Promotion-Tools
Promotion-Tools AG is a Swiss full-service live and field marketing agency, offering integrated promoter staffing, brand activations, and logistics services (warehousing, transport, event logistics) to enterprise clients across Switzerland, with headquarters in Schlieren and a parent network under THRYVE Group AG.
- Company typePrivate
- Founded2000
- HeadquartersSchlieren, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Promotion-Tools does
Promotion-Tools AG is a Swiss full-service live and field marketing agency headquartered in Schlieren, founded in 2000 and operating as a member of THRYVE Group AG. The company operates two divisions across six core services: Live Marketing (People staffing of brand ambassadors and promoters, Shopper in-store and sampling activations, and Experience brand activations) and Logistics (Event-Logistics, Transport, and Warehousing). This integrated model allows Promotion-Tools to execute end-to-end below-the-line campaigns, from promoter staffing and on-site execution to material warehousing and last-mile delivery, in a single contractual engagement.
The company serves enterprise clients across consumer goods, food and beverage, technology, banking, retail, and automotive verticals, with named accounts including HP, Google Pixel, Diageo, Nestlé, Nespresso, Migros, ZKB, UBS, Canon, and Groupe Mutuel. Field execution spans six Swiss cities (Zurich, Basel, Bern, Luzern, Geneva, Lugano), and reporting is delivered trilingually in German, French, and English. Pricing is quote-based with project-based professional services fees, promoter hourly rates up to 35 CHF, multi-year contracts, and 75% partial invoicing upon order confirmation. A new Dietikon warehouse opened in 2025 to expand logistics capacity beyond the Schlieren headquarters.
Promotion-Tools is privately held with no disclosed venture funding, no proprietary technology platform, and no AI/ML capabilities beyond peripheral use of AI-generated content within experiential activations. Its competitive position rests on 25 years of brand equity in Switzerland, a deployable pool of trained promoters, integrated logistics infrastructure, and a partner ecosystem inside THRYVE Group AG that includes sister agencies Rawcut, Swissper, and wetalkwithyou.
Promotion-Tools firmographics
Firmographics- Name
- Promotion-Tools
- Legal name
- Promotion-Tools AG
- Website
- https://promotion-tools.ch
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Promotion-Tools AG is a Swiss full-service live and field marketing agency, offering integrated promoter staffing, brand activations, and logistics services (warehousing, transport, event logistics) to enterprise clients across Switzerland, with headquarters in Schlieren and a parent network under THRYVE Group AG.
- Ownership category
- akta.pro rank
Promotion-Tools industry classification
Industry- Product category
- Field Marketing Services
- NAICS
- Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Product Launches & Brand Activations (Experiential Marketing) (MPAGAHAD)
- akta.pro secondary industries
- Sales Promotion Campaign Design & Management (BPAFAMAC), Brand Ambassadors & Promotional Event Staff (HSACAEAE), Live Event Marketing, Sponsorship & Brand Partnerships (MPAIAFAI)
Keywords
Where Promotion-Tools is headquartered
LocationHeadquarters
- HQ city
- Schlieren
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
Promotion-Tools business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Field Marketing Services: Below-the-line marketing services including live brand experiences, field sales promotions, roadshows, sampling, and experiential activations. Services are project-based with custom quotations.
- Event Logistics: Event logistics services including warehousing, transport, and on-site event support. Revenue generated through project fees and ongoing retainer arrangements for logistics operations.
- People/Staffing Services: Provision of promoters, hosts, and merchandisers for client activations. Paid on hourly basis for promoters (up to 35 CHF/hour) with flexible staffing arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels8 records
Promotion-Tools product offering
Product offeringCore offering
Promotion-Tools AG is a Swiss full-service live and field marketing agency that plans, staffs, and executes in-person brand activations, sampling campaigns, roadshows, and experiential marketing events for enterprise clients across Switzerland. The company complements its live marketing services (People staffing, Shopper marketing, Experience activations) with integrated logistics capabilities including event logistics coordination, transport of promotional materials, and warehousing of inventory and equipment. Services are sold on a project or retainer basis to consumer brands, retailers, and event organizers.
Product overview
Promotion-Tools is a Swiss live and field marketing agency that offers a unified portfolio of services combining Live Marketing and Logistics. The Live Marketing division includes People (brand ambassador staffing), Shopper (in-store marketing and sampling), and Experience (brand activation) services. The Logistics division provides Event-Logistics, Transport, and Warehousing services. Together, these services enable brands to execute comprehensive below-the-line marketing campaigns with integrated staffing and supply chain capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- People (Live Marketing Service)
Quantifiable outcome
- Increase in brand awareness and customer loyalty through strategically integrated live marketing and digital touchpoints
- +1 more outcomes
Companies that use Promotion-Tools
Customer profileNamed customers15 records
Segments3 records
Ideal customer profiles2 records
Promotion-Tools technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Promotion-Tools partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- THRYVE Group AGcoreParent company of Promotion-Tools AG. As a member of THRYVE Group, Promotion-Tools benefits from a network of leading Swiss agencies. THRYVE Group provides strategic umbrella for the agency network including Rawcut (branding/design), Swissper (content creation), and wetalkwithyou (web development).
- RawcutminorSwiss design and branding agency specializing in branding, rebranding, and design. Creative partner for visual identity and brand design projects. Part of THRYVE Group network.
- SwissperminorContent creator agency providing reach in digital space through social media and digital marketing expertise. Marketing partner within THRYVE Group network.
Scale indicators1 record
Recent moves7 records
Expansion highlights5 records
Promotion-Tools competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Promotion-Tools social profiles
Digital presencePromotion-Tools financial estimates
Financial estimateRevenue estimate
Valuation estimate
Promotion-Tools leadership team
Management profileNumber of profiles
Profiles2 records
Promotion-Tools funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Promotion-Tools M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Promotion-Tools
What does Promotion-Tools do?
Promotion-Tools AG is a Swiss full-service live and field marketing agency that plans, staffs, and executes in-person brand activations, sampling campaigns, roadshows, and experiential marketing events for enterprise clients across Switzerland. The company complements its live marketing services (People staffing, Shopper marketing, Experience activations) with integrated logistics capabilities including event logistics coordination, transport of promotional materials, and warehousing of inventory and equipment. Services are sold on a project or retainer basis to consumer brands, retailers, and event organizers.
Is Promotion-Tools a public or private company?
Promotion-Tools is a private company. It is classified as corporate owned and is currently operating.
When was Promotion-Tools founded?
Promotion-Tools was founded in 2000. It employs 11 to 50 people.
Where is Promotion-Tools based?
Promotion-Tools is headquartered in Schlieren, Switzerland, in the Europe region.
How does Promotion-Tools make money?
Three revenue lines are on record. Field Marketing Services are the primary driver. The others are event Logistics and people/Staffing Services.
Does Promotion-Tools have an API?
No public API is recorded for Promotion-Tools.
What industry is Promotion-Tools in?
Promotion-Tools's product category is Field Marketing Services. Its primary akta.pro industry code is MPAGAHAD, Product Launches & Brand Activations (Experiential Marketing), with a secondary code of BPAFAMAC, Sales Promotion Campaign Design & Management. Its NAICS code is 54181 and its SIC code is 7311.