plan2net
Austrian private web agency headquartered in Vienna (founded 2000) delivering TYPO3 CMS implementations, multi-country E-commerce platforms, web accessibility certification services, and managed hosting to universities, public institutions, and enterprises across the DACH region.
- Company typePrivate
- Founded2000
- HeadquartersVienna, Austria
- Headcount11–50
- GTM typeB2B
- OfferingServices
What plan2net does
Plan2net GmbH is an Austrian private web development agency founded in 2000 and headquartered in Vienna at Sieveringer Straße 37, 1190 Wien. Operating as an agile specialist, the firm delivers TYPO3-based content management implementations, E-commerce platforms, and web accessibility services to public institutions, universities, and enterprises, primarily across Austria and the DACH region. The company functions as a one-stop project partner covering strategy and conception, design, development, interface programming, quality assurance, training, support, and managed hosting, anchored by deep, multi-decade relationships with named clients including SCHRACK Technik, REWE Group's ADEG, KUONI/DER Touristik Suisse, and multiple Austrian universities (TU Wien, FH Salzburg, WU Wien, JKU Linz).
The technical stack is centered on the open-source TYPO3 enterprise CMS, supported by Apache Solr for search and Symfony as the PHP framework, with recent investments adding headless architecture using TYPO3 content APIs delivered to React-based frontends and Go-based search microservices. Implementation scale is demonstrated by the SCHRACK Technik e-commerce platform, which integrates TYPO3 with Magento to manage approximately 180,000 SKUs across 16 country instances and 14 languages. The firm has invested in WACA web accessibility certification capability (administered by TÜV Austria), automated quality assurance (test coverage of approximately 70% reported on the SCHRACK codebase), and proprietary tooling such as the sluggi TYPO3 extension (12,000+ downloads within six months).
Plan2net earns revenue primarily through project-based professional services engagements, complemented by recurring support, maintenance, and hosting contracts. Pricing is not publicly disclosed and is quote-based, varying with project scope, complexity, and client requirements. The go-to-market is sales-led and direct, with brand awareness driven through content marketing (corporate blog), community engagement (TUGA, the TYPO3 User Group Austria, founded and hosted by the firm since 2004), and conference speaking (SymfonyCon Vienna 2024, TYPO3 Developer Days). The company holds a unique position in Austria as the first and only TYPO3 Gold Solution Partner and is a founding/Gold member of the TYPO3 Association. Ownership is concentrated: Sabina Loicht is sole shareholder and Managing Director (Geschäftsführerin) since founding, with Wolfgang Twaroch serving as Prokurist since February 2022.
plan2net firmographics
Firmographics- Name
- plan2net
- Legal name
- plan2net GmbH
- Website
- https://plan2.net
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Austrian private web agency headquartered in Vienna (founded 2000) delivering TYPO3 CMS implementations, multi-country E-commerce platforms, web accessibility certification services, and managed hosting to universities, public institutions, and enterprises across the DACH region.
- Ownership category
- akta.pro rank
plan2net industry classification
Industry- Product category
- Web Development & Digital Agency Services
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL)
Keywords
Where plan2net is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
plan2net business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Web Development & Consulting Services: Project-based professional services including strategy, concept, design, development, interface programming, quality assurance, training, and workshops for CMS, E-commerce, and web accessibility projects.
- Support, Maintenance & Hosting: Ongoing technical support, software maintenance, and managed hosting services for client web applications.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
plan2net product offering
Product offeringCore offering
plan2net is an agile web agency that designs, develops, and supports complex TYPO3-based web applications, including enterprise content management systems, multi-country e-commerce platforms integrated with Magento and Apache Solr, headless CMS architectures, and web accessibility-certified public-sector websites. Services span strategy/conception, creative design, development, interface programming, quality assurance, accessibility testing, WACA certification support, training, support, and managed hosting for clients in Austria and the DACH region.
Product overview
plan2net is an agile web agency offering a portfolio of professional services including TYPO3 CMS implementation, e-commerce solutions, and web accessibility services. The core offering centers on TYPO3-based content management for enterprise clients, complemented by headless architecture transformations and search microservice capabilities. Services are delivered through strategy & conception, creative design, development & programming, interface development, accessibility testing & certification, quality assurance, training, support, maintenance, and hosting. The company serves public institutions, universities, and private enterprises with complex web platforms requiring multilingual, multi-tenant capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Content Management System (CMS) Implementation
Quantifiable outcome
- SCHRACK Technik E-commerce platform processes approximately one-third of the company's ~€560M annual revenue
- +4 more outcomes
Companies that use plan2net
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
plan2net technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability5 records
Feature5 records
plan2net partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- TYPO3 GmbHcoreplan2net is Austria's first and only TYPO3 Gold Solution Partner. This strategic partnership provides early access to TYPO3 product strategy, exclusive ELTS (Extended Long Term Support) offerings (4th year), and participation in Agency Roundtables on product security and roadmap.
- TUGA (TYPO3 User Group Austria)coreplan2net is a founding member of the TYPO3 User Group Austria (TUGA) since 2004. TUGA organizes regular meetups in Austria for TYPO3 users, developers, and agency leaders to exchange knowledge on the latest developments.
- TYPO3 Associationcoreplan2net is a founding member of the TYPO3 Association (since 2004) and holds Gold Member status. They participate in governance and ecosystem development for the TYPO3 open-source CMS project.
- TÜV Austria / HBS (WACA Zertifizierung)coreplan2net acts as a WACA (Web Accessibility Certificate Austria) certification companion, guiding clients through the WACA certification process administered by TÜV Austria / HBS. WACA levels are Gold, Silver, Bronze based on WCAG compliance.
- Verein Accessible Mediaminorplan2net is a member of the Austrian Association for Accessible Media, supporting the advancement of accessible digital content in Austria.
- Wirtschaftskammer Österreich (WKO)minorplan2net is a member of the Austrian Federal Economic Chamber, Fachverband Unternehmensberatung und Informationstechnologie, aligning with professional standards in consulting and IT.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
plan2net competitors and assessment
Company assessmentBroad incumbents
- Contentful GmbH: Established headless/composable CMS platform serving global enterprises with multilingual content needs — competes with plan2net's TYPO3-based enterprise offerings at the higher end of the market and shapes buyer expectations on decoupled architecture.
Emerging players
- Storyblok GmbH: Headless CMS platform targeting enterprise and mid-market content use cases — competes for the same re-platforming budgets as plan2net's headless TYPO3 engagements and represents the architectural alternative plan2net must position against.
Direct peers
- Sitegeist GmbH: Hamburg TYPO3 agency providing CMS, e-commerce, and web application development — directly comparable on TYPO3-centric delivery, agency-led services model, and DACH-region enterprise/public-sector customers.
- Netresearch GmbH & Co. KG: Germany-based TYPO3 and e-commerce agency with deep TYPO3 ecosystem involvement — comparable on enterprise web platform delivery, multi-language capabilities, and TYPO3 partner-tier positioning.
- Amedick & Sommer GmbH: Stuttgart TYPO3 agency with a similar project-based delivery model and focus on TYPO3 enterprise CMS implementations for German-speaking enterprise and public-sector clients.
- b13 GmbH: b13 is a long-established German TYPO3 agency based in Stuttgart and a founding member of the TYPO3 Association — directly comparable to plan2net on TYPO3 enterprise implementation, DACH focus, and ecosystem partner status.
- Pagemachine AG: TYPO3-specialist agency in Germany offering CMS, custom development, and e-commerce services — directly comparable as a TYPO3-first agency competing for similar DACH enterprise and mid-market projects.
- dkd Internet Service GmbH: Frankfurt-based TYPO3 Solution Partner offering enterprise CMS, e-commerce, and system integration — closely comparable to plan2net's combination of TYPO3 CMS work, multi-language sites, and B2B enterprise clients.
Others
- TYPO3 GmbH: The commercial entity behind the TYPO3 CMS, with which plan2net holds a Gold Solution Partner agreement — an ecosystem counterpart rather than a competitor, defining the platform on which plan2net's delivery model depends.
Regional players
- Werkraum GmbH: Austrian web/digital agency operating in the same Vienna market as plan2net with comparable B2B web services, though broader in scope and not TYPO3-specialized — a regional competitor for Austrian enterprise and public-sector contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
plan2net social profiles
Digital presenceplan2net financial estimates
Financial estimateRevenue estimate
Valuation estimate
plan2net leadership team
Management profileNumber of profiles
plan2net funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
plan2net M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about plan2net
What does plan2net do?
plan2net is an agile web agency that designs, develops, and supports complex TYPO3-based web applications, including enterprise content management systems, multi-country e-commerce platforms integrated with Magento and Apache Solr, headless CMS architectures, and web accessibility-certified public-sector websites. Services span strategy/conception, creative design, development, interface programming, quality assurance, accessibility testing, WACA certification support, training, support, and managed hosting for clients in Austria and the DACH region.
Is plan2net a public or private company?
plan2net is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was plan2net founded?
plan2net was founded in 2000. It employs 11 to 50 people.
Where is plan2net based?
plan2net is headquartered in Vienna, Austria, in the Europe region.
How does plan2net make money?
Two revenue lines are on record. Web Development & Consulting Services are the primary driver. The others are support, Maintenance & Hosting.
Who are plan2net's main competitors?
Contentful GmbH is listed as a broad incumbent. Storyblok GmbH is listed as an emerging player. Direct peers are Sitegeist GmbH, Netresearch GmbH & Co. KG, Amedick & Sommer GmbH, b13 GmbH, Pagemachine AG and dkd Internet Service GmbH. TYPO3 GmbH is listed as an others. Werkraum GmbH is listed as a regional player.
Does plan2net have an API?
Yes. plan2net implements headless CMS architecture using TYPO3's content APIs (REST/GraphQL) to deliver content to frontend applications. They provide Search APIs built with Go for product handling, OpenAPI-specified endpoints for list, search, and detail views. For SCHRACK Technik, they created APIs for product data aggregation, PDF generation for catalogs, and content export to frontend applications. The company also implements event-driven architecture with APIs for data import/export workflows.
What industry is plan2net in?
plan2net's product category is Web Development & Digital Agency Services. Its primary akta.pro industry code is BPAEAFAL, Database/Application Data Layer Modernization (DB migration, ORM, caching). Its NAICS code is 54151 and its SIC code is 7373.