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Freek Hypotheek

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Namestring
Freek Hypotheek
Company typeenum
Private
Founded yearint
2017
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersAlphen Aan Den Rijn, Netherlands
HQ citystring
Alphen Aan Den Rijn
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
mortgage advice, mortgage brokerage, home loan advisory, retail mortgage services, financial advisory services
Industry1 code
1Home Equity & HELOC Intermediaries
CodeFSALABAEPrimaryYes
Product category
Mortgage Lending
Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Freek Hypotheek is a Dutch financial services firm that offers personalized mortgage advice to consumers. The company helps individual customers with mortgage-related decisions, acting as an advisory intermediary in the Dutch home loan market. Founded in 2017 and headquartered in Alphen aan den Rijn, the firm operates with 51-100 employees.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Personalized Mortgage Advice
CategoryMortgage Advisory
Description

Personalized mortgage advisory service for individual consumers in the Netherlands seeking guidance on home loan selection, terms, and related decisions.

Recent move2 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight1 record

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Largest Dutch retail bank offering mortgages alongside a full suite of banking products; competes with Freek Hypotheek as a broad incumbent that captures share through direct mortgage channels.

TypeBroad incumbent
Description

Major Dutch universal bank with a sizeable mortgage book and direct distribution; comparable customer base and product overlap with Freek Hypotheek, but at massive scale.

TypeDirect peer
Description

Part of Achmea, Florius is a large Dutch mortgage originator/advisor; comparable product set but with bank balance-sheet funding — competes with Freek for the same Dutch mortgage customer.

TypeDirect peer
Description

One of the largest Dutch mortgage broker franchise networks, directly comparable to Freek Hypotheek in offering personalized mortgage advice to Dutch consumers through local offices.

5Duijvestein Tomesen Hypotheken
TypeDirect peer
Description

Independent Dutch mortgage advisor operating a similar relationship-driven, advice-led model; comparable in scale and customer base to Freek Hypotheek.

TypeDirect peer
Description

Online-first Dutch mortgage provider that competes for the same consumer mortgage customer as Freek Hypotheek but via a digital, lower-cost distribution model — a key direct competitor.

TypeDirect peer
Description

National Dutch mortgage advisor franchise chain providing personalized mortgage and financial advice — same business model, customer segment, and revenue mechanics as Freek Hypotheek.

TypeDirect peer
Description

Dutch mortgage provider offering mortgage advice and distribution, serving the same end customer with a more institutional, multi-channel model versus Freek's independent advisory approach.

TypeBroad incumbent
Description

Dutch universal bank with a significant mortgage franchise; competes with independent advisors like Freek through direct channels and bundled product offerings.

TypeOthers
Description

Dutch national mortgage guarantee institution; not a competitor but a key ecosystem counterparty whose guarantee framework defines the underwriting economics underpinning Freek Hypotheek's advisory work.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Freek Hypotheek

Mortgage Lendingfreekhypotheek.nl

Freek Hypotheek firmographics

Firmographics
Name
Freek Hypotheek
Website
https://freekhypotheek.nl
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Freek Hypotheek industry classification

Industry
Product category
Mortgage Lending
akta.pro primary industry
Home Equity & HELOC Intermediaries (FSALABAE)

Keywords

  • Mortgage advice
  • Mortgage brokerage
  • Home loan advisory
  • Retail mortgage services
  • Financial advisory services

Where Freek Hypotheek is headquartered

Location

Headquarters

HQ city
Alphen Aan Den Rijn
HQ country
Netherlands
HQ region
Europe

Markets served

Freek Hypotheek business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Freek Hypotheek product offering

Product offering

Core offering

Freek Hypotheek is a Dutch financial services firm that offers personalized mortgage advice to consumers. The company helps individual customers with mortgage-related decisions, acting as an advisory intermediary in the Dutch home loan market. Founded in 2017 and headquartered in Alphen aan den Rijn, the firm operates with 51-100 employees.

Differentiator

Problem solved

Functional benefit

Products and services

  • Personalized Mortgage Advice Personalized mortgage advisory service for individual consumers in the Netherlands seeking guidance on home loan selection, terms, and related decisions.

Companies that use Freek Hypotheek

Customer profile

Ideal customer profiles1 record

Freek Hypotheek technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Freek Hypotheek partnerships and signals

Strategic signal

Recent moves2 records

Expansion highlights1 record

Freek Hypotheek competitors and assessment

Company assessment

Broad incumbents

  • Rabobank: Largest Dutch retail bank offering mortgages alongside a full suite of banking products; competes with Freek Hypotheek as a broad incumbent that captures share through direct mortgage channels.
  • ING Nederland: Major Dutch universal bank with a sizeable mortgage book and direct distribution; comparable customer base and product overlap with Freek Hypotheek, but at massive scale.
  • ABN AMRO: Dutch universal bank with a significant mortgage franchise; competes with independent advisors like Freek through direct channels and bundled product offerings.

Direct peers

  • Florius: Part of Achmea, Florius is a large Dutch mortgage originator/advisor; comparable product set but with bank balance-sheet funding — competes with Freek for the same Dutch mortgage customer.
  • De Hypotheekshop: One of the largest Dutch mortgage broker franchise networks, directly comparable to Freek Hypotheek in offering personalized mortgage advice to Dutch consumers through local offices.
  • Duijvestein Tomesen Hypotheken: Independent Dutch mortgage advisor operating a similar relationship-driven, advice-led model; comparable in scale and customer base to Freek Hypotheek.
  • MUNT Hypotheken: Online-first Dutch mortgage provider that competes for the same consumer mortgage customer as Freek Hypotheek but via a digital, lower-cost distribution model — a key direct competitor.
  • Hypotheker: National Dutch mortgage advisor franchise chain providing personalized mortgage and financial advice — same business model, customer segment, and revenue mechanics as Freek Hypotheek.
  • Obvion: Dutch mortgage provider offering mortgage advice and distribution, serving the same end customer with a more institutional, multi-channel model versus Freek's independent advisory approach.

Others

  • Nationale Hypotheek Garantie: Dutch national mortgage guarantee institution; not a competitor but a key ecosystem counterparty whose guarantee framework defines the underwriting economics underpinning Freek Hypotheek's advisory work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

Freek Hypotheek social profiles

Digital presence

Freek Hypotheek financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Freek Hypotheek leadership team

Management profile

Number of profiles

Freek Hypotheek funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Freek Hypotheek M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Freek Hypotheek

What does Freek Hypotheek do?

Freek Hypotheek is a Dutch financial services firm that offers personalized mortgage advice to consumers. The company helps individual customers with mortgage-related decisions, acting as an advisory intermediary in the Dutch home loan market. Founded in 2017 and headquartered in Alphen aan den Rijn, the firm operates with 51-100 employees.

When was Freek Hypotheek founded?

Freek Hypotheek was founded in 2017. It employs 51 to 100 people.

Where is Freek Hypotheek based?

Freek Hypotheek is headquartered in Alphen Aan Den Rijn, Netherlands, in the Europe region.

Who are Freek Hypotheek's main competitors?

Broad incumbents on record are Rabobank, ING Nederland and ABN AMRO. Direct peers are Florius, De Hypotheekshop, Duijvestein Tomesen Hypotheken, MUNT Hypotheken, Hypotheker and Obvion. Nationale Hypotheek Garantie is listed as an others.

Does Freek Hypotheek have an API?

No public API is recorded for Freek Hypotheek.

What industry is Freek Hypotheek in?

Freek Hypotheek's product category is Mortgage Lending. Its primary akta.pro industry code is FSALABAE, Home Equity & HELOC Intermediaries.

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