etifix

Name

etifix

Legal name

etifix GmbH

Website

https://etifix.de

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Specialty Adhesive Label Manufacturing

NAICS

Printing and Related Support Activities (3231), Paint, Coating, and Adhesive Manufacturing (3255)

SIC

Papers & Allied Products (2600)

akta.pro primary industry

Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart) (IMALAKAK)

akta.pro secondary industries

Pharmaceutical Labels & Patient Information Packaging (Labels, IFUs, Booklets) (IMALAIAK), Anti-Counterfeit & Track-and-Trace Packaging (Serialization, Security Features) (IMALAIAJ), Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser) (IMALAOAD), Sustainable Labels, Adhesives & Inks (Wash-Off Labels, De-inkable Inks, Low-VOC) (IMALAMAJ), Tapes, Labels & Pressure-Sensitive Adhesives (IMAEAGAJ)

Keywords

• Specialty adhesive labels
• Pharmaceutical labels
• Security labels
• RFID labels
• Label printing systems

Headquarters

HQ city

Grafenberg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Custom Specialty Labels: etifix designs and manufactures custom adhesive labels tailored to specific customer requirements across pharma, cosmetics, automotive, chemical, logistics, and food industries. Revenue is generated through project-based orders with custom specifications, materials, and printing. The company serves as a certified supplier and development partner for leading enterprises.
2. Printing Systems (etiMed, Printers): Sale of proprietary printing systems including etiMed syringe labeling systems and general label printers (thermal direct, thermal transfer, inkjet). Systems are sold along with complementary consumables.
3. Consumables & Accessories: Sale of complementary products including ribbon cassettes, ink cartridges, blank labels on rolls/sheets, and BarTender labeling software. Consumables provide recurring revenue from installed customer base.
4. Professional Services: Consulting services for RFID projects, custom label development, application testing, and technical support. Services include feasibility studies, pilot phases, and implementation support.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

etifix GmbH designs and manufactures custom self-adhesive specialty labels for enterprise customers across pharmaceutical, cosmetics, automotive, chemical, logistics, and food & beverage industries. The company operates as a one-stop shop offering all printing technologies (offset, flexo, digital, screen, letterpress, rotogravure, hybrid), finishing techniques, and proprietary branded product lines including etiPharm, MULTIinfo, TRUSTident, RFID, VIPfix, and etiMed medical syringe labeling systems. It also sells complementary label printers, ribbons, blank labels, and BarTender labeling software.

Product overview

etifix is a leading German manufacturer of high-quality adhesive labels for pharmaceutical, cosmetic, technical, automotive, chemical, logistics, and food & beverage industries. The product portfolio is organized around six core branded product lines: etiPharm (pharmaceutical labels), MULTIinfo (multi-layer booklet labels), TRUSTident (security labels), RFID labels (UHF/HF/NFC), VIPfix (blank labels for variable printing), and etiMed (hospital syringe printing systems). These are complemented by design & decoration services and functional label solutions. The company offers comprehensive label solutions from design to finished products, including various printing technologies (offset, flexo, digital, screen, letter, rotogravure), finishing technologies (foil hot-stamping, embossing, laminating), and specialized technologies including RFID and security features. The product architecture combines core branded product families with industry-specific solutions and accessory products including printers and software.

Differentiator

Problem solved

Functional benefit

Brands

• etiPharm: Pharmaceutical labels for the pharmaceutical sector, including syringe, vaccine, hanging, scale, documentation, Braille, multi-layer, booklet, and security labels
• MULTIinfo
• TRUSTident
• RFID
• VIPfix
• etiMed
• FASSFIX
• METALident
• eDome
• SENSOident
• etiSecura
• etifix green label
• etiTec
• Place Label
• Scent Pocket

Products and services

• etiPharm Pharmaceutical Labels Pharmaceutical-grade adhesive labels for safe and error-free product identification, including syringe labels, vaccine labels, hanging labels, scale labels, documentation labels, Braille labels, serialization labels with 2D Data-Matrix codes, and tamper-evident seals. Designed for pharmaceutical and medical technology companies requiring regulatory compliance (EU Falsification Directive), GMP-compliant manufacturing, and extreme temperature resistance (cryogenic to sterilization).
• MULTIinfo Multi-Layer Booklet Labels Multi-layer booklet, leaflet, and wrap-around labels providing extended surface space for multi-language product information, usage instructions, regulatory details, and marketing promotions on small packaging surfaces. Targeted at pharmaceutical, cosmetic, and chemical industries requiring extensive product information.
• TRUSTident Security Labels Security labels providing tamper-evident seals, first-opening protection, originality protection, serialization, 2D/3D holograms, and electronic verification including RFID integration for anti-counterfeiting and brand protection. Includes microprinting security features under the etiSecura sub-brand. Targeted at brands requiring counterfeit prevention and product authentication.
• RFID Labels (UHF, HF, NFC) Radio Frequency Identification labels in UHF, HF, and NFC formats for product tracking, process control, and anti-counterfeiting applications. Includes METALident (RFID for metallic surfaces), eDome (dishwasher-safe RFID for dish tagging), and SENSOident (NFC temperature data logger labels for cold chain monitoring). Targeted at logistics, automotive, pharmaceutical, and industrial sectors.
• VIPfix Blank Labels

Quantifiable outcome

• 100% camera inspection ensures zero-defect delivery for pharmaceutical labels
• +2 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Avery DennisoncoreTechnology or IntegrationAvery Dennison Qualified RFID Converter status indicates etifix is certified to produce RFID labels using Avery Dennison components. This partnership provides access to quality RFID materials and technical support for RFID label production across UHF, HF, and NFC frequencies.
• RFID Anwenderzentrum MünchencoreStrategic or Co-development PartnerMembership in RFID application center in Munich for collaborative RFID projects, industry networking, and knowledge sharing on RFID technology developments and applications.
• Hochschule der Medien Stuttgart (HdM)minorStrategic or Co-development PartnerCollaboration with Stuttgart University of Media for research partnerships, student talent development, and access to academic expertise in printing and media technology.
• Werb'OFFICE R. & F. Müller GmbHminorImplementation/ SI/ Consulting PartnerWeb design and technical implementation partner responsible for the etifix company website design and online presence.
• FINATminorOthersEuropean label industry association membership providing access to industry standards, best practices, market intelligence, and networking with other label manufacturers.
• FOGRA Forschungsinstitut für MedientechnologieminorOthersResearch institute partnership for media technology providing testing services, color management standards, and technical expertise for printing process optimization.
• Gütegemeinschaft Pharma-VerpackungcoreOthersQuality association membership since 1986 for pharmaceutical packaging, ensuring compliance with industry quality standards and regulatory requirements for pharmaceutical labeling.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Brady Corporation: US-headquartered specialist in identification and safety solutions including industrial, lab, and security labels. Comparable to etifix in durables/technical labels and printing systems but with broader industrial focus and global footprint.
• UPM Raflatac: Global label materials supplier and converter serving pharma, food, and logistics. Comparable to etifix in self-adhesive label manufacturing with overlapping RFID/sustainability product lines and broader geographic reach.
• Avery Dennison Corporation: Global label materials and RFID leader with the largest share in pressure-sensitive labelstock. etifix is an Avery Dennison Qualified RFID Converter; serves as both supplier/partner and the dominant competitive benchmark in pharma and security labels.
• Fuji Seal International, Inc. Japanese-headquartered global labeling and packaging solutions provider for beverages, food, and consumer goods. Overlaps with etifix in beverage labels (FASSFIX equivalent applications) and functional shrink-sleeve labels.
• CCL Industries Inc. World's largest label converter with healthcare, consumer, and security segments. Competes with etifix in pharma serialization labels and security features at a global scale with significantly larger capacity and reach.

Regional players

• Lintec Corporation: Japanese specialty label manufacturer with strong presence in Asia, offering pressure-sensitive labels, RFID, and functional films. Comparable product portfolio to etifix but serves primarily APAC markets rather than competing directly in DACH.

Direct peers

• Herma GmbH: German specialty self-adhesive label manufacturer headquartered near Stuttgart. Direct competitor to etifix in pharma, logistics, and industrial functional labels with comparable GMP manufacturing and proprietary sub-brands such as HERMA Premium and HERMA RFID labels.
• Schreiner Group GmbH & Co. KG: German functional labels specialist focused on pharma/security/RFID labels including syringe labels, tamper-evident seals, and RFID smart labels. Highly comparable to etifix in regulated verticals with similar product architecture (Schreiner MediPharm, Schreiner ProSecure).
• Multi-Color Corporation (Fortis Solutions): Global label converter specializing in premium decorative and functional labels for consumer brands and regulated industries. Direct comparable to etifix's Design & Decoration and pharmaceutical label business with multi-region footprint.

Others

• Leonhard Kurz Stiftung & Co. KG: German specialist in hot-stamping foils, decoration, and security features including holograms. Adjacent to etifix's heat-transfer decor and TRUSTident anti-counterfeit labels via complementary finishing technology and security feature supply.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about etifix