Keith's Cacao

Name

Keith's Cacao

Legal name

Corazon LLC

Website

https://keithscacao.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Ceremonial Cacao / Functional Superfoods

NAICS

Chocolate and Confectionery Manufacturing from Cacao Beans (311351), Other Specialty Food Retailers (44529)

SIC

Beverages (2080), Sugar & Confectionery Products (2060)

akta.pro primary industry

Coffee & Cacao Plantations (Coffee, Cocoa) (AFAGACAI)

akta.pro secondary industries

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Coffee, Tea & Cacao Experiences (Roastery Tours, Tastings) (THAJAGAH)

Keywords

• Ceremonial cacao
• Cacao products
• Plant medicine
• Cacao ceremonies
• Wellness retreats

Headquarters

HQ city

Newport

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Ceremonial Cacao: Direct sales of 100% pure ceremonial grade cacao bars (Large 16oz and Small 6oz) and hand-peeled cacao beans. Sold directly to consumers via e-commerce. Volume discount available for 5+ items.
2. Training Course - The Power of Cacao: Online certification course teaching ceremonial cacao history, science, ceremony facilitation. Includes 3 large bars of cacao, access to content library, live class sessions, and access to Practitioner Facebook community upon completion. $515 per enrollment.
3. Events & Experiences: Sales of tickets to virtual cacao ceremonies ($25), recorded live experiences, monthly Keith's Wisdom Teachings sessions, and in-person retreats (Mallorca retreat from $2,252.81). Revenue from registration fees for both live and recorded content.
4. Merchandise: Branded merchandise including tote bags, enamel mugs, t-shirts, and stickers. Sold alongside cacao products in e-commerce store.
5. Wholesale to Retailers & Cafés: Bulk sales to retailers and cafés who stock Keith's Cacao products. Partners apply through wholesale program and place orders at wholesale pricing.
6. Gift Cards: Digital gift cards available in denominations starting from $10, enabling gift purchases for recipients to buy products.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Keith's Cacao manufactures and sells 100% pure ceremonial-grade cacao bars (454g/16oz and 170g/6oz) and hand-peeled cacao beans, handcrafted in Guatemala from non-hybridized Criollo beans using traditional Mesoamerican methods. The company complements its core cacao line with an online practitioner training course ('The Power of Cacao') and a calendar of live and recorded cacao ceremonies and in-person wellness retreats. Sales are primarily direct-to-consumer via Shopify, with additional wholesale and certified practitioner channels.

Product overview

Keith's Cacao offers a portfolio centered on ceremonial grade cacao products, cacao practitioner training, and wellness events/experiences. The core products are 100% pure ceremonial grade cacao bars (available in 454g/16oz and 170g/6oz sizes) and hand-peeled cacao beans, all handcrafted in San Marcos La Laguna, Guatemala from Criollo beans. The company also provides 'The Power of Cacao' online training course for becoming a certified ceremonial cacao practitioner. Its events business includes live online ceremonies (e.g., Heart Song with Carlos Marcús, Keith's Wisdom Teachings, Fire Horse ceremony with Candace Blair), recorded ceremony replays (Prosperity Flow, Love Frequency Bath, Year of the Snake, Relationships path, Embracing Thresholds, You Never Lost It, Inner Odyssey), and in-person retreats (Mallorca Cacao Retreat). A merchandise line includes apparel (tote bags, enamel mugs, t-shirts), stickers, and digital gift cards. All products share the common thread of ceremonial cacao as a heart-opening plant medicine for wellness, spirituality, and community connection.

Differentiator

Problem solved

Functional benefit

Products and services

• 100% Pure Ceremonial Grade Cacao – Large Bar (454g / 16oz) Solid 100% pure ceremonial grade cacao paste bar made from hand-selected Criollo beans sourced in Guatemala; chopped and melted into a beverage by the consumer.
• 100% Pure Ceremonial Grade Cacao – Small Bar (170g / 6oz) Smaller portion of 100% pure ceremonial grade cacao paste, identical quality to the large bar, sized for individual or trial use.
• Hand-Peeled Cacao Beans (16oz / 454g) Minimally processed, hand-peeled, double-inspected cacao beans sold in a 16oz bag for snacking, smoothies, and baking.
• The Power of Cacao Training Course Comprehensive online course teaching ceremonial cacao history, science, spiritual practice, and facilitation; includes 3 bars of cacao, access to a video and written content library, live Zoom sessions, and Practitioner certification upon completion ($515).
• Heart Song: A Cacao & Voice Ceremony with Carlos Marcus Live online cacao ceremony combining ceremonial cacao drinking with shamanic voice practices, intuitive singing, and sound healing, with a recording available for registrants ($25).
• Keith's Wisdom Teachings (Monthly Live Ceremony) Monthly live-only online ceremony featuring recorded teachings and meditations from founder Keith Wilson's archive, facilitated by Miriam Kriesche on Zoom with no replay.
• The Year of the Fire Horse – Sacred Cacao Ceremony with Shamanic Journey & Sound Healing Live online ceremony combining ceremonial cacao, guided shamanic journeywork, gong nidra, and sound healing led by Candace Blair.
• Mallorca Cacao Retreat (October 22–25, 2026) Four-day in-person retreat in Mallorca, Spain, featuring daily cacao ceremonies, sunrise yoga, sound healing, breathwork, and accommodation (shared or private sea-view rooms) from $2,252.81.
• Prosperity Flow Ceremony (Recorded Live Experience) Recorded ceremony with Carol Morgan featuring heart-opening meditation with cacao and spiritual mentorship for releasing abundance blocks.
• Love Frequency Bath (Recorded Live Experience) Recorded ceremony with Carlos Marcus combining cacao, breathwork, vocal practices, and sound healing to open voice and clear energetic blocks.
• Keith's Cacao Eco Tote Bag Reusable eco-friendly tote bag with Keith's Cacao branding ($19.99).
• Whimsical Keith's Cacao Enamel Mug (12oz) 12-oz enamel mug featuring a whimsical Keith's Cacao design ($17.99).
• Keith's Cacao Unisex T-Shirt Unisex staple t-shirt with Keith's Cacao branding ($24.99).
• Keith's Cacao Women's Relaxed T-Shirt Relaxed-fit women's t-shirt with Keith's Cacao branding ($18.50).
• Keith's Cacao Logo Bubble-Free Sticker Bubble-free sticker featuring the Keith's Cacao logo ($4.00).
• Keith's Cacao Digital Gift Card Digital gift card available in variable denominations starting from $10, redeemable in the online store.

Quantifiable outcome

• Less than 5mg caffeine per 1-oz serving (similar to decaf coffee)
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Four Sigmatic: Wellness beverage brand offering mushroom coffees, elixirs, and plant-based drinks including cacao-based products. Larger incumbent competing for the same wellness consumer seeking caffeine-alternative functional beverages.
• Harmonic Arts: Canadian botanical wellness brand offering mushroom extracts, cacao, and adaptogenic products through D2C and wholesale channels. Competes in the broader wellness and specialty botanical retail space.
• Crio Bru: Brewed cacao beverage brand offering 100% cacao products as a coffee alternative. Broader incumbent in the cacao-as-beverage category appealing to similar caffeine-alternative seeking consumers.

Direct peers

• Cacao Hunters: Single-origin ceremonial cacao brand working directly with Colombian farmers to produce minimally processed cacao for the global wellness and ceremonial market.
• Kakao Ceremonies: Ceremonial cacao supplier offering pure ceremonial-grade cacao sourced from indigenous Mesoamerican producers, with overlapping practitioner and ceremony facilitator audience.
• Simple Healing Cacao: Ceremonial cacao brand focused on single-origin, high-vibration cacao and practitioner ceremonies, competing for the same conscious wellness and ceremony practitioner customer base.
• Firefly Chocolate: Ceremonial cacao brand sourcing from Ecuador and other origins, selling pure cacao paste to wellness consumers and practitioners. Competes in the same ceremonial-grade niche with overlapping customer segments.
• Ora Cacao: Direct competitor sourcing ceremonial-grade cacao from Mesoamerica and selling via D2C e-commerce with a similar practitioner and community-led model. Closest product, positioning, and target customer overlap with Keith's Cacao.

Emerging players

• East Forest: Music-and-cacao ceremony brand offering live and recorded ceremony experiences. Adjacent positioning with overlapping customer interest in plant-medicine facilitated experiences.
• Chocolate Medicine (Julie Tasaka): Cacao ceremony facilitator and supplier operating in the ceremonial cacao space with similar practitioner training and ceremony hosting focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/keithscacao
• Facebookfacebook.com/keithscacao
• Instagraminstagram.com/keithscacao
• TikToktiktok.com/@keithscacao?_t=ZN-90NEvYFfcr0&_r=1
• LinkedInlinkedin.com/company/keithscacao

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keith's Cacao