New Hanover County
- Company typePrivate
- Founded1729
- HeadquartersWilmington, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
New Hanover County firmographics
Firmographics- Name
- New Hanover County
- Legal name
- New Hanover County, NC
- Website
- https://nhcgov.com
- Company type
- Private
- Founded year
- 1729
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
New Hanover County industry classification
Industry- Product category
- County Government Public Services
- NAICS
- Administration of Public Health Programs (92312), Regulation and Administration of Transportation Programs (926120), Administration of Environmental Quality Programs (9241)
- SIC
- Services-Management Services (8741), Services-Health Services (8000)
- akta.pro primary industry
- Mayor/City Manager & General Administration (BPAIACAA)
- akta.pro secondary industries
- Local Public Health & Human Services Administration (BPAIACAK), City/Municipal Public Health Departments (HLAJAAAC), Parks, Recreation & Cultural Services (BPAIACAI)
Keywords
Where New Hanover County is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
New Hanover County business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Others
Revenue model
- Government Funding and Grants: County government operations funded primarily through property taxes, state/federal funding, and special grants such as the $1.24 million grant from the New Hanover Community Endowment for food security initiatives.
Distribution channels3 records
Marketing channels5 records
New Hanover County product offering
Product offeringCore offering
New Hanover County delivers comprehensive county government services to residents and businesses, including public safety and law enforcement, public health, social services, parks and gardens, libraries, animal services, veteran services, elections administration, tax collection, planning and land use, and environmental health. The county supplements in-person service delivery with a digital service ecosystem anchored by the COAST permitting portal, NHCTV cable channel, and ReadyNHC emergency management program.
Product overview
New Hanover County operates a digital government services ecosystem primarily built on the CivicEngage content management platform. The portfolio centers on citizen-facing services including the COAST Permitting Portal for online permit applications and inspections, NHCTV for government communications, and ReadyNHC for emergency preparedness. The county website serves as the unified gateway for accessing department services, public records, calendar events, and civic engagement tools.
Differentiator
Problem solved
Functional benefit
Products and services
- COAST Permitting Portal Online permitting portal where residents, contractors, and developers can apply for building permits, schedule inspections, and track permit status digitally. Available to county residents and businesses through the county website.
- NHCTV Government cable access television channel that broadcasts county meeting videos, original programming, and community content to residents. Available via the county's YouTube channel and cable access distribution.
- ReadyNHC Emergency preparedness and resident alert notification initiative that provides county residents with preparedness resources and real-time emergency alerts.
Quantifiable outcome
- 2,000 complimentary Instacart+ memberships with $10 monthly food stipends to be delivered to food-insecure residents
Companies that use New Hanover County
Customer profileSegments2 records
Ideal customer profiles3 records
New Hanover County technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Hanover County partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- InstacartcoreNew Hanover County is negotiating a partnership with Instacart to deliver groceries and prescriptions to residents in food deserts. The program would provide 2,000 complimentary Instacart+ memberships with $10 monthly food stipends to eligible residents earning at or below 300% of the federal poverty level. This is funded by a $1.24 million grant from The New Hanover Community Endowment.
- Senior Resource CentercoreThe Senior Resource Center is partnering with New Hanover County for the Instacart grocery pilot program, developing applications for eligible residents to access the complimentary grocery delivery services.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
New Hanover County competitors and assessment
Company assessmentDirect peers
- Durham County Government: Mid-size NC county government (population ~330K) running analogous departments including Public Health, Social Services, Sheriff, Tax Administration, and a Cooperative Extension service. Comparable in service scope and digital service deployment, and a natural peer for benchmarking civic-tech and grant-funded program outcomes.
- Forsyth County Government: Winston-Salem area NC county (population ~390K) providing the same core county services including Public Health, Sheriff, Social Services, Environmental Health, Tax, and Parks. Comparable by structure and population tier.
- Mecklenburg County Government: Charlotte-area NC county government offering the same breadth of public services (public health, sheriff, social services, parks, tax, permitting). Comparable by scale (population ~1.1M), service mix, and NC-state institutional framework, with similar exposure to community-endowment and grant-funded programs.
- Wake County Government: Another large North Carolina county government serving the Raleigh metropolitan area with a comparable portfolio of public health, social services, permitting, and parks operations. Direct peer by function and geography-state, with similar departmental structures and revenue mix of property/sales tax plus state and federal funding.
- Buncombe County Government: Western NC county (population ~270K, Asheville area) offering a comparable departmental portfolio including Public Health, Social Services, Sheriff, Parks, Libraries, Permitting, and Tax Administration. Direct functional peer and useful benchmark for non-coastal NC counties of similar scale.
Regional players
- Brunswick County Government: Adjacent southeastern NC coastal county serving the Wilmington metropolitan region. Comparable by geography and similar coastal food-desert and senior-population demographics that drive Social Services demand, but smaller scale and operates in a separate sub-market from New Hanover.
Others
- City of Wilmington, NC: Municipal government headquartered in the same city as New Hanover County's government center. Overlaps in service delivery (police, fire, public works) within Wilmington city limits but is a separate political subdivision; useful for understanding local jurisdictional service split.
- Granicus (gov-tech vendor): Vendor of civic engagement, communications, and digital government platforms used by hundreds of U.S. counties. Adjacent enabling provider powering the kind of Council-website/CivicEngage-style platform New Hanover County deploys for citizen engagement, though the company itself is upstream infrastructure rather than a service peer.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks4 records
Key highlights6 records
Customer concentration
New Hanover County social profiles
Digital presenceNew Hanover County financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Hanover County leadership team
Management profileNumber of profiles
Profiles7 records
New Hanover County funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Hanover County M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Hanover County
What does New Hanover County do?
New Hanover County delivers comprehensive county government services to residents and businesses, including public safety and law enforcement, public health, social services, parks and gardens, libraries, animal services, veteran services, elections administration, tax collection, planning and land use, and environmental health. The county supplements in-person service delivery with a digital service ecosystem anchored by the COAST permitting portal, NHCTV cable channel, and ReadyNHC emergency management program.
Is New Hanover County a public or private company?
New Hanover County is a private company. It is classified as state government owned and is currently operating.
When was New Hanover County founded?
New Hanover County was founded in 1729. It employs 1,001 to 5,000 people.
Where is New Hanover County based?
New Hanover County is headquartered in Wilmington, United States, in the North America region.
How does New Hanover County make money?
One revenue line is on record: government Funding and Grants.
Who are New Hanover County's main competitors?
Direct peers on record are Durham County Government, Forsyth County Government, Mecklenburg County Government, Wake County Government and Buncombe County Government. Brunswick County Government is listed as a regional player. Others are City of Wilmington, NC and Granicus (gov-tech vendor).
Does New Hanover County have an API?
No public API is recorded for New Hanover County.
What industry is New Hanover County in?
New Hanover County's product category is County Government Public Services. Its primary akta.pro industry code is BPAIACAA, Mayor/City Manager & General Administration, with a secondary code of BPAIACAK, Local Public Health & Human Services Administration. Its NAICS code is 92312 and its SIC code is 8741.