Sarandi Alimentos

Name

Sarandi Alimentos

Legal name

Companhia Moinhos de Trigo Indígena S.A. – MOTRISA

Website

https://sarandialimentos.com.br

Company type

Private

Founded year

1934

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Wheat Flour & Bakery Ingredients

NAICS

Grain and Oilseed Milling (3112), Dry Pasta, Dough, and Flour Mixes Manufacturing from Purchased Flour (311824)

SIC

Grain Mill Products (2040)

akta.pro primary industry

Flour & Milling Products Manufacturing (wheat, corn, rice, specialty flours) (AFAKABAD)

akta.pro secondary industry

Grain-Based Mixes & Doughs Manufacturing (pancake/waffle mixes, baking mixes, dough bases) (AFAKABAF)

Keywords

• Wheat flour production
• Cake mixes manufacturing
• Bread pre-mixes
• Industrial food ingredients
• Wheat milling Brazil

Headquarters

HQ city

Porto Alegre

HQ country

Brazil

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wheat flour sales: Production and sale of wheat flour products including specialty flours, whole wheat flour, and pre-mixed formulations for bakeries and food service
2. Cake and bread mixes: Pre-mixed formulations for cakes, breads, and pastries sold under Sarandi brand to domestic, professional, and industrial segments

Distribution channels3 records

Marketing channels3 records

Core offering

Sarandi Alimentos manufactures and distributes wheat-based food products under the Sarandi and Motrisa brands, including wheat flour (traditional, premium, with leavening, whole wheat, Type 1), cake mixes (chocolate, coconut, orange, neutral, party), and bread mixes (French bread, high-fiber French bread, sweet bread). Products are sold in three tiers — Doméstica (400g–1kg for households), Profissional (5kg for bakeries), and Industrial (25kg–50kg for food manufacturers) — serving customers across Northeast Brazil.

Product overview

Sarandi Alimentos is a Brazilian food company specializing in wheat-based products, operating under MOTRISA (Moinhos de Trigo Indígena S.A.). The company offers a unified portfolio of flour and pre-mix products organized across three product lines: Linha Doméstica (household, 400g-1kg), Linha Profissional (professional, 5kg), and Linha Industrial (industrial, 25kg-50kg). The product portfolio includes wheat flours (traditional, premium, with baking powder, whole wheat, type 1), bread mixes (French bread, whole wheat bread, high-fiber French bread, sweet bread), cake mixes (chocolate, coconut, orange, neutral, party), pastry flour, and specialty products. These products serve domestic consumers, bakeries, pastry shops, restaurants, and industrial food manufacturers across Northeastern Brazil.

Differentiator

Problem solved

Functional benefit

Brands

• Sarandi Mais Pães: Linha de farinha de trigo com fermento para pães
• Sarandi Premium
• Sarandi Tradicional
• Sarandi com Fermento
• Sarandi Mix
• Motrisa

Products and services

• Linha Doméstica (Domestic Product Line) Household product line featuring smaller package sizes (400g-1kg) including cake mixes, wheat flour, and specialty flours for home cooking and baking by individual consumers.
• Linha Profissional (Professional Product Line) Professional product line with 5kg packaging for bakeries, pastry shops, and food service businesses, including pre-mixed cake batters and specialty bread flours for high-volume production.
• Linha Industrial (Industrial Product Line) Industrial-scale product line with 25kg-50kg packaging for large-scale food manufacturing and bakery operations, including bulk flour, specialty mixes, and Type 1 wheat flour for industrial use.
• Misturas para Bolo Sarandi (Sarandi Cake Mixes) Ready-to-mix cake mixes in multiple flavors (chocolate, coconut, orange, neutral, party), available in 400g domestic and 5kg professional packaging sizes.
• Sarandi Mais Pães (Bread Wheat Flour) Wheat flour optimized for bread making, available in 25kg (professional) and 50kg (industrial) packaging sizes.
• Sarandi Premium Wheat Flour Premium quality Sarandi wheat flour in 1kg package for domestic use.
• Sarandi Tradicional Wheat Flour Traditional Sarandi wheat flour in 1kg package for domestic use.
• Sarandi com Fermento (Self-rising Wheat Flour) Self-rising wheat flour with added baking powder, in 1kg package for domestic use.
• Farinha de Trigo Tipo 1 (Type 1 Wheat Flour) Type 1 wheat flour available in 25kg and 50kg packaging for professional and industrial-scale operations.
• Mix Pão Francês (French Bread Mix) French bread pre-mix available in 25kg (standard) and 10kg (high-fiber variant) packaging for professional bakeries.
• Farinha de Trigo Integral (Whole Wheat Flour) Whole wheat flour in 25kg package for professional and industrial use.
• Farinha de Trigo Tipo 1 Motrisa Type 1 wheat flour under the Motrisa brand, in 50kg package for industrial use.
• Mix Pão Doce (Sweet Bread Mix) Sweet bread/dough pre-mix in 25kg package for professional use.
• Pastifícios (Pastry Flour) Pastry flour blend in 25kg package for professional use in pastries and baked goods.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• EurekiclominorOthersEnvironmental partnership for packaging reverse logistics. The Sarandi brand's packaging logistics are certified by Eurekiclo, which performs environmental compensation through equivalent recycling.

Scale indicators2 records

Recent moves8 records

Expansion highlights4 records

Broad incumbents

• General Mills: Multi-national packaged food company with global baking mix and cereal portfolio (Pillsbury, Betty Crocker, Nature Valley); a broad incumbent whose cake/bread mix and baking ingredients are competitive with Sarandi's pre-mix lines in Brazil and globally.
• Bunge Brasil: Global agribusiness with large Brazilian wheat milling operations and a broad portfolio including oils, grains, and food ingredients; comparable wheat flour production and B2B food-service reach though much larger and broader than Sarandi.
• Cargill Brasil: Global food and agriculture company with Brazilian grain origination and milling activities; a broad incumbent that overlaps with Sarandi in industrial flour supply to food manufacturers and foodservice customers.

Direct peers

• M. Dias Branco S.A. Indústria e Comércio de Alimentos: Brazil's largest packaged food company; operates flour milling and pre-mix brands (e.g., Adria, Piraquê) serving identical retail, professional bakery, and industrial customer segments across Brazil — directly comparable to Sarandi's three-tier product lines.
• Moinho Pacífico: Brazilian flour milling and pasta products company with both retail flour and bulk industrial lines; directly comparable vertically integrated milling model serving retail and industrial bakers in Brazil.
• Vitão (Alimentos Vitão Ltda.): Brazilian cookie, cracker, and baked-goods manufacturer using flour and pre-mix inputs at scale; comparable as a Brazilian-branded packaged bakery goods company operating in the same consumer and foodservice channels.
• J. Macêdo S.A. Major Brazilian wheat miller and producer of pre-mix brands including Dona Benta (cake and bread mixes); Sarandi's Bolo Sarandi and Mix Pão Francês lines map directly to Dona Benta's products, and both serve the same Brazilian bakery/foodservice customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SarandiAlimento
• Facebookfacebook.com/sarandialimentos
• LinkedInlinkedin.com/company/motrisa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sarandi Alimentos