What Skillastics does

Skillastics, operating as Sandy Spin Slade, Inc., is a physical activity curriculum platform founded in 2003 and headquartered in Corona, CA, serving K-12 schools and after-school programs. The product portfolio spans 14+ tactile Activity Kits (including Soccer Skillastics and Tennis Skillastics), Digital Specialty Programs covering Mind & Body, Mindfulness, Yoga, and SEL/leadership themes, multi-kit Packages, and Nutritional Cards, with a bilingual offering (Halfpint Bilingual) addressing ELL segments. Curriculum content is aligned to National PE Standards, HEPA 2.0, NGSS, and CASEL frameworks, which directly supports public-sector procurement criteria. The company reports reach across 25,000+ programs and 10M+ students cumulatively.

The product architecture pairs physical kit components with companion digital specialty programs, supported by governing-body endorsements (AYSO for Soccer Skillastics, USTA for Tennis Skillastics) and a co-development relationship with Speed Stacks. Distribution combines a regional sales team with the BuyBoard purchasing cooperative, enabling cooperative-contract access to public school districts. Pricing is structured across tiers: individual kits at $144.95–$374.95, packages at $629.90–$8,169.95, and digital programs at $575 per license, supporting both small-budget and district-wide deployments.

Revenue is generated through direct institutional sales to schools, after-school programs, and purchasing cooperatives, with a long-tail customer base spread across U.S. K-12 districts. The company operates with 101–250 employees and has been profitable and self-funded across its 20+ year history, with no external funding rounds disclosed in the input material.

Name

Skillastics

Legal name

Sandy Spin Slade, Inc.

Website

https://skillastics.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

101–250 employees

Short description

Skillastics is a physical activity curriculum platform serving K-12 schools and after-school programs with 14+ activity kits, digital specialty programs, and packages aligned to national PE standards, reaching 25,000+ programs and 10M+ students across the U.S.

Ownership category

akta.pro rank

Product category

Educational Physical Education Equipment & Curriculum

NAICS

Sports and Recreation Instruction (611620), Educational Services (61)

SIC

Services-Educational Services (8200), Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Physical Education & Health Instruction (EDAJAFAL)

akta.pro secondary industries

After-School & Extended-Day Programs (School-Run) (EDAJAJAK), Physical Activity & Motor Development Programs (Health-Focused) (EDACAMAI), Physical Education (PE) & Fitness Programs (EDAJAJAC)

Keywords

• Physical education curriculum
• After school programs
• Activity kits
• School fitness equipment
• Social emotional learning

Headquarters

HQ city

Causeway Bay

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Physical Activity Kit Sales: One-time purchase of physical activity kits containing mats, cards, dice, and curriculum materials. Individual kits range from $144.95 to $374.95, with bundled equipment packages from $629.90 to $1,819.95. After-school program packages from $5,669.95 to $8,169.95.
2. Digital Specialty Programming Subscription: Digital specialty programs provide unlimited access to online courses with 30-40 minute daily lessons. Year-to-year, lifetime access model. Programs include martial arts, mindfulness, yoga, Move n' Groove, jump rope, street racket, and more at $575 per program.
3. Nutritional and Academic Card Sets: Add-on nutritional and academic question card sets that integrate with activity kits. Elementary cards $84.95-$124.95, Secondary cards $84.95, with bundle options including fitness extreme combination at $349.40.
4. Equipment and Accessories: Accessories including activity scarves ($24.95-$144.95), poly spots ($24.95), sports balls, and racquets. Equipment packages bundle these with kits for complete program deployment.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Skillastics designs, assembles, and sells oversized activity kits (5' x 7' main mat plus six 20' x 27' team mats, activity cards, foam dice, beanbag markers, curriculum guides, and instructional DVDs) for K-12 physical education, after-school, and early childhood programs. Each kit engages up to 100 students through cooperative team-based activities, is standards-aligned, and includes lifetime digital curriculum access and optional Digital Specialty Programs (mindfulness, yoga, martial arts, street racket, sport stacking, jump rope) at $575 per program. Bundled equipment packages and after-school program packages bundle multiple kits with balls, racquets, scarves, and lesson plan guides.

Product overview

Skillastics offers a comprehensive physical activity curriculum platform designed for After School and PE programs. The core product portfolio consists of 14+ versatile Activity Kits (including Fitness, Halfpint early childhood, sport-specific kits for Soccer/Basketball/Volleyball/Tennis, Character is Cool SEL, STEM, and Martial Arts), supplemented by Nutritional Cards for academic integration, Program Packages that bundle multiple kits with equipment and lesson plans, and Digital Specialty Programs providing unlimited-access virtual instruction in mindfulness, yoga, martial arts, kickboxing, and other specialty activities. The platform features activity mats, dice, task cards, curriculum guides, and online video resources, all designed for large-group engagement with lifetime access to digital materials. Products align with National PE Standards, HEPA After School Guidelines, and various state-specific standards.

Differentiator

Problem solved

Functional benefit

Products and services

• Halfpint Skillastics (GFF03) Physical activity kit for young children ages 3-5 featuring oversized dice, 36 activity cards, and music for developing motor skills, color/shape recognition, and academic integration in a non-competitive environment.
• Halfpint Bilingual Skillastics (GFF03s) Bilingual version of Halfpint Skillastics with all materials available in English and Spanish for dual immersion and bilingual classroom programs.
• Fitness Skillastics (GFF02) General fitness activity kit providing comprehensive physical activities for developing cardiovascular health, strength, and coordination.
• Fitness Xtreme Skillastics (CFF05) Advanced fitness activity kit designed for middle and high school youth, featuring higher-intensity challenges and preparation for FitnessGram standardized fitness testing.
• Soccer Skillastics (GFF04) Sport-specific activity kit for soccer featuring 26 activities that develop dribbling, passing, ball control, and coordination. Approved by American Youth Soccer Organization (AYSO).
• Basketball Skillastics (GFF01) Sport-specific activity kit for basketball featuring activities that develop dribbling, passing, shooting, and hand/eye coordination without requiring basketball hoops.
• Volleyball Skillastics (GFF06) Sport-specific activity kit for volleyball featuring activities that develop serving, passing, and coordination skills.
• Tennis Skillastics (GFF08) Sport-specific activity kit for tennis approved by United States Tennis Association (USTA) that develops hand/eye coordination, reaction time, and cross-lateral dexterity without requiring tennis courts.
• Speed Stacks Skillastics (GFF13) Activity kit combining sport stacking with cardiovascular fitness, blending Speed Stacks equipment with the Skillastics method for enhanced hand/eye coordination and physical activity.
• Character is Cool Skillastics (GFF09) SEL-focused activity kit combining social-emotional learning with physical activity through character traits, teamwork activities, and 26 digital mindfulness lessons. Aligned with CASEL competencies.
• Let's Move In School Skillastics (GFF10) Kinesthetic learning activity kit designed for comprehensive school physical activity programs with activities suitable for various educational settings.
• STEM Skillastics (GFF12) Academic integration activity kit combining physical activity with 720 STEM question cards covering science, technology, engineering, and math concepts. Aligned with Next Generation Science Standards.
• Martial Arts Skillastics (GFF14) Martial arts-focused activity kit for teaching martial arts skills through the Skillastics cooperative learning method.
• Skillastics Secondary Nutritional Cards (CFF01) Supplementary nutritional question cards featuring 630 questions covering five food groups, oils, and empty calories for adolescents in grades 6-12. Aligned with MyPlate and approved by registered dietitians.
• Skillastics Elementary Nutritional Cards (CFF02) Nutritional question cards with 360 questions for elementary students covering food groups with colorful images, true/false, and multiple choice formats aligned with MyPlate.
• Skillastics After School Package (PSPFFAS2-1) Comprehensive bundle combining 11 Skillastics Activity Kits with step-by-step lesson plans, curriculum outline, and over 400 activities spanning 26 days for after-school programs, priced at $5,669.95.
• Skillastics ULTIMATE After School Package (PSPFFAS3) Complete bundle containing the After School Package plus 24 soccer balls, 24 basketballs, 24 volleyballs, 24 tennis racquets, and 144 quick-start tennis balls, all color-coded to match team colors, priced at $8,169.95.
• Sport Equipment Packages (Soccer, Basketball, Volleyball, Tennis) Bundles combining sport-specific Skillastics kits with 24 multi-colored balls or racquets that match team colors for easy large-group management; priced from $629.90 to $1,789.95.
• Speed Stacks Skillastics Ultimate Package (GFF13a) Complete package including Speed Stacks Skillastics activity kit, Speed Stacks cups, timers, and jumbo cups for comprehensive sport stacking and physical activity.
• After School Physical Activity Lesson Plan Guide (MGFF02) Step-by-step manual with over 100 lessons and over 400 fitness activities spanning 26 days, aligned with HEPA 2.0 Standards and designed around Skillastics Activity Kits.
• Skillastics Poly Spots (PFF01) Set of six color-coded poly spots that eliminate team color confusion by providing visual reference for children to remember their team assignment.
• Activity Scarves (JSFF26) Multi-colored 15-inch square nylon activity scarves for developing hand/eye coordination, manual dexterity, and cross-lateral movement; available in dozen or school-pack quantities.
• Mind & Body (6-8) Specialty Program Virtual wellness program for grades 6-8 combining physical activity with social-emotional learning based on CASEL's five competencies, featuring nearly 1,000 minutes of instructional content.
• Mind & Body (3-5) Specialty Program (VFF17) Virtual program for early childhood combining movement activities with SEL concepts for grades TK-2.
• Mindfulness Specialty Program (VFF04) Virtual mindfulness program led by national experts with unlimited access to guided mindfulness lessons.
• Yoga (7-12) Specialty Program (VFF03) Virtual yoga program for ages 7-12 featuring 30-40 minute daily lessons for self-guided instruction.
• Mindful Heart Specialty Program (VFF22) Specialty program focusing on mindfulness and social-emotional well-being through physical activities.
• Yoga Bodies, Yoga Minds Specialty Program (VFF24) Combined yoga and mindfulness specialty program integrating body movement with mental wellness practices.
• Going For Grit Leadership Digital Program Leadership development digital program focused on building resilience and grit through physical activity and character development.
• Learn the Ropes Digital Specialty Program (VFF25) Jump rope specialty program with unlimited access to 30-40 minute daily lessons led by national experts.
• Street Racket Package (VFF27) Street racket digital specialty program with equipment for teaching street racket activities.
• Kickboxing Specialty Program (VFF08) Virtual kickboxing program with unlimited access to guided kickboxing lessons.
• Basketball Specialty Program (VFF11) Virtual basketball program offering self-guided basketball instruction through digital lessons.
• Sport Stacking (Cup Stacking) Specialty Program (VFF15) Virtual sport stacking program with unlimited access to cup stacking instruction.

Quantifiable outcome

• Average heart rate of 142 bpm during Skillastics activities (target zone 125-185 bpm) keeps students in the fat-burning/cardiovascular benefit zone
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• American Youth Soccer Organization (AYSO)coreStrategic or Co-development PartnerAYSO provides official endorsement of Soccer Skillastics, approving the product for use in their youth soccer programs. The endorsement validates the product for soccer skill development and large-group implementation. AYSO children demonstrate activities in instructional videos.
• United States Tennis Association (USTA)coreStrategic or Co-development PartnerUSTA provides official endorsement of Tennis Skillastics as a complement to USTA Kids' Tennis Clubs and school programs. The endorsement validates the product for introducing tennis skills to large groups without requiring tennis courts.
• BuyBoard Purchasing CooperativeminorChannel Partner/ Reseller/ DistributorBuyBoard logo appears in footer as a partner. BuyBoard is a purchasing cooperative that provides pre-negotiated pricing for schools and government entities, enabling easier procurement of Skillastics products through institutional purchasing channels.
• TIPS (Train to Inclusion Promoting Sports)minorChannel Partner/ Reseller/ DistributorTIPS logo appears in footer. TIPS is a training program for inclusion in sports, suggesting a partnership for promoting inclusive physical activity practices.
• Speed StackscoreStrategic or Co-development PartnerPartnership product combining Speed Stacks cup stacking with Skillastics activity methodology. Speed Stacks Skillastics is a co-developed product that adds cardiovascular fitness to traditional sport stacking. The product includes Speed Stacks cups and is co-branded.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dynamic PE ASAP: Dynamic PE ASAP provides K-12 PE lesson plans, curriculum, and equipment kits, competing head-on with Skillastics' activity kits and lesson plan guides for PE departments.
• OPEN (Online Physical Education Network): OPEN is a standards-aligned PE curriculum and teacher training provider for K-12, a direct competitor for the same physical education departmental budgets that Skillastics targets.
• Gopher Sport: Gopher Sport is a long-standing PE and physical activity equipment retailer serving K-12 schools with kits and gear, directly competing with Skillastics' physical kit-and-equipment bundling.
• CATCH (Coordinated Approach to Child Health): CATCH provides evidence-based health, PE, and nutrition curriculum for K-12 and after-school programs, overlapping with Skillastics on physical activity curriculum and nutritional card sets.
• SPARK (Sport, Play, Active, Recreation for Kids): SPARK is a research-based PE and after-school physical activity curriculum program targeting K-12 instructors, directly competing with Skillastics for the same standards-aligned curriculum budget.

Broad incumbents

• School Specialty: School Specialty is a large-scale education supplies distributor that carries PE, classroom, and after-school products, offering a broader portfolio alternative to Skillastics' specialized offering.

Others

• Action for Healthy Kids: Action for Healthy Kids is a nonprofit that partners with schools to provide physical activity and nutrition resources, an ecosystem partner/adjacent rather than a direct curriculum competitor to Skillastics.

Emerging players

• Playworks: Playworks operates structured recess and physical activity programming in elementary schools, an adjacent after-school and in-school physical activity service competing for some of the same district-level wellness budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Skillastics
• YouTubeyoutube.com/user/Skillastics
• Facebookfacebook.com/skillastics

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skillastics