Signes

What Signes does

Signes is a Barcelona-based design and manufacturing firm, legally constituted as SIGNES Imatge i Comunicació, S.A. and operating from L'Hospitalet de Llobregat with a production facility in Barcelona. Founded in 1982, the company specializes in wayfinding design and corporate signage, combining a traditional custom-project practice (needs study, circulation analysis, graphic and industrial design, in-house fabrication, and on-site installation) with two more recent productized extensions: the Signes|Eyedog web-based mobile wayfinding platform (QR-activated, offline-capable indoor navigation) and the Signes 1000 premium emergency-signage collection, which is also distributed through the Signes Shop e-commerce storefront at signesshop.es.

The customer base is dominated by Spanish enterprises and public institutions, with significant penetration into healthcare (Hospital Sant Pau, Hospital Clínic de Barcelona, Hospital Vall d'Hebron, Hospital del Mar, Clínica Corachan, Hospital Universitari Sant Joan de Reus, Hospital de Dénia), shopping centers and retail (Fira de Barcelona, Anfaplace, Westfield La Maquinista, Westfield Glòries, El Corte Inglés), sports and entertainment venues (FC Barcelona, Atlético de Madrid Riyadh Air Metropolitano, Palau de la Música Catalana, Basílica de la Sagrada Familia), hospitality (Grand Hyatt, Four Seasons, Nobu, Sofitel), banking (CaixaBank, Banco Santander, Abanca), energy (Repsol), aviation (Iberia), cultural institutions (Museo del Prado), government (Ayuntamiento de Madrid, Generalitat de Catalunya), and education (Universitat de Barcelona, IESE). International projects have been delivered in Morocco and Azerbaijan, and the firm supports its enterprise work with academic and industry alliances (University of Ghent, Modulex).

Signes generates revenue through two complementary streams: (i) custom enterprise wayfinding projects billed under multi-year contract structures on a quote/project basis, covering the full lifecycle from needs assessment through installation; and (ii) one-time product sales of standardized signage (notably the Signes 1000 line) and downloadable 3D CAD/BIM models via the Signes Shop e-commerce channel. The company holds an integrated ISO 9001:2015 and ISO 14001:2015 management system certification and has received the Premio Nacional de Diseño. Privately held and owner-operated, Signes operates with 11-50 employees and does not publicly disclose financial metrics.

Name

Signes

Legal name

SIGNES Imatge i Comunicació, S.A.

Website

https://signes.es

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Signes is a Barcelona-based design agency that provides wayfinding and corporate signage solutions — needs study, design, fabrication, and installation — to hospitals, shopping centers, sports venues, hotels, cultural institutions, banks, and government clients across Spain, with select projects in Morocco and Azerbaijan.

Ownership category

akta.pro rank

Product category

Wayfinding and Corporate Signage Design Services

NAICS

Architectural Services (541310), Sign Manufacturing (33995), Graphic Design Services (541430), Indoor and Outdoor Display Advertising (541850)

akta.pro primary industry

Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)

akta.pro secondary industries

Safety Signage, Evacuation Maps & Wayfinding Compliance Services (BPABAHAL), Digital Signage & Commercial Displays (HDACADAL)

Keywords

• Wayfinding design services
• Corporate signage systems
• Emergency evacuation signage
• Mobile indoor navigation
• Signage manufacturing installation

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Wayfinding Projects: Comprehensive project-based services including needs study, wayfinding design, industrial design, production, and installation of signage systems for specific client facilities. Revenue generated through one-time project fees for design, fabrication, and installation services.
2. Standardized Signage Products: Sale of standardized signage products through the Signes Shop e-commerce platform (signesshop.es), including emergency signage plates, directional signs, and related signage components. Revenue generated through one-time product sales.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Signes is a wayfinding design and corporate signage specialist that delivers end-to-end orientation solutions for complex public and private spaces. Its core work covers needs analysis, circulation studies, graphic and industrial design, production, and installation of physical signage systems, supplemented by the Signes|Eyedog mobile wayfinding platform and standardized emergency signage products sold through Signes Shop.

Product overview

Signes is a wayfinding and corporate signage company founded in 1982, operating as a full-service provider that combines design consulting with product manufacturing and installation. The portfolio centers on Wayfinding Design services for spatial orientation strategy, complemented by the Signes|Eyedog digital mobile wayfinding web app for smartphone-based navigation. Physical signage products span multiple categories including Emergency Signage (Signes 1000 collection), Tourist Signage, Parking Signage, Urban Signage, Corporate Signage, Interior Signage, WetFloor mobile signage, and Digital Signage. Products are available through direct project engagement and the Signes Shop e-commerce platform.

Differentiator

Problem solved

Functional benefit

Brands

• Signes Eyedog: Mobile wayfinding web application that allows users to navigate indoor spaces via QR code scanning without requiring app download or internet connection.
• Signes 1000

Products and services

• Wayfinding Design Professional wayfinding design services covering needs analysis, circulation studies, signage typology definition, graphic design, and industrial design of signage elements for complex public and private spaces. Designed for large organizations, public institutions, and private companies requiring comprehensive wayfinding solutions.
• Mobile Wayfinding (Signes|Eyedog) Digital wayfinding solution accessed via smartphone QR code scanning. A web application that guides users through interior spaces using sequential image-based navigation, without requiring app downloads or constant internet connectivity. Includes accessibility features for people with reduced mobility.
• Signes 1000 Emergency Signage Collection Premium emergency and evacuation signage collection featuring 3mm aluminum painted with two-component polyurethane and oven-dried, UV matte varnish for reduced reflections, compliant with UNE standards. Four series: Serie 100 (aluminum plate), Serie 200 (with separator), Serie 300 (with passepartout), Serie 400 (with frame).
• Signes Shop Online retail store for purchasing standardized emergency signage products and other signage items directly, with publicly available pricing. Serves SMB and individual buyers seeking compliant, quality emergency signage.

Quantifiable outcome

• Available for iOS and Android platforms with thousands of downloads for Hospital Clínic de Barcelona implementation
• +1 more outcomes

Named customers38 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• University of Ghent - Department of GeographycoreStrategic or Co-development PartnerAcademic collaboration for indoor navigation research, backed by Professor De Maeyer, expert in cartography and GIS (Geographic Information Systems). Combines disciplines of wayfinding, interactive design, and mathematics for Signes|Eyedog development.
• ModulexcoreStrategic or Co-development PartnerDanish company with over 50 years of experience in the wayfinding sector serving as international wayfinding advisors. Backing the engineering development of Signes|Eyedog Indoor Navigation platform.
• Addison-EspañaminorStrategic or Co-development PartnerDesign company led by Wayne Rosemin responsible for signage design and needs study for the Palacio de Ferias y Congressos de Málaga (FYCMA) project.
• Twelve StarsminorStrategic or Co-development PartnerUK-based design firm that designed the new brand for Grupo Prisa. Collaborated with Signes on luminous signage with chromatic gradient for day and night visibility.
• MuchominorStrategic or Co-development PartnerDesign studio responsible for graphic design in the Clínica Corachan project, collaborating with Signes on wayfinding study and signage implementation.
• b720 Fermín Vázquez ArquitectosminorStrategic or Co-development PartnerArchitectural firm that designed the Encants Barcelona market building. Signes developed wayfinding project, fabrication, and installation for this complex architectural space.
• Marina SaludminorOthersCompany promoted by Generalitat Valenciana to strengthen healthcare network in Marina Alta region. Signes developed hospital signage based on Marina Salud's corporate identity.
• MorillasminorStrategic or Co-development PartnerDesign agency responsible for signage design for Universitas Telefónica campus. Signes handled needs study, production, and installation.

Scale indicators3 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Modulex: Global wayfinding and signage company with 50+ years of experience; Signes' explicit strategic partner and advisor. Directly comparable in scope (wayfinding design + signage manufacture + installation) and target segments (hospitals, corporate, public).
• Mijksenaar: Dutch wayfinding design firm specializing in complex environments (airports, hospitals, transit). Direct design-led competitor with comparable bespoke approach and international client base.
• Entro: Toronto-based wayfinding and signage design consultancy working on transit, healthcare, and cultural projects globally. Comparable in scale and design-led, project-based model.

Emerging players

• Mass Studies (Wayfinding division): Wayfinding-focused design practice active in Europe and the Middle East, with comparable cultural and hospitality references. Smaller-scale direct competitor in premium wayfinding design.
• Smartway (Indoor Navigation): Indoor wayfinding software vendor offering mobile-first navigation for venues; comparable to Signes|Eyedog in product scope but operates as a pure-software play without Signes' design and manufacturing stack.
• City Design Studio: Boutique wayfinding design studio with focus on cultural and civic environments. Comparable creative positioning to Signes, though narrower service scope and smaller project scale.

Broad incumbents

• Depagne: French signage manufacturer with broad industrial signage, wayfinding, and urban furniture offerings; a larger European incumbent that competes with Signes on retail and public-sector projects.
• ASI Global: Large, US-headquartered signage and wayfinding solutions provider serving enterprises, healthcare, education, and hospitality. Competes with Signes on large multi-site rollouts and standardized signage programs, though broader portfolio.

Regional players

• Maerki Sign AG: Swiss manufacturer of premium architectural signage and wayfinding systems, serving hospitals, corporate, and public-sector clients across the DACH region. Comparable premium positioning to Signes 1000 line, but geographically distinct.
• Zebbrand: Branding and signage firm active primarily in Iberia and LatAm; comparable regional focus in Spain/Portugal and overlapping service offering in corporate identity and wayfinding.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/signes-wayfinding
• Instagraminstagram.com/signes.es
• Pinterestpinterest.es/signes_wayfinding

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Signes