Name

Team 412

Legal name

412 Events GmbH & Co. KG

Website

https://team412.de

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Event Catering and Event Management Services

NAICS

Food Service Contractors (722310), Caterers (722320), Special Food Services (7223), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

akta.pro primary industry

Concession & Stadium / Arena Catering (THAFAIAG)

akta.pro secondary industries

Contract Foodservice Management (Outsourced Catering) (THAFAIAH), Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI), Event Culinary Staffing & Back-of-House Services (Chefs, Servers, Bartenders) (THAHAKAN)

Keywords

• Festival catering services
• Event management agency
• Location marketing
• Street party events
• Temporary event staffing

Headquarters

HQ city

Maschen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Festival and Event Catering: Complete gastronomic execution (Food & Beverage) for concerts and festivals. The company develops novel catering concepts and executes them professionally for large-scale festivals.
2. Event Agency Services: Eventagentur 412 provides innovative concept development, professional planning, and emotional execution of events as a full-service event agency.
3. Location Marketing: Marketing and managing venues suitable for various event types including Sporthalle Hamburg, Tempodrom Berlin, Waldbühne Berlin, Volkswagen Arena Wolfsburg, and others.
4. Event Organizer (Public Events): As event organizer, the company runs public events including parties and street parties such as Hittfelder Dorffest and other city festivals.
5. Temporary Staffing Services: Recruitment and placement of temporary event staff (bar staff, service personnel, logistics, setup crew) for festivals and events.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Team 412 is an event agency and contract caterer that delivers complete Food & Beverage execution for large-scale concerts and festivals (including Hurricane, Deichbrand, Highfield, Elbenwald, and M'era Luna festivals) serving up to 100,000 visitors per day. Beyond contract catering, it offers full-service event agency services (concept development, planning, execution), location marketing for venues such as Sporthalle Hamburg, Tempodrom Berlin, Waldbühne Berlin and Volkswagen Arena Wolfsburg, street and city festival organization, and recruitment of temporary event staff across Germany and Austria.

Product overview

Team 412 operates as a diversified event and catering company with a multi-faceted portfolio of services. The core offering is Festival-Gastronomie (festival catering) providing complete food & beverage execution for major German festivals and concerts with up to 100,000 visitors daily. Supporting this are Party-Dates (nightlife events at unconventional venues), Street-Partys (urban street festivals), and the Eventagentur 412 (full-service event agency). The company also manages venue operations through 412 Eventpark Luhmühlen (100,000 sqm outdoor venue) and 412 Locationvermarktung (location marketing for Sporthalle Hamburg and Leuchtturm Harburg). Two internal web portals support operations: the Mitarbeiter Portal for employee management (scheduling, time tracking, payroll) and the Gastro Portal for food vendor coordination. The company has been operating since 1993, founded at the Hittfelder Dorffest, and has evolved from party events to large-scale festival catering.

Differentiator

Problem solved

Functional benefit

Brands

• 412 Unternehmensgruppe: Corporate group brand encompassing the various 412 entities including Eventagentur 412, Eventpark Luhmühlen, and Locationvermarktung.

Products and services

• Festival-Gastronomie (Festival Catering) Contract catering and Food & Beverage services for large-scale music festivals and concerts. Provides complete gastronomic execution including bar operations, beverage sales, and food vendor management for events with up to 100,000 visitors per day.
• Partys (Party-Dates) Party and nightlife event organization at extraordinary and unconventional locations. The company creates themed parties, club events, and nightlife experiences, operating since 1993.
• Street-Partys

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Hurricane FestivalcoreOthersMajor annual music festival held at Eichenring in Scheeßel, Germany. One of Germany's largest music festivals with 70,000 visitors. Team 412 provides complete gastronomic execution.
• Deichbrand FestivalcoreOthersMusic festival at Seeflughafen Cuxhaven/Nordholz with approximately 50,000 visitors. Team 412 provides catering services.
• Highfield FestivalcoreOthersAnnual music festival at Störmthaler See near Leipzig, established as the most important indie rock festival in the new federal states.
• Volkswagen Arena WolfsburgcoreOthersYear-round event venue where Team 412 provides catering and event management services (January to December operations).
• Sporthalle HamburgcoreOthersLarge indoor venue in Hamburg's Winterhude district near the city park. Team 412 manages events with up to 7,000 guests year-round.
• FKP Eventservice GmbHminorStrategic or Co-development PartnerService provider for sanitation and cleaning services at multi-day events. Located at Große Elbstraße 277a, 22767 Hamburg. Applications in the sanitation/cleaning sector are forwarded to FKP.
• VfL Wolfsburg-Fußball GmbHcoreOthersSecurity background checks are conducted through Wolfsburg police for employees deployed at VfL Wolfsburg events. Team 412 must submit employee data for security verification.
• Jim BeamminorOthersBourbon whiskey brand listed as a sponsor/supporter of Team 412 events.
• Beck'sminorOthersGerman beer brand listed as a sponsor/supporter of Team 412 events.
• SmirnoffminorOthersVodka brand listed as a sponsor/supporter of Team 412 events.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Delaware North: Hospitality and food service company specializing in sports stadiums, arenas, and entertainment venues. Comparable to Team 412 in operating large-venue F&B and event hospitality, with overlapping stadium and festival end-markets.
• Centerplate: Specialist in hospitality and catering for sports and entertainment venues across North America. Directly comparable operating model to Team 412's year-round venue catering contracts at German arenas like Volkswagen Arena and Tempodrom Berlin.
• Sodexo Live!: Specialized arm of Sodexo focused on hospitality, catering, and facility services at major event venues, stadiums, and convention centers worldwide. Directly comparable to Team 412's festival and arena catering business across venue contracts like Sporthalle Hamburg and Volkswagen Arena.
• Do & Co: Austrian premium event catering and hospitality company serving stadiums, festivals, and airline catering globally. Directly comparable to Team 412 as a DACH-based event caterer with festival and venue-scale execution capability; Team 412 already operates in Do & Co's home Austrian market.
• Aramark: Global food services and facilities management provider with a strong sports, entertainment, and convention venue catering practice. Comparable to Team 412 in serving large-venue F&B at festivals and arenas, though at much larger global scale.

Others

• CTS Eventim: Germany-based ticketing and live entertainment platform. Not a direct catering peer but thematically adjacent as a key infrastructure provider in the same German live-events ecosystem that Team 412 serves.

Broad incumbents

• Live Nation Entertainment: World's largest live entertainment company, operating festivals, venues, and ticketing. Comparable to Team 412 as a multi-vertical live events ecosystem, though Live Nation's scale dwarfs Team 412's regional festival-catering focus.
• AEG (Anschutz Entertainment Group): Global venue operator and live entertainment promoter owning and operating arenas and festivals. Comparable to Team 412's venue-marketing and event-services operations at major German arenas, though at much larger global scale.

Regional players

• DEAG Deutsche Entertainment AG: German live entertainment company operating festivals, concerts, and venue events including Tempodrom Berlin and Waldbühne Berlin — both Team 412 venue clients. Comparable as a DACH live-events operator with venue-based service bundling.
• FKP Scorpio: Major German concert and festival promoter (Hurricane, Deichbrand, Highfield). A current Team 412 client and adjacent market player; comparable as a DACH live-events operator that bundles festival production and could vertically integrate catering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Team412
• LinkedInlinkedin.com/company/team-412

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Team 412