Sensors

What Sensors does

Sensors Incorporated is a U.S.-based industrial distributor and systems integrator specializing in industrial sensing products and machine vision solutions. Founded in 1977 and headquartered in Delano, Minnesota, the company operates with an 11-50 employee headcount as part of the Tavoron Companies conglomerate, a diversified industrial technology group that includes 12+ affiliate firms spanning automation, robotics, and motion control.

The company offers a catalog of approximately 12 industrial sensing product categories: photoelectric sensors and switches, inductive proximity sensors, industrial wireless sensors, connectivity and distributed I/O modules, process control instruments, encoders, machine vision systems (cameras, lighting, lensing), safety light curtains and safety sensors, lighting and indication devices, plastics-specific process control instruments, industrial barcode scanners and data matrix code readers, and industrial monitors / HMI systems. These are predominantly third-party manufactured hardware products that Sensors Incorporated distributes and integrates on behalf of industrial customers. The company's primary customer segments are Industrial Manufacturing facilities and Industrial Automation integrators requiring machine vision inspection, process monitoring, barcode scanning, and safety guarding solutions.

Sensors Incorporated generates revenue through hardware resale on a quote-based pricing model, with sales-led go-to-market executed via direct phone outreach (763.951.1788) and an online "Get a Quote" request system. Pricing is custom rather than publicly disclosed, and contracts can extend across multi-year horizons. The company emphasizes application expertise, reliability, and inventory depth (explicitly expanded to mitigate supply chain disruptions) as core value propositions. The company is currently undergoing a brand unification initiative in 2026 to consolidate identity under the parent Tavoron brand alongside its sister companies.

Name

Sensors

Legal name

Sensors Incorporated

Website

https://sensorsincorporated.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

Sensors Incorporated is a U.S. industrial sensor and machine vision distributor founded in 1977, serving industrial manufacturing and automation integrators with a catalog of 12+ sensing product categories under the Tavoron Companies umbrella.

Ownership category

akta.pro rank

Product category

Industrial Sensors and Automation Equipment Distribution

NAICS

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Electronic Components & Accessories (3670), Optical Instruments & Lenses (3827)

akta.pro primary industry

Industrial Sensors (Pressure, Temperature, Flow, Level, Proximity, Vibration) (IMAGAFAA)

akta.pro secondary industry

Machine Vision & Optical Sensing (Cameras, 3D vision, LiDAR, illumination) (IMAGAFAB)

Keywords

• Industrial sensors
• Machine vision systems
• Process control instrumentation
• Industrial automation products
• Safety light curtains

Headquarters

HQ city

Delano

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Industrial Sensor Hardware Sales: Sensors Incorporated generates revenue through the sale of industrial sensors and automation equipment. Their product portfolio includes photoelectric sensors, inductive proximity sensors, encoders, industrial wireless systems, machine vision components, safety equipment, lighting and indication devices, process control instruments, and barcode scanners. These are primarily one-time hardware purchases with potential for replacement and aftermarket sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Sensors Incorporated is an industrial sensing products distributor and solution provider offering a portfolio of industrial automation products including photoelectric sensors, inductive proximity sensors, industrial wireless systems, machine vision cameras and lighting, safety light curtains and sensors, encoders, distributed I/O modules, process control instrumentation, barcode scanners, and industrial HMI monitors. The company combines product distribution with technical application support to serve industrial manufacturing and automation customers, operating since 1977 and is part of the Tavoron companies group.

Product overview

Sensors Incorporated is an industrial sensing products distributor and solution provider, not a manufacturer. The company offers a portfolio of industrial automation products including Photoelectric Sensors, Industrial Wireless sensors, Connectivity & Distributed I/O modules, Process Control instruments, Encoders, Inductive Proximity Sensors, Machine Vision Systems (cameras, lighting, lensing), Safety Light Curtains & Safety Sensors, Lighting & Indication devices, Plastics Process Control Instruments, Data Matrix Code Readers & Industrial Barcode Scanners, and Industrial Monitors & HMI Systems. The company serves industrial sensing needs including machine vision, process control and monitoring, barcode scanning, and safety guarding, operating since 1977 and is part of the Tavoron companies group.

Differentiator

Problem solved

Functional benefit

Products and services

• Photoelectric Sensors Industrial photoelectric sensors and switches that detect objects using light beams, for use by manufacturing and automation customers in industrial environments.
• Inductive Proximity Sensors Inductive proximity sensors for detecting the presence of metallic objects without physical contact, used in industrial automation applications.
• Industrial Wireless Sensors Wireless industrial sensors for monitoring and control without hardwired connections, enabling remote monitoring in industrial environments.
• Safety Light Curtains and Safety Sensors Safety light curtains and safety sensors for machine guarding and personnel protection in industrial settings.
• Machine Vision Systems Complete machine vision systems including cameras, lighting, and lensing for industrial inspection and automation applications.
• Connectivity and Distributed I/O Industrial communication modules and distributed input/output systems for connecting sensors and controls across plant networks.
• Encoders Rotary encoders for position and motion sensing in industrial automation applications.
• Lighting and Indication Signal towers, indicator lights, and visual signaling devices for industrial applications.
• Plastics Process Control Instruments Process control instruments specifically designed for plastics manufacturing and processing applications.
• Process Control Sensors and Instruments Process control sensors and instruments for monitoring and controlling industrial processes.
• Data Matrix Code Readers and Industrial Barcode Scanners Industrial barcode scanners and Data Matrix code readers for automated identification and tracking of products in industrial environments.
• Industrial Monitors and HMI Systems

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

14 partnerships are on record, tiered core and minor.

• JHFOSTERcoreOthersJHFOSTER is the parent/host company that hosts the Sensors Incorporated website (jhfoster.com/sensorsincorporated/). It is part of the broader Tavoron Companies network.
• TavoroncoreStrategic or Co-development PartnerTavoron is the parent organization overseeing Sensors Incorporated and other industrial automation companies including Accu Tech USA, AIM Companies, Automation & Robotics Solutions, B.W. Clark, Celco Automation, DevLinks, Doig Corporation, DP Technologies, HTE Technologies, PTS Products, Seltrol, and Sensors Integration. Sensors Incorporated is unifying branding under Tavoron.
• Accu Tech USAminorOthersPart of Tavoron Companies network - precision motion control and automation company.
• AIM CompaniesminorOthersPart of Tavoron Companies network - industrial automation company.
• Automation & Robotics SolutionsminorOthersPart of Tavoron Companies network - robotics and automation solutions provider.
• B. W. ClarkminorOthersPart of Tavoron Companies network - industrial technology company.
• Celco AutomationminorOthersPart of Tavoron Companies network - automation solutions provider.
• DevLinksminorOthersPart of Tavoron Companies network - industrial technology company.
• Doig CorporationminorOthersPart of Tavoron Companies network - industrial technology company.
• DP TechnologiesminorOthersPart of Tavoron Companies network - industrial technology company.
• HTE TechnologiesminorOthersPart of Tavoron Companies network - industrial technology company.
• PTS ProductsminorOthersPart of Tavoron Companies network - industrial products company.
• SeltrolminorOthersPart of Tavoron Companies network - industrial technology company.
• Sensors IntegrationminorOthersPart of Tavoron Companies network - specialized in sensor integration solutions, closely related to Sensors Incorporated.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Keyence Corporation: Keyence is a leading global manufacturer of industrial sensors (photoelectric, proximity, vision, laser), barcode readers and measurement systems. It is the dominant direct-sales competitor in the same product categories that Sensors Incorporated distributes, and frequently bypasses distributors entirely.
• Banner Engineering: Banner Engineering is a major US-based manufacturer of photoelectric sensors, industrial wireless, machine vision, and safety light curtains. It serves the same industrial manufacturing and automation customers as Sensors Incorporated with a directly overlapping catalog.
• SICK AG: SICK is a global manufacturer of industrial sensors (photoelectric, proximity, ultrasonic, safety light curtains, encoders) used in factory automation. It directly competes in the same discrete sensing and safety categories that comprise the bulk of Sensors Incorporated's product portfolio.
• Cognex Corporation: Cognex is the world leader in machine vision systems and industrial barcode readers. Sensors Incorporated's machine vision product line competes head-to-head with Cognex; both target factory automation customers seeking vision-based inspection and identification.
• RS Components (RS Group): RS Components is a global multi-category industrial electronics and MRO distributor carrying sensor lines from the same OEMs Sensors Incorporated represents. It competes for the same US industrial buyers via a much larger catalog and e-commerce scale.
• Pepperl+Fuchs: Pepperl+Fuchs is a global manufacturer of industrial sensors, explosion-proof sensors, and connectivity/distributed I/O systems. It is a direct brand competitor to many of the lines Sensors Incorporated distributes, and pursues similar factory-automation end markets.
• AutomationDirect: AutomationDirect is an industrial automation catalog distributor of PLCs, sensors, motor controls, and other discrete automation components at value pricing. It competes directly with Sensors Incorporated on price and convenience for US industrial customers sourcing discrete sensors.
• Allied Electronics & Automation (RS Group): Allied Electronics is a North American industrial automation and electronic components distributor competing with Sensors Incorporated on catalog breadth, supplier relationships, and US-based automation customers.

Broad incumbents

• Rockwell Automation: Rockwell Automation is a global industrial automation incumbent offering sensors, machine vision, safety, motion, and control products and solutions. It addresses the same US factory-automation end market through its direct sales force and PartnerNetwork channel.
• Omron Automation: Omron is a diversified industrial automation manufacturer with broad portfolios in sensors, machine vision, safety, motion, and control. Its sensing product lines overlap directly with Sensors Incorporated's catalog and it sells both direct and through industrial channels.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/SensorsIncorporated
• LinkedInlinkedin.com/company/sensorsincorporated

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sensors