavioral health system, operating inpatient, outpatient, and community-based mental health and substance use programs across the state. Highly comparable to EMRC in service mix (therapy, med management, rehabilitation, case management) and Maryland-centric footprint, though significantly larger in scale.
• Mosaic Community Services: Maryland-based behavioral health provider serving individuals with mental illness, substance use disorders, and developmental disabilities through outpatient, rehabilitation, and case management programs. Directly comparable to EMRC in target population, service portfolio, and Medicaid-driven model.
• Kolmac Outpatient Recovery Centers: Mid-Atlantic outpatient mental health and substance use treatment provider with locations across Maryland and the DC region. Comparable to EMRC in its community-based, intensive outpatient therapy and medication-assisted treatment model.
• Cedar Ridge Group: Maryland-based behavioral health organization providing outpatient mental health, psychiatric rehabilitation, targeted case management, and supported employment services. Closely comparable to EMRC in service lines, Maryland footprint, and Medicaid-reimbursement model.
• Discovery Behavioral Health (now part of Acadia Healthcare): Historically a Maryland-based provider of outpatient mental health and substance use treatment for adolescents and adults, now operating within Acadia Healthcare. Closely comparable in outpatient service mix to EMRC, though at greater scale and with national corporate backing.

Broad incumbents

• LifeStance Health: National outpatient mental health platform operating hundreds of clinics across the U.S. with in-person and telehealth psychiatry and therapy. Comparable to EMRC in outpatient therapy and medication management, but vastly larger, publicly traded, and technology-enabled.
• Acadia Healthcare: National behavioral health operator with a large portfolio of acute psychiatric hospitals, residential treatment, and outpatient programs. Comparable as a broad incumbent in the U.S. behavioral health services space, including ownership of Discovery Behavioral Health, a former Maryland-based peer.

Regional players

• Pyramid Healthcare: Pennsylvania-based behavioral health provider with a multi-level continuum including outpatient, intensive outpatient, and medication-assisted treatment, with selective expansion into neighboring states. Comparable service portfolio to EMRC, but operating primarily in Pennsylvania rather than Maryland.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/emrcgroup
• Facebookfacebook.com/EmpoweringMindsResourceCenter
• Instagraminstagram.com/weareemrc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Empowering Minds Resource Center