Traditions at Braselton

Name

Traditions at Braselton

Legal name

Paran Homes LLC

Website

https://www.traditionsofbraseltonhomes.com/

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Traditions at Braselton is a real estate firm that provides home buying, designs, site plans, activities, and club services.

Ownership category

akta.pro rank

Product category

Residential Real Estate

NAICS

Services to Buildings and Dwellings (5617)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro industry

PRIMARYBPAJAHAD

Master-Planned Community & POA Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/HOA/Condominium Association Management

SECONDARYBPAJAHAM

Association Maintenance, Vendor & Capital Project Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/HOA/Condominium Association Management

Keywords

• Master-planned community
• New construction homes
• Residential real estate
• Golf course community
• Home builder network

Headquarters

HQ city

Jefferson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Home Sales: Sale of new construction homes through affiliated builder partners including Vanderbilt Homes, Two Jimmys Construction, Paran Homes, Pulte Homes, and others. Homes range from ranch-style to two- and three-story designs priced from the high $400s to over $1 million.
2. HOA Fees: Monthly homeowners association fees provide ongoing revenue for community maintenance, amenities, and security. Community features include private golf course, pool, tennis/pickleball courts, fitness center, and walking trails.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Traditions at Braselton develops and operates a 1,140-acre master-planned residential community in Jefferson and Braselton, GA, selling new-construction homes through affiliated builder partners (Vanderbilt Homes, Two Jimmys, Paran Homes, Pulte Homes, and others) at price points from the high $400s to over $1 million. The community bundles homes with shared amenities including a private 18-hole golf course, resort-style pool, tennis and pickleball complexes, fitness center, Owner's Clubhouse, and 50+ social clubs, and collects HOA fees for ongoing community maintenance and security.

Product overview

Traditions of Braselton is a master-planned luxury residential community spanning 1140 acres in Jefferson and Braselton, GA. The community offers new construction homes from multiple builder partners (including Vanderbilt Homes, Two Jimmys Construction, and others) across various floor plans and price points, starting from the high $400s. The portfolio is anchored by resort-style amenities centered around a private 18-hole golf course, Junior Olympic-sized pool, tennis and pickleball complexes, fitness center with yoga classes, and an Owner's Clubhouse. Homebuyers can search available inventory through the HomeFinder tool or work directly with builder partners to customize homes.

Differentiator

Problem solved

Functional benefit

Products and services

• Traditions of Braselton Master-Planned Community A 1,140-acre master-planned luxury residential community in Jefferson and Braselton, GA, offering new homes from multiple builders with resort-style amenities including a private golf course, pool, tennis/pickleball courts, and clubhouse, targeted at families, empty nesters, and remote-working professionals.
• Home Designs and Floor Plans Spacious two- and three-story new homes available in various floor plan configurations with 2-5 bedrooms, 2-4 bathrooms, and 2-3 car garage options, designed by multiple builder partners and priced from the high $400s to over $1 million.
• Golf Course and Country Club Amenities Private 18-hole golf course designed by Mike Dasher (2005) with a 137 slope rating, an on-site restaurant (Twenty7), plus resort-style pool, fitness center, tennis complex, and pickleball courts available to residents.
• Owner's Clubhouse Central gathering space within the community featuring a caterer's kitchen, meeting rooms, fitness center with yoga classrooms, and serves as the hub for community events and homeowner activities.
• HomeFinder Online Search Tool Online home search tool allowing prospective buyers to browse available homes, floor plans, and builders within the Traditions of Braselton community.

Quantifiable outcome

• Homes purchased in late 2021 appreciated approximately 15-25% by 2025 in the Braselton/Jefferson/Jackson County market
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Vanderbilt HomescoreChannel Partner/ Reseller/ DistributorPremier home builder in Traditions of Braselton offering 2-4 bedroom floor plans including Brighton II, Edinburgh II, Kensington II, and Sheffield II models. Led by management with over 53 years collective experience and more than 1,200 homes constructed in North Georgia. Earned 'America's Best Builder,' 'Lee Evans Builder of the Year,' and 'Gwinnett's Best Homebuilder' designations.
• Two Jimmys ConstructioncoreChannel Partner/ Reseller/ DistributorCustom home builder bringing custom home experience to Traditions of Braselton. National Association of Home Builders Green Certified Professional with emphasis on energy efficient construction. Core attributes include Quality, Integrity, and Excellence with extensive background in residential, commercial, and institutional construction.
• Pulte HomescoreChannel Partner/ Reseller/ DistributorThird-largest homebuilder in the nation (as of 2025 announcement) with over 750,000 homes delivered throughout the U.S. Founded in 1950 by Bill Pulte. Building in over 40 major cities; adding City of Jefferson, GA to their portfolio.
• Paran Homes LLCcoreChannel Partner/ Reseller/ DistributorParent company/operator of Traditions of Braselton website. Registered address: 20 Mansell Court East, Suite 100. Privacy Policy identifies Paran Homes LLC as the Company for data protection purposes.
• Northside CommonsminorChannel Partner/ Reseller/ DistributorBuilder partner in Traditions of Braselton offering up to $7,500 in closing cost incentives during promotional Open House events.
• Golf Course Designer Mike DasherminorStrategic or Co-development PartnerRenowned golf course architect who designed the Traditions Golf and Country Club 18-hole course in 2005. Course has a 137 rating from the tips with multiple tees.
• Chateau Elan Winery & ResortminorStrategic or Co-development PartnerNearby winery and resort offering wine tours, spa services, championship golf (45 holes), dining, and event venues. Featured attraction for Traditions of Braselton residents and popular local attraction.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Reynolds Lake Oconee: 1,100+ acre master-planned golf-and-lake community in Greensboro, GA, anchored by a private golf course, resort amenities, and multiple custom builders — a near-twin of Traditions of Braselton's positioning within the Georgia luxury master-planned market.
• The Landings on Skidaway Island: Large private master-planned community near Savannah, GA, offering golf, marina, fitness, and club amenities with HOA governance — directly comparable in master-planned Georgia community model and amenity-led value proposition.
• Ford Field & River Club: Private master-planned community in Taliaferro County, GA, built around a Pete Dye-designed golf course, equestrian, and river amenities — a luxury master-planned Georgia peer with similar clubhouse-and-builder structure.
• Sea Island Company: Private Georgia coastal master-planned luxury community with golf, beach, and club amenities — comparable model of amenity-rich, builder-partner-driven residential community governance and recurring HOA revenue.

Regional players

• Chateau Elan Winery & Resort / Braselton Village: Master-planned community and resort anchored by a winery, championship golf, and spa located adjacent to Traditions of Braselton — competing for the same Metro Atlanta exurban buyer and partner of the subject company.
• Peachtree City (Fayette County): Iconic Georgia master-planned community with extensive amenity set (golf cart paths, recreation centers) — competitive benchmark for planned-community living in the Atlanta metro region.

Broad incumbents

• PulteGroup / Del Webb: Third-largest US homebuilder (750,000+ homes delivered) and a current builder partner of Traditions of Braselton; Del Webb brand operates age-targeted master-planned communities that compete for the same empty-nester and active-adult buyer segment.
• Associa (HOA Management): Largest US residential community association management firm serving HOAs and master-planned communities — comparable in HOA fee administration, vendor management, and association operations that Traditions of Braselton performs in-house.
• FirstService Residential: Major North American HOA and condominium association management company providing the same amenity, governance, and fee-collection services the subject company delivers through its Discovery Center and on-site staff.

Emerging players

• Vanderbilt Homes: Premier North Georgia homebuilder with 53+ years of experience and 1,200+ homes constructed — a current builder partner delivering product inside Traditions of Braselton and a comparable Georgia builder-led community operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TraditionsBraseltonhomes
• Instagraminstagram.com/traditionsofbraselton

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Traditions at Braselton