Greendipity
Greendipity is a Colombian solar energy company that designs, finances, installs, and maintains photovoltaic systems under a zero-initial-investment model for industrial, commercial, and agricultural customers in Colombia and Peru.
- Company typePrivate
- Founded2015
- HeadquartersSantiago De Cali, Colombia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Greendipity does
Greendipity S.A.S. B.I.C. is a Colombian solar energy company headquartered in Cali with a regional office in Chía (Sabana de Bogotá), founded in 2002 and operating in Colombia and Peru. The company designs, finances, installs, and maintains photovoltaic systems for industrial, commercial, and agricultural customers, with a stated base of more than 370 projects equivalent to over 32 soccer fields of installed solar panels. Its core technology is distributed-generation and self-generation photovoltaic engineering, with proprietary features spanning end-to-end project management, a "zero initial investment" commercial model that recovers costs through customer energy savings, a preventive maintenance service, and an online generation monitoring system.
The product portfolio comprises three core service lines: (1) custom solar systems for enterprises (Sistemas de energía solar para empresas), (2) distributed generation and energy sales (Venta de energía), and (3) specialized solar system maintenance (Mantenimiento de Sistemas de Energía Solar), complemented by the GD Energy online simulator for quotes and savings estimates. Revenue is generated through managed-service installation contracts paid out of energy savings, recurring energy sales from distributed generation, and recurring maintenance contracts. The go-to-market is enterprise field sales targeting industrial and commercial owners in Colombia and Peru, with a consultative, quote-based pricing model.
Greendipity monetizes the regulatory advantage of Colombian Law 1715 (50% tax deduction on project value, accelerated depreciation, and exemptions) and uses Valle Impacta impact investment plus undisclosed foreign investment as growth capital. The company is led by CEO and founder Gian Luca Marín, holds the AeSabana 2026 "Most Innovative Company" award, and serves named customers including Colgate, Studio F, Química Básica, Carnes y Derivados, Pronavicola, and AGROPECUARIA 3C.
Greendipity firmographics
Firmographics- Name
- Greendipity
- Legal name
- Greendipity S.A.S. B.I.C.
- Website
- https://greendipity.co
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Greendipity is a Colombian solar energy company that designs, finances, installs, and maintains photovoltaic systems under a zero-initial-investment model for industrial, commercial, and agricultural customers in Colombia and Peru.
- Ownership category
- akta.pro rank
Greendipity industry classification
Industry- Product category
- Commercial Solar Energy Services
- NAICS
- Solar Electric Power Generation (221114)
- SIC
- Cogeneration Services & Small Power Producers (4991)
- akta.pro primary industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)
- akta.pro secondary industries
- Solar Financing, Leasing & Ownership Platforms (Tax Equity, PPA, Securitization) (EUAMABAJ), Commissioning, Testing & Energization Services (Pre-Commissioning, Grid Code Compliance) (EUAMAFAK)
Keywords
Where Greendipity is headquartered
LocationHeadquarters
- HQ city
- Santiago De Cali
- HQ country
- Colombia
- HQ region
- Latin America
Offices2 records
Markets served
Greendipity business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Solar energy system installation: Design and installation of custom photovoltaic systems for businesses with no initial investment required from clients. Revenue generated through the energy savings achieved by customers over time.
- Distributed generation energy sales: Sale of solar-generated electricity allowing customers to produce their own energy and inject excess into the grid, diversifying the country's energy matrix.
- Solar system maintenance: Specialized maintenance services covering panel cleaning, electrical and mechanical inspections to ensure optimal system performance and extend lifespan.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Greendipity product offering
Product offeringCore offering
Greendipity designs, finances, installs, and maintains custom photovoltaic solar energy systems for industrial and commercial businesses in Colombia and Peru. The company offers a zero-initial-investment model in which customers implement solar systems with no upfront capital, paid for through future energy savings, and benefit from tax deductions under Colombian law 1715. Additional offerings include distributed solar energy sales (grid injection) and preventive maintenance services.
Product overview
Greendipity is a Colombian solar energy solutions company offering an integrated portfolio of products centered on photovoltaic systems for the Latin American industrial market. The core offering consists of three main services: custom solar energy systems for enterprises (Sistemas de energía solar para empresas), distributed solar energy generation and sales (Venta de energía), and specialized maintenance services (Mantenimiento de Sistemas de Energía Solar). The GD Energy simulator serves as a complementary tool for prospect engagement. The company operates on a zero-initial-investment model, handling everything from system design and financing to installation and ongoing maintenance for clients across Colombia and Peru.
Differentiator
Problem solved
Functional benefit
Brands
- GD Energy: Energy simulation tool mentioned on the website under tools section
Products and services
- Sistemas de energía solar para empresas (Solar energy systems for enterprises) Custom-designed solar photovoltaic systems for industrial and commercial businesses in Latin America that optimize energy consumption and reduce operational costs, installed with no upfront capital outlay from the client.
- Venta de energía solar (Distributed solar energy sales) Distributed solar energy generation and sales service that enables clients to generate their own electricity at competitive rates and inject clean energy into the national power grid, diversifying the country's energy matrix.
- Mantenimiento de Sistemas de Energía Solar (Solar system maintenance) Comprehensive preventive maintenance service for solar installations covering panel cleaning, electrical and mechanical component inspection, designed to maximize system generation, prevent performance losses (up to 30%), and extend asset lifespan.
Quantifiable outcome
- More than 370 companies in Colombia benefit from their solar systems
- +2 more outcomes
Companies that use Greendipity
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Greendipity technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Greendipity partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Greendipity competitors and assessment
Company assessmentBroad incumbents
- Celsia: Colombian energy company (part of the Argos group) with a growing distributed-generation and large-scale solar portfolio serving industrial customers. Overlaps directly with Greendipity on C&I solar in Colombia, but operates with a much broader generation/utility footprint and balance sheet.
- Acciona Energía: Major Spanish renewable energy developer with significant solar generation assets in Latin America, including Colombia and Peru. Adjacent to Greendipity at the larger distributed/C&I level; competes for the same industrial customers but with global-scale balance sheet and project pipeline.
- Lightsource bp: Global solar developer backed by bp with utility-scale and distributed projects across Latin America, including Colombia and Brazil. A peer at the project-finance and C&I solar level, with substantially larger capital base and project pipeline than Greendipity.
- EPM (Empresas Públicas de Medellín): Large Colombian multi-utility investing in renewable generation including C&I solar offerings. Competes for industrial solar customers in Colombia but from a vertically integrated utility position with significantly more capital than Greendipity.
- Enel Green Power Colombia (Enel Colombia): Subsidiary of Italy's Enel with utility-scale and distributed solar projects in Colombia and Peru. Competes for the same industrial self-generation customers as Greendipity but with vastly greater financial firepower and global EPC capabilities.
Direct peers
- Yellow Door Energy: Middle East and emerging-markets distributed solar specialist offering zero-upfront, financed solar PPAs to commercial and industrial customers — a near-identical business model to Greendipity. Highly comparable on customer segment, financing structure, and recurring-revenue emphasis, though operating in MENA/Africa rather than the Andean region.
- Solarpack: Spanish-origin solar developer and EPC that has aggressively expanded into Latin America (Colombia, Chile, Peru). Closely comparable on turnkey C&I solar project delivery, distributed generation, and PPA-style offerings in the same geographies as Greendipity.
Emerging players
- X-Elio (Solarcentury): Spanish solar developer with distributed-generation and industrial self-generation projects across Latin America. Comparable on EPC + financed model for C&I buyers in Colombia/Peru, though typically operating at larger project scale than Greendipity's typical deal.
- Sun King (formerly Greenlight Planet): Pay-as-you-go and financed distributed-solar provider focused on emerging markets. Comparable in energy-as-a-service and off-balance-sheet financing to commercial/SMB buyers, though historically residential-leaning rather than industrial.
- Atlas Renewables: Colombian solar developer focused on distributed generation and self-generation projects for commercial and industrial buyers. Directly comparable to Greendipity on customer segment, geography, and project size, though with a narrower service mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Greendipity social profiles
Digital presenceGreendipity financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greendipity leadership team
Management profileNumber of profiles
Profiles1 record
Greendipity funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greendipity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greendipity
What does Greendipity do?
Greendipity designs, finances, installs, and maintains custom photovoltaic solar energy systems for industrial and commercial businesses in Colombia and Peru. The company offers a zero-initial-investment model in which customers implement solar systems with no upfront capital, paid for through future energy savings, and benefit from tax deductions under Colombian law 1715. Additional offerings include distributed solar energy sales (grid injection) and preventive maintenance services.
Is Greendipity a public or private company?
Greendipity is a private company. It is classified as venture growth investor backed and is currently operating.
When was Greendipity founded?
Greendipity was founded in 2015. It employs 51 to 100 people.
Where is Greendipity based?
Greendipity is headquartered in Santiago De Cali, Colombia, in the Latin America region.
How does Greendipity make money?
Three revenue lines are on record. Solar energy system installation is the primary driver. The others are distributed generation energy sales and solar system maintenance.
Who are Greendipity's main competitors?
Broad incumbents on record are Celsia, Acciona Energía, Lightsource bp, EPM (Empresas Públicas de Medellín) and Enel Green Power Colombia (Enel Colombia). Direct peers are Yellow Door Energy and Solarpack. Emerging players are X-Elio (Solarcentury), Sun King (formerly Greenlight Planet) and Atlas Renewables.
Does Greendipity have an API?
No public API is recorded for Greendipity.
What industry is Greendipity in?
Greendipity's product category is Commercial Solar Energy Services. Its primary akta.pro industry code is EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System), with a secondary code of EUAMABAJ, Solar Financing, Leasing & Ownership Platforms (Tax Equity, PPA, Securitization). Its NAICS code is 221114 and its SIC code is 4991.