Cascade Maverik Lacrosse

What Cascade Maverik Lacrosse does

Cascade Maverik Lacrosse, LLC is a privately held lacrosse equipment manufacturer operating two complementary brands — Cascade (helmets and head protection) and Maverik (sticks, shafts, complete sticks, and protective gear) — under the Peak Achievement Athletics Inc. corporate umbrella. The company designs, produces, and sells a full-stack equipment portfolio covering men's, women's, youth, beginner, intermediate, and elite players, including goalies and box-lacrosse variants, with proprietary technology platforms such as the FlipTek flip-up mask, Z Lateral Impact System, Degree Series heat-resilient head material, 7 Tech+ impact energy management, Hex Pocket ball-control design, and moisture-wicking Pro Fit liners. It is the official helmet of the Premier Lacrosse League (PLL) via the XRS Pro model.

The company operates a multi-channel go-to-market combining direct-to-consumer e-commerce at cascademaverik.com (with same-day shipping for orders before 12 PM EST), a dedicated Team Builder enterprise platform for team, club, and organization bulk orders, an authorized dealer and retailer network served via a store locator, and brand collaborations with lululemon (apparel) and KANE Footwear (recovery shoe). Pricing spans entry-level (CS-R Youth Helmet at $129.99, Charger ST Complete Stick at $49.99) to elite premium tiers (Z Helmet at $409.99, Sonar Degree Hex Complete at $314.99), positioning the portfolio across the full player lifecycle. Operations are based in Liverpool, New York, serving the USA and Canada markets, with 101–250 employees and a Custom Helmet Builder supporting build-to-order manufacturing in 2–3 business days.

Name

Cascade Maverik Lacrosse

Legal name

Cascade Maverik Lacrosse, LLC

Website

https://cascademaverik.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Cascade Maverik Lacrosse is a privately held US lacrosse equipment manufacturer operating two brands — Cascade (helmets) and Maverik (sticks, protective gear) — selling direct-to-consumer and through dealers and team bulk-order channels across the USA and Canada.

Ownership category

akta.pro rank

Product category

Lacrosse Equipment

NAICS

Sporting and Athletic Goods Manufacturing (339920), Sporting Goods Retailers (45911), Apparel Accessories and Other Apparel Manufacturing (3159)

SIC

Sporting & Athletic Goods, Nec (3949), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Lacrosse Equipment Retail (CRAMAEAF)

akta.pro secondary industries

Sports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear) (IMAOAFAI), Team Sports Protective Gear & Sports Medicine Retail (CRAMAEAJ), Team Sports Goals, Nets & Field Equipment Retail (CRAMAEAK), Team Sports Equipment & Apparel Distribution (CRAOAJAA)

Keywords

• Lacrosse equipment
• Protective helmets
• Lacrosse sticks
• Protective gear
• Sports apparel

Headquarters

HQ city

Liverpool

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Online retail sales of lacrosse equipment directly to consumers through cascademaverik.com website, including helmets, sticks, protective gear, apparel, and accessories.
2. Team/Wholesale Orders: Bulk orders for teams, clubs, and organizations through the Team Builder platform and dealer/retailer network.
3. Retail/Dealer Sales: Sales through authorized Cascade and Maverik dealers and retailers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Cascade Maverik Lacrosse manufactures and sells lacrosse equipment under two complementary brands — Cascade (helmets and head protection) and Maverik (sticks, shafts, complete sticks, protective padding, apparel, and accessories). The portfolio spans beginner, intermediate, and elite tiers for men, women, and youth, including custom-built helmets with color-zone personalization, goalie-specific equipment, and box lacrosse gear, distributed through direct-to-consumer e-commerce, an authorized dealer network, and a Team Builder platform for team and club orders.

Product overview

Cascade Maverik Lacrosse offers a comprehensive lacrosse equipment portfolio comprising two primary brands: Cascade (helmets) and Maverik (sticks, protective gear, apparel). The product line spans helmets for men, women, and youth with varying protection levels; lacrosse heads including KIMERA, TACTIK, HAVOK, OPTIK, and SONAR models; shafts in multiple materials (aluminum, magnesium titanium, carbon); complete sticks combining heads and shafts; and protective equipment including gloves, shoulder pads, arm guards, and goalie gear. The company also offers collaborative products with lululemon and Kane Footwear, plus a custom helmet builder allowing color personalization across multiple zones. Recent innovation includes the Degree Series featuring heat-resilient head materials for performance in warm conditions.

Differentiator

Problem solved

Functional benefit

Brands

• Cascade: Helmet brand for lacrosse head protection
• Maverik

Products and services

• Z Helmet Elite-level lacrosse helmet featuring FlipTek flip-up mask technology, Z Lateral Impact System for advanced protection, and Pro Fit moisture-wicking liner for comfort.
• XRS Pro Helmet Top-tier lacrosse helmet and official helmet of the PLL, combining protection-first technology with Pro Fit moisture-wicking liner, Visionbar, and extended rear panel for personalized comfort.
• SL Helmet Intermediate-level helmet featuring 7 Tech+ energy management technology, XFlow Exhaust ventilation system, and removable side pads for personalized fit.
• CS-R Youth Helmet Entry-level lacrosse helmet specifically sized and tested for athletes 12 years old and under.
• CPV-R Helmet Lacrosse helmet featuring SPRfit system that allows micro-adjustments to grow with the player, available in both adult and youth sizing.
• KIMERA Head Versatile lacrosse head designed for midfielders, available in standard and Degree (heat-resilient) material versions.
• TACTIK 3 Head Lacrosse head designed for mid-range shooters and precision passers, available in standard and Degree versions.
• HAVOK 2 Head Lacrosse head designed for elite LSM and defensemen, available in standard and Degree versions.
• OPTIK FORCE Head High-performance lacrosse head designed for quick attackmen around the crease, available in Degree material for heat resilience.
• A7 175 Shaft Youth lacrosse shaft built with Aluminum 7000 alloy for lightweight durability and balanced performance for young players.
• MAG-TI 395 Shaft 60-inch defensive lacrosse shaft engineered with magnesium titanium alloy for unmatched durability and extended reach for defenders.
• FLYLITE 185 Shaft Lightweight attack lacrosse shaft designed for quick handling and maneuverability.
• ERA Goggle Women's lacrosse goggle featuring double vision bars with anti-glare black coating, stainless-steel materials, and silicone liner that contours to face shape for comfort and protection.
• M6 EKG Shoulder Pad Elite-level shoulder pad system providing comprehensive upper body protection for lacrosse players.
• SHIFT EKG Shoulder Pad High-performance shoulder pad system designed for elite players requiring advanced protection and mobility.
• M6 Player Glove Elite-level lacrosse glove providing hand protection with comfortable fit for extended play.
• NITRO HEX Complete Stick Women's complete lacrosse stick designed for elite middies featuring U-shaped head with improved scoop and Hex pocket for quick ball positioning and control.
• Degree Series Heads Collection of lacrosse heads featuring heat-resilient material that maintains face shape and stiffness during high-temperature gameplay for consistent performance.
• Maverik x KANE Revive Recover Shoe Sustainably designed injection-molded recovery shoe for active athletes, featuring water-resistant quick-dry materials and machine-washable construction.
• Maverik // lululemon Collection Apparel collaboration featuring lululemon athletic wear pieces with Maverik branding, including training shorts, leggings, hoodies, and t-shirts.

Quantifiable outcome

• Custom helmets ship in 2-3 business days

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Partnerships

Three partnerships are on record, tiered minor and core.

• lululemonminorGTM or Marketing PartnerMaverik // lululemon collaboration featuring a co-branded apparel collection including performance shirts, joggers, shorts, hoodies, and leggings. The collection is exclusive to Cascade Maverik and marketed as elevating athletic performance with lululemon's technical apparel combined with Maverik branding.
• KANE FootwearminorGTM or Marketing PartnerMaverik x KANE collaboration featuring the Revive Recover Shoe - a sustainably designed injection molded shoe for active recovery. The shoe is marketed as transformatively designed for athletes, quick-drying and functional in and out of water. Marketed as suitable for lacrosse players and coaches at tournaments and events.
• Peak Achievement Athletics Inc.coreOthersParent company of Cascade Maverik Lacrosse, LLC. Cascade Maverik is part of the Peak Achievement Athletics Inc. family of companies and subsidiaries. Privacy policy states data may be shared within the Peak Achievement Athletics family.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• StringKing: StringKing is a digitally native lacrosse equipment brand known for premium mesh and complete sticks with strong DTC and influencer-driven marketing; it overlaps with Maverik on heads, complete sticks, and mesh, and has rapidly grown team-level share.
• East Coast Dyes (ECD): ECD specializes in lacrosse mesh, strings, and custom-dyed heads with a strong customizer culture; it is comparable to the Maverik side of Cascade Maverik on heads and stringing accessories and shares the custom-color ethos of the Custom Helmet Builder.
• True Temper Sports (TRUE Lacrosse / TRUE Hockey): TRUE has expanded from hockey into lacrosse shafts and equipment; it is comparable as a metal-shaft-focused peer with analogous material-science positioning to Maverik's MAG-TI 395 magnesium-titanium shaft.

Broad incumbents

• Bauer Hockey: Bauer is the sister company under Peak Achievement Athletics (the parent of Cascade Maverik), operating a comparable premium protective-gear + sticks business model in hockey; it is highly relevant for shared supply chain, sourcing, and protective-gear IP benchmarking.
• Under Armour Lacrosse: Under Armour offers lacrosse-specific cleats, gloves, and apparel leveraging its broader athletic apparel and footwear platform; it competes with the Maverik // lululemon collaboration and Maverik apparel/accessories on team and consumer soft-goods share.
• Nike Lacrosse: Nike is a broad incumbent with lacrosse cleats, apparel, and select equipment; it competes with Cascade Maverik primarily on footwear/apparel but also pressures team sponsorship budgets across college and elite programs.

Direct peers

• Epoch Lacrosse: Epoch is a premium, specialty lacrosse head and shaft manufacturer targeting elite and college players with proprietary shaft/head technologies; it competes most directly with Maverik's premium heads (HAVOK, OPTIK FORCE) and high-end shafts.
• STX Lacrosse: STX is a direct lacrosse equipment competitor offering heads, shafts, complete sticks, gloves, and protective gear; the two brands compete head-to-head across men's, women's, and youth lines in identical price tiers and dealer channels.
• Warrior Lacrosse (New Balance): Warrior (acquired by New Balance) is a foundational lacrosse equipment brand competing across heads, shafts, gloves, and protective; the two share DTC, team-deal, and dealer channels and overlap on elite and college team sponsorships.
• Brine Lacrosse: Brine (Warrior family) is a long-standing lacrosse brand offering heads, sticks, and protective gear; it competes across men's and women's equipment and shares dealer channels with Cascade and Maverik.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/cascadelacrosse
• Facebookfacebook.com/CascadeLacrosse
• Instagraminstagram.com/cascade_lacrosse

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cascade Maverik Lacrosse