Hearing Health

What Hearing Health does

Hearing Health is a privately held, founder-owned independent hearing aid dispensing practice headquartered at 4921 SW 76th Ave in the Raleigh Hills neighborhood of Portland, Oregon. Founded in August 2011 by Licensed Hearing Instrument Specialist Duane L. Smelser after a six-year stint at two of Portland's largest hearing aid providers, the practice offers comprehensive hearing care including free comprehensive hearing evaluations, hearing aid fitting with REAL Ear Measurement, tinnitus management, a proprietary Hearing Rehabilitation Program, hearing aid repair services, and assistive listening devices. It serves individual consumers across the Portland metropolitan area — Beaverton, Raleigh Hills, Tigard, and Portland — and conducts community outreach at senior living facilities and senior centers.

The practice operates a multi-brand retail model, dispensing devices from seven manufacturers (Signia, Oticon, ReSound, Widex, Starkey, Phonak, and Unitron) across all standard hearing aid form factors (RIC, BTE, CIC, ITC, ITE). Its service stack is differentiated by a more comprehensive diagnostic protocol than typical peers — video otoscopy, full-frequency audiometry, bone conduction testing, calibrated word tests, and Speech-in-Noise testing — with REAL Ear Measurement used in only an estimated 20-25% of providers. The proprietary Hearing Rehabilitation Program, co-developed with audiologists and software technicians, is bundled at no additional cost with device purchases. Accessories include CaptionCall phones, Univox and Contacta hearing loop systems, and custom ear protection from Etymotic and Westone.

Revenue is generated primarily through one-time hearing aid sales with bundled fitting and follow-up services, supplemented by repair fees (over 90% performed free of charge, out-of-warranty at $300 plus shipping), assistive device sales (CaptionCall phones at $75 for qualifying Oregon residents), and custom ear protection. Go-to-market is sales-led and direct, combining in-office appointments, phone inquiries, website request forms, community presentations, and word-of-mouth referrals. The practice is the only disclosed entity in its corporate structure, with no subsidiaries, no external investors, and no parent company.

Name

Hearing Health

Legal name

Hearing Health

Website

https://yourhearinghealth.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Hearing Health is a founder-owned independent hearing aid dispensing practice in Portland, Oregon, offering free hearing evaluations, multi-brand hearing aid fitting, tinnitus management, hearing rehabilitation, and assistive listening devices to individual consumers across the Portland metropolitan area.

Ownership category

akta.pro rank

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Hearing Aid Sales: One-time sale of hearing aids across multiple technology levels and styles from manufacturers including Oticon, Phonak, ReSound, Widex, Signia, Starkey, and Unitron. Revenue generated from device sales with included services.
2. Hearing Aid Repair and Service: Repair and maintenance services for hearing aids. Most repairs (over 90%) cost nothing and are performed in under 5 minutes. Out-of-warranty repairs cost $300 plus shipping with a one-year repair warranty.
3. Assistive Listening Devices and Accessories: Sales of CaptionCall phone systems ($75 for qualifying Oregon residents), hearing loop systems, custom ear protection (musicians, swimmers, hunters), and other assistive listening devices.
4. Hearing Evaluation Services: Free comprehensive hearing evaluations that serve as the entry point for patient acquisition. The evaluation includes video otoscope, bone conduction testing, calibrated word tests, and Speech Discrimination testing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Hearing Health is an independent hearing aid provider that sells and fits hearing aids across multiple brands and styles, performs comprehensive hearing evaluations, delivers hearing rehabilitation programs, and provides tinnitus management and repair services. Core operations center on a single Portland, Oregon office where patients receive diagnostic testing, hearing aid fitting with Real Ear Measurements, and ongoing follow-up care bundled with device purchases.

Product overview

Hearing Health is a hearing aid provider offering a comprehensive range of hearing care services and hearing aid products. Their core offerings include multiple hearing aid styles (RIC, BTE, CIC, ITC, ITE) through seven major hearing aid brands: Signia, Oticon, ReSound, Widex, Starkey, Phonak, and Unitron. The company provides diagnostic services (free comprehensive hearing evaluation with video otoscope, REAL Ear Measurements), treatment services (tinnitus management, hearing rehabilitation program), and accessories (CaptionCall phones, hearing loop systems, custom ear protection). Services are bundled with ongoing care including fitting, follow-up appointments, and hearing aid repair. The company is located in Raleigh Hills, Portland, Oregon, and has served clients for over 20 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Receiver-in-the-Canal (RIC) Hearing Aids Small and discreet hearing aid unit with the receiver positioned behind the ear, connected by a thin tube to the receiver worn in the ear concha. Suitable for mild to moderately severe hearing loss.
• Behind-the-Ear (BTE) Hearing Aids The most popular hearing aid style, curved to match the ear contour and resting behind the ear with a thin clear tube or ear mold connecting to the ear canal. Powerful enough for all types of hearing loss.
• Completely-in-the-Canal (CIC) Hearing Aids The smallest hearing aid style, placed deep in the ear canal taking advantage of the ear's natural ability to collect sound. Virtually invisible to others, suitable for mild to moderate hearing loss.
• In-the-Canal (ITC) Hearing Aids Hearing aid designed to fit in the lower portion of the ear canal, larger than CIC for easier insertion and removal with extended battery life. Best for mild to moderate hearing loss.
• In-the-Ear (ITE) Hearing Aids Hearing aid filling the outer portion of the ear with more features and easier adjustment due to larger size. Suitable for severe or profound hearing loss.
• Signia Hearing Aids German-engineered hearing aids featuring Nx technology for natural hearing, direct streaming via myControl App, Styloff X slim RIC design, wireless charging, and Silk X invisible hearing options.
• Oticon Hearing Aids Hearing devices featuring BrainHearing technology including Opn S with 360-degree sound, Velox S platform, OpenSound Optimizer, rechargeable miniRITE R, and solutions for single-sided deafness.
• ReSound Hearing Aids Hearing aids featuring Smart Hearing technology including LiNX Quattro premium-plus option with Layers of Sound, ENZO Q for severe-to-profound loss, rechargeable options, and wireless accessories.
• Widex Hearing Aids Hearing aids including MOMENT with ZeroDelay technology for pure natural sound, EVOKE with real-life learning capabilities, BEYOND made-for-iPhone option, and custom in-the-ear solutions.
• Starkey Hearing Aids American-made hearing aids including Livio AI with integrated sensors and artificial intelligence for body and brain health tracking, Hearing Reality technology, and Picasso custom hearing aids.
• Phonak Hearing Aids Swiss hearing solutions including Audéo Marvel with universal Bluetooth connectivity, Virto Marvel Black ear-bud design, Bolero Marvel, Naída B for severe hearing loss, Sky B for children, and Lyric 100% invisible extended-wear device.
• Unitron Hearing Aids Hearing aids featuring rechargeable options (Moxi Move, Moxi Jump, Stride P R), Discover Next platform for sound performance, and Insera in-the-ear custom products.
• CaptionCall Phone Systems CaptionCall phones with voice recognition and transcription for phone conversations, available for $75 to Oregon residents with moderate to severe hearing loss. Service is funded by the Interstate Telecommunications Relay Service fund.
• Hearing Loop Systems Induction loop systems (Univox and Contacta brands) that transmit sound electromagnetically to hearing aids with telecoils. Used in churches, airports, banks, and other public venues.
• Custom Ear Protection Custom-molded earplugs for musicians, swimmers, hunters, and industrial use from Etymotic and Westone manufacturers.
• Free Comprehensive Hearing Evaluation Complete hearing evaluation including video otoscope, insert headphones, frequency testing, bone conduction testing, calibrated word tests, REAL Ear Measurements, and personalized recommendations. Provided at no cost to prospective patients.
• Hearing Rehabilitation Program Therapeutic program to improve speech comprehension in difficult listening situations, provided free with hearing aid purchase. Developed in partnership with leading audiologists and software technicians to retrain the brain to hear and comprehend speech in loud environments.
• Tinnitus Management Treatment services including acoustic therapy, tinnitus retraining therapy (TRT), sound enrichment, hearing aids with noise generators, and counseling for patients with tinnitus.
• Hearing Aid Repair & Service Same-day repair services for hearing aids, with over 90% of repairs at no cost and loaner devices available during repair periods. Out-of-warranty repairs cost $300 plus shipping with a one-year repair warranty.

Quantifiable outcome

• Up to 15% improvement in speech understanding with Oticon Opn S technology
• +6 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Hearing Loss Association of OregoncoreStrategic or Co-development PartnerPartnership through the 'Let's Loop Oregon' initiative to promote hearing loop technology in public venues throughout Oregon. The company provides advocacy and support while connecting interested parties with qualified installers.
• CaptionCallminorChannel Partner/ Reseller/ DistributorLicensed distributor of CaptionCall phone systems in the Portland, Beaverton, Raleigh Hills, and Tigard areas. CaptionCall phones use voice recognition software to provide written captions of phone conversations for people with hearing loss. Offered at $75 to qualifying Oregon residents.
• ContactaminorChannel Partner/ Reseller/ DistributorLicensed distributor of Contacta hearing loop systems in the Portland, Raleigh Hills, Beaverton, and Tigard areas. Contacta provides induction loop systems for customer service venues and large venues with background noise.
• UnivoxminorChannel Partner/ Reseller/ DistributorCarries Univox hearing loop systems. Univox specializes in designing and developing hearing loop amplifiers, having created the world's first constant current loop amplifier in 1969. Univox products are guaranteed to produce clear, audible sound in any environment.
• EtymoticminorChannel Partner/ Reseller/ DistributorCarries Etymotic hearing products, including high-quality headsets, earphones, and protective earplugs. Etymotic was founded in 1983 with the goal of developing products that provide accurate hearing, protect against hearing loss, and improve listening experiences.
• WestoneminorChannel Partner/ Reseller/ DistributorCarries Westone hearing equipment including custom-fitting earplugs for loud environments and sleek earphones. Westone has worked with the Air Force to create advanced earplugs for loud environments. Also manufactures hearing aid batteries and clinical supplies.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Market position

Weaknesses4 records

Competitive moat3 records

Customer concentration

• Facebookfacebook.com/YourHearingHealth
• LinkedInlinkedin.com/company/hearing-health
• Xx.com/urhearinghealth

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hearing Health