GITANO NYC
GITANO NYC is a privately held global hospitality and lifestyle group operating six owned restaurants, beach clubs, a nightclub, and a 35-room boutique hotel across Mexico, NYC, and Dubai under the 'Gypsy Disco Tropical' brand aesthetic, serving affluent tourists, locals, and group event clients.
- Company typePrivate
- Founded2013
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What GITANO NYC does
GITANO NYC is the U.S. operating brand of Grupo Gitano LLC, a privately held global hospitality and lifestyle group founded in Tulum, Mexico in December 2013 by James Gardner. The group operates a portfolio of six owned-and-operated venues across three countries: Gitano Jungle Tulum (open-air jungle restaurant and mezcal bar, 350-seat/700-standing capacity), Gitano Beach Tulum (beachfront restaurant and beach club on 120 meters of white sand, 250-500 guest capacity), Casa Gitano Tulum (35-room bohemian luxury beachfront hotel with private villas and wellness programming), Gitano NYC (15,000 sq ft waterfront restaurant, lounge, and club at Pier 17 Seaport District), Club Bohemia NYC (champagne house and dance lounge at Pier 17), and Gitano Dubai (modern Mexican restaurant and beach club at J1 Beach, La Mer). The company's signature 'Gypsy Disco Tropical' design aesthetic — combining pink neon, giant disco balls, lush tropical gardens, and colonial-inspired architecture — is implemented consistently across all locations.
The business generates revenue through four streams: (1) food and beverage sales (modern Mexican cuisine, 50+ mezcal varieties, signature cocktails) on a per-transaction basis across all venues; (2) Casa Gitano Tulum hotel accommodations on a nightly/recurring basis with rooms ranging from jungle lofts to beachfront villas with private pools; (3) private events and group bookings including destination weddings, bachelor/bachelorette parties, corporate events, and brand activations priced via minimum spends and per-head rates; and (4) premium bottle service and VIP experiences at nightlife venues. Distribution is entirely direct-to-consumer via owned digital platforms (website, SevenRooms reservations, WhatsApp for Tulum), with no third-party resellers. The technology stack is composed of standard third-party SaaS — Squarespace CMS, SevenRooms, Tripleseat — with no proprietary technology, AI/ML capabilities, or patents/trademarks disclosed.
Customer segments are diversified across affluent tourists, gypset lifestyle seekers, local fashion-conscious diners and nightlife consumers, group celebration hosts, and hotel guests. Marketing is driven by organic Instagram presence across location-specific accounts, earned editorial coverage in Vogue, The New York Times, Condé Nast Traveller, Architectural Digest, and Harper's Bazaar, plus the GITANO LIVE music program and weekly themed events (Jungle Fiesta, Las Gitanas, Ceremonia). The group operates without disclosed external institutional funding, owning all venues directly under Grupo Gitano LLC, domiciled in New York.
GITANO NYC firmographics
Firmographics- Name
- GITANO NYC
- Legal name
- Grupo Gitano LLC
- Website
- https://gitano.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GITANO NYC is a privately held global hospitality and lifestyle group operating six owned restaurants, beach clubs, a nightclub, and a 35-room boutique hotel across Mexico, NYC, and Dubai under the 'Gypsy Disco Tropical' brand aesthetic, serving affluent tourists, locals, and group event clients.
- Ownership category
- akta.pro rank
GITANO NYC industry classification
Industry- Product category
- Hospitality Restaurants, Beach Clubs and Boutique Hotels
- NAICS
- Traveler Accommodation (7211), Hotels (except Casino Hotels) and Motels (72111), Other Traveler Accommodation (72119)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Hotel & Resort Restaurants (THAFACAH)
- akta.pro secondary industries
- Luxury Boutique & Lifestyle Resorts (THAGACAO), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)
Keywords
Where GITANO NYC is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
GITANO NYC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Food & Beverage Sales: Core revenue from restaurant dining, bar sales, and cocktail service across all venue locations (Gitano Jungle, Gitano Beach, Gitano NYC, Gitano Dubai, Club Bohemia). Modern Mexican cuisine, international beach menu, and signature mezcal cocktails sold on a per-transaction basis.
- Hotel Accommodations: Casa Gitano Tulum boutique hotel with 35 rooms including beachfront villas with private pools, oceanfront suites, and jungle suites. Room bookings generate recurring nightly revenue.
- Private Events & Group Bookings: Private and semi-private buyouts for celebrations including birthdays, bachelor/bachelorette parties, rehearsal dinners, weddings, corporate and brand events. Revenue from minimum spends, per-head pricing, and venue fees.
- Bottle Service & VIP Experiences: Premium bottle service, reserved VIP tables, and curated experiences at all nightlife venues and beach clubs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Casa Gitano Hotel - various room categories |
| Other | Pay-as-you-go | NYC Restaurant Week Fixed-Price Menu |
| Transaction based/ take rate | Pay-as-you-go | Bottle Service |
| Other | Multi-year contract | Pet Fee at Casa Gitano |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
GITANO NYC product offering
Product offeringCore offering
GITANO is a privately held global hospitality and lifestyle brand that owns and operates a portfolio of restaurants, beach clubs, a champagne/dance lounge, and a boutique hotel across Tulum (Mexico), New York City, and Dubai. Its core offering is on-premise dining, drinks, and overnight stays delivered under a signature "Gypsy Disco Tropical" bohemian-glamour concept featuring modern Mexican cuisine, an extensive mezcal cocktail program, live DJ/music programming, and event hosting. The Casa Gitano Tulum property adds a 35-room boutique beachfront hotel with wellness programming (Gitano Shala), while Club Bohemia NYC and the main Gitano NYC venue add nightlife and bottle-service revenue streams.
Product overview
GITANO is a global hospitality and lifestyle brand operating a portfolio of restaurants, beach clubs, and a boutique hotel. The brand offers a multi-location portfolio consisting of: GITANO NYC (waterfront restaurant and club at Pier 17), GITANO Jungle Tulum (original jungle restaurant and mezcal bar), GITANO Beach Tulum (beachfront restaurant and beach club), CASA GITANO Tulum (bohemian luxury beachfront hotel with 35 rooms), Club Bohemia NYC (champagne house and dance lounge), and GITANO Dubai (modern Mexican restaurant and beach club at J1 Beach). The company was founded in 2013 and operates under the philosophy of 'Gypsy Disco Tropical' — bohemian and glamorous with understated elegance. Dining concepts focus on modern Mexican cuisine and signature mezcal cocktails, with supporting offerings including private event hosting, wedding venues, wellness programs (GITANO Shala), and GITANO Records music content.
Differentiator
Problem solved
Functional benefit
Brands
- Gitano Records: Sound and music brand featuring curated playlists including GITANO LIVE, Tropical Gypsy, Gypsy Disco, and collaborations with artists like Arman Nafeei, Leo Leonski.
- Gitano Jungle Room
- Gitano Shala
Products and services
- GITANO NYC Year-round waterfront restaurant, lounge and club at Pier 17 in the NYC Seaport District, serving modern Mexican cuisine, signature mezcal cocktails, weekend brunch and Thursday-Saturday dinner-and-dancing service to individual diners and private event hosts.
- Club Bohemia NYC Champagne house and dance lounge co-located with Gitano NYC at Pier 17, offering VIP table reservations, bottle service and late-night programming to a nightlife audience Thursday through Saturday.
- GITANO Jungle Tulum Original open-air jungle restaurant and mezcal bar in the Tulum hotel zone, seating up to 350 and standing up to 700 guests, serving modern Mexican cuisine, signature mezcal cocktails and hosting the Jungle Room and Jungle Fiesta programming.
- GITANO Beach Tulum Beachfront restaurant and beach club on 120 meters of white sand in South Tulum, with seating for up to 250 guests, cocktail capacity up to 500, an international beach menu, mezcal cocktails and live DJ sessions Thursday to Sunday.
- Casa Gitano Tulum Bohemian luxury beachfront boutique hotel in South Tulum with 35 rooms and suites (Beachfront Villa with Private Pool, Oceanfront Suite with Terrace, Oceanview Suite with Terrace, Jungle Suite with Terrace and Jungle Loft), set on 120 meters of beach, with Gitano Beach restaurant access, swimming pool and the Gitano Shala wellness space.
- GITANO Dubai Year-round modern Mexican restaurant and bohemian beach club at J1 Beach in Dubai, featuring pool cabanas, beach lounging, indoor and outdoor bar lounge, dining pergola and Burj Khalifa views for individual diners and private events.
- GITANO Private Events and Group Bookings
Quantifiable outcome
- Recognised by The World's 50 Best as one of the top beach clubs globally
Companies that use GITANO NYC
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
GITANO NYC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature3 records
GITANO NYC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SevenRoomscoreSevenRooms is the primary reservation and booking platform used across all GITANO locations (Gitano NYC, Gitano Tulum Jungle, Gitano Tulum Beach, Casa Gitano, and Gitano Dubai). It handles table reservations, group dining bookings, VIP experiences, and event requests. Integrated throughout the website with direct booking CTAs.
Scale indicators7 records
Recent moves15 records
Expansion highlights5 records
GITANO NYC competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
GITANO NYC social profiles
Digital presenceGITANO NYC financial estimates
Financial estimateRevenue estimate
Valuation estimate
GITANO NYC leadership team
Management profileNumber of profiles
Profiles2 records
GITANO NYC subsidiaries and ownership
Company hierarchySubsidiaries6 records
GITANO NYC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GITANO NYC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GITANO NYC
What does GITANO NYC do?
GITANO is a privately held global hospitality and lifestyle brand that owns and operates a portfolio of restaurants, beach clubs, a champagne/dance lounge, and a boutique hotel across Tulum (Mexico), New York City, and Dubai. Its core offering is on-premise dining, drinks, and overnight stays delivered under a signature "Gypsy Disco Tropical" bohemian-glamour concept featuring modern Mexican cuisine, an extensive mezcal cocktail program, live DJ/music programming, and event hosting. The Casa Gitano Tulum property adds a 35-room boutique beachfront hotel with wellness programming (Gitano Shala), while Club Bohemia NYC and the main Gitano NYC venue add nightlife and bottle-service revenue streams.
Is GITANO NYC a public or private company?
GITANO NYC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GITANO NYC founded?
GITANO NYC was founded in 2013. It employs 11 to 50 people.
Where is GITANO NYC based?
GITANO NYC is headquartered in New York, United States, in the North America region.
How does GITANO NYC make money?
Four revenue lines are on record. Food & Beverage Sales are the primary driver. The others are hotel Accommodations, private Events & Group Bookings and bottle Service & VIP Experiences.
Does GITANO NYC have an API?
No public API is recorded for GITANO NYC.
What industry is GITANO NYC in?
GITANO NYC's product category is Hospitality Restaurants, Beach Clubs and Boutique Hotels. Its primary akta.pro industry code is THAFACAH, Hotel & Resort Restaurants, with a secondary code of THAGACAO, Luxury Boutique & Lifestyle Resorts. Its NAICS code is 7211 and its SIC code is 7000.