Rentaland
Rentaland is a family-owned Orlando-based event rental company providing tents, furniture, and decor for weddings, corporate events, social gatherings, trade shows, and emergency response across Central Florida, with an in-house floral design division.
- Company typePrivate
- Founded1995
- HeadquartersOrlando, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Rentaland does
Rentaland Tents and Events is a family-owned event rental company headquartered in South Orlando, Florida, founded in 1995. The company rents tents (27+ options including frame, pole, clear-top, and gable-end structures plus accessories for lighting, flooring, draping, and sidewalls), tables, chairs, linens, bars, charger plates, dance floors, event drape, Bil-Jax staging, expo/trade-show pipe-and-drape, backdrops, wedding arches, sun canopies, and outdoor lighting to weddings, corporate events, social gatherings, trade shows, and emergency/disaster response scenarios across Central Florida. In 2022 the company extended vertically into floral design by launching Stems in Bloom as a wholly-owned sub-brand operating from the same Orlando location, enabling bundled rental-plus-floral packages at a 15% combined discount and a $3,500 wedding floral minimum.
The business operates a sales-led, consultation-driven model. Customers build rental packages via an 'Add to Quote' online catalog and then convert through phone consultations or in-person design studio appointments; there is no direct e-commerce checkout and pricing is unit-based for items and quote-based for custom events, with peak-season dates booked up to 15 months in advance on a first-come basis. Distribution relies on owned channels (design studio, phone sales, website quote builder) and partner channels (listings on The Knot and WeddingWire), supplemented by active organic social presence on Instagram, Facebook, YouTube, Pinterest, and LinkedIn and bilingual English/Spanish content marketing. A referral relationship with a trusted HVAC partner enables bundled climate-control offerings for tented events without bringing HVAC equipment onto the balance sheet. The company has not raised external funding, has no public ticker, and is privately held by its founding family.
Rentaland firmographics
Firmographics- Name
- Rentaland
- Legal name
- Rentaland Tents and Events
- Website
- https://rentalandparties.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rentaland is a family-owned Orlando-based event rental company providing tents, furniture, and decor for weddings, corporate events, social gatherings, trade shows, and emergency response across Central Florida, with an in-house floral design division.
- Ownership category
- akta.pro rank
Rentaland industry classification
Industry- Product category
- Event Equipment Rental
- NAICS
- Other Consumer Goods Rental (53228)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Tent & Canopy Rentals (HSACAFAA)
- akta.pro secondary industries
- Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI), Event Furniture Rentals (Tables, Chairs, Lounge) (HSACAFAB), Tabletop & Linens Rentals (China, Glassware, Flatware, Linen) (HSACAFAC), Corporate, Event & Staging Furniture Rental (Short-Term) (CRAIAOAG)
Keywords
Where Rentaland is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rentaland business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Equipment Rental: Rental of event equipment including tents, tables, chairs, linens, dance floors, staging, and décor items. Prices based on one-day use with quote-based pricing for custom setups.
- Floral Design Services: Full-service floral design and décor through Stems in Bloom division, offering consultation-based custom arrangements for weddings and events.
- Emergency/Disaster Response Rentals: Temporary facility rentals including medical tents, drive-through testing structures, and emergency housing with flexible rental periods.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Equipment Rental - Per item pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Rentaland product offering
Product offeringCore offering
Rentaland rents tents, tables, chairs, linens, dance floors, staging, lighting, draping, bars, backdrops, wedding arches, and other event equipment for weddings, corporate events, social gatherings, trade shows, and emergency/disaster response in Central Florida. Pricing is based on one-day use with quote-based pricing for custom setups and a 15% discount when bundling florals with rentals. The company also provides custom floral design and decor services through its Stems in Bloom division.
Product overview
Rentaland is a wedding and event rental company offering comprehensive rental equipment and floral design services for events. The core offering consists of tent rentals (including frame tents, pole tents, clear top tents, gable end structures, and tent accessories like lighting, draping, flooring, and sidewalls), furniture rentals (tables, chairs, bars), tabletop items (linens, charger plates), decor elements (backdrops, wedding arches, dance floors, event drape), and staging equipment (Bil-Jax staging, trade show booths). The company operates as a unified rental platform complemented by its Stems in Bloom sub-brand, which provides full-service floral design including bouquets, boutonnieres, centerpieces, ceremony and reception arrangements, and custom wedding floral designs. The product portfolio is designed to serve weddings, corporate events, social gatherings, trade shows, and disaster relief scenarios.
Differentiator
Problem solved
Functional benefit
Brands
- Stems in Bloom: A division of Rentaland offering full-service floral design and decor services, including wedding arrangements, centerpieces, and event floral styling.
Products and services
- Tents Rental of frame tents, pole tents, clear top tents, gable end structures, tent lighting, tent draping, tent flooring, and sidewalls for outdoor events. Targeted at wedding, corporate, and social event hosts in Central Florida.
- Tables Rental of round tables, banquet tables, classroom tables, serpentine tables, high boy cocktail tables, and farm tables for events in Central Florida.
- Chairs Rental of chiavari chairs, plastic folding chairs, padded resin chairs, and specialty tufted King Louis chairs for events.
- Linens Rental of table linens in polyester, crinkle taffeta, satin, rosette satin, spandex, and glitz sequins in multiple sizes and colors.
- Event Drape Decorative draping and pipe systems for backdrops and event spaces, including satin and sheer fabric options in multiple colors.
- Bars Rental of portable bars for events including standard bar sets, marble bars, rustic bars, and wheeled bars in various styles.
- Backdrops Rental of decorative backdrop walls including hedge walls and floral walls for photo opportunities and event theming.
- Bil-Jax Staging Rental of modular Bil-Jax staging sections and accessories including 4x4 sections, stage skirting, and stage steps for raised platform setups.
- Charger Plates
Companies that use Rentaland
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Rentaland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rentaland partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Trusted HVAC PartnerminorHVAC partner referred for climate control solutions in tents. Rentaland does not provide HVAC equipment directly but refers customers to trusted partner for air conditioning installations with sidewalls and French doors.
- Stems in BloomcoreStems in Bloom is a division of Rentaland offering full-service floral design and décor. The division operates from the same Orlando location with integrated service offerings.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Rentaland competitors and assessment
Company assessmentDirect peers
- Party Reflections: Event rental company serving weddings, corporate events, and galas with tents, tables, chairs, and linens. Comparable to Rentaland in scale and product mix in the Southeast U.S. event rental market.
- Marquee Event Group: A premier event rental company offering tents, furniture, tabletop, and staging for weddings, corporate events, and social occasions. Direct overlap with Rentaland across core product categories and customer segments.
- All Occasion Party Rentals: Event rental provider offering tents, tables, chairs, dance floors, and staging for weddings and corporate events. Directly comparable to Rentaland's core rental product set and customer base.
- A to Z Rentals: Regional party and event rental company offering tents and tables for weddings, corporate events, and private functions. Overlaps with Rentaland in core offerings for event customers.
- Tents For Rent: Specialized tent rental company offering frame tents, pole tents, and accessories for events. Directly comparable to Rentaland's core tent rental offerings.
- APR Cottrell Tent Rentals: A Southeast-focused tent rental company with broad tent inventory, flooring, lighting, and staging rentals. Directly comparable to Rentaland in core tent rental offerings and event segment focus.
Broad incumbents
- Classic Party Rentals: One of the largest national tent and event rental companies, offering a full range of tents, tables, chairs, and linens across multiple markets. Comparable to Rentaland as a direct competitor in tent and event equipment rental serving wedding and corporate clients.
- PRG (Production Resource Group): Global event production services company covering staging, lighting, video, and scenic rental for large events. Comparable to Rentaland at the high end of the event rental spectrum and overlapping in tent infrastructure for trade shows, concerts, and corporate events.
- Encore Global: Large event technology and rental services company offering staging, lighting, and event production for corporate meetings, trade shows, and events. Comparable to Rentaland for the corporate event and trade show vertical.
Emerging players
- BBJ Linen: Specialty linen rental provider serving event and hospitality customers across the U.S. Comparable to Rentaland for its tabletop and linen rental line of business within the broader event rental stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Rentaland social profiles
Digital presenceRentaland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rentaland leadership team
Management profileNumber of profiles
Profiles5 records
Rentaland subsidiaries and ownership
Company hierarchySubsidiaries1 record
Rentaland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rentaland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rentaland
What does Rentaland do?
Rentaland rents tents, tables, chairs, linens, dance floors, staging, lighting, draping, bars, backdrops, wedding arches, and other event equipment for weddings, corporate events, social gatherings, trade shows, and emergency/disaster response in Central Florida. Pricing is based on one-day use with quote-based pricing for custom setups and a 15% discount when bundling florals with rentals. The company also provides custom floral design and decor services through its Stems in Bloom division.
Is Rentaland a public or private company?
Rentaland is a private company. It is classified as family owned and is currently operating.
When was Rentaland founded?
Rentaland was founded in 1995. It employs 11 to 50 people.
Where is Rentaland based?
Rentaland is headquartered in Orlando, United States, in the North America region.
How does Rentaland make money?
Three revenue lines are on record. Equipment Rental is the primary driver. The others are floral Design Services and emergency/Disaster Response Rentals.
Who are Rentaland's main competitors?
Direct peers on record are Party Reflections, Marquee Event Group, All Occasion Party Rentals, A to Z Rentals, Tents For Rent and APR Cottrell Tent Rentals. Broad incumbents are Classic Party Rentals, PRG (Production Resource Group) and Encore Global. BBJ Linen is listed as an emerging player.
Does Rentaland have an API?
No public API is recorded for Rentaland.
What industry is Rentaland in?
Rentaland's product category is Event Equipment Rental. Its primary akta.pro industry code is HSACAFAA, Tent & Canopy Rentals, with a secondary code of HSACADAI, Corporate Event Rentals (Furniture, Staging, Tents). Its NAICS code is 53228 and its SIC code is 7350.