Frederick House

What Frederick House does

Frederick House is a privately held, owner-operated boutique inn located at 28 North New Street in historic downtown Staunton, Virginia. The property consists of 20 guest rooms distributed across five interconnected historic houses — the Young House (circa 1810), Patrick House (1840s), Womack House (1840s), Bowers House (1880s), and Cochran House — assembled over time by original owners Joe and Evy Harman between 1983 and 2000 and acquired by current owners Ross & Brooke in March 2017. The business offers overnight lodging across a range of room categories (economy, standard, suite) and bed configurations, complemented by a daily hot homemade breakfast, free on-site parking, and pet-friendly accommodations. The customer base is predominantly leisure travelers and cultural tourists visiting Staunton's American Shakespeare Center Blackfriars Playhouse, Mary Baldwin University, the Woodrow Wilson Presidential Library, the Frontier Culture Museum, and Shenandoah Valley attractions.

The revenue model is direct-to-consumer lodging, with reservations taken through the property's own website (via a Booking Center integration) and by phone. There is no third-party distribution or reseller network, no disclosed room rates, and no public financial reporting. A co-marketing partnership with the American Shakespeare Center offers guests discounted theater tickets, and a military discount program (10% year-round, 20% in November) is the only documented pricing tier. Marketing channels are limited to the company website and a Facebook page, with referral demand from the Blackfriars Playhouse partnership. There is no technology product, no proprietary software, no app, and no AI/ML capabilities; the business is a single-asset hospitality operation with 11-50 employees and no external funding, parent company, or institutional investment.

The company is horizontally segmented across leisure, theater, military, and family travel use cases, with a value proposition centered on the unique character of the historic houses, a personal bed-and-breakfast experience layered on hotel-style privacy, and a walkable downtown location. Operational scope is restricted to a single Virginia market, and there is no disclosed evidence of pipeline expansion, franchise model, or multi-property growth intent.

Name

Frederick House

Website

https://frederickhouse.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Frederick House is a privately held, 20-room boutique inn across five historic houses in downtown Staunton, Virginia, serving leisure travelers and cultural tourists with lodging, breakfast, and pet-friendly accommodations.

Ownership category

akta.pro rank

Product category

Boutique Historic Inn Accommodations

NAICS

Bed-and-Breakfast Inns (721191), Accommodation (721)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Historic Inns & Heritage B&Bs (THAGAHAC)

akta.pro secondary industry

Private House Hotels & Small Luxury Inns (THAGADAL)

Keywords

• Boutique inn lodging
• Historic bed breakfast
• Leisure travel accommodations
• Vacation hotel rooms
• Shenandoah Valley hospitality

Headquarters

HQ city

Staunton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Lodging accommodations: The primary revenue stream comes from renting guest rooms across 5 historic houses totaling 20 rooms. Room rates vary by room type (economy, standard, suite), bed configuration (full, queen, king, multiple beds), and house. They offer various room categories from cozy economy rooms to luxurious suites.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Frederick House is a 20-room boutique inn composed of 5 interconnected historic houses (Patrick, Bowers, Womack, Young, and Cochran Houses) in downtown Staunton, Virginia, offering overnight lodging with diverse room types from economy to suite, complimentary hot homemade breakfast, free on-site parking, and pet-friendly accommodations. Room rates vary by house, bed configuration (Full, Queen, King, multiple beds), and occupancy, with a 10% year-round (20% in November) military discount and bundled discounts on American Shakespeare Center theater tickets.

Product overview

Frederick House Hotel is a single-property boutique hospitality offering consisting of a 20-room inn comprised of 5 interconnected historic houses (Patrick House, Bowers House, Womack House, Young House, and Cochran House) in downtown Staunton, Virginia. The property offers diverse room types ranging from economy rooms to family suites, accommodating 2-4 guests per room, with various bed configurations (Full, Queen, King, and Multiple Beds). All room rates include a complimentary hot homemade breakfast served daily. Additional services include pet-friendly accommodations, free on-site parking, and a Shakespeare Theater ticket discount program through the American Shakespeare Center.

Differentiator

Problem solved

Functional benefit

Brands

• Patrick House: Historic house with private parking, built in 1840s as Greek Revival mansion, renamed from Riddle House back to Patrick House in late 1990s.
• Bowers House
• Womack House
• Young House
• Cochran House

Products and services

• Frederick House Hotel 20-room boutique inn comprised of 5 historic houses (Patrick, Bowers, Womack, Young, and Cochran) in downtown Staunton, Virginia, offering lodging with a complimentary hot homemade breakfast. Each guest room is individually unique in size and style, ranging from cozy economy options to luxurious suites, accommodating 2 to 4 guests with Full, Queen, King, or multiple-bed configurations. Stays include free on-site parking and access to pet-friendly accommodations.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• American Shakespeare Center Blackfriars PlayhousecoreGTM or Marketing PartnerThe American Shakespeare Center grants Frederick House the ability to purchase discounted theater tickets on behalf of guests. During April (Shakespeare Birthday Month), the theater extends a discount that Frederick House matches toward room pricing. This partnership drives tourism and provides value to guests attending performances at the Blackfriars Playhouse, which is described as one of the most historically important theatres in the world.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Others

• Airbnb: The dominant online marketplace for short-term vacation rentals. Not a direct competitor in product (apartments/houses vs. inn rooms) but a major substitute and distribution alternative for the same leisure travelers visiting the Shenandoah Valley.
• Select Registry: A quality-assured collection of independent historic inns, B&Bs, and small hotels across North America. Relevant as a marketing/distribution network that Frederick House could leverage to access quality-conscious travelers seeking curated heritage properties.
• BedandBreakfast.com: An online directory and booking platform dedicated to B&Bs and inns. Comparable as a category-specific distribution channel reaching the same target traveler as Frederick House, with potential to drive incremental direct or referred bookings.

Regional players

• Hotel Roanoke & Conference Center: A historic Tudor-style hotel in Roanoke, Virginia built in 1882, operated as a Curio Collection by Hilton property. Comparable as a heritage Virginia lodging property with a similar regional tourism base, but at significantly larger scale (multiple hundred rooms) and with a chain affiliation.
• The Inn at Little Washington: A renowned luxury country inn and Michelin-starred restaurant in Washington, Virginia, also in the Shenandoah Valley region. Comparable as a Virginia heritage destination inn serving leisure travelers, though it operates at a much higher price point and luxury tier than Frederick House.

Direct peers

• The Mimslyn Inn: A historic inn in Luray, Virginia (Shenandoah Valley) offering lodging, dining, and event space in a heritage property. Direct comparable to Frederick House in scale, category (heritage inn), guest experience (B&B-adjacent), and Virginia Shenandoah Valley tourist catchment.

Broad incumbents

• Kimpton Hotels & Restaurants: A boutique hotel operator (IHG) known for characterful properties, pet-friendly policies, and personalized service. Comparable on differentiation strategy (historic character, pet-friendly) and guest experience model, though at substantially larger scale and as a multi-property brand.
• The Omni Homestead Resort: A historic luxury resort in Hot Springs, Virginia with extensive amenities (spa, golf, dining). Comparable as a heritage Virginia destination property, but a much larger, full-service resort competing for similar Shenandoah Valley leisure and event demand.
• Hotel Indigo: An upscale boutique hotel brand from IHG that emphasizes locally-inspired design in historic or distinctive buildings. Comparable as a 'boutique-heritage' competitor in the same broad category, but operating as a multi-property brand with chain distribution.
• Hampton Inn Staunton: A limited-service chain hotel in the same Staunton market. Direct local competitor for many of the same corporate and leisure travelers visiting downtown Staunton, offering a standardized alternative to the historic B&B experience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/FrederickHouseBB
• Xx.com/frederickbnb
• LinkedInlinkedin.com/company/frederick-house

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Frederick House