Carlton Clubs

Name

Carlton Clubs

Legal name

Carltonbingo.com ltd

Website

https://carltonbingo.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Online Bingo and Slot Gaming

NAICS

Other Gambling Industries (713290), Gambling Industries (7132)

akta.pro primary industry

Online Bingo Operators (MPAEAGAB)

akta.pro secondary industry

Real-Money Online Casino Operators (RNG Slots & Table Games) (MPAEABAA)

Keywords

• Online bingo gaming
• Slot games
• Online gambling platform
• Real-money casino
• Promotional gaming mechanics

Headquarters

HQ city

Inverness

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Supply Chain, Others

Revenue model

1. Online Gaming - House Edge: Carlton Bingo generates revenue through the mathematical house edge built into bingo tickets and slot games. Players wager real money on games; the platform retains a percentage across all wagering volume. Bonus wagering requirements (10x) further ensure extended player engagement before withdrawal.
2. Deposit-triggered Promotional Mechanics: Players making deposits trigger promotional wheel spins (Mega Wheel, Turbo Wheel). While prizes are awarded as free spins or bonus funds, the conversion mechanics and wagering requirements (10x) create engagement cycles that drive repeated deposits.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Carlton Bingo is an online gambling platform that offers 90-ball bingo games and over 1,000 slot games to UK and international adult customers. Players deposit real money (minimum £10) to purchase bingo tickets and wager on slots, with revenue generated through the house edge retained on wagers. The product is differentiated by deposit-triggered promotional mechanics including the Mega Wheel, Daily Wheel, Turbo Wheel, and network-wide tournaments (Drops & Wins, Golden Goal Rewards) offering free spins and bonus prizes.

Product overview

Carlton Bingo is an online gambling platform operated by Jumpman Gaming Limited, offering a portfolio of bingo and slot gaming products. The core offering consists of 90-ball Online Bingo with ticket-based gameplay and progressive jackpot rooms, complemented by over 1,000 slot games from providers including Pragmatic Play and Games Global. The promotional ecosystem includes the Welcome Offer with Mega Wheel spins (up to 500 Free Spins on Fluffy Favourites), Daily Wheel, Turbo Wheel, PRO Free Spins, and ongoing tournament promotions including Drops & Wins (Pragmatic Play), Golden Goal Rewards (Games Global), Cash Giveaway, and Fluffy Fridays. Players can deposit using Visa Debit, MasterCard, Maestro, Paysafe Card, PayPal, Neteller, Skrill, or Pay by Mobile. The platform is licensed by the UK Gambling Commission (account 39175) and Alderney Gambling Control Commission, with GAMSTOP self-exclusion integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Bingo (90-Ball) Digital 90-ball bingo game with ticket purchasing, automatic number marking, and prize patterns for 1-line, 2-lines, and full house wins. Includes progressive jackpot rooms where players can win additional prizes by completing full house within specified ball calls.
• Slot Games Over 1,000 online slot games featuring various themes, bonus rounds, and jackpot opportunities, including licensed titles and original games from major providers including Pragmatic Play and Games Global.
• Mega Wheel / Mega Reel Promotional prize wheel game of chance that awards free spins, bonus credits, or other prizes. Available on qualifying deposits of £20 or more, and on first deposit as part of the welcome offer. Cannot be claimed while a pending withdrawal exists.
• Daily Wheel Daily spin feature available once per day to registered players. Awards free spins on selected slot games (Jungle Jim, Lost Sphinx, Big Bass Splash, Sweet Bonanza, Gold Factory) without requiring a deposit. Subject to 10x wagering requirements.
• Turbo Wheel High-stakes promotional wheel unlocked on deposits of £100 or more. Awards 50-500 Free Spins on selected slot games. Random awarding with max bonus conversion up to £250.
• Welcome Offer (Mega Wheel) New player welcome promotion featuring a free Mega Wheel spin to win up to 500 Free Spins on Fluffy Favourites. Requires minimum £10 deposit. Subject to 10x wagering requirements and max bonus conversion equal to lifetime deposits up to £250.
• PRO Free Spins Weekly promotional offer using promo code PRO. Deposit £20 or more to claim Mega Wheel with 50-500 Free Spins on top slots. Valid once per week Monday-Sunday.
• Drops & Wins 2026 Pragmatic Play network-wide tournament promotion featuring daily leaderboard tournaments (minimum £0.15 bet, 500 daily prizes up to £3,000) and weekly wheel drops (collect 3 pieces for chance to win up to 100,000X multiplier or free spins). £25,000,000 total prize pool running March 2026 to March 2027.
• Golden Goal Rewards

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Games GlobalcoreTechnology or Integration · 8 June 2026Games Global operates the Golden Goal Rewards promotion across Carlton Bingo. Six-week World Cup-themed promotion (June-July 2026) combining Prize Drops with weekly leaderboard tournaments. Total prize pool of £150,000 across participating games including 9 Masks of Fire, Immortal Romance Remastered, and others.
• Pragmatic PlaycoreTechnology or Integration · 4 March 2026Pragmatic Play provides the Drops & Wins promotion network-wide across Carlton Bingo. This is a network promotion with £25,000,000 prize pool running March 2026 to March 2027. Pragmatic Play supplies qualifying slot games (Gates of Olympus, Sweet Bonanza, etc.) and operates the tournament and prize drop mechanics.
• Jumpman Gaming LimitedcoreOEM/ Whitelabel/ Licensing PartnerCarlton Bingo brand is owned by Carltonbingo.com ltd but operated by Jumpman Gaming Limited. Jumpman provides the gaming platform, software, regulatory licenses (UKGC and AGCC), payment processing, customer support, and responsible gaming infrastructure. Jumpman is the sole controller of personal data processing.
• GAMSTOPcoreTechnology or IntegrationGAMSTOP is the National Online Self-Exclusion Scheme. Carlton Bingo integrates with GAMSTOP to prevent self-excluded players from accessing the site. UK customers can register with GAMSTOP to self-exclude from all online gambling websites licensed in Great Britain.
• eCOGRAminorOtherseCOGRA (eGaming Compliance Services Limited) provides Alternative Dispute Resolution (ADR) for UK customers who cannot resolve complaints through Jumpman Gaming's internal procedure. Free service with final rulings binding on both parties.
• UK Gambling CommissioncoreOthersUK Gambling Commission regulates Carlton Bingo for UK customers under license number 39175. Sets compliance requirements including customer fund segregation, age verification, responsible gaming, and anti-money laundering.
• Alderney Gambling Control CommissioncoreOthersAlderney Gambling Control Commission regulates Carlton Bingo for non-UK customers. Provides eGambling operating license for the platform.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carlton Clubs