Lakelands Golf Club
Lakelands Golf Club operates the first Jack Nicklaus signature-designed championship golf course in Australia, located in Merrimac on the Gold Coast. It serves individual golfers, members, corporate groups, and event bookers through green fees, memberships, PGA-certified lessons, dining, and function venues.
- Company typePrivate
- Founded1997
- HeadquartersGold Coast, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Lakelands Golf Club does
Lakelands Golf Club is a private, member-supported golf club operating an 18-hole Jack Nicklaus signature championship course in Merrimac, Gold Coast, Queensland. The course, rated 74 from the black tees and 72 from the blue tees, was established on 17 February 1997 as the first Jack Nicklaus signature-designed golf course in Australia after Nicklaus spent 25 years site-selecting, and currently ranks 56th in Australian Golf Digest's Top 100 Australian Golf Courses. The club is open to the public for daily tee-time play at $140-$160 per player (inclusive of shared motorised cart) while also offering annual memberships (7 Day Full, 5 Day Full, Junior, and Associate tiers) with handicap registration, PIP insurance, F&B discounts, and a 15-day advance booking window.
The facility is operated as an integrated golf and hospitality destination rather than a standalone course, generating revenue across at least seven streams: green fees, membership subscriptions, individual and group PGA-certified lessons (including coaching from former top-50 world ranked professional Michael Sim), range ball sales and pre-paid packages, the on-site Signatures Restaurant and Bar, function venue hire across three event spaces (Augusta Room, Boardroom, Nicklaus Room), and corporate golf day bookings for 17+ players through a dedicated corporate golf department. Distribution is exclusively direct-to-consumer, combining a self-serve public online booking portal, email and phone-led booking channels for functions and membership, and organic social engagement on Facebook and Instagram.
The ownership group also controls Peregian Springs Golf Club on the Sunshine Coast, suggesting a multi-property operating model, though Lakelands itself has no disclosed parent company, institutional investors, or capital-raising activity. No revenue, headcount growth, or expansion financials are publicly disclosed.
Lakelands Golf Club firmographics
Firmographics- Name
- Lakelands Golf Club
- Legal name
- Lakelands Golf Club
- Website
- https://lakelandsgolfclub.com.au
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lakelands Golf Club operates the first Jack Nicklaus signature-designed championship golf course in Australia, located in Merrimac on the Gold Coast. It serves individual golfers, members, corporate groups, and event bookers through green fees, memberships, PGA-certified lessons, dining, and function venues.
- Ownership category
- akta.pro rank
Lakelands Golf Club industry classification
Industry- Product category
- Golf Club and Recreation Facility
- NAICS
- Golf Courses and Country Clubs (71391), Golf Courses and Country Clubs (713910)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industries
- Luxury Golf Resorts (THAGACAH), Golf Clubs & Club Fitting Retail (CRAMAGAA)
Keywords
Where Lakelands Golf Club is headquartered
LocationHeadquarters
- HQ city
- Gold Coast
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Lakelands Golf Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Green Fees: Daily play fees for visitors with pricing varying by day of week. Green fees include shared motorised cart.
- Membership Subscriptions: Annual memberships including 7 Day Full Membership, 5 Day Full Membership, Junior Memberships, and Associate Membership. Includes handicap and PIP insurance, F&B discounts, and member rates.
- Golf Lessons: Individual and group lessons with certified PGA of Australia Professionals.
- Range Balls: Practice range balls sold individually or in prepaid packages for members and public.
- Restaurant and Bar: Signatures Restaurant and Bar open to public, members, and their guests. Provides dining and beverage services.
- Function Venue Hire: Event spaces including Augusta Room, Boardroom, and Nicklaus Room for corporate events, social events, and celebrations.
- Corporate Golf Events: Corporate golf days and group bookings for 17+ players with dedicated event coordination services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Weekday Green Fees (Monday-Thursday) |
| Unit Pricing | Pay-as-you-go | Weekend Green Fees (Friday-Sunday) |
| Unit Pricing | Pay-as-you-go | Public Holiday Green Fees |
| Unit Pricing | Pay-as-you-go | Range Balls - Single Basket (Public) |
| Unit Pricing | Pay-as-you-go | Range Balls - Single Basket (Member) |
| Unit Pricing | Multi-year contract | Pre-paid Range Keys (50 baskets - Member) |
| Unit Pricing | Multi-year contract | Pre-paid Range Keys (150 baskets - Member) |
| Subscription | Annual | 7 Day Full Membership |
| Subscription | Annual | 5 Day Full Membership |
| Subscription | Annual | Associate Membership |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Lakelands Golf Club product offering
Product offeringCore offering
Lakelands Golf Club operates an 18-hole Jack Nicklaus signature championship golf course—the first in Australia—located in Merrimac on the Gold Coast. The club sells daily green fees, multi-tier annual memberships, PGA-certified golf lessons, on-site dining at Signatures Restaurant and Bar, corporate golf days, and function venue hire across multiple event rooms.
Product overview
Lakelands Golf Club is a premier golf destination featuring a Jack Nicklaus signature championship golf course (rated 74/72), complemented by Signatures Restaurant and Bar for dining, professional golf lessons with PGA-certified coaches, corporate and social function facilities across three event spaces, and various membership options. The club operates as an integrated hospitality and recreation facility offering golf, dining, events, and professional instruction as a unified experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Jack Nicklaus Championship Golf Course An 18-hole Jack Nicklaus signature championship golf course rated 74 from the black tees and 72 from the blue tees, ranked 56th in Australian Golf Digest's Top 100 Australian Golf Courses. Open to the public daily with green fees that include a shared motorised cart.
- Signatures Restaurant and Bar On-site dining venue in the clubhouse serving breakfast and lunch daily, featuring views of the 10th hole and Gold Coast skyline. Open to members, public, and their guests.
- Golf Lessons with PGA Professionals Individual and group golf lessons delivered by certified PGA of Australia professionals including Michael Sim, Wayne Armstrong, Anne Wilson-Lawrence, and Jenny Jones. Lessons include on-course and short-game masterclass formats.
- Function Rooms and Venue Hire Multi-award-winning event venue featuring Augusta Room (110 pax banquet), Boardroom (12 pax), and Nicklaus Room (40 pax) available for corporate events, weddings, celebrations, and conferences.
- Corporate Golf Events Corporate and group golf day bookings for 17 or more players, including a complimentary event coordinator, team draws, and on-course novelty events.
- Golf Membership Subscriptions Annual memberships including 7 Day Full Membership, 5 Day Full Membership, Junior Memberships, and Associate Membership, with benefits such as reserved tee times, 12-month handicap and PIP insurance, F&B discounts, motorised cart inclusion, and flexible payment plans via Pay As You Golf.
- Driving Range and Range Balls Full-length driving range open from 6am Wednesday to Monday, with single baskets, twin baskets, and pre-paid range key packages (50 or 150 baskets) available to members and the public.
- Golf Shop On-site pro shop offering golf equipment, apparel, and accessories for members and visitors.
Companies that use Lakelands Golf Club
Customer profileSegments5 records
Ideal customer profiles5 records
Lakelands Golf Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Lakelands Golf Club partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Peregian Springs Golf ClubminorLocated on the Sunshine Coast, Peregian Springs Golf Club is the 2nd course owned in Australia by Lakelands Golf Club Owner. This indicates common ownership between the two golf courses.
- First Aid AEminorSupplier of first aid and training to Lakelands Golf Club.
- Signature Waterfront ApartmentsminorSignature Waterfront Apartments are located on site, in the vicinity of Lakelands Golf Club. Described as the ideal holiday destination with peace of mind and comfort.
- Pay As You GolfminorPayment plan provider for membership fees. Both 7 Day and 5 Day Full memberships are available with flexible payment plans through Pay As You Golf.
Scale indicators4 records
Recent moves1 record
Expansion highlights5 records
Lakelands Golf Club competitors and assessment
Company assessmentDirect peers
- Royal Pines Resort Golf Course: Public-access championship golf course on the Gold Coast, also serving corporate golf events, F&B, and resort guests. Directly comparable on geography, customer segments (Gold Coast visitors, corporate groups), and product mix (green fees, memberships, events).
- Peregian Springs Golf Club: Sunshine Coast golf club under common ownership with Lakelands (per Lakelands' ownership commentary). Directly comparable on operations and ownership economics, differing only by geography (Sunshine Coast vs. Gold Coast).
- Robina Woods Golf Club: Public Gold Coast golf club offering memberships, green fees, lessons, and function hire. Closely comparable on operating model and local competitive dynamics.
- Hope Island Golf Club: Championship public-access course on the Gold Coast with strong corporate-golf day business and clubhouse dining. Comparable to Lakelands in target segments and operational model.
- Sanctuary Cove Golf and Country Club: Premium members-and-visitors golf club on the Gold Coast featuring two championship courses, function venues, and F&B outlets. Closely comparable on course quality positioning, venue hire, and corporate golf clientele.
- Palm Meadows Golf Course: Championship-length public golf course on the Gold Coast open 7 days, offering memberships, lessons, and corporate bookings. Directly comparable in business model and target customer to Lakelands within the same catchment.
- Emerald Lakes Golf Club: Public Gold Coast golf and country club offering green fees, memberships, lessons, restaurant, and corporate events. Directly comparable on product breadth, pricing tier, and visitor profile.
Broad incumbents
- Glades Golf Club: Premium Gold Coast championship course operated within the broader Golf Central / PGA / Troon-managed portfolio of Australian courses. Comparable on premium positioning, F&B, and corporate events, though part of a wider multi-club operator.
Regional players
- Pelican Waters Golf Club: Premium public championship course on the Sunshine Coast, similar in positioning to Lakelands with full memberships, F&B, and function venues. Comparable product offering but serves a different primary catchment.
Others
- Golf Australia (Australian Golf Digest Top 100 affinity): Industry body and Top-100 ranking publisher in which Lakelands sits at #56. Inclusion in this ranking pipeline is a comparable peer benchmark for industry recognition and tourism demand drivers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Lakelands Golf Club social profiles
Digital presenceLakelands Golf Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lakelands Golf Club leadership team
Management profileNumber of profiles
Profiles4 records
Lakelands Golf Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lakelands Golf Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lakelands Golf Club
What does Lakelands Golf Club do?
Lakelands Golf Club operates an 18-hole Jack Nicklaus signature championship golf course—the first in Australia—located in Merrimac on the Gold Coast. The club sells daily green fees, multi-tier annual memberships, PGA-certified golf lessons, on-site dining at Signatures Restaurant and Bar, corporate golf days, and function venue hire across multiple event rooms.
Is Lakelands Golf Club a public or private company?
Lakelands Golf Club is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lakelands Golf Club founded?
Lakelands Golf Club was founded in 1997. It employs 11 to 50 people.
Where is Lakelands Golf Club based?
Lakelands Golf Club is headquartered in Gold Coast, Australia, in the Oceania region.
How does Lakelands Golf Club make money?
Seven revenue lines are on record. Green Fees are the primary driver. The others are membership Subscriptions, golf Lessons, range Balls, restaurant and Bar, function Venue Hire and corporate Golf Events.
Who are Lakelands Golf Club's main competitors?
Direct peers on record are Royal Pines Resort Golf Course, Peregian Springs Golf Club, Robina Woods Golf Club, Hope Island Golf Club, Sanctuary Cove Golf and Country Club, Palm Meadows Golf Course and Emerald Lakes Golf Club. Glades Golf Club is listed as a broad incumbent. Pelican Waters Golf Club is listed as a regional player. Golf Australia (Australian Golf Digest Top 100 affinity) is listed as an others.
Does Lakelands Golf Club have an API?
No public API is recorded for Lakelands Golf Club.
What industry is Lakelands Golf Club in?
Lakelands Golf Club's product category is Golf Club and Recreation Facility. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of THAGACAH, Luxury Golf Resorts. Its NAICS code is 71391 and its SIC code is 7997.