Crestwicke Country Club

What Crestwicke Country Club does

Crestwicke Country Club is a privately family-owned country club located on 147 acres southeast of Bloomington, Illinois, operating since the late 1960s under current ownership by Mary and Mark English since 1996. The club operates a single-site facility featuring an 18-hole championship golf course, a PGA-staffed Pro Shop, three tennis courts, a junior Olympic-size heated swimming pool, four pickleball courts added in 2023, banquet facilities, and multiple dining venues including the Crestwicke Grill, Club Lounge, outdoor patio, and the Gators pool snack shop. The golf course is consistently ranked among Illinois' best and has hosted PGA, USGA, and multiple Illinois State Amateur Championships.

The business generates revenue through several streams: recurring Golf and Sport membership fees (with Junior, Single, Couple, and Family tiers), food and beverage minimums ($50/month April through October), pro shop merchandise sales, golf instruction (private lessons, group lessons, clinics under Director of Instruction Eric Meier), guest fees, banquet and event rentals, and junior program fees for golf, swim, and tennis. Membership pricing is not publicly disclosed and is handled directly by Club Manager and Membership Director Lisa English-Fogle. Members also receive reciprocal playing privileges at six Central Illinois private clubs. The junior programs in golf, swimming, and tennis serve as a significant family-engagement channel and are described as one of the largest in the area.

The club distributes exclusively through direct sales — prospective members contact the Membership Director, arrange club tours, and submit applications directly. There is no digital advertising or intermediary distribution model; growth is driven by word-of-mouth referrals, brand reputation, and limited-membership exclusivity. The technology footprint is limited to the company website (crestwicke.com) hosted by 121 Marketing, a member login portal, and online tee-time booking, with no proprietary platform, mobile app, API, or AI/ML capability identified.

Name

Crestwicke Country Club

Legal name

Crestwicke Country Club

Website

https://crestwicke.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

Crestwicke Country Club is a privately family-owned private country club in Bloomington, Illinois, offering an 18-hole championship golf course, tennis, swimming, pickleball, dining, and banquet facilities to a limited membership of local individuals and families via recurring Golf and Sport membership tiers.

Ownership category

akta.pro rank

Product category

Private Country Club & Golf Club

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYMPAKABAF

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Teams & Clubs

Keywords

• Private country club
• Golf membership
• Tennis facilities
• Swimming pool
• Banquet events

Headquarters

HQ city

Bloomington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Golf Membership Fees: Annual membership fees for golf, sport, and other membership categories. Includes initiation fees and recurring dues. Covers unlimited use of golf facilities, pro shop, and club amenities.
2. Food and Beverage: Dining at Crestwicke Grill, Club Lounge, outdoor patio, and Gators snack shop at the pool. Food and beverage minimums apply for certain months.
3. Pro Shop Merchandise: PGA-staffed Pro Shop sells equipment, apparel, shoes, and golf merchandise. Bag storage also available.
4. Guest Fees: Guests of members pay appropriate guest fees to use club facilities in accordance with rules and regulations.
5. Golf Instruction: Private lessons, group lessons, and clinics instructed by Director of Instruction Eric Meier.
6. Banquet and Event Facilities: Elegant banquet facilities with views of golf course for special occasions, meetings, and events.
7. Junior Program Fees: Additional fees for junior golf, tennis, and swimming programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels1 record

Core offering

Crestwicke Country Club is a privately family-owned, member-only country club that sells Golf and Sport memberships (Junior, Single, Couple, Family tiers) granting access to an 18-hole championship golf course, tennis and pickleball courts, a junior Olympic-size swimming pool, clubhouse dining, banquet facilities, a PGA-staffed Pro Shop, golf instruction, and one of the area's largest junior sports programs. Members pay recurring dues, food and beverage minimums, and ancillary fees for guest play, instruction, retail merchandise, and event rentals.

Product overview

Crestwicke Country Club is a privately family-owned country club offering golf, tennis, swimming, and social facilities. The core product is an 18-hole championship golf course (ranked among Illinois' finest) complemented by a PGA-staffed Pro Shop, expansive practice facilities, and golf instruction services. The club also provides racquet sports (two tennis courts and four pickleball courts added in 2023), a junior Olympic-size heated swimming pool with swim team, and dining at the Crestwicke Grill, Club Lounge, and outdoor patio. Membership offerings include Golf (Junior, Single, Couple, Family) and Sport categories, with reciprocal privileges at six Central Illinois private clubs. Junior programs cover golf, swimming, and tennis activities during summer sessions.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Membership Recurring Golf membership offered in Junior, Single, Couple, and Family tiers. Grants the member and immediate family (spouse and unmarried children under 22) access to golf, tennis, swim, and dining facilities.
• Sport Membership Recurring Sport membership allowing members to use all tennis, swimming, and social facilities of the Club. Excludes golf course access.
• Banquet and Event Facilities Elegant banquet facilities with views of the golf course available for rent for special occasions, meetings, and events.
• Golf Instruction Paid golf instruction provided by PGA professionals, including private lessons, group lessons, and clinics, available to members and guests.
• Pro Shop Merchandise Retail sales of premium brand golf equipment, apparel, shoes, and related merchandise from the PGA-staffed Pro Shop, plus bag storage services.
• Junior Programs (Golf, Swim, Tennis) Structured summer programs for junior members covering golf (beginner through competitive), competitive swim team, and tennis instruction, available for additional fees.
• Reciprocal Club Privileges Reciprocal golf access at six Central Illinois private clubs (including Lincolnshire Fields, Panther Creek, and Mt. Hawley) for Crestwicke members, available by booking through the Crestwicke Pro Shop and paying a cart fee.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Panther Creek Country ClubcoreStrategic or Co-development PartnerReciprocal golf privileges with Panther Creek Country Club in Springfield, IL. Crestwicke members can book tee times through the Crestwicke Pro Shop by paying a cart fee. Part of a network of reciprocal clubs in Central Illinois.
• Lincolnshire Fields Country ClubcoreStrategic or Co-development PartnerReciprocal golf privileges with Lincolnshire Fields Country Club in Champaign, IL. Crestwicke members can book tee times through the Crestwicke Pro Shop by paying a cart fee. Part of reciprocal club network.
• Mt. Hawley Country ClubcoreStrategic or Co-development PartnerReciprocal golf privileges with Mt. Hawley Country Club in Peoria, IL. Crestwicke members can book tee times through the Crestwicke Pro Shop by paying a cart fee. Part of reciprocal club network.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Medinah Country Club: Iconic Illinois private country club in Medinah, IL, host of multiple majors and Ryder Cups. Substantially larger and more prestigious than Crestwicke, but directly comparable as a private Illinois country club with golf and family amenities.
• Rich Harvest Farms: Highly exclusive private club in Sugar Grove, IL with championship golf. Comparable private Illinois country club model but operates at a significantly higher prestige and price point than Crestwicke.
• Olympia Fields Country Club: Historic, nationally prominent private country club in Olympia Fields, IL that has hosted multiple U.S. Opens. Operates at a larger and more prestigious scale but offers a directly comparable golf-centric private membership model in Illinois.

Direct peers

• Bloomington Country Club: Direct local competitor located in Bloomington, IL serving the same primary market as Crestwicke. Both compete for the same limited pool of affluent families and golf enthusiasts in Bloomington-Normal.
• Mt. Hawley Country Club: Private country club in Peoria, IL with reciprocal privileges with Crestwicke. Similar membership-driven private club model serving affluent families in a comparable mid-size Illinois metropolitan area.
• Panther Creek Country Club: Private country club in Springfield, IL with reciprocal golf privileges arrangement with Crestwicke. Comparable in offering an 18-hole championship course, membership model, and family-oriented amenities in the Central Illinois market.
• Lincolnshire Fields Country Club: Private country club in Champaign, IL with reciprocal privileges with Crestwicke. Directly comparable in scale, ownership structure, and amenity mix (golf, tennis, pool, dining) serving Central Illinois families.
• Eagle Brook Country Club: Private family-oriented country club in Geneva, IL offering comparable golf, pool, tennis, dining, and banquet facilities. Comparable membership structure and family-focused programming in the Illinois market.
• Butterfield Country Club: Private country club in Oak Brook, IL offering golf, tennis, pool, and dining. Comparable family membership structure and amenity mix serving affluent Illinois families.
• White Eagle Golf Club: Private country club in Naperville, IL offering championship golf, pool, tennis, and dining. Comparable family-oriented membership model in the Chicago suburban Illinois market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/crestwickecc
• LinkedInlinkedin.com/company/crestwicke-country-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crestwicke Country Club