AutoPlanet
AutoPlanet is a Santiago, Chile-based private retailer founded in 2007 that sells automotive spare parts and accessories to vehicle owners through physical retail and/or e-commerce channels, employing 501-1000 staff.
- Company typePrivate
- Founded2007
- HeadquartersSantiago, Chile
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What AutoPlanet does
AutoPlanet is a Chilean for-profit retailer of automotive spare parts and accessories, founded in 2007 and headquartered in Santiago. The company offers vehicle parts and accessories through what appears to be a combination of physical retail presence and online shopping services, serving vehicle owners in the Chilean market. Its website (autoplanet.cl) functions as both a brand touchpoint and an e-commerce channel under the "Autoplanet" trade name.
AutoPlanet firmographics
Firmographics- Name
- AutoPlanet
- Website
- https://autoplanet.cl
- Company type
- Private
- Founded year
- 2007
- Headcount range
- 501–1,000 employees
- Short description
- AutoPlanet is a Santiago, Chile-based private retailer founded in 2007 that sells automotive spare parts and accessories to vehicle owners through physical retail and/or e-commerce channels, employing 501-1000 staff.
- Ownership category
- akta.pro rank
AutoPlanet industry classification
Industry- Product category
- Auto Parts Retail
- NAICS
- Automotive Parts and Accessories Retailers (44133), Automotive Parts and Accessories Retailers (441330)
- SIC
- Retail-Auto & Home Supply Stores (5531)
- akta.pro primary industry
- Automotive Parts & Accessories Online Retailers (CRAFADAK)
Keywords
Where AutoPlanet is headquartered
LocationHeadquarters
- HQ city
- Santiago
- HQ country
- Chile
- HQ region
- Latin America
Markets served
AutoPlanet business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
AutoPlanet product offering
Product offeringCore offering
AutoPlanet sells automotive spare parts and accessories for vehicles to consumers in Chile. The company operates as a retailer serving individual vehicle owners through physical stores and an online shopping channel at autoplanet.cl.
Differentiator
Problem solved
Functional benefit
Products and services
- Auto Parts and Accessories
Companies that use AutoPlanet
Customer profileIdeal customer profiles1 record
AutoPlanet technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AutoPlanet partnerships and signals
Strategic signalRecent moves1 record
AutoPlanet competitors and assessment
Company assessmentBroad incumbents
- AutoZone: Largest US specialty auto parts retailer with a mature omnichannel model (stores + online + commercial). Comparable as a model benchmark for category focus, private-label strategy, and commercial-customer (DIFM) positioning, even though it does not operate in Chile.
- Salfa: Chilean automotive and machinery distributor with parts, service, and retail components. Comparable in distribution scale, parts focus, and geographic concentration in Chile, although Salfa spans additional categories beyond parts.
- NAPA Auto Parts: North American auto parts distribution and retail network with strong professional-installer relationships. Comparable as a parts-distribution model that combines wholesale supply with retail/commercial end-customer service, similar in spirit to AutoPlanet's hybrid model.
- Derco: Large Chilean automotive group representing multiple OEMs and operating parts, service, and retail operations. Comparable as a domestic incumbent that bundles vehicle sales with aftermarket parts and accessories distribution in the same Chilean market.
- O'Reilly Auto Parts: US specialty auto parts retailer known for strong commercial / installer relationships and dual-market (DIY + DIFM) strategy. Comparable as a best-in-class benchmark for the parts retailer model AutoPlanet operates, although geographically US-only.
- Advance Auto Parts: US specialty auto parts retailer with DIY and professional (DIFM) segments. Comparable as a model reference for store footprint, private-label parts, and omnichannel fulfillment strategy relevant to AutoPlanet's operations.
Emerging players
- Sodimac: Major Chilean home improvement retailer (part of Falabella group) that sells basic auto parts, tools, and accessories alongside DIY/home categories. Comparable as a Chilean omnichannel retailer encroaching on the auto parts adjacencies AutoPlanet serves.
Direct peers
- MercadoLibre: Dominant LATAM e-commerce marketplace with a large and growing auto parts and accessories category in Chile. Direct competition for AutoPlanet's online parts business and increasingly its omnichannel value proposition.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
AutoPlanet social profiles
Digital presenceAutoPlanet financial estimates
Financial estimateRevenue estimate
Valuation estimate
AutoPlanet leadership team
Management profileNumber of profiles
AutoPlanet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AutoPlanet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AutoPlanet
What does AutoPlanet do?
AutoPlanet sells automotive spare parts and accessories for vehicles to consumers in Chile. The company operates as a retailer serving individual vehicle owners through physical stores and an online shopping channel at autoplanet.cl.
When was AutoPlanet founded?
AutoPlanet was founded in 2007. It employs 501 to 1,000 people.
Where is AutoPlanet based?
AutoPlanet is headquartered in Santiago, Chile, in the Latin America region.
Who are AutoPlanet's main competitors?
Broad incumbents on record are AutoZone, Salfa, NAPA Auto Parts, Derco, O'Reilly Auto Parts and Advance Auto Parts. Sodimac is listed as an emerging player. MercadoLibre is listed as a direct peer.
Does AutoPlanet have an API?
No public API is recorded for AutoPlanet.
What industry is AutoPlanet in?
AutoPlanet's product category is Auto Parts Retail. Its primary akta.pro industry code is CRAFADAK, Automotive Parts & Accessories Online Retailers. Its NAICS code is 44133 and its SIC code is 5531.