Haso

What Haso does

Haso (ハッソー株式会社) is a Japanese specialty manufacturer founded in 2001 that develops paper-based products for the food service and hygiene/care sectors. Its product portfolio spans six core lines: high-performance waterproof paper bags, leakproof paper beverage lids, heat-sealed paper lids for cups, heat-sealed paper lids for takeout bowls, Insulated Paper Technology (MDF) — an embossed paper construction that reduces surface temperatures by 7–11°C — and Micro Fin Dry, an elastic material used in disposable shorts, absorbent pads, and paper diapers. The company’s differentiation is anchored in proprietary paper-processing and material-science techniques rather than software or AI capabilities.

The company operates a multi-country manufacturing and distribution network including wholly-owned subsidiaries in Thailand (Thai HASO LTD.) and China (HASO Sanitary Materials SuZhou LTD.), plus sales offices in Tokyo (headquarters), Shanghai, and Atlanta (HASO USA INC.), with a registered Hong Kong entity. Its manufacturing facilities hold FSSC 22000, ISO 9001-2015, BRC Global Standard for Packaging Materials, FSC Chain-of-Custody, SEDEX, and Thai TAS 9023/9024 certifications, qualifying it as a supplier to major multinational consumer-goods firms. Named enterprise customers include Procter & Gamble, SC Johnson, Kao Corporation (via Marubeni Intex), and Oji Holdings.

Haso monetizes primarily through B2B hardware sales of its proprietary paper-based products, with pricing not publicly disclosed. Revenue, full headcount, and ownership details are not disclosed in available sources. The company is privately held and led by President and CEO Kikuo Yamada (山田 菊夫), who has served continuously since founding. No external funding rounds, M&A activity, or public listing are documented in the provided data.

Name

Haso

Legal name

ハッソー株式会社

Website

https://hasoltd.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Haso is a Japanese specialty manufacturer founded in 2001 that develops proprietary paper-based food packaging (insulated and leakproof lids, waterproof bags) and hygiene materials (Micro Fin Dry elastic substrates), supplying multinational consumer-goods and food-service companies via wholly-owned manufacturing operations in Thailand and China.

Ownership category

akta.pro rank

Product category

Paper-based Food Packaging & Disposable Hygiene Materials

NAICS

Other Paperboard Container Manufacturing (322219), Sanitary Paper Product Manufacturing (322291), Paperboard Container Manufacturing (32221)

SIC

Paperboard Containers & Boxes (2650), Papers & Allied Products (2600)

akta.pro industry

PRIMARYIMALACAJ

Paper-Based Foodservice Packaging (Cups, Lids, Trays, Takeout Containers)

Industrials, Manufacturing & Construction/Packaging & Containers/Paper & Paperboard Packaging (Cartons, Corrugated, Folding Boxboard)

SECONDARYIMALAHAM

Foodservice/To-Go Packaging (Cups, Clamshells, Cutlery)

Industrials, Manufacturing & Construction/Packaging & Containers/Food & Beverage Packaging

SECONDARYCRADALAD

Napkins, Tableware & Foodservice Disposables (Plates, Cups, Cutlery)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Paper Goods & Disposables (Tissue, Diapers, Feminine Care)

Keywords

• Paper food packaging
• Paper beverage lids
• Disposable hygiene products
• Nursing care materials
• Paper manufacturing

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Paper-based Food Container Products: Manufacturing and sale of paper lids for beverages and food containers, including leakproof caps, heat-sealed lids, and insulated paper technology products for hot and cold beverages.
2. Hygiene and Care Products: Manufacturing and sale of hygiene products including Micro Fin Dry elastic materials used in disposable shorts, absorbent pads, and paper diapers for nursing care applications.
3. Cleaning Products: Manufacturing and sale of cleaning products as part of the daily goods product portfolio.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Haso manufactures and sells paper-based food packaging (leakproof paper beverage lids, heat-sealed paper lids for cups and bowls, high-performance waterproof paper bags, and insulated paper technology) and disposable hygiene materials (Micro Fin Dry elastic material used in disposable shorts, absorbent pads, and paper diapers) for food service operators and consumer goods / nursing care companies. The company owns manufacturing facilities in Thailand and China with international food-safety certifications, and sells directly to enterprise customers such as Procter & Gamble, SC Johnson, and Kao Corporation.

Product overview

Haso is a comprehensive manufacturer of everyday goods specializing in paper-based packaging and hygiene products. The product portfolio consists of six core offerings: High-performance waterproof paper bags, Leakproof beverage lids, Heat-sealed paper lids for cups, Heat-sealed paper lids for takeout bowls, Insulated Paper Technology (MDF), and Micro Fin Dry elastic material. These products serve the food and beverage packaging industry and hygiene/care product sectors, with a focus on eco-friendly paper alternatives to plastic.

Differentiator

Problem solved

Functional benefit

Products and services

• High-performance waterproof paper bag (高機能防水紙袋) A high-performance waterproof paper bag developed by Haso for food and beverage packaging applications, designed as a paper-based substitute for plastic.
• Leakproof beverage lid (液漏れ防止紙製キャップ) An eco-friendly leakproof paper cap designed for beverage cups, featuring a pull-top drinking spout, secure seal, and ability to prevent leaks even when tilted 45 degrees or shaken, intended for food service and beverage operators.
• Heat-sealed paper lid (ヒートシールタイプ紙製リッド) A heat-sealed paper lid heat-pressed onto paper cups for a leakproof seal, available in versions compatible with automated and manual sealing machines, designed to reduce storage space and transportation costs by 90% for food service and beverage customers.
• Heat-sealed paper lid for bowls / takeout food containers (ヒートシールタイプ紙リッド テイクアウト食品容器用) An eco-friendly paper lid for takeout food containers featuring a large opening for eating without removal, an optional clear film window, a printable surface, and suitability for soup cups.
• Insulated Paper Technology / MDF (高断熱テクノロジー / MDF) An insulated paper technology using special embossed patterns that minimize contact area with the cup body to suppress heat conduction, reducing surface temperature by 7–11°C compared with cups without insulation and preventing condensation on cold beverages.
• Micro Fin Dry elastic material (伸縮生地マイクロフィンドライ) A comfortable elastic material combining elasticity, transpiration, and moisture permeability, used in disposable shorts, absorbent pads, and disposable diapers, featuring quick water absorption, odor suppression, quiet operation, and a thin profile for nursing care and hygiene product customers.

Quantifiable outcome

• Surface temperature reduction of 7-11°C compared to cups without insulated paper technology
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Sonoco Products: Diversified global packaging manufacturer with paper-based, rigid, and flexible packaging for consumer and industrial markets. Comparable to Haso's paperboard food containers and hygiene/consumer products packaging.
• Graphic Packaging: Large paperboard packaging manufacturer serving food and beverage, foodservice, and consumer goods. Overlaps with Haso's paperboard food container lines but operates at far greater scale across a wider product portfolio.
• Sealed Air: Global packaging company with significant presence in food packaging and protective packaging. Comparable to Haso's foodservice packaging play, though Sealed Air is much larger and focused on broader protective and food packaging solutions.
• Nippon Paper Industries: Major Japanese paper manufacturer producing paperboard, packaging, and household paper products. Comparable to Haso's paper-based packaging and hygiene applications, though at significantly larger scale.
• Rengo: Japan's largest paperboard packaging manufacturer producing cartons, corrugated boxes, and paper packaging. Comparable to Haso's paperboard food container manufacturing, though Rengo operates at much greater scale.
• Smurfit Kappa: Global paper-based packaging leader with products spanning corrugated, containerboard, and bag-in-box solutions. Comparable to Haso's paper-based packaging emphasis and sustainability-driven product substitution strategy.

Direct peers

• Huhtamaki: Global foodservice and consumer goods packaging manufacturer with broad paperboard and fiber-based product lines. Highly comparable to Haso's paper-based foodservice packaging (cups, lids, containers) and operates a multi-region manufacturing footprint similar to Haso's Thailand/China setup.
• Daio Paper: Japanese paper manufacturer with significant presence in household paper, hygiene products (diapers, sanitary items), and paper packaging. Closely comparable to Haso's dual exposure to foodservice paper packaging and adult hygiene/nursing care products.
• Pactiv Evergreen: Major North American foodservice and foods packaging producer offering paper-based cups, lids, and containers. Comparable to Haso's heat-sealed paper lids and insulated paper cup technology, and serves the same QSR and foodservice end markets.

Emerging players

• Unicharm: Japanese leader in personal hygiene products including disposable diapers and adult incontinence products. Comparable to Haso's Micro Fin Dry hygiene material applications, particularly in nursing care and incontinence categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/haso-limited

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Haso