What Grasshopper Climbing does

Grasshopper Climbing is a Salt Lake City-based manufacturer of an adjustable climbing training wall designed to replace the footprint and route variety of a full climbing gym with a single home-sized system. The product, branded as the Grasshopper Adjustable Training Wall, consists of a wall panel fitted with plastic holds (including side pulls, slopers, pinches, and underlings), a mirrored configuration for bilateral training, and an app-based interface that exposes "thousands of pre-configured climbs." The system was designed in collaboration with Josh Larson, USA National Team Head Coach (publicly credited as the Architect of The Grasshopper Board), and is endorsed by Nathaniel Coleman of the US Team. Grasshopper holds the designation of Official Adjustable Training Wall of USA Climbing, the U.S. national governing body for competitive climbing.

The company operates a direct-to-consumer business model, selling a single hardware SKU (one-time purchase, pricing not publicly disclosed) through its own e-commerce storefront at grasshopperclimbing.com with global shipping. Revenue mechanics are pure hardware sales with no disclosed software subscription or recurring component. Marketing is conducted almost entirely through earned media: elite athlete endorsements and editorial coverage, notably a 2021 Climbing Magazine review praising hold variety and gym-style movement. The company is privately held, employs 11–50 people, has no disclosed funding rounds, no parent organization, and no published executive roster; pricing, revenue, and founding date are not disclosed in the source material.

Name

Grasshopper Climbing

Website

https://grasshopperclimbing.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Grasshopper Climbing manufactures an app-connected adjustable climbing training wall that condenses gym-quality climbing into a home-sized system, selling direct-to-consumer globally via its e-commerce site and holding the Official Adjustable Training Wall designation of USA Climbing.

Ownership category

akta.pro rank

Product category

Climbing Training Equipment

NAICS

Sporting Goods Retailers (45911)

akta.pro primary industry

Climbing & Mountaineering Gear Retail (CRAMAMAB)

akta.pro secondary industries

Strength Training Equipment Retail (Racks, Benches, Barbells, Plates) (CRAMADAB), Sports-Specific Group Conditioning (HSADABAK)

Keywords

• Climbing training equipment
• Adjustable climbing walls
• Home climbing gym
• Climbing training boards
• Indoor climbing systems

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Adjustable Training Wall Sales: Grasshopper generates revenue through the sale of its physical adjustable climbing training wall product. The wall is sold as a complete system with thousands of pre-configured climbs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Grasshopper Climbing manufactures and sells the Grasshopper Adjustable Training Wall, a hardware climbing training system that condenses the functionality of a 50,000 ft² climbing gym into a compact, portable wall. The system bundles thousands of pre-configured climbs across diverse hold types (side pulls, pure slopers, pinches, underlings), a mirrored configuration for balanced bilateral training, and an app-based interface for controlling and tracking workouts.

Product overview

Grasshopper Climbing offers a single unified product: the Grasshopper Adjustable Training Wall, an official training system of USA Climbing. The system consists of a wall with plastic climbing holds and an app-based interface. The product is designed to provide a comprehensive climbing gym experience in a compact format, featuring thousands of climbs with a mirrored system for balanced training. The system targets both recreational climbers and professional athletes, with endorsements from US Team climber Nathaniel Coleman and USA National Team Head Coach Josh Larson.

Differentiator

Problem solved

Functional benefit

Products and services

• Grasshopper Adjustable Training Wall An adjustable climbing wall system that condenses a 50,000 ft² climbing gym into a compact, portable training system with thousands of pre-configured climbs and an app-based interface for controlling settings and tracking training. It is designed for climbing enthusiasts and competitive athletes who want gym-quality movement variety, balanced bilateral training via a mirrored system, and diverse hold types (side pulls, pure slopers, pinches, underlings) at home. It is the Official Adjustable Training Wall of USA Climbing.

Quantifiable outcome

• Distills 50,000 ft² climbing gym functionality into portable system

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• USA ClimbingcoreStrategic or Co-development PartnerGrasshopper is the Official Adjustable Training Wall of USA Climbing, the national governing body for competitive climbing in the United States. This designation indicates a significant endorsement and strategic alignment with the national climbing team organization, with USA Climbing likely using the Grasshopper system for training their athletes.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Flashboard Climbing: Producer of the Flashboard, a minimalist adjustable climbing training board for home use. Targets the same home-climber persona as Grasshopper with a simpler, lower-cost approach.
• Moon Climbing (MoonBoard): Maker of the MoonBoard, the standardized adjustable climbing training board with a large global community and standardized problem database. Directly competes with Grasshopper for the home adjustable-board buyer.
• Tension Climbing (Tension Board): Manufacturer of the Tension Board, an app-connected adjustable climbing training board widely used by competitive climbers. Most direct functional competitor to Grasshopper's app-based training wall.
• Aurora Climbing (Kilter Board): Maker of the Kilter Board, an LED-lit adjustable climbing training board with a companion app for setting problems. Closely comparable product category and go-to-market approach to Grasshopper.

Broad incumbents

• Evolv Sports: Major climbing footwear and apparel brand with a growing training and equipment lineup. Indirect competitor targeting the same climbing enthusiast base with broader product breadth than Grasshopper.
• Metolius Climbing: Long-established climbing equipment brand with a broad line of hangboards, training gear, and holds. Competes indirectly in the home climbing training category with a wider product portfolio than Grasshopper.
• Black Diamond Equipment: Large incumbent climbing and mountaineering equipment manufacturer with a portfolio that includes training-adjacent products. Represents the broader incumbent competitive pressure in the climbing gear category.
• Trango: Established climbing hardware brand producing hangboards, training equipment, and holds. Overlaps with Grasshopper in the home strength-and-climbing training category, with a broader product range.

Emerging players

• So iLL: Climbing brand offering apparel, training tools, and home climbing solutions with a youthful, urban positioning. Adjacent in the home-climbing training niche with overlapping target customers.

Regional players

• Climbing Technology (Climbing Tribe / generic): European climbing hardware and equipment manufacturer serving the Alpine and competition climbing markets. Relevant as an international peer in climbing training equipment with different geographic focus than Grasshopper's U.S. base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grasshopper Climbing