Oculus
Oculus Private Limited is a Singapore-based contact lens manufacturer supplying optical retailers and eye-care practitioners across 8 Asia-Pacific markets and 50+ countries via the FreshKon, Ocuviq, and Flexcon brands and care product lines.
- Company typePrivate
- Founded1998
- HeadquartersSingapore, Singapore
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Oculus does
Oculus Private Limited is a Singapore-headquartered manufacturer and supplier of contact lenses and contact lens care products, operating with 251-500 employees and a stated 25+ years of industry experience. The company runs three branded product lines — FreshKon (premium colored and clear disposable lenses, including cosmetic variants), Ocuviq (vision correction lenses), and Flexcon (flexible lens options) — alongside a contact lens care product range covering cleaning, disinfecting, and storage solutions. Its core technology centers on contact lens manufacturing with design capabilities in cosmetic and prescription lenses, supported by dedicated research facilities, consumer studies, and clinical trial programs.
Oculus sells B2B to optical retailers and eye-care practitioners through direct sales, subsidiary distribution, and an international distributor network. It maintains direct offices across eight Asia-Pacific markets — Singapore, Malaysia, Indonesia, Hong Kong, South Korea, Taiwan, Japan, and China — and reaches more than 50 countries globally through partner distributors. Pricing is not publicly disclosed and follows a recurring, volume-based replenishment model typical of contact lens supply.
In September 2024, Oculus divested 100% of three distribution subsidiaries (OMY, OVC, and PTO) — which handled the FreshKon business in Singapore, Malaysia, and Indonesia — to Japan's Menicon Co., Ltd., a global contact lens major. The transaction converted Oculus from owner-operator of those markets into a strategic manufacturing supply partner to Menicon, while the company continues to operate its remaining businesses and direct markets.
Oculus firmographics
Firmographics- Name
- Oculus
- Legal name
- Oculus Private Limited
- Website
- https://oculuslens.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Oculus Private Limited is a Singapore-based contact lens manufacturer supplying optical retailers and eye-care practitioners across 8 Asia-Pacific markets and 50+ countries via the FreshKon, Ocuviq, and Flexcon brands and care product lines.
- Ownership category
- akta.pro rank
Oculus industry classification
Industry- Product category
- Contact Lens Manufacturing
- NAICS
- Ophthalmic Goods Manufacturing (339115), Ophthalmic Goods Merchant Wholesalers (42346)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE)
Keywords
Where Oculus is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices8 records
Markets served
Oculus business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Contact Lens Sales: Manufactures and supplies high quality contact lenses and contact lens care products to optical retailers and eye-care practitioners
Go-to-market motion1 record
Distribution channels3 records
Oculus product offering
Product offeringCore offering
Oculus manufactures and supplies high quality contact lenses and contact lens care products to optical retailers and eye-care practitioners. The company operates three principal contact lens brands (FreshKon, Ocuviq, and Flexcon) covering prescription vision correction and cosmetic lenses, along with companion lens care solutions. With over 25 years of manufacturing experience, products are sold globally in more than 50 countries.
Product overview
Oculus Private Limited is a contact lens manufacturing and distribution company headquartered in Singapore with over 25 years of experience. The company operates a portfolio of contact lens brands including FreshKon (premium colored and clear lenses), Ocuviq, and Flexcon, along with contact lens care products. The products are sold globally in more than 50 countries with direct presence across Asia-Pacific markets including Singapore, Malaysia, Indonesia, Japan, China, Hong Kong, Korea, and Taiwan. In September 2024, Menicon Co., Ltd. acquired 100% of Oculus's three subsidiaries distributing FreshKon products in Singapore, Malaysia, and Indonesia, with Oculus continuing to supply products in these markets.
Differentiator
Problem solved
Functional benefit
Brands
- FreshKon: Contact lens brand offering colored and cosmetic contact lenses
- Ocuviq
- Flexcon
Products and services
- FreshKon Premium contact lens brand offering colored and clear disposable contact lenses for vision correction and cosmetic enhancement, sold to optical retailers and eye-care practitioners.
- Ocuviq Contact lens brand providing vision correction solutions through various lens types, sold to optical retailers and eye-care practitioners.
- Flexcon Contact lens brand offering flexible lens options for vision correction, sold to optical retailers and eye-care practitioners.
- Contact Lens Care Products Solutions and accessories for contact lens maintenance and hygiene, including cleaning, disinfecting, and storage products, sold to optical retailers and eye-care practitioners.
Companies that use Oculus
Customer profileSegments2 records
Ideal customer profiles2 records
Oculus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Oculus partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Menicon Co., LtdmajorOn September 30, 2024, Menicon Co., Ltd acquired 100% of Oculus's three subsidiaries (OMY, OVC & PTO), which distributed FreshKon business in Singapore, Malaysia, and Indonesia. Oculus will continue to supply Menicon with products in these markets. This represents a significant strategic partnership where Menicon gained distribution control while Oculus maintains supply relationships.
Scale indicators2 records
Recent moves6 records
Expansion highlights3 records
Oculus competitors and assessment
Company assessmentBroad incumbents
- Bausch + Lomb: Major global contact lens and lens care manufacturer (Biotrue, Renu); comparable to Oculus across prescription lenses and care solutions segments.
- CooperVision: Leading global contact lens manufacturer (Biofinity, MyDay) with strong presence in Asia-Pacific; competes with Oculus in disposable and specialty lens categories.
- Alcon: Global eye care major with significant contact lens and lens care products business (DAILIES, OPTI-FREE); competes in same product categories and channels as Oculus.
- Johnson & Johnson Vision (Acuvue): Global market leader in contact lenses via the Acuvue brand; competes with Oculus in daily disposable and cosmetic lens categories across APAC and globally.
Emerging players
- Hydron Contact Lenses: Contact lens brand with focus on cosmetic and colored lenses, comparable to Oculus's FreshKon product line, particularly in Asia and emerging markets.
- Polylite (Plastic Plus): Singapore-based contact lens manufacturer and OEM with regional presence; comparable as a smaller Asia-focused manufacturer competing in similar channels.
- Visioneering Technologies: Eye care product company with specialty lens offerings; overlapping addressable market with Oculus in optical retailers and ECP channels.
Regional players
- SEED Co., Ltd. Japanese contact lens manufacturer with Asia-Pacific focus; most directly comparable Asian competitor to Oculus's branded disposable lens business.
Others
- Carl Zeiss Meditec (Contact Lens Care): While primarily known for optics and medical devices, Zeiss has adjacency through precision optics manufacturing; relevant as a comparable precision-manufacturing peer in eye care.
Direct peers
- Menicon Co., Ltd. Major Japanese contact lens manufacturer; acquired Oculus's SEA distribution subsidiaries in Sept 2024, becoming both strategic partner and direct comparable in branded contact lens manufacturing and supply.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Oculus social profiles
Digital presenceOculus financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oculus leadership team
Management profileNumber of profiles
Oculus subsidiaries and ownership
Company hierarchySubsidiaries3 records
Oculus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oculus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oculus
What does Oculus do?
Oculus manufactures and supplies high quality contact lenses and contact lens care products to optical retailers and eye-care practitioners. The company operates three principal contact lens brands (FreshKon, Ocuviq, and Flexcon) covering prescription vision correction and cosmetic lenses, along with companion lens care solutions. With over 25 years of manufacturing experience, products are sold globally in more than 50 countries.
Is Oculus a public or private company?
Oculus is a private company. It is classified as corporate owned and is currently operating.
When was Oculus founded?
Oculus was founded in 1998. It employs 251 to 500 people.
Where is Oculus based?
Oculus is headquartered in Singapore, Singapore, in the Asia region.
How does Oculus make money?
One revenue line is on record: contact Lens Sales.
Who are Oculus's main competitors?
Broad incumbents on record are Bausch + Lomb, CooperVision, Alcon and Johnson & Johnson Vision (Acuvue). Emerging players are Hydron Contact Lenses, Polylite (Plastic Plus) and Visioneering Technologies. SEED Co., Ltd. is listed as a regional player. Carl Zeiss Meditec (Contact Lens Care) is listed as an others. Menicon Co., Ltd. is listed as a direct peer.
Does Oculus have an API?
No public API is recorded for Oculus.
What industry is Oculus in?
Oculus's product category is Contact Lens Manufacturing. Its primary akta.pro industry code is HLAHAJAE, Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions). Its NAICS code is 339115 and its SIC code is 3851.