RealtyPRO Network

What RealtyPRO Network does

RealtyPRO Network is a Florida-licensed real estate brokerage operating a referral-agent marketplace model that connects licensed real estate professionals with experienced Realtors who close transactions. Founded by Daniel Biro and officially launched in January 2010, the company pioneered the Referral Agent brokerage concept, enabling Associates to legally hang a real estate license under the RealtyPRO umbrella without joining a Realtor association or paying MLS, desk, or franchise fees. Associates (licensed agents) earn 75-80% of a 25% referral commission on closed transactions by referring buyers and sellers to a network of pre-qualified Advisors who meet strict experience thresholds (2-3+ years and 10-20+ recent transactions). The technology stack is centered on the proprietary ARC (Automated Referral Commissions) system for tracking-link attribution and automated payouts, delivered through a self-serve web platform with ~5-minute online registration. Memberships are priced at $149-$399/year for Associates and offered free to qualified Advisors, while the company also licenses its California subsidiary (RealtyPRO Network California, Inc.) and operates real estate education courses through partner TheCEShop. Community-led growth is the primary go-to-market motion, anchored by 8,500+ professionals in the Pay It Forward Referral and Value Exchange LinkedIn community and 25,000+ members across all LinkedIn communities, supported by social media, content marketing, the RealtyPRO Pulse newsletter, and affiliate-style ARC referral links.

Name

RealtyPRO Network

Legal name

RealtyPRO Network, LLC

Website

https://realtypronetwork.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

RealtyPRO Network is a Florida-licensed real estate brokerage operating a referral-agent marketplace that lets licensed agents earn commissions by referring clients to pre-qualified Advisors without paying Realtor or MLS fees.

Ownership category

akta.pro rank

Product category

Real Estate Referral Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYFSAEAMAF

Real Estate Referral Networks (Agents, Brokers & Lead Gen)

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Introducers, Finders & Referral Networks

SECONDARYBPAJAAAL

Residential Real Estate Teams & Agent Networks (Team-Based Brokerage)

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Real Estate Brokerage

Keywords

• Real estate referrals
• Licensed agent network
• Referral commissions
• Real estate brokerage
• Agent membership program

Headquarters

HQ city

Satellite Beach

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Associate Membership Fees: Annual and monthly subscription fees paid by licensed agents who join to refer clients and earn passive referral commissions. Fees range from $149/year to $399/year depending on membership level.
2. Referral Commissions: RealtyPRO takes a 25% referral fee from the gross commission on closed transactions. Associates receive 75-80% split of the referral fee. Minimum $150 per closed referral.
3. Advisor Monthly Subscriptions: Monthly subscriptions collected from RealtyPRO Advisors (pre-qualified experienced Realtors who receive referrals through the platform).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

RealtyPRO Network is a real estate referral brokerage that lets licensed agents keep their license active and earn passive income by referring buyers and sellers to a vetted network of experienced Realtor "Advisors" who close the transactions. Associates pay annual membership fees ($149–$399) and earn 75–80% of the referral commission on closed deals; Advisors join free and receive pre-qualified referrals through the platform's online submission and ARC tracking-link system.

Product overview

RealtyPRO Network is a real estate referral brokerage platform built around three interconnected services: (1) the RealtyPRO Advisor Network, an elite network of pre-qualified experienced Realtors who handle transactions for referred clients; (2) the RealtyPRO Associate Referral Program, enabling licensed agents to earn passive income (up to 80% commission split) by referring buyers/sellers without conducting transactions themselves; and (3) Real Estate Education Courses offered through TheCEshop partner. Additional offerings include Consumer Advisory alerts exposing fraud, ARC automated referral commissions technology, Commercial Property Advisory with CCIM specialists, and the free RealtyPRO Advisor Membership for qualifying Realtors.

Differentiator

Problem solved

Functional benefit

Brands

• RealtyPRO® Advisor: Pre-qualified experienced Realtors in the network who receive referrals and handle actual real estate transactions for buyers and sellers. Advisors must have 3+ years experience and 10+ transactions in the last 12 months.
• RealtyPRO® Associate
• ARC™ (Automated Referral Commissions™)
• Pay It Forward Referral and Value Exchange Community
• RealtyPRO® Pulse

Products and services

• RealtyPRO Associate Referral Program Referral agent program for licensed real estate professionals to earn passive income by referring buyers and sellers to the RealtyPRO network without conducting actual transactions. Associates earn up to 80% commission split on residential referrals.
• RealtyPRO Advisor Network

Quantifiable outcome

• Associates earn approximately $3,000 on a $500,000 sale (with 3% commission, 25% referral fee, 80% split)
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• The Real Brokerage: Cloud-based, technology-forward residential brokerage whose agent revenue-share and referral mechanics overlap with RealtyPRO's value proposition for licensed agents seeking lighter or referral-only arrangements.
• eXp Realty: Cloud-based brokerage whose agent earnings model emphasizes revenue sharing and referral commissions between agents. While more comprehensive than RealtyPRO, eXp's revenue-share mechanic competes for the same 'license-only or referral-only' agent segment.
• Compass: National full-service brokerage whose agent-to-agent referral infrastructure operates at scale. While Compass is full-service, its referral and agent-routing tools compete for the same licensed-agent wallet and consumer-side matching demand that RealtyPRO targets.
• HomeSmart: National cloud-based brokerage with a referral-agent program allowing licensees to earn fees without transacting — directly overlapping with RealtyPRO's Associate offering, though HomeSmart pairs it with full brokerage services and a much larger licensed agent base.
• Zillow Premier Agent: Zillow's agent lead-generation and matching platform addresses both sides of RealtyPRO's marketplace (consumer-facing agent matching and agent-side lead flow), competing as a broad incumbent in pre-qualified agent referrals rather than as a direct brokerage network.
• Century 21 Referral Network: Century 21 Real Estate's national agent referral program routes clients between franchise offices and pays referral fees — the same core mechanic as RealtyPRO but bundled inside a major national franchise brand with broader brokerage infrastructure.

Direct peers

• ReferralExchange: A long-standing online referral network that connects licensed real estate agents to refer buyers and sellers in exchange for referral fees. Highly comparable to RealtyPRO because both monetize agent-to-agent referrals via percentage cuts of closed commissions and run on subscription/access pricing.
• UpNest: Online marketplace that matches home buyers and sellers with pre-qualified local real estate agents for referral-style introductions. Comparable to RealtyPRO's Find-a-Realtor/Advisor matching service, though UpNest monetizes through agent subscription and lead pricing rather than closed-deal percentage.
• Agent Pronto: Agent matching service that connects consumers with vetted, pre-qualified local real estate agents. Overlaps with RealtyPRO's Advisor matching product in customer (consumer/agent) and use case (qualified referral routing), though operates without a license-holding brokerage product.

Emerging players

• Bold Real Estate: Referral-style network for real estate licensees seeking to monetize licenses without active brokerage work, structurally similar to RealtyPRO's Associate program at a smaller scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/RealtyPRONet
• YouTubeyoutu.be/pUDbD2sQwIk
• Facebookfacebook.com/RealtyPRONetwork
• LinkedInlinkedin.com/company/realtypro-network-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RealtyPRO Network