Infinity Park Event Center

What Infinity Park Event Center does

Infinity Park Event Center is a 16-acre, multi-use indoor-outdoor entertainment complex located in Glendale, Colorado, owned and operated by the City of Glendale as a municipal facility since 2007. The venue combines a 4,000-seat IRB-sanctioned rugby stadium, a state-of-the-art Event Center for private and corporate functions, a YMCA-operated Sports Center, and 8 acres of green open space with an IRB-sanctioned 70m x 100m synthetic-turf field. It serves a dual audience: the US rugby community — anchoring professional matches, the annual RugbyTown 7s international tournament (held since 2011), American Raptors games, Women's Elite Rugby championships, youth programs, and National Training Center activities — and the broader Denver metro general public through outdoor movie nights, concerts, festivals, and park rentals. Free wireless internet, a 1,727 sq ft LED video screen, and event-specific infrastructure (pavilions, sport lights, post pads) support the programming slate.

The business model is a hybrid of municipal recreation services and commercial venue operations. Revenue is generated across four primary streams: event space rental (synthetic turf field at $55/hr, Glendale Park field at $50/hr, pavilion at $25/hr minimum 4 hours, sport lights at $100/hr, all with $100 reservation deposits); recurring rugby player dues and youth registration fees (subscription-like); ticket sales through the Universe platform and on-site box office for the 4,000-seat stadium; and a layered sponsorship program spanning movie nights ($50-$500 per item), RugbyTown 7s (up to $5,000 per day for premium social coverage), and custom venue-wide brand integration. Glendale residents receive a 50% rental discount, reflecting the facility's community-mandate function.

Customer segments are horizontally diversified: rugby organizations and players (professional, amateur, youth), local families and community groups, recreational sports leagues renting fields, and corporate sponsors from retail, hospitality, financial services, and healthcare. Distribution is primarily regional (Denver metro / Colorado), with digital extensions via live streaming on YouTube and the Women's Sports Network extending audience reach nationally. The go-to-market motion is event-driven: recurring signature programming (RugbyTown 7s, American Raptors season, movie nights) drives attendance, while sponsorship sales and rental applications capture ancillary revenue. There is no external investor base; the venue is directly funded and operated by the municipal government of Glendale, and revenue figures are not publicly disclosed.

Name

Infinity Park Event Center

Legal name

City of Glendale

Website

https://infinityparkatglendale.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Infinity Park Event Center is a 16-acre municipal entertainment complex in Glendale, Colorado, owned by the City of Glendale, featuring a 4,000-seat rugby stadium, event center, YMCA sports center, and open green space serving the Denver metro rugby community, local families, and corporate sponsors through event rentals, ticket sales, and sponsorship packages.

Ownership category

akta.pro rank

Product category

Multi-Use Sports & Entertainment Venue

NAICS

Spectator Sports (7112), Fitness and Recreational Sports Centers (713940)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Multi-Sport Complexes & Community Sports Parks (MPAKAEAH)

akta.pro secondary industries

Professional & Major League Stadiums (MPAKAEAA), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF)

Keywords

• Multi-use entertainment venue
• Rugby stadium events
• Event space rental
• Sports facility management
• Community sports programming

Headquarters

HQ city

Glendale

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Event Space Rental: Rental fees for event center, park spaces, and sports fields including synthetic turf field, Glendale Park field, and pavilion
2. Rugby Player Dues: Registration fees and player dues for rugby programs including youth rugby and National Training Center
3. Sponsorship Revenue: Marketing partnership and sponsorship opportunities including movie night sponsorships, RugbyTown 7s sponsorships, and general venue sponsorships
4. Ticket Sales: Revenue from ticket sales for rugby matches, tournaments, and special events at the 4,000-seat stadium

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Infinity Park Event Center is a 16-acre, multi-use, indoor-outdoor entertainment hub operated by the City of Glendale that combines a 4,000-seat rugby stadium, an indoor event center, a sports center, and approximately 8 acres of open green space. The facility primarily sells ticketed consumer entertainment experiences (RugbyTown 7s tournament, Movie Nights, professional rugby matches) and rents event space for weddings, corporate functions, and private events. It also generates revenue through corporate sponsorships with regional and national brands.

Product overview

Infinity Park Event Center is a multi-use entertainment complex operated by the City of Glendale, Colorado. The venue features a 4,000-seat rugby stadium as its centerpiece, complemented by a state-of-the-art Event Center for private functions, a Sports Center operated by YMCA, and eight acres of open green space including an IRB-sanctioned synthetic turf field. The venue hosts major rugby events including the annual RugbyTown 7s international tournament, American Raptors professional matches, and Women's Elite Rugby championships. Community programming includes youth rugby programs, outdoor movie nights, and park rentals. The venue operates ticketing through Universe, payments through Payment Service Network, and streams live content via YouTube and Women's Sports Network.

Differentiator

Problem solved

Functional benefit

Products and services

• RugbyTown 7s Tournament Annual multi-day rugby sevens tournament held at the 4,000-seat Infinity Park stadium, offering tiered ticketing (general admission $7, children $5, free under 4, reserved seating $65-$70) for rugby fans and families in the Denver-Glendale metro.
• Movie Night at Infinity Park Outdoor movie screening event at Infinity Park with tiered admission ($2 general, $1 with flyer, free for ages 3 and under, $1 off with donation), targeted at families and community audiences.
• Event Center Space Rental Rental of Infinity Park's indoor event center and surrounding indoor-outdoor spaces at $130 per hour for weddings, corporate functions, and private events, with access to green space and proximity to Hampton Inn.
• Sports Center Access Use of Infinity Park's on-site sports center facility, located adjacent to Glendale Park and in proximity to the YMCA National Training Center, supporting community and competitive sports programming.
• Professional Rugby Match Events (American Raptors) Ticketed home matches for the American Raptors (formerly O'Neills Rugby) professional rugby team, held at the 4,000-seat Infinity Park stadium and streamed live via YouTube, targeted at rugby fans and local audiences.

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Whole Foods MarketcoreGTM or Marketing PartnerWhole Foods Market serves as a sponsor of Infinity Park events, providing community-focused partnership and hyper-local marketing engagement with the venue and its visitors.
• AlphaGraphicscoreGTM or Marketing PartnerAlphaGraphics has a sponsorship relationship with Infinity Park that has generated lucrative business opportunities and community partnerships, described as both partnership and sponsorship.
• Hilton Garden Inn Denver/Cherry CreekcoreGTM or Marketing PartnerLong-term sponsor of Infinity Park and the Glendale Raptors, providing meeting space partnerships and hotel exposure through rugby events and venue sponsorship.
• Hampton Inn & SuitescoreGTM or Marketing PartnerOfficial Hotel Partner of Infinity Park located 0.2 miles from the venue, offering complimentary hot breakfast, high-speed internet, fitness center, pool and hot tub, and free parking for Infinity Park visitors.
• FirstBankminorGTM or Marketing PartnerColorado's second largest financial institution partnered with Glendale rugby as a sponsor, banking on the continued growth of local sports and community events.
• SCL HealthminorGTM or Marketing PartnerHealthcare sponsor partnership with Infinity Park providing health and wellness association with sports events and community gatherings.
• YMCAcoreStrategic or Co-development PartnerYMCA partners with Infinity Park for annual Trunk-or-Treat events and operates the Sports Center facility within the Infinity Park complex.
• O'Neills RugbycoreGTM or Marketing PartnerIrish-based rugby apparel company partnered with American Raptors for kit/uniform supply, providing official team apparel and merchandise partnership.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Zions Bank Stadium: A rugby-specific stadium in Herriman, Utah, that serves as the home of the Major League Rugby's Real Salt Lake-affiliated team. Directly comparable to Infinity Park as a purpose-built rugby venue hosting professional matches and international rugby events.
• Maryland SoccerPlex: A 24-field multi-sport complex in Boyds, Maryland, hosting soccer, lacrosse, and field sports tournaments and events. Comparable to Infinity Park as a multi-use sports venue offering field rentals, tournaments, and community programming.
• Starfire Sports: A multi-sport complex in Tukwila, Washington, hosting soccer, rugby, and other community sports on synthetic turf fields. Comparable to Infinity Park as a multi-use indoor-outdoor sports complex with field rentals, youth programs, and event hosting.

Others

• Star Events: A UK-based temporary events infrastructure provider specializing in modular stadiums, grandstands, and event solutions for sport, music, and brand activations. Adjacent peer to Infinity Park as an events and venue-services partner ecosystem participant serving similar sports and entertainment customers.

Broad incumbents

• Children's Mercy Park: A 18,000-seat soccer-specific stadium in Kansas City, home to Sporting Kansas City. Comparable to Infinity Park as a single-purpose professional sports venue with field rentals, event hosting, and sponsorship-driven revenue.
• Q2 Stadium: A 20,000+ seat soccer-specific stadium in Austin, Texas, home to Austin FC. Comparable to Infinity Park as a modern single-purpose sports venue with a strong community programming and events calendar.
• Audi Field: A 20,000-seat soccer stadium in Washington, D.C., home to D.C. United. Comparable to Infinity Park as a venue hosting professional sports matches, community events, and corporate functions in a single-purpose stadium format.
• SeatGeek Stadium: A 20,000-seat multi-use stadium in Bridgeview, Illinois, formerly home to the Chicago Fire. Comparable to Infinity Park as a mid-sized multi-use sports and entertainment venue with event hosting, rentals, and sponsorship programs.
• Red Bull Arena: A 25,000-seat soccer-specific stadium in Harrison, New Jersey, home to the New York Red Bulls. Comparable to Infinity Park as a purpose-built soccer/rugby-adjacent stadium with premium event hosting capabilities and major sponsorship partners.

Regional players

• Dick's Sporting Goods Park: A 18,000-seat multi-use stadium in Commerce City, Colorado, home to the Colorado Rapids MLS team. A Denver-metro comparable that competes for the same regional sports and entertainment audience as Infinity Park, though at significantly larger scale.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/infinitypark
• Facebookfacebook.com/rugbytown7s
• Instagraminstagram.com/atinfinitypark
• LinkedInlinkedin.com/company/infinity-park

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infinity Park Event Center