East Fremantle Yacht Club
East Fremantle Yacht Club is a private membership-based yacht club on the Swan River in East Fremantle, Western Australia, founded 1933, serving sailing enthusiasts, families, corporate clients, and wedding parties through memberships, sailing courses, function venue hire, F&B, and pens/moorings.
- Company typePrivate
- Founded1933
- HeadquartersEast Fremantle, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What East Fremantle Yacht Club does
East Fremantle Yacht Club (EFYC) is a private membership-based yacht club operating on the banks of the Swan River at the Base of Petra Street, East Fremantle, Western Australia, since 1933. The club provides on-water sailing programs (centreboard, keelboat, and power boating), structured learn-to-sail courses for children and adults, competitive racing and regattas, and associated marine facilities including pens and moorings. Beyond sailing, EFYC operates a bar and restaurant open to members and the public (Tuesday through Sunday), a function venue business with three rooms (River Room, Ward Room, Observation Lounge) and combined capacity for 300 guests targeting weddings, corporate functions, and private celebrations, and member amenities including a gym and sauna. Governance sits with an Executive Committee and the club holds Level One Good Sports Club certification for responsible alcohol management.
EFYC generates revenue across five streams: recurring membership subscriptions with multiple access tiers, food and beverage sales from the on-site bar and restaurant, professional services for function venue hire, sailing course fees for Kids Learn to Sail, Adult Learn to Sail, and Power Boating, and recurring berth/mooring fees. Pricing is publicly disclosed for events (e.g., Mother's Day Buffet at $49.90 per member / $55 per non-member, Christmas in July at $55 per member / $60 per non-member), while membership tiers and function packages are sold via direct inquiry with a dedicated Functions Coordinator. Distribution is direct-to-consumer through the clubhouse and an online booking system (revolutionise.com.au). The customer base spans five segments — sailing enthusiasts, families, corporate event planners, wedding parties, and social members — with corporate events and weddings representing non-recurring but higher-margin event revenue.
The organization employs between 11 and 50 staff, is supported by a volunteer culture, and maintains strategic partnerships with Act-Belong-Commit (mental health), Good Sports (responsible alcohol management), She Sails (women's sailing), Royal Perth Yacht Club, and Geographe Bay Yacht Club. EFYC has no proprietary technology, software products, or AI/ML capabilities; operations rely on standard club management and online booking tools (MIMembership, Revolutionise Sport). The club won the "Best Club Event of the Year" award and is actively broadening public-facing programming (community yoga trial, live music, Latin jazz sessions) to drive non-member venue and F&B revenue.
East Fremantle Yacht Club firmographics
Firmographics- Name
- East Fremantle Yacht Club
- Legal name
- East Fremantle Yacht Club
- Website
- https://efyc.com.au
- Company type
- Private
- Founded year
- 1933
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- East Fremantle Yacht Club is a private membership-based yacht club on the Swan River in East Fremantle, Western Australia, founded 1933, serving sailing enthusiasts, families, corporate clients, and wedding parties through memberships, sailing courses, function venue hire, F&B, and pens/moorings.
- Ownership category
- akta.pro rank
East Fremantle Yacht Club industry classification
Industry- Product category
- Yacht Club and Maritime Recreation Services
- NAICS
- Marinas (713930)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro industry
- Sailing & Water Sports Teams/Clubs (Sailing, Rowing, Surfing)Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Teams & ClubsSailing Experiences (Lessons, Regattas, Day Sails)Travel & Hospitality/Tours, Attractions & Experiences/Marine & Water Experiences (Boat Tours, Diving, Snorkeling, Fishing)
Keywords
Where East Fremantle Yacht Club is headquartered
LocationHeadquarters
- HQ city
- East Fremantle
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
East Fremantle Yacht Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Membership Subscriptions: Annual membership fees providing access to club facilities, sailing activities, and member benefits. Multiple membership tiers available depending on access level.
- Bar & Restaurant: On-site bar and restaurant generating food and beverage sales. Open to members and public with trading hours across the week.
- Function Venue Hire: Wedding receptions, corporate functions, birthday parties, school balls, and special events booked through the Functions Coordinator. Venue offers three function rooms with varying capacities up to 300 guests.
- Sailing Courses: Kids Learn to Sail, Adult Learn to Sail, and Power Boating courses offered for members and non-members.
- Pens & Moorings: Berth and mooring facilities for boat owners at the club location.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | One time/ perpetual license | Christmas in July Event - Members |
| Subscription | One time/ perpetual license | Christmas in July Event - Guests |
| Subscription | One time/ perpetual license | Christmas in July Event - Children |
| Subscription | One time/ perpetual license | Mother's Day Buffet - Members |
| Subscription | One time/ perpetual license | Mother's Day Buffet - Non-members |
| Subscription | One time/ perpetual license | Mother's Day Buffet - Children |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
East Fremantle Yacht Club product offering
Product offeringCore offering
East Fremantle Yacht Club is a private membership-based yacht club providing access to sailing courses, competitive sailing programs (centreboard, keelboat, power boating), on-site bar and restaurant, function venue hire for weddings and corporate events, gym and sauna facilities, and pens/mooring berthing on the Swan River. Members and the public can dine at the clubhouse, and the venue is hired out for functions with capacity up to 300 guests.
Product overview
East Fremantle Yacht Club is a traditional yacht club offering a unified membership-based service rather than a modular platform. The club's product portfolio centers on sailing activities (courses, racing, and programs), complemented by hospitality services (bar, restaurant, and function venue hire), and member facilities (gym, sauna, pens, and moorings). The core sailing programs include learn-to-sail courses for kids and adults, competitive sailing in various classes (Open Skiff, RS Aero, Shark/Sabre), and power boating. The venue hire service provides function spaces for weddings, corporate events, and special occasions, with the River Room, Ward Room, and Observation Lounge serving as distinct booking options.
Differentiator
Problem solved
Functional benefit
Products and services
- Sailing Courses Structured sailing education including Kids Learn to Sail, Adult Learn to Sail, and Power Boating courses, offered to members and non-members in a family-friendly environment.
- Function Venue Hire Venue hire for weddings, corporate events, and special occasions with three function spaces (River Room up to 100 seated/150 cocktail; Ward Room up to 75 guests; Observation Lounge & Deck up to 30 seated/75 cocktail), with combined capacity up to 300 guests.
- Bar and Restaurant On-site bar and restaurant offering food and beverage service with Swan River views, open Tuesday through Sunday with varying hours, available to members and the public.
- Gym and Sauna Fitness facilities including a gymnasium and sauna available to members as part of club amenities.
- Pens and Moorings Marine berth and mooring facilities for boat owners at the club's Swan River location.
- Sailing Programs On-water sailing opportunities including Centreboard Sailing, Keelboat Sailing, and Power Boating for members of all ages and experience levels.
- Cockburn Dragonboat Club Dragon boating program affiliated with EFYC offering an additional water-based sporting activity for members.
- Membership Multiple membership tiers providing access to sailing courses, racing, social events, bar and restaurant, gym, sauna, and pens and moorings depending on the chosen level of membership.
Quantifiable outcome
- Over 70 attendees at World Boating Day Try Sailing event
Companies that use East Fremantle Yacht Club
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
East Fremantle Yacht Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
East Fremantle Yacht Club partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Act-Belong-CommitcoreMental health initiative partnership promoting mentally healthy WA. EFYC is proud to partner with Act-Belong-Commit to help promote mental wellbeing in the Western Australian community.
- Good SportscoreLevel One Good Sports Club certification, committed to managing alcohol responsibly and ensuring smoke-free areas to provide a healthy, safe, and family-friendly environment.
- She SailsminorInitiative of Australian Sailing that promotes and supports women's participation in sailing. EFYC hosted the Sail Our Way Women's Keelboat Regatta backed by She Sails.
- Royal Perth Yacht ClubminorProvided support for the Sail Our Way Women's Keelboat Regatta. EFYC sailors also attended events at Royal Perth Yacht Club.
- Geographe Bay Yacht ClubminorCo-hosted the Skiffs on GeoBay regatta on the waters of Geographe Bay. Parents from both clubs collaborated to organize the event.
- Bungarra WinesminorWine supplier featured at Try Sailing Day event, providing complimentary wine tastings for attendees.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
East Fremantle Yacht Club competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
East Fremantle Yacht Club social profiles
Digital presenceEast Fremantle Yacht Club compliance and trust
Trust signalCompliance1 record
East Fremantle Yacht Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
East Fremantle Yacht Club leadership team
Management profileNumber of profiles
East Fremantle Yacht Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
East Fremantle Yacht Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about East Fremantle Yacht Club
What does East Fremantle Yacht Club do?
East Fremantle Yacht Club is a private membership-based yacht club providing access to sailing courses, competitive sailing programs (centreboard, keelboat, power boating), on-site bar and restaurant, function venue hire for weddings and corporate events, gym and sauna facilities, and pens/mooring berthing on the Swan River. Members and the public can dine at the clubhouse, and the venue is hired out for functions with capacity up to 300 guests.
Is East Fremantle Yacht Club a public or private company?
East Fremantle Yacht Club is a private company. It is classified as management employee owned and is currently operating.
When was East Fremantle Yacht Club founded?
East Fremantle Yacht Club was founded in 1933. It employs 11 to 50 people.
Where is East Fremantle Yacht Club based?
East Fremantle Yacht Club is headquartered in East Fremantle, Australia, in the Oceania region.
How does East Fremantle Yacht Club make money?
Five revenue lines are on record. Membership Subscriptions are the primary driver. The others are bar & Restaurant, function Venue Hire, sailing Courses and pens & Moorings.
Does East Fremantle Yacht Club have an API?
No public API is recorded for East Fremantle Yacht Club.
What industry is East Fremantle Yacht Club in?
East Fremantle Yacht Club's product category is Yacht Club and Maritime Recreation Services. Its primary akta.pro industry code is MPAKABAH, Sailing & Water Sports Teams/Clubs (Sailing, Rowing, Surfing), with a secondary code of THAJAJAG, Sailing Experiences (Lessons, Regattas, Day Sails). Its NAICS code is 713930 and its SIC code is 7997.