Liquid Web Design Company London

What Liquid Web Design Company London does

Liquify, operated by UK parent Digital Angels Ltd, is a London-based Shopify-exclusive design and development agency founded in 2010 and restructured in 2019 into a five-person, fully remote team of senior designers, developers and marketers. The firm delivers custom Shopify theme development, custom Shopify app development (priced from $5k), SEO and content marketing, paid advertising and data feeds, platform migrations, audits, redesigns, branding and monthly support retainers, with deeper enterprise support under Shopify Plus. Core technology is built on the Shopify Liquid templating language alongside HTML5, CSS3, JavaScript, with Ruby and PHP used for off-Shopify apps and scripts, and integrations spanning Global-e, Royal Mail Click & Drop, and warehouse/PIM systems. Revenue is generated through project-based development, subscription retainers and professional services, with 90% of new client acquisition driven by personal recommendations and direct referrals from Shopify itself. The firm claims to power more than $250M in annual client online sales, has migrated 50+ sites (including a listed company), maintains 75+ reviews on the Shopify Experts directory, and operates Bold Wave AI as a sister brand for AI development and consultancy services.

Name

Liquid Web Design Company London

Legal name

Digital Angels Ltd

Website

https://liquify.design

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Liquify is a London-based, Shopify-exclusive design and development agency of five senior practitioners serving Shopify and Shopify Plus merchants with custom themes, bespoke apps, SEO, advertising, migrations and ongoing retainers.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Custom Shopify Development: Project-based custom development work including theme development, app development, and complex integrations.
2. Monthly Support Retainers: Ongoing monthly support contracts for clients needing continuous Shopify maintenance and development.
3. Shopify SEO & Content Marketing: SEO packages and content marketing services for Shopify merchants.
4. Paid Advertising & Data Feeds: Performance marketing services including paid advertising campaigns.
5. Custom App Development: Custom Shopify apps starting from $5k for basic apps, with pricing dependent on complexity.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Liquify is a London-based Shopify design and development agency that builds custom Shopify themes and bespoke Shopify apps, delivers Shopify Plus enterprise work, runs SEO/content marketing and paid advertising campaigns, and provides platform migrations and ongoing monthly support retainers. The firm works exclusively within the Shopify ecosystem for e-commerce brands that need design, build, optimization, and growth services delivered by a Shopify Plus Partner.

Product overview

Liquify is a Shopify-exclusive design and development agency offering a comprehensive suite of eCommerce services centered on the Shopify platform. Their core offerings include Custom Shopify Theme Development (their primary service building bespoke storefronts), Custom Shopify App Development (bespoke apps from $5k+), Shopify SEO & Content Marketing, Paid Advertising & Data Feeds, and Migration to Shopify services. Supporting services include Shopify Audits & Consultancy, Complete Redesigns, Monthly Support Retainers, Shopify Plus enterprise support, and Logo & Branding. Their approach is data-driven with a focus on conversion optimization. The company operates a sister brand called Bold Wave AI for AI development services. The agency supports merchants from startups to retail giants, with their code powering hundreds of millions in annual sales.

Differentiator

Problem solved

Functional benefit

Brands

• Bold Wave AI: AI Development, AI Consultancy Services, AI Agency, and AI Services - a sister brand of Liquify focusing on artificial intelligence development.

Products and services

• Custom Shopify Theme Development
• Custom Shopify App Development
• Shopify SEO and Content Marketing
• Paid Advertising Management
• Website Migration Services
• Monthly Support Retainers
• Shopify Plus Enterprise Support

Quantifiable outcome

• $250M+ in online sales powered last year
• +4 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability9 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Bold Wave AIcoreStrategic or Co-development PartnerSister brand under the same parent company Digital Angels Ltd. Offers AI Development, AI Consultancy Services, and acts as an AI Agency providing AI Services.
• ShopifycoreTechnology or IntegrationOfficial Shopify Partners and Experts since 2014. One of the oldest and highest-ranked Shopify Experts globally. Often recommended by Shopify directly to merchants seeking expert help.
• Digital Angels LtdcoreOthersParent company that owns and operates Liquify and subdomains. Registered at 71-75 Shelton Street Covent Garden, London WC2H 9JQ.

Scale indicators6 records

Recent moves2 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liquid Web Design Company London