What Glendinning Products does

Glendinning Products, LLC. is a privately held US manufacturer of electronic and electromechanical equipment for marine, recreational vehicle (RV), and industrial applications, founded in 1972 and headquartered in Conway, South Carolina. The company designs, develops, tests, and manufactures all products in a single ISO 9001:2015 certified facility, operating across seven core product lines: Cablemaster™ power cable handling systems, Hosemaster™ hose handling systems, Complete Controls™ marine remote propulsion controls (including the ProPilot™ joystick system and EEC electronic engine controls), Industrial Controls (smart actuators and display panels), Pro-X™ control cables, Rotary Drive Components, and the Synchronizer automatic twin-engine synchronization system that has been an industry standard for over 54 years.

Glendinning's technology stack centers on mechanical-to-electronic control conversion, motorized cable and hose retraction mechanisms, and engine-specific integration adapters for major OEMs including CAT, Cummins, Detroit, Volvo, Yanmar, Mercury, Mercruiser, John Deere, Horizon, Perkins, and DDC. Its go-to-market combines a US authorized dealer and distributor network for complete custom systems with a direct e-commerce webstore for replacement parts and accessories. Pricing spans roughly $4 for small replacement parts up to ~$850 for premium off-the-shelf hardware, while custom configurations (Cablemaster CM Models, Complete Controls, ProPilot, Smart Actuator systems) are sold on a quote basis. Recent product additions include ProPilot-S for sailboats, ProPosition Dynamic Positioning, Electric Propulsion Controls, and Smart Actuator™ 4 for industrial applications, suggesting measured extension of the existing platform into adjacent marine subsegments and the industrial vertical rather than a fundamental business model shift.

The company is independently owned, with no disclosed external investment, parent company, or M&A activity in the source material. Headcount of 51-100 employees and continuous operation since 1972 indicate a stable, mature niche manufacturer. Recent pricing actions — including an 8% tariff surcharge and a 3% credit card transaction fee effective January 2026 — point to margin pressure management rather than expansion investment. Revenue is not publicly disclosed.

Name

Glendinning Products

Legal name

Glendinning Products, LLC.

Website

https://glendinningprods.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

Glendinning Products is a privately held US manufacturer, founded in 1972 and based in Conway, South Carolina, that designs and builds electronic and electromechanical equipment — including power cable handling systems, hose retraction systems, marine propulsion controls, joystick docking systems, and automatic engine synchronizers — for marine, RV, and industrial customers via a dealer network and direct e-commerce webstore.

Ownership category

akta.pro rank

Product category

Marine Propulsion and Cable Management Equipment

NAICS

Electrical Equipment Manufacturing (33531), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electronic Components & Accessories (3670)

akta.pro primary industry

Electrical Engineering & Power Distribution (Generation, Switchboards, Cabling, Lighting) (IMAJAGAF)

Keywords

• Marine control systems
• Propulsion controls
• Cable handling systems
• Hose storage systems
• Electronic engine controls

Headquarters

HQ city

Conway

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Marine Control Systems and Hardware: Sale of propulsion control systems, cable management products, and engine synchronization equipment to marine, RV, and industrial customers. Products include Cablemaster, Hosemaster, Complete Controls, Pro-X Control Cables, and Synchronizer systems. Both complete systems and component parts are sold.
2. Replacement Parts and Accessories: Direct sales of replacement parts, accessories, and consumables through the e-commerce webstore. Includes items like motors, switches, rollers, gaskets, cables, and mounting hardware for all product lines.
3. Custom System Orders: Custom-ordered systems including Cablemaster CM Models, Complete Controls systems, ProPilot joysticks, and Smart Actuators that require direct inquiry and are not available through the standard webstore.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Glendinning Products designs, manufactures, and sells electronic and mechanical hardware equipment for marine, RV, and industrial applications. Its portfolio covers motorized power-cable and hose storage/retraction devices (Cablemaster, Hosemaster), marine remote propulsion and electronic engine control systems (Complete Controls including EEC 3/EEC 4, Smart Actuators, ProPilot joystick), engine synchronization hardware, professional-grade control cables (Pro-X), and electro-mechanical actuators for industrial applications. Products are sold as complete systems through authorized dealers and as replacement parts and accessories through a direct e-commerce webstore.

Product overview

Glendinning Products is a manufacturer of marine, RV, and industrial equipment offering a portfolio of seven core product lines. The Cablemaster™ and Hosemaster™ product lines provide cable and hose handling/storage solutions. Complete Controls™ offers marine propulsion control systems including electronic and mechanical engine controls, joystick docking systems (ProPilot), and top/side/handheld control heads. Industrial Controls provides actuators and monitoring panels for non-marine applications. Pro-X™ Control Cables supplies professional-grade control cables for marine and industrial use. Rotary Drive Components and the Synchronizer system support twin-engine synchronization. The company develops, tests, and manufactures all products in an ISO 9001:2015 certified facility.

Differentiator

Problem solved

Functional benefit

Brands

• Cablemaster™: Product line offering devices for handling all types of portable power cables, available for Marine, RV, and Industrial applications.
• Hosemaster™
• Complete Controls™
• ProPilot™
• Pro-X™
• Synchronizer
• Smart Actuator™

Products and services

• Cablemaster™ Power cable handling and storage devices for marine (shore power), RV (50-amp utility cords), and industrial applications. Includes CM Series (CM-4, CM-7, CM-7 Compact, CM-8, CM-9, RLC, RVCM-7) and CR Series (CRR-50LP, CRRA-50, CRMA-50, CRMA-30) models that automate extension and retraction of heavy power cables.
• Hosemaster™ Hose handling and storage devices for marine (freshwater showers, deck wash), RV, and industrial applications. Includes Model S, Model M, Model M – Air, Model LW, and Model PW variants that combine zero-effort hose extension with near-silent motorized retraction.
• Complete Controls™ Marine remote propulsion control system covering inboard, sterndrive, outboard, waterjet, electric, and CPP applications. Includes electronic engine controls (EEC 3 full-featured, EEC 4 basic), mechanical engine controls (Smart Actuator 1, 2, 4), control heads (CH2001 ProGrade, CH2001 ProGradeXD, Genesys, RSCH, Side Mount, Handheld), and optional joystick (ProPilot, ProPilot-S) and dynamic positioning (ProPosition) features.
• Industrial Controls Electro-mechanical actuators, user controls, monitoring panels, and custom solutions for industrial remote control applications. Includes Smart Actuator 4 electro-mechanical linear actuator and Graphic Display Panel for industrial machinery, remote actuation, and continuous-use scenarios.
• Pro-X™ Control Cables Professional grade mechanical control cables for marine and industrial applications. Marine grade includes 33C, 43C, 64C, Mercury GEN I/II, and BRP/Johnson/Evinrude variants. Industrial grade includes push-pull and pull-only cables with Twist-O-Lock, Utility, and Vernier end types. Specialty cables include plow markers, accelerator cables, wire rope assemblies, and tachometer cables.
• Rotary Drive Components Mechanical drive adapters and cables for use with the Glendinning Synchronizer and tach applications. Includes engine-specific integrations for CAT, Crusader, Cummins, DDC, Detroit, Horizon, John Deere, Mercruiser, Perkins, Volvo, and Yanmar engines.
• Synchronizer Automatic twin-engine synchronization system that makes two engines run as one, eliminating noise and vibration from engines operating at different speeds. Industry standard for automatic engine synchronization for over 54 years; pairs with Rotary Drive Components to support CAT, Cummins, Volvo, Yanmar, Mercury, Mercruiser, John Deere, Perkins, and other major marine engines.

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Garmin Marine: Garmin's marine division produces chartplotters, autopilots, and joystick control integrations that compete with Glendinning's Complete Controls at the integrated helm level. Garmin is a far larger player with broader product scope.
• Mercury Marine: Mercury Marine's Joystick Piloting system competes with Glendinning's ProPilot, and Mercury is one of Glendinning's integrated engine partners (Mercury GEN I/II cables). Mercury serves a much broader propulsion portfolio including outboards, sterndrives, and inboards.
• Parker Hannifin: Parker Hannifin's Motion and Control division produces industrial actuators, control cables, and marine motion control systems. Overlaps with Glendinning's Pro-X control cables, Smart Actuators, and Industrial Controls lines at the broader industrial motion control level.
• Volvo Penta: Volvo Penta is a global marine propulsion OEM offering complete engine, joystick (Joystick Driving), and electronic control packages that compete with Glendinning's propulsion control and ProPilot lines. Far larger scale but serves overlapping twin-engine and multi-propulsion use cases.
• Raymarine (Teledyne FLIR): Raymarine is a major marine electronics brand offering multifunction displays, autopilot, and joystick integrations. While broader than Glendinning's propulsion focus, Raymarine overlaps in integrated helm electronics for marine vessels.

Direct peers

• Twin Disc: Twin Disc manufactures marine transmissions, controls, and engine synchronization systems that overlap with Glendinning's Synchronizer and Complete Controls lines. Both target twin-engine marine propulsion markets with similar electromechanical control products.
• Side-Power (Sleipner): Sleipner/Side-Power manufactures bow and stern thrusters plus integrated joystick control systems for marine vessels, overlapping directly with Glendinning's ProPilot joystick docking category. Both target the twin-engine joystick piloting market.
• Hubbell Marine: Hubbell Marine (including Marinco) manufactures shore power cable assemblies, connectors, and cord management products that directly compete with Glendinning's Cablemaster line for marine and RV power cable handling applications.
• ZF Marine: ZF Marine produces marine propulsion controls and integrated joystick systems (iDock) that directly compete with Glendinning's Complete Controls and ProPilot product lines. Both serve twin-engine and multi-engine vessel OEMs and retrofitters with similar integrated control offerings.
• Moog Inc. Moog manufactures high-precision industrial actuators and motion control systems comparable to Glendinning's Smart Actuator and Industrial Controls product lines. Both serve industrial customers requiring electro-mechanical linear actuation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/GlendinningLLC
• YouTubeyoutube.com/c/GlendinningProds
• Facebookfacebook.com/GlendinningProducts
• LinkedInlinkedin.com/company/glendinning-marine-products

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glendinning Products