Motiversity
- Company typePrivate
- Founded2017
- HeadquartersEdmonton, Canada
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Motiversity firmographics
Firmographics- Name
- Motiversity
- Legal name
- Motiversity
- Website
- https://motiversity.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Motiversity industry classification
Industry- Product category
- Motivational Media and Content
- NAICS
- Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (711410), Musical Groups and Artists (71113)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Artist Booking, Talent Buying & Agency Services (MPAGAAAF)
- akta.pro secondary industry
- Entertainment Booking & Speaker/Talent Management (HSACAAAI)
Keywords
Where Motiversity is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Motiversity business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain
Revenue model
- YouTube Ad Revenue: Revenue generated from YouTube video views and ad placements across all Motiversity YouTube channels including the main channel (3.74M subscribers), Motivation2Study (4.54M), Business Motiversity (354K), and others.
- YouTube Memberships: YouTube Membership Tiers offering exclusive experiences including Motiversity Motivators and Motiversity Movers tiers with community benefits and exclusive content.
- Merchandise Sales: Sale of branded merchandise through the Motiversity Shop including canvas art prints ($80), hoodies ($90), t-shirts ($29.99), and other motivational apparel and wall art products.
- Podcast Distribution: Motivation Daily podcast ranked Top 50 Global with 3.5 million monthly downloads across podcast platforms including Spotify.
- Speaker Booking Services: Platform connecting event organizers with Motiversity's network of motivational speakers including Marcus Taylor, William Hollis, and others through booking forms on the website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Canvas Art Prints - Hunger Beats Talent, I Am A Warrior, Give It Your All, Ocean Of Possibilities |
| Unit Pricing | Pay-as-you-go | Limited Edition Motiversity Hoodie |
| Unit Pricing | Pay-as-you-go | Motiversity T-Shirts |
| Subscription | Monthly | Motiversity Motivators Membership |
| Subscription | Monthly | Motiversity Movers Membership |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Motiversity product offering
Product offeringCore offering
Motiversity is an independent motivational media company that produces, edits, and distributes original motivational speech content from a network of 35+ contracted speakers. Its core offerings are YouTube channels with over 10 million combined subscribers, a Top 50 global podcast network with 3.5 million monthly downloads, branded merchandise sold through an e-commerce shop, YouTube membership tiers, and speaker booking services for events.
Product overview
Motiversity is a motivational media company operating as a multi-platform content ecosystem. The core offering consists of YouTube channels (Motiversity main channel with 3.74M subscribers, Motivation2Study with 4.54M subscribers, Business Motiversity with 354K subscribers, plus Motiversity Shorts, Motiversity Quotes, The Icons by Motiversity, and Epic Motiversity Music) that collectively reach over 10 million subscribers and 25 million monthly views. The company produces and releases original highly-edited exclusive motivational speeches from a network of 40+ speakers including Marcus Taylor, Coach Pain, Walter Bond, Billy Alsbrooks, and William Hollis. Supporting the video content is a podcast network featuring Motivation Daily by Motiversity (Top 50 Global Podcast with 3.5M monthly downloads), The Most Motivational Podcast hosted by CEO Joel Huculak, and The Icons by Motiversity hosted by Managing Partner Tyler Waye. International expansion includes Spanish, Chinese, and Portuguese channels. Revenue streams include a merchandise e-commerce shop selling canvas art, hoodies, and apparel, plus YouTube membership tiers (Motiversity Motivators and Motiversity Movers). The company also offers speaker booking services through its platform for corporate events, schools, and conferences.
Differentiator
Problem solved
Functional benefit
Brands
- Motiversity Shorts: A new channel for the best motivational videos and daily motivational shorts and trailers.
- Business Motiversity
- Motiversity Quotes
- The Icons by Motiversity
- Epic Motiversity Music
- Motivation2Study
- Inspiration & Motivation
- MotivationHub
- T&H Inspiration
- Motiversity en Español
- 励志演讲Motiversity
- Motivation Daily by Motiversity
- The Most Motivational Podcast
Products and services
- Motiversity YouTube Channel Primary YouTube channel featuring original, highly-edited, exclusive motivational speeches from a network of contracted speakers including Coach Pain, Marcus Taylor, Billy Alsbrooks, and Cole DaSilva. Releases 2 videos per week and reaches 3.74M subscribers.
- Motivation2Study Student-focused motivational YouTube brand on a mission to inspire and help students with motivation and mental health awareness, reaching 4.54M subscribers with new videos every Sunday.
- Business Motiversity YouTube channel featuring business motivation content with speeches from entrepreneurs, business leaders, founders, and wealthy individuals, reaching 354K subscribers with new videos every Monday.
- Motivation Daily by Motiversity Podcast Flagship podcast ranked Top 50 Global with 3.5 million downloads per month, featuring motivational speeches from Coach Pain, Billy Alsbrooks, Marcus Taylor, Dr. Jessica Houston, Walter Bond and more. Covers life, business, relationships, discipline, purpose, mental health, sports, studying, and focus.
- Motiversity Shorts Short-form video YouTube channel for daily motivational shorts and trailers, reaching 38.3K subscribers.
- Motiversity Quotes YouTube channel featuring inspirational quotes, poems, and speeches from warriors, philosophers, and famous figures with original Motiversity speech explanations, reaching 146K subscribers.
- The Icons by Motiversity Podcast show hosted by Managing Partner Tyler Waye exploring wisdom, motivation, and triumphs of iconic figures through engaging interviews, reaching 47.6K subscribers.
- MotivationHub Motivational content YouTube brand featuring various speakers and topics, positioned as one of the most popular brands in the personal development industry.
- The Most Motivational Podcast Podcast hosted by CEO & Founder Joel Huculak sharing lessons from high-achieving people, reaching 8.09K subscribers.
- Motiversity Shop E-commerce store selling motivational merchandise including canvas art prints ($80), Limited Edition Hoodies ($90), t-shirts ($29.99), and apparel with products such as 'Hunger Beats Talent', 'I Am A Warrior', 'Prove Them Wrong', 'Champions Never Quit', and 'Ocean Of Possibilities' canvases.
- Motiversity Membership Tiers Subscription-based YouTube Membership Tiers including 'Motiversity Motivators' and 'Motiversity Movers' offering exclusive community experience and content benefits for fans on a monthly recurring billing basis.
- Motiversity Original Speech Releases Catalog of original motivational speeches and compilation albums from Motiversity speakers including Walter Bond, Marcus Taylor, Coach Pain, Billy Alsbrooks, and William Hollis, released as individual speech products and compilation albums on the Motiversity website and across YouTube.
- Motiversity Speakers Network Booking platform featuring a roster of 35+ motivational speakers available for events including Walter Bond, Marcus Taylor, Coach Pain, Tom Bilyeu, Joe De Sena, Billy Alsbrooks, and Dr. Jessica Houston. Supports in-person, online, and conference call formats for corporate events, schools, and conferences.
Quantifiable outcome
- 10 million+ YouTube subscribers across all channels
- +2 more outcomes
Companies that use Motiversity
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
Motiversity technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Motiversity partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Motiversity competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Motiversity social profiles
Digital presenceMotiversity financial estimates
Financial estimateRevenue estimate
Valuation estimate
Motiversity leadership team
Management profileNumber of profiles
Profiles12 records
Motiversity funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Motiversity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Motiversity
What does Motiversity do?
Motiversity is an independent motivational media company that produces, edits, and distributes original motivational speech content from a network of 35+ contracted speakers. Its core offerings are YouTube channels with over 10 million combined subscribers, a Top 50 global podcast network with 3.5 million monthly downloads, branded merchandise sold through an e-commerce shop, YouTube membership tiers, and speaker booking services for events.
Is Motiversity a public or private company?
Motiversity is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Motiversity founded?
Motiversity was founded in 2017. It employs 11 to 50 people.
Where is Motiversity based?
Motiversity is headquartered in Edmonton, Canada, in the North America region.
How does Motiversity make money?
Five revenue lines are on record. YouTube Ad Revenue is the primary driver. The others are youTube Memberships, merchandise Sales, podcast Distribution and speaker Booking Services.
Does Motiversity have an API?
No public API is recorded for Motiversity.
What industry is Motiversity in?
Motiversity's product category is Motivational Media and Content. Its primary akta.pro industry code is MPAGAAAF, Artist Booking, Talent Buying & Agency Services, with a secondary code of HSACAAAI, Entertainment Booking & Speaker/Talent Management. Its NAICS code is 7114 and its SIC code is 7900.