Insert Deal
ID Insert Deal S.r.l. is an Italian manufacturer (founded 1960, based in Villasanta, MB) of industrial pressure regulators, filters, filter-regulators, lubricators, decompression units and relief valves for compressed air and technical gas systems, sold direct and via global partners across oil & gas, food, pharma, chemical, fire-prevention and general industry verticals under ATEX, PED and MOCA certifications.
- Company typePrivate
- Founded1960
- HeadquartersVillasanta, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Insert Deal does
ID Insert Deal S.r.l. is an Italian manufacturer of industrial compressed air and technical gas equipment, founded in 1960 and headquartered at Strada dei Boschi 40, Villasanta (MB), in the Monza e Brianza province. The company designs and produces pressure regulators, filters, filter-regulators (FRL units), lubricators, decompression units and relief valves in brass, aluminum and AISI 316L stainless steel for compressed air, gaseous and liquid fluid systems. Manufacturing and engineering are retained in Italy; products are specified to industry standards including UNI EN ISO 9001:2015, ATEX 2014/34/UE, PED 2014/68/UE, MOCA 1935/2004/CE and EAC CU TR 010/2011, enabling sale into hazardous-area (oil & gas), sanitary (food & beverage, pharmaceutical, cosmetic, laboratory), fire-prevention (railways, offshore platforms, airports, shipyards), chemical and general industrial applications.
The firm operates a B2B, sales-led go-to-market: direct sales for technical specification and customization work, supplemented by a partner network spanning Italy and international markets, with quote-based pricing and a reserved-area portal for registered clients. Revenue is generated primarily through hardware sales of standard and special-execution equipment, augmented by technical consulting, an @ID repair and maintenance program, and a flow-rate calculation service. Recent product development (2021-2024) has emphasized high-precision regulators (down to 0.005 bar outlet pressure), grease-free tri-clamp sanitary regulators, two-stage regulators, a pilot-operated booster reducer (RP3150) and the QEN decompression panel for oenological use, signaling incremental product expansion within the core pressure-and-filtration competency.
Distribution extends globally through channel partners, with formal EAC certification enabling access to the Eurasian Customs Union (Russia, Belarus, Kazakhstan, Armenia, Kyrgyzstan). The company maintains brand presence through a corporate website, LinkedIn, Facebook and Instagram accounts, and recurrent flagship-trade-show participation at Achema (2022) and Valve World (2022, 2024). ID Insert Deal S.r.l. is a privately held società a responsabilità limitata with paid-in share capital of €52,000, no disclosed institutional investors, no public listing, and no headcount or revenue disclosed in the available material.
Insert Deal firmographics
Firmographics- Name
- Insert Deal
- Legal name
- ID Insert Deal Srl
- Website
- https://idinsertdeal.com
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ID Insert Deal S.r.l. is an Italian manufacturer (founded 1960, based in Villasanta, MB) of industrial pressure regulators, filters, filter-regulators, lubricators, decompression units and relief valves for compressed air and technical gas systems, sold direct and via global partners across oil & gas, food, pharma, chemical, fire-prevention and general industry verticals under ATEX, PED and MOCA certifications.
- Ownership category
- akta.pro rank
Insert Deal industry classification
Industry- Product category
- Industrial Compressed Air and Technical Gas Equipment
- NAICS
- Fluid Power Valve and Hose Fitting Manufacturing (332912)
- SIC
- Gaskets, Packg & Sealg Devices & Rubber & Plastics Hose (3050), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Gas Handling Equipment & Storage (Cylinders/Tanks/Valves) (IMAEACAL)
- akta.pro secondary industry
- Pneumatic Air Preparation & Distribution (FRL assemblies, manifolds, air headers) (IMAHAGAD)
Keywords
Where Insert Deal is headquartered
LocationHeadquarters
- HQ city
- Villasanta
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Insert Deal business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Industrial Equipment Sales: Sale of compressed air and technical gas equipment including pressure regulators, filters, filter-regulators, lubricators, decompression units, and special executions. Products are designed and produced in Italy, serving various industrial sectors with both standard and customized solutions.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Insert Deal product offering
Product offeringCore offering
Insert Deal manufactures and sells industrial compressed air and technical gas equipment, including pressure regulators, filters, filter-regulators, FRL units, lubricators, decompression units/plants, and relief valves. Products are designed and produced in Italy in brass, aluminum, and AISI 316L stainless steel, and are offered in both standard and customized executions to meet specifications for chemical, food, pharmaceutical, Oil & Gas, fire prevention, and general industrial applications.
Product overview
Insert Deal is an Italian manufacturer of compressed air and technical gas equipment founded in 1960. The product portfolio centers on pressure regulation, filtration, and lubrication solutions for industrial applications. Core products include pressure regulators (riduttori), filters (filtri), filter-regulators (filtri-riduttori), FRL units (filtro-regolatore-lubrificatore combinations), lubricators (lubrificatori), decompression units/plant systems (quadri-impiantistica), and relief valves (valvole di sfioro). Products are manufactured in brass, aluminum, and stainless steel AISI 316L materials to serve diverse industrial sectors including chemical, firefighting, food/beverage/packaging, oil & gas/energy, pharmaceutical/cosmetic/laboratory, and general industry. Specialized product lines include tri-clamp sanitary regulators, two-stage regulators, precision regulators (down to 0.005 bar control), and booster reducers with 1:1 ratio. The company also offers technical consulting, repair services, and flow rate calculation tools through its service division.
Differentiator
Problem solved
Functional benefit
Products and services
- Pressure Regulators (Riduttori di pressione) Industrial pressure regulators for controlling and reducing pressure in compressed air, gaseous, and liquid fluid systems, available in brass, aluminum, and stainless steel (AISI 316L) constructions for industrial applications.
- Filters (Filtri) Industrial filtration devices for removing contaminants from compressed air, gases, and liquids, including coalescing filters, high-pressure filters, and various connection sizes.
- Filter-Regulators (Filtri-Riduttori) Combined filter and pressure regulator units providing both filtration and pressure control in a single device for compressed air and gas systems.
- FRL Units (Filtro-Regolatore-Lubrificatore) Filter-Regulator-Lubricator combination units providing complete air preparation for pneumatic systems, available in aluminum and stainless steel series.
- Lubricators (Lubrificatori) Oil fog lubricators for pneumatic systems that inject oil mist into compressed air to lubricate downstream equipment, available in aluminum and stainless steel AISI 316L.
- Decompression Units and Plants (Quadri – Impiantistica) Complete decompression stations and plant engineering solutions including manifold systems, cylinder pre-heaters, and modular decompression units for industrial and laboratory applications.
- Relief Valves (Valvole di sfioro) Safety relief valves for overpressure protection in compressed air, gas, and liquid systems, available in brass, aluminum, and stainless steel for various pressure ranges.
- Tri-Clamp Pressure Regulators (3TCR3, 3TCR2) Pressure regulators with tri-clamp connections (1/2" to 1-1/2") featuring grease-free configuration for sanitary applications, steam-sanitizable with operating range from -40°C to +175°C, suitable for food, pharmaceutical, and cosmetic processes.
- Two-Stage Pressure Regulators (Series 314R4, 114R4) Dual-stage pressure regulators combining high-pressure and medium/low-pressure regulation in a single unit for stable output pressure control across laboratory and industrial applications.
- Precision Pressure Regulators (212R3, 312R3) High-precision pressure regulators with outlet pressure control down to 0.005 bar, suitable for ammonia applications and laboratory/industrial processes requiring fine pressure control.
- QEN Decompression Panel (Oenological Use) Decompression panel designed primarily for oenological (wine industry) use, with broader industrial applications requiring controlled pressure reduction.
- RP3150 High-Precision Booster Pressure Reducer High-precision pilot-operated booster reducer with 1:1 pressure ratio, output range 0–8 bar with constant 200 mbar tolerance, available with or without relieving, for industrial precision pressure applications.
- Technical Consulting and Training Services Technical and commercial support via video call with the Technical Department, and product/application training via online webinars or on-site sessions for industrial clients.
- @ID Repair and Maintenance Services @ID repair program including maintenance contracts for decompression panels, mixers, high-flow PCV appliances, and high-pressure equipment, plus urgent repair services for customers.
- Flow Rate Calculation Service Calculation service for maximum flow rate under normal service and failure conditions, accessible through the Reserved Area portal for registered clients.
Companies that use Insert Deal
Customer profileSegments6 records
Ideal customer profiles3 records
Insert Deal technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Insert Deal partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Partner Network (Italy)coreID Insert Deal has established partner relationships across Italy to commercialize products and recommend optimal solutions for specific regulation and filtration needs in local markets.
- Partner Network (World)coreInternational partner network serving customers worldwide with products designed and manufactured in Italy, providing local support and application expertise.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Insert Deal competitors and assessment
Company assessmentDirect peers
- Rotarex: Luxembourg-headquartered specialist in gas regulators, valves and equipment for industrial, medical and specialty gases. Highly comparable in product category (precision regulators, decompression equipment) and regulated-end-market focus (ATEX, food/pharma, oil & gas).
- Cavagna Group: Italian-headquartered manufacturer of gas regulators, valves and fittings for industrial, medical and LPG applications. Direct peer in pressure regulation technology with similar Italian manufacturing heritage and multi-vertical customer base.
- WITT Gasetechnik: German specialist in technical gas equipment — pressure regulators, safety devices, flashback arrestors and gas mixing systems for industrial, food and laboratory applications. Direct peer in regulated gas-handling equipment with comparable certifications (ATEX, food-contact).
- GCE Group: European manufacturer of gas control equipment (regulators, valves, flash arrestors) for industrial, medical and specialty gas applications. Directly comparable in pressure regulation technology, ATEX-class equipment and gas handling end-markets.
- Camozzi Group: Italian-headquartered manufacturer of pneumatic components, FRL units, pressure regulators and valves serving industrial automation, oil & gas and process industries. Closest direct geographic and product peer to ID Insert Deal in compressed air treatment equipment.
- Harris Products Group: Global manufacturer of gas regulation and welding products, including industrial pressure regulators, flowmeters and gas distribution equipment. Comparable in welding/cutting and industrial gas applications where ID Insert Deal also has meaningful exposure.
Broad incumbents
- IMI Precision Engineering: Division of IMI plc specializing in fluid control and motion components including pneumatic regulators, filters and FRL units for industrial automation. Comparable product portfolio with global commercial reach across regulated and process industries.
- SMC Corporation: World's largest pneumatics manufacturer, offering filters, regulators, lubricators and air preparation equipment alongside a complete pneumatics catalogue. Overlaps directly with ID Insert Deal's FRL and regulator offerings as part of a much broader portfolio.
- Parker Hannifin: Global motion and control technologies major with a dedicated Industrial Gas Filtration & Separation division offering filters, regulators and FRL assemblies. Comparable in product offering and end-market verticals, with much broader scale.
- Festo: Global leader in pneumatic and electric automation technology, with extensive FRL, regulator and valve portfolios. A broad incumbent competing in the same product categories as ID Insert Deal but with vastly larger scale and full automation system integration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Insert Deal social profiles
Digital presenceInsert Deal compliance and trust
Trust signalCompliance11 records
Insert Deal financial estimates
Financial estimateRevenue estimate
Valuation estimate
Insert Deal leadership team
Management profileNumber of profiles
Insert Deal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Insert Deal M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Insert Deal
What does Insert Deal do?
Insert Deal manufactures and sells industrial compressed air and technical gas equipment, including pressure regulators, filters, filter-regulators, FRL units, lubricators, decompression units/plants, and relief valves. Products are designed and produced in Italy in brass, aluminum, and AISI 316L stainless steel, and are offered in both standard and customized executions to meet specifications for chemical, food, pharmaceutical, Oil & Gas, fire prevention, and general industrial applications.
Is Insert Deal a public or private company?
Insert Deal is a private company. It is classified as unknown and is currently operating.
When was Insert Deal founded?
Insert Deal was founded in 1960. It employs 11 to 50 people.
Where is Insert Deal based?
Insert Deal is headquartered in Villasanta, Italy, in the Europe region.
How does Insert Deal make money?
One revenue line is on record: industrial Equipment Sales.
Who are Insert Deal's main competitors?
Direct peers on record are Rotarex, Cavagna Group, WITT Gasetechnik, GCE Group, Camozzi Group and Harris Products Group. Broad incumbents are IMI Precision Engineering, SMC Corporation, Parker Hannifin and Festo.
Does Insert Deal have an API?
No public API is recorded for Insert Deal.
What industry is Insert Deal in?
Insert Deal's product category is Industrial Compressed Air and Technical Gas Equipment. Its primary akta.pro industry code is IMAEACAL, Gas Handling Equipment & Storage (Cylinders/Tanks/Valves), with a secondary code of IMAHAGAD, Pneumatic Air Preparation & Distribution (FRL assemblies, manifolds, air headers). Its NAICS code is 332912 and its SIC code is 3050.