International Real Estate Association
International Real Estate Association (intREasso) is a private Florida-headquartered membership association recruiting licensed and aspiring real estate agents worldwide — primarily Spanish-speaking professionals in the Americas — offering an AI-branded CRM/MLS platform, international agent certification, and access to property listings across 22+ countries.
- Company typePrivate
- Founded1999
- HeadquartersHollywood, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What International Real Estate Association does
International Real Estate Association (intREasso) is a private, for-profit international membership association headquartered at 6662 Stirling Road, Hollywood, Florida, founded in 1999. It recruits licensed and aspiring real estate agents worldwide — primarily Spanish-speaking professionals across the Americas, Caribbean, and Spain — by offering a one-time $550 admission fee plus $195 annual renewal, in exchange for access to an internationally branded agent designation, the intREasso Number, and a portfolio of integrated tools.
The association's core offering is the Ecosistema Inmobiliario IA, a single platform that bundles a CRM (CRM Inmobiliario) with unlimited contacts, an international MLS (MLS Internacional) syndicating member listings to more than 1,700 portals across 500+ regions and 22+ countries, marketing and landing-page creation tools, email, calendar, and task modules, a mobile application, and AI-mediated features including 24/7 chatbots, predictive analytics, and recommendation engines. Certification is delivered through a 63-hour International Real Estate Agent course and a 63-hour Florida Real Estate course (the latter in partnership with American Business College); US-based Florida MLS access is enabled through a strategic alliance with American Homes Real Estate.
Commercially, intREasso generates revenue almost entirely from membership admissions, annual renewals, and individual course fees ($595-$645), with no transactional commissions taken on member deals. Distribution is self-serve via app.intreasso.org and Stripe-based checkout, supported by WhatsApp-based sales, ZOOM-delivered online training, in-person classes at the Hollywood, Florida headquarters, and a broad set of payment rails spanning Stripe, PayPal, Zelle, Western Union, Cash App, Venmo, Nequi, Daviplata, and Bitcoin. The organization is owner-operated, with Ariel Orlando Bohorquez listed as the public-facing representative, and discloses no external institutional funding.
International Real Estate Association firmographics
Firmographics- Name
- International Real Estate Association
- Legal name
- International Real Estate Association
- Website
- https://intreasso.org
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- International Real Estate Association (intREasso) is a private Florida-headquartered membership association recruiting licensed and aspiring real estate agents worldwide — primarily Spanish-speaking professionals in the Americas — offering an AI-branded CRM/MLS platform, international agent certification, and access to property listings across 22+ countries.
- Ownership category
- akta.pro rank
International Real Estate Association industry classification
Industry- Product category
- Real Estate Association Services
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210), Other Activities Related to Real Estate (531390)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Services-Membership Organizations (8600)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
Keywords
Where International Real Estate Association is headquartered
LocationHeadquarters
- HQ city
- Hollywood
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
International Real Estate Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Membership Fees: One-time admission fee of $550 USD for initial membership, with annual renewal at $195 USD. No commissions are charged on transactions or business alliances conducted through the association.
- Education and Certification Courses: Revenue from Real Estate courses including Florida Real Estate course ($645 USD) and International Real Estate Agent certification ($595 USD, included as membership benefit)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Initial Membership Admission Fee |
| Subscription | Annual | Annual Membership Renewal |
| One time/ perpetual license | Pay-as-you-go | Real Estate Course in Florida USA |
| One time/ perpetual license | Pay-as-you-go | International Real Estate Agent Course |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
International Real Estate Association product offering
Product offeringCore offering
International Real Estate Association (intREasso) operates as a private membership association that enrolls real estate agents worldwide, granting them access to an AI-powered real estate ecosystem comprising an international MLS that distributes listings to 1,700+ global portals, an exclusive CRM for client management, mobile app, and online training resources. The association sells an admission membership (one-time $550 plus $195 annual renewal) and certification courses, including the International Real Estate Agent certification and a Florida Real Estate course delivered via ZOOM or in-person in Hollywood, Florida.
Product overview
The International Real Estate Association (intREasso) operates a unified AI-powered real estate ecosystem platform serving as the core offering, with integrated modules including the CRM Inmobiliario for client management, MLS Internacional for property listings across 1,700+ portals, and marketing/education tools. The ecosystem also provides mobile app, email, calendar, task management, and landing page creation capabilities. Membership includes certification as International Real Estate Agent, coaching services, and access to an international network spanning 500+ regions across 22+ countries. The association partners with American Business College for educational courses and American Homes Real Estate for US market transactions.
Differentiator
Problem solved
Functional benefit
Products and services
- intREasso Membership
Quantifiable outcome
- Properties listed on MLS are distributed to over 1,700 international portals
- +1 more outcomes
Companies that use International Real Estate Association
Customer profileSegments2 records
Ideal customer profiles2 records
International Real Estate Association technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability7 records
Feature4 records
International Real Estate Association partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- American Business CollegecoreEducational partnership for real estate certification. American Business College provides the Real Estate in Florida USA course (63 hours, $645 USD) certified by ABC College. Located in Hollywood, Florida, the college offers courses in Spanish for Latin American professionals seeking US real estate credentials.
- American Homes Real EstatecoreStrategic alliance providing MLS access for Florida properties. American Homes Real Estate is the licensed US partner that handles MLS listings for properties in Florida. When members have active membership, they can submit property data via forms, and American Homes agents approve and list properties in the MLS system.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
International Real Estate Association competitors and assessment
Company assessmentRegional players
- Florida Realtors: The state-level Florida Realtor association, which intREasso targets via its Florida Real Estate course and American Homes partnership. Comparable as the primary Florida-credentialing body competing for the same Latin-American-to-Florida agent pipeline.
Emerging players
- eXp Realty: A cloud-based, technology-forward international real estate brokerage with a global agent network. Comparable to intREasso in bundling technology (CRM, MLS-style tools, training) around a membership-style agent affiliation model — though at vastly larger scale.
Direct peers
- Council of Residential Specialists (CRS): A membership body within the NAR ecosystem focused on residential agent education and certification. Comparable to intREasso in offering tiered designations, training courses and a recurring-membership fee structure aimed at practicing agents.
- The CE Shop: An online real estate education and licensing provider. Directly comparable to intREasso's course/certification offerings (e.g., $595–$645 fees, online delivery) and competes for the same aspiring and active real estate agents.
- National Association of Hispanic Real Estate Professionals (NAHREP): US-based association focused on Hispanic real estate professionals. Highly comparable to intREasso's Spanish-language, Latin American-focused value proposition, certification programs, and agent-networking mission.
- Women's Council of REALTORS: A US real estate membership organization offering networking, education and designation programs to agents. Comparable to intREasso's membership-plus-education model for real estate professionals seeking credentials.
- Asian Real Estate Association of America (AREAA): A membership association serving Asian American real estate professionals with education, networking and certification. Comparable to intREasso as an ethnic/demographic-focused real estate association offering certification and international transaction support.
Broad incumbents
- Zillow Group: A major consumer-facing real estate technology platform with MLS-style listing distribution. Comparable to intREasso's MLS Internacional (1,700+ portal distribution claim) as a listing-distribution and CRM-adjacent technology provider.
- Institute of Real Estate Management (IREM): A long-established international real estate management association offering certifications and member benefits. Comparable as a credentialing and membership organization serving real estate professionals globally.
- National Association of Realtors (NAR): The dominant US real estate trade association. Directly comparable to intREasso as a membership body serving real estate agents with education, certification, MLS standards and advocacy — though at vastly larger scale and focused on the US rather than international markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
International Real Estate Association social profiles
Digital presenceInternational Real Estate Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
International Real Estate Association leadership team
Management profileNumber of profiles
Profiles1 record
International Real Estate Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
International Real Estate Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about International Real Estate Association
What does International Real Estate Association do?
International Real Estate Association (intREasso) operates as a private membership association that enrolls real estate agents worldwide, granting them access to an AI-powered real estate ecosystem comprising an international MLS that distributes listings to 1,700+ global portals, an exclusive CRM for client management, mobile app, and online training resources. The association sells an admission membership (one-time $550 plus $195 annual renewal) and certification courses, including the International Real Estate Agent certification and a Florida Real Estate course delivered via ZOOM or in-person in Hollywood, Florida.
Is International Real Estate Association a public or private company?
International Real Estate Association is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was International Real Estate Association founded?
International Real Estate Association was founded in 1999. It employs 101 to 250 people.
Where is International Real Estate Association based?
International Real Estate Association is headquartered in Hollywood, United States, in the North America region.
How does International Real Estate Association make money?
Two revenue lines are on record. Membership Fees are the primary driver. The others are education and Certification Courses.
Who are International Real Estate Association's main competitors?
Florida Realtors is listed as a regional player. eXp Realty is listed as an emerging player. Direct peers are Council of Residential Specialists (CRS), The CE Shop, National Association of Hispanic Real Estate Professionals (NAHREP), Women's Council of REALTORS and Asian Real Estate Association of America (AREAA). Broad incumbents are Zillow Group, Institute of Real Estate Management (IREM) and National Association of Realtors (NAR).
Does International Real Estate Association have an API?
No public API is recorded for International Real Estate Association.
What industry is International Real Estate Association in?
International Real Estate Association's product category is Real Estate Association Services. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes). Its NAICS code is 53121 and its SIC code is 6531.