Royal Signs

Name

Royal Signs

Legal name

Royal Signs

Website

https://royalsigns.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Custom Commercial Signage

NAICS

Sign Manufacturing (33995), Indoor and Outdoor Display Advertising (54185)

SIC

Services-Advertising (7310)

akta.pro primary industry

Static Billboards & Posters (Roadside, Wallscapes) (BPAFALAA)

akta.pro secondary industries

Static Billboard Advertising (MPAAAKAA), Corporate Event Decor, Branding & Signage (HSACADAJ)

Keywords

• Custom commercial signage
• Sign design fabrication
• Sign installation services
• Illuminated channel letters
• ADA wayfinding signs

Headquarters

HQ city

Englewood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Sign Design and Fabrication: One-time project-based revenue from designing and manufacturing custom signs tailored to customer specifications. Covers exterior signs, interior signs, illuminated signs, and specialty signage.
2. Installation Services: Professional installation services for all sign types, handling projects of all sizes and complexities with adherence to local regulations and safety standards.
3. Maintenance and Repair Services: Ongoing maintenance and repair services to keep signage looking sharp and functioning at optimal levels. Covers weather damage, lighting updates, and rebranding face replacements.
4. Sign Permitting Services: Permit acquisition and compliance consultation services, licensed in most jurisdictions in the Denver Metro area.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Royal Signs designs, fabricates, installs, and maintains custom commercial signage for businesses in the Denver Metro area. The company offers a full turn-key portfolio including exterior signs, interior signs, illuminated and electronic signs, office privacy window film, custom and specialty signs, and advertising signage, and also handles sign permitting and maintenance. It serves both local small and medium businesses directly and national sign companies requiring local execution for corporate branding rollouts.

Product overview

Royal Signs offers a comprehensive suite of custom commercial signage products and services for the Greater Denver Metro area. The company operates as a full-service custom sign provider, managing every phase of signage projects from design through fabrication, installation, and ongoing maintenance. The product portfolio includes: Exterior Signs (wall signs, awnings, blade signs, freestanding monument/pylon signs, post and panel signs); Interior Signs (reception/lobby signs, ADA/wayfinding signage, wall wraps/murals, illuminated interior displays); Illuminated & Electronic Signs (channel letters in face-lit and halo-lit variants, cabinet signs, neon signs, electronic message centers); Office Privacy Window Film (frosted and opaque films); Custom & Specialty Signs (3D dimensional letters/logos, hand painting/gold leaf, cast metal plaques, architectural signs, wedding/event signage); and Advertising Signage (banners, A-frames, tradeshow displays, posters, awards). Supporting services include sign design, fabrication, installation, maintenance & repair, national partnership programs, and permitting assistance. The company is UL Listed for safety compliance and holds memberships in the Colorado Sign Association and International Sign Association.

Differentiator

Problem solved

Functional benefit

Products and services

• Exterior Signs

Quantifiable outcome

• 60% of businesses reported average sales increases of 10% or more by adding or updating their signs (Sign Research Foundation)
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• National Sign CompaniescoreChannel Partner/ Reseller/ DistributorRoyal Signs partners with national sign companies to provide reliable, professional sign services at the local level. They offer installation, removals, maintenance, site surveys, and permit procurement for national branding projects. With over 30 years of experience, they understand the importance of consistency and quality for major brands with tight timelines. Royal Signs serves as the local extension for national companies, ensuring clients receive top-tier service from one-off projects to multi-site rollouts.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Image360: Image360 is a U.S. franchised network under Allegra providing custom signs, graphics, and visual communications for businesses. Comparable to Royal Signs as a full-service sign provider targeting local commercial customers with in-house design, production, and installation.
• FASTSIGNS: FASTSIGNS is one of the largest franchised custom sign and visual graphics networks in North America, offering design, fabrication, installation, and maintenance for businesses. Directly comparable to Royal Signs in product mix, customer segments, and service model, though with significantly greater geographic reach.
• Allegra Marketing Print Mail: Allegra is a North American franchise network providing marketing, printing, and signage services to SMBs, with several sign-focused brands (including Image360). Overlaps with Royal Signs in customer base (local SMBs) and in offering signs as part of a broader marketing/print portfolio.
• Signarama: Signarama is a global sign franchise providing custom signage, vehicle graphics, and marketing displays for SMBs and franchises. Closely comparable to Royal Signs in offering turn-key design-to-installation signage services, and a typical competitor within local Denver Metro markets.
• SpeedPro Imaging: SpeedPro Imaging is the largest franchised large-format printing and sign network in the U.S., producing vehicle wraps, banners, wall murals, and custom signage. Comparable to Royal Signs in product formats and SMB/customer base, with stronger specialization in wide-format print.
• Signs By Tomorrow: Signs By Tomorrow is a U.S. sign franchise offering custom signage, banners, vehicle wraps, and trade-show displays with in-house design and installation. Direct peer to Royal Signs in target customer (local SMBs), service scope, and franchise-versus-independent competitive dynamics.

Broad incumbents

• YESCO: YESCO is a long-established Western U.S. sign and lighting manufacturer specializing in large-scale illuminated signage, pylon/monument signs, and electronic message centers. Comparable to Royal Signs' illuminated/sign manufacturing line of business but at substantially larger scale and broader geographic footprint.

Emerging players

• Minuteman Press: Minuteman Press is a large franchised print and marketing services network increasingly adding signage, banners, and wide-format products. Partial overlap with Royal Signs' sign and poster/giclée printing capabilities, primarily competing for SMB marketing budgets rather than specialized sign installation.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/real-estate-appraiser

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Royal Signs