Cameras
Kamerastore is a Finnish e-commerce and retail platform specializing in professionally certified used and new cameras, lenses, film, and accessories, serving photography enthusiasts and collectors globally with shops in Finland and Sweden.
- Company typePrivate
- Founded2010
- HeadquartersTampere, Finland
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Cameras does
Kamerastore (legal entity: Kameratori Oy) is a specialty e-commerce retailer of used and new photography equipment, founded in 2010 and headquartered in Tampere, Finland. The company operates a Shopify-based online storefront serving customers globally, complemented by four physical retail locations in Tampere, Helsinki, and Espoo (Finland), and Stockholm (Sweden). Its product catalog spans film cameras (35mm, medium format, large format), digital cameras (mirrorless, SLR, point-and-shoot), lenses across all major mount systems, film stock, accessories, and photography supplies, covering brands such as Canon, Leica, Hasselblad, Fujifilm, Nikon, Sony, and Pentax. A key differentiator is the company's proprietary multi-point inspection and certification process for used equipment, which covers viewfinder accuracy, function buttons, film transport, seals, and shutter/exposure calibration.
Revenue is generated primarily through three streams: resale of certified used cameras and lenses (the core business), sale of new film cameras and accessories (including Kodak, Fujifilm, and RETO products), and professional film developing services (develop only, develop with scans, develop with scans and prints). The buy/sell/trade model allows customers to sell or trade their used gear back to Kamerastore, creating a circular inventory flow. Pricing is unit-based with individual condition grading, and items range from approximately $19 for accessories to $36,320 for rare restored cameras. The company holds a 4.7/5 Google rating across 1,099 reviews, reflecting strong brand trust within the film photography community. It ships to 30+ countries with VAT and import duties calculated at checkout, and serves both photography enthusiasts and camera collectors as its primary customer segments.
Cameras firmographics
Firmographics- Name
- Cameras
- Legal name
- Kameratori Oy
- Website
- https://kameratori.fi
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kamerastore is a Finnish e-commerce and retail platform specializing in professionally certified used and new cameras, lenses, film, and accessories, serving photography enthusiasts and collectors globally with shops in Finland and Sweden.
- Ownership category
- akta.pro rank
Cameras industry classification
Industry- Product category
- Used Camera and Photography Equipment Retail
- SIC
- Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Camera & Lens Retail (Photo Cameras, Lenses & Optical Accessories) (CRACAHAA)
Keywords
Where Cameras is headquartered
LocationHeadquarters
- HQ city
- Tampere
- HQ country
- Finland
- HQ region
- Europe
Offices4 records
Markets served
Cameras business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Used Camera & Lens Sales: Primary revenue stream from buying, certifying, and reselling used film cameras, digital cameras, and lenses. Items are inspected, graded for condition, and sold with detailed descriptions.
- New Product Sales: Sale of new film (Kodak, Fujifilm), accessories, and merchandise. Includes new film cameras from brands like RETO and Kodak.
- Film Developing Services: Professional film developing services including develop only, develop with digital scans, and develop with scans and prints.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing based on condition grade |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Cameras product offering
Product offeringCore offering
Kamerastore operates a multi-brand e-commerce platform and physical retail chain specializing in professionally certified used film cameras, digital cameras, and lenses. The business also retails new film, accessories, supplies, and partner-branded scanning products, and offers in-house professional film developing services (develop only, develop with scans, develop with scans plus prints). Customers can also sell or trade in equipment through a dedicated buy/sell/trade program.
Product overview
Kamerastore is a multi-brand used camera and photography equipment e-commerce platform operating both online and through physical retail locations in Finland (Tampere, Helsinki, Espoo) and Sweden (Stockholm). The platform offers a unified marketplace for buying, selling, and trading used and new photography equipment including film cameras, digital cameras, lenses, film, and accessories across over a dozen major camera system brands (Canon, Contax, Hasselblad, Fujifilm, Leica, Mamiya, Minolta, Nikon, Olympus, Pentax, Sigma, Sony). The company also provides film developing services and sells supplies. Products are certified through professional condition inspections, with some items receiving expert restoration. The platform is powered by Shopify for e-commerce functionality.
Differentiator
Problem solved
Functional benefit
Products and services
- Film Cameras Certified used and new film cameras in 35mm, medium format, and large format from brands such as Canon, Contax, Hasselblad, Leica, Mamiya, Minolta, Nikon, Olympus, Pentax, RETO, and Kodak, sold to analog photography enthusiasts and collectors.
- Digital Cameras
- Lenses
- Film
- Film Developing Services
- Accessories
- Supplies
- VALOI Film Scanning Products
- Buy / Sell / Trade Program
- Restoration Services
Quantifiable outcome
- 4.7/5 customer satisfaction rating based on 1,099 reviews
Companies that use Cameras
Customer profileSegments2 records
Ideal customer profiles2 records
Cameras technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Cameras partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Cameras competitors and assessment
Company assessmentRegional players
- Foto Koch: German photo equipment retailer with brick-and-mortar stores and online sales of cameras, lenses, and accessories. Comparable to Kamerastore as a DACH-region specialty camera retailer serving enthusiast customers.
- Foto Erhardt: German photo equipment retailer operating multiple physical stores alongside e-commerce, carrying major camera brands and accessories. Comparable to Kamerastore as a European specialty photo retailer with a multi-channel presence.
- Foto Walser: Austrian photo equipment retailer with physical stores and an online storefront serving DACH-region customers. Comparable to Kamerastore as a multi-channel photo specialty retailer in a different European geography.
Direct peers
- Roberts Camera: US-based specialty camera retailer carrying new, used, and collectible photo equipment from major brands. Comparable to Kamerastore in its multi-brand specialty focus and used/vintage camera positioning.
- MPB: UK-headquartered online platform for buying, selling, and trading used photo and video gear. Operates a near-identical buy/sell/trade certification model with global shipping, making it the closest direct competitor to Kamerastore's core used-camera business.
- Camera West: US-based specialty camera retailer offering new and used equipment across multiple brands with physical stores and online sales. Comparable to Kamerastore as a smaller-scale, multi-brand specialty photo retailer.
- KEH Camera: Long-established US-based retailer specializing in used camera bodies, lenses, and accessories with detailed grading and warranties. Directly comparable to Kamerastore as a multi-brand used-gear specialist serving enthusiast and collector segments.
- Wex Photo Video: UK-based photo and video equipment retailer with both new and used inventory, strong e-commerce, and physical showrooms. Comparable to Kamerastore as a multi-channel photo specialty retailer with used-gear offerings and a European customer base.
Broad incumbents
- B&H Photo Video: Major US photo, video, audio, and electronics retailer with an extensive new and used inventory and a global online storefront. A broad incumbent that overlaps with Kamerastore in cameras and lenses but operates at materially larger scale and breadth.
- Adorama: Major US photo, video, and electronics retailer offering new and used equipment, rentals, and trade-ins. Comparable to Kamerastore in camera/lens retail but operates as a broad incumbent across imaging, computing, and home entertainment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks4 records
Key highlights6 records
Customer concentration
Cameras social profiles
Digital presenceCameras financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cameras leadership team
Management profileNumber of profiles
Cameras funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cameras M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cameras
What does Cameras do?
Kamerastore operates a multi-brand e-commerce platform and physical retail chain specializing in professionally certified used film cameras, digital cameras, and lenses. The business also retails new film, accessories, supplies, and partner-branded scanning products, and offers in-house professional film developing services (develop only, develop with scans, develop with scans plus prints). Customers can also sell or trade in equipment through a dedicated buy/sell/trade program.
Is Cameras a public or private company?
Cameras is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cameras founded?
Cameras was founded in 2010. It employs 11 to 50 people.
Where is Cameras based?
Cameras is headquartered in Tampere, Finland, in the Europe region.
How does Cameras make money?
Three revenue lines are on record. Used Camera & Lens Sales are the primary driver. The others are new Product Sales and film Developing Services.
Who are Cameras's main competitors?
Regional players on record are Foto Koch, Foto Erhardt and Foto Walser. Direct peers are Roberts Camera, MPB, Camera West, KEH Camera and Wex Photo Video. Broad incumbents are B&H Photo Video and Adorama.
Does Cameras have an API?
No public API is recorded for Cameras.
What industry is Cameras in?
Cameras's product category is Used Camera and Photography Equipment Retail. Its primary akta.pro industry code is CRACAHAA, Camera & Lens Retail (Photo Cameras, Lenses & Optical Accessories). Its SIC code is 5945.