Imex Medical Group

What Imex Medical Group does

Imex Medical Group is a privately held Brazilian manufacturer and distributor of diagnostic imaging equipment for the healthcare sector, headquartered in Santo Antônio, Santa Catarina, Brazil. The company designs, engineers, and produces its own branded medical imaging portfolio in-house—including the helium-free Sensitive 1.5T HF MRI, the Legacy 3D tomosynthesis mammography system, the M10 ultrasound platform (with elastography), as well as CT scanners, X-ray systems (standard/motorized/mobile), surgical C-arms, bone densitometry, and contrast injectors. It complements this equipment portfolio with medical consumables (biopsy needles and instruments such as the Pistola Megacore GMT, syringes, and tubing) and a parallel veterinary product line (Área VET) covering the same modalities for animal health applications.

Imex monetizes through four revenue streams: one-time sales of high-ticket imaging equipment, recurring sales of consumables attached to the installed base, technical maintenance services delivered through its Imex Service division, and dedicated veterinary equipment sales. The go-to-market is a direct field sales motion with national coverage across Brazil, supported by WhatsApp-facilitated commercial teams and technical assistance infrastructure; no third-party dealer network is disclosed. Customer segments span hospitals, diagnostic imaging centers, medical and odontological clinics, veterinary clinics, and the Brazilian public health system (SUS), with positioning aligned to Novo PAC Saúde and Nova Indústria Brasil government programs that grant preference margins to domestically manufactured equipment. Approximately 42% of Brazil's installed imaging equipment is near end of useful life, creating a multi-billion-real replacement opportunity that Imex, self-described as the largest Brazilian manufacturer of CT and MRI systems, is explicitly targeting. AI is framed as an integration-ready attribute of the equipment portfolio (claimed diagnostic accuracy improvements of up to 30%) rather than as a standalone proprietary AI product.

Name

Imex Medical Group

Legal name

Industria e Comercio LTDA

Website

https://imexmedicalgroup.com.br

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

101–250 employees

Short description

Imex Medical Group is a Brazilian manufacturer of diagnostic imaging equipment—including MRI, CT, mammography, ultrasound, and X-ray systems—with proprietary engineering and national production, serving hospitals, clinics, and veterinary facilities across Brazil through direct sales, consumables, and technical service.

Ownership category

akta.pro rank

Product category

Medical Imaging Equipment

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Surgical and Medical Instrument Manufacturing (339112), Medical Equipment and Supplies Manufacturing (3391), Surgical Appliance and Supplies Manufacturing (339113)

SIC

Surgical & Medical Instruments & Apparatus (3841), X-Ray Apparatus & Tubes & Related Irradiation Apparatus (3844), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Laboratory Analytical Instruments (3826)

akta.pro primary industry

Imaging Equipment & Accessories (X-ray, Ultrasound, Endoscopy) (HLAMAFAC)

akta.pro secondary industries

Practice Consumables & General Medical Supplies (Needles, Syringes, Gloves, Swabs) (HLAMAFAO), Surgical & Procedural Instruments (Scalpels, Forceps, Retractors) (HLAMAFAA), Anesthesia, Ventilation & Patient Monitoring (Machines, Vaporizers, Monitors) (HLAMAFAB), Imaging/Lab Integration & Results Management (PACS, LIS Connectivity, Reporting) (HLAMAGAK)

Keywords

• Medical imaging equipment
• Diagnostic imaging hardware
• Hospital radiology equipment
• Veterinary imaging systems
• Medical supplies consumables

Headquarters

HQ city

Santo Antônio

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Medical Equipment Sales: Sale of high-tech medical and hospital equipment including MRI, CT scanners, X-ray systems, mammography units, and ultrasound machines. Both standard and motorized/mobile configurations available. Equipment includes proprietary Imex-branded products as well as distributed brands.
2. Medical Supplies: Sale of medical consumables and supplies including contrast injectors, syringes, extension tubes, biopsy needles, and biopsy instruments. High-frequency use products requiring ongoing replenishment.
3. Technical Services (Imex Service): Specialized technical assistance including preventive and corrective maintenance. Provides agile and effective customer support to maintain uninterrupted exam flow for healthcare facilities.
4. Veterinary Equipment: Dedicated veterinary (VET) product line including surgical arcs, digital X-ray detectors, X-ray, MRI, CT scanners, and ultrasound equipment for animal health applications.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Imex Medical Group manufactures and distributes high-technology diagnostic medical imaging equipment (MRI, CT, X-ray, mammography, ultrasound, surgical C-arms, digital X-ray detectors, bone densitometry, and contrast injectors) and medical supplies (biopsy instruments, syringes, tubing) for hospitals, clinics, dental offices, and veterinary practices across Brazil. The company also offers dedicated veterinary imaging solutions and a specialized technical service (Imex Service) for preventive and corrective equipment maintenance.

Product overview

Imex Medical Group is a Brazilian manufacturer of high-tech medical and hospital equipment, offering a comprehensive portfolio of diagnostic imaging solutions developed with proprietary engineering and national production excellence. The product portfolio includes: MRI systems (Sensitive 1.5T HF, helium-free), mammography with 3D tomosynthesis (Mamógrafo Legacy), ultrasound systems (M10 with elastography), X-ray equipment (standard, motorized, mobile), CT scanners, surgical C-arms, digital X-ray detectors, bone densitometry, and contrast injectors. The company also provides a full range of medical supplies including biopsy needles/instruments (Pistola Megacore GMT) and syringes/tubing, plus dedicated veterinary imaging solutions. Imex Service offers specialized technical maintenance and support. The company positions itself as Brazil's largest manufacturer in its segment, combining in-house engineering with nationwide distribution and service capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• Imex Service: Technical assistance service division providing specialized maintenance, preventive and corrective services for medical equipment with agile and effective customer support.
• Imex Medical Vet

Products and services

• Sensitive 1.5T HF (MRI System) A 1.5T magnetic resonance imaging system that is helium-free, reducing operational costs and environmental impact, featuring high-performance gradients for sharper imaging and advanced capabilities for prostate and adjacent tissue evaluation. Targets hospitals and diagnostic imaging centers.
• Mamógrafo Legacy (Mammography System) A 3D mammography system featuring tomosynthesis technology that enables layered visualization of breast tissue, drastically reducing image overlap and increasing detection rates in dense breasts. Targets hospitals, diagnostic imaging centers, and public health screening programs.
• Ultrassom M10 (Ultrasound System) An advanced ultrasound system combining practicality and technology with elastography for tissue stiffness evaluation, SRA noise reduction, X-Contrast enhanced imaging, and high frame rate for dynamic exams and vascular evaluation. Targets hospitals, diagnostic clinics, and veterinary practices.
• Space (Medical Imaging System) Medical imaging equipment with advanced imaging capabilities for diagnostic applications.
• Surgical Arc (Arco Cirúrgico / C-Arm Fluoroscopy) A C-arm fluoroscopy system providing real-time X-ray imaging during surgical procedures, with both standard and veterinary configurations. Targets hospitals, surgical centers, and veterinary clinics.
• Digital X-Ray Detector Digital radiography detector system for capturing X-ray images with enhanced clarity, available in both standard and veterinary versions. Targets hospitals, diagnostic imaging centers, and veterinary practices.
• Bone Densitometry (DEXA Scan) DEXA scan system for measuring bone mineral density to diagnose and monitor osteoporosis and other bone conditions. Targets hospitals and diagnostic imaging centers.
• Contrast Injectors Medical injectors for administering contrast agents during diagnostic imaging procedures such as CT and MRI, including equipment and consumables (syringes and tubing). Targets hospitals and diagnostic imaging centers.
• X-Ray Systems (Raio X) Traditional X-ray imaging systems available in standard, motorized, and mobile configurations, with veterinary versions also offered. Targets hospitals, clinics, and veterinary practices.
• Computed Tomography (CT Scanner) CT scanner systems for cross-sectional imaging, available in both standard and veterinary configurations. Targets hospitals, diagnostic imaging centers, and veterinary practices.
• Magnetic Resonance Imaging (MRI) MRI imaging systems including the proprietary Sensitive 1.5T HF helium-free MRI, also offered in veterinary configuration. Targets hospitals, diagnostic imaging centers, and veterinary practices.
• Veterinary Imaging Solutions (Área VET) Complete line of veterinary medical imaging equipment including surgical arc, digital X-ray detector, X-ray, MRI, CT, and ultrasound systems with the same quality standards as Imex's conventional products. Targets veterinary clinics and animal hospitals.
• Pistola Megacore GMT (Core Biopsy Instrument) A core biopsy instrument that is minimally invasive compared to surgical biopsy, offers high precision for collecting multiple tissue samples, can be performed outpatient, and enables faster recovery without visible scarring. Targets hospitals and diagnostic imaging centers.
• Biopsy Needles and Instruments Core biopsy consumables including specialized needles and instruments for tissue sampling procedures. Targets hospitals, diagnostic centers, and dental clinics.
• Syringes and Extension Tubing Medical consumables including syringes and extension tubing for contrast injectors and other medical procedures. Targets hospitals, diagnostic centers, and dental clinics.
• Imex Service (Technical Assistance) Specialized technical assistance service with a trained team providing preventive and corrective maintenance for medical equipment, delivering agile and effective customer support to maintain uninterrupted exam flow at healthcare facilities. Targets hospitals, diagnostic imaging centers, and clinics operating Imex equipment.

Quantifiable outcome

• AI integration can reduce interpretation time and increase diagnostic accuracy by up to 30%
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature6 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Philips Healthcare: Major global imaging and patient monitoring OEM offering MRI, CT, ultrasound, and X-ray systems. Active in the Brazilian market through direct sales and distributor channels, competing with Imex across hospital and clinic accounts.
• GE HealthCare: Global medical imaging OEM with deep presence in MRI, CT, X-ray, ultrasound, and mammography. Directly competes with Imex across all major imaging modalities in the Brazilian market, and represents the primary multinational incumbent Imex must displace in both public and private tenders.
• Carestream Health: Specializes in medical imaging including digital X-ray detectors, mammography, and imaging IT solutions. Highly comparable to Imex in the X-ray and digital radiography segments, and a direct competitor in mid-tier Brazilian hospital accounts.
• Agfa-Gevaert (HealthCare IT): Provides direct radiography solutions, digital X-ray, and imaging IT, overlapping with Imex's X-ray and digital detector offerings. Competes in the Brazilian diagnostic imaging space, particularly in mid-tier clinics and imaging centers.
• Siemens Healthineers: Global leader in diagnostic imaging including MRI, CT, X-ray, and ultrasound, with established operations in Brazil. Competes head-to-head with Imex in the Brazilian hospital and diagnostic imaging market, particularly in high-end MRI and CT segments.
• FUJIFILM Healthcare: Provides diagnostic imaging solutions including X-ray, endoscopy, ultrasound, and digital mammography. Comparable in offering digital imaging systems and consumables to hospitals and clinics, with growing Brazilian market presence.
• Canon Medical Systems: Manufacturer of diagnostic imaging systems including CT, MRI, ultrasound, and X-ray, with a growing presence in Latin America. Directly comparable product portfolio and serves overlapping customer segments in the Brazilian healthcare market.

Emerging players

• Mindray: Chinese medical device manufacturer rapidly expanding in Latin America with competitive ultrasound, patient monitoring, and imaging products. Comparable as a cost-competitive imaging OEM targeting similar Brazilian hospital segments where Imex plays.

Regional players

• VMI (Veterinary Medical Imaging): U.S.-based veterinary imaging specialist offering X-ray, ultrasound, and related equipment. Comparable as a dedicated veterinary imaging player, relevant to Imex's growing Área VET product line expansion strategy.

Broad incumbents

• Hologic: Women's health-focused medical technology company with a strong position in mammography and breast tomosynthesis, directly competing with Imex's Legacy 3D mammography in the breast imaging segment of the Brazilian market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/imexmedicalgroup
• LinkedInlinkedin.com/company/imex-medical-group
• Instagraminstagram.com/imexmedical

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Imex Medical Group