SM Group
Groupe SM is a family-owned French real estate developer building new apartments, serviced land plots, and commercial spaces across the Occitanie region and Val-de-Marne, serving individual homebuyers, investors, and small businesses through direct on-site and online sales.
- Company typePrivate
- Founded1980
- HeadquartersNarbonne, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What SM Group does
Groupe SM is a privately held, family-owned French real estate developer and land developer (promoteur aménageur immobilier) headquartered in Narbonne, Occitanie, founded around 1980. The company develops new-build residential apartments (T1 to T5), serviced building plots (terrains à bâtir), and commercial/office spaces, primarily for individual homebuyers, families, first-time buyers eligible for PTZ+ assistance, individual investors, and small business buyers. Operations span the Occitanie region — across Aude, Hérault, Haute-Garonne, and Pyrénées-Orientales — with a recent extension into Val-de-Marne (Créteil) in the Île-de-France region.
The product offering is organized into three revenue streams: new apartment sales (projects such as L'Impériale, Bella Míla, Chrysalis, Terres Boréales, and Nympheum in Narbonne, Massolacum in Créteil, Arcadie in Toulouse, and Alma in Labarthe-sur-Lèze), building plot sales across multiple lotissement developments, and commercial/office space sales (L'Orsa, Le Cloud, Sainte Rose in Narbonne; Aurea in Muret). Apartments range from approximately €149,900 for a T1 studio to €859,900 for premium T4-T5 units; building plots range from €44,900 to €255,000; and commercial units range from approximately €67,900 HT to €474,900 HT. Distribution is direct-to-buyer via the company website, on-site sales offices at each development, and structured private sales events, supported by a €500 customer referral program and a WordPress-based digital platform with Google Analytics.
The business operates with 100% own capital (Capitaux Propres) — no external debt or investor financing is disclosed. The company is led by three directeurs associés: Thomas Sangalli (land acquisition, client and elected-official relationships), Julien Sangalli (urban planning, real estate law), and Laurent Maratuech (technical conception, civil engineering from INSA Toulouse, joined 2017). The firm has completed over 15,000 housing units cumulatively and maintains partnerships with sustainability specialists (COHAB, on the Terra Magma biodiversity project in Bessan), architects (Alex Letellier for Aurea), and artists (Richard Orlinski, via OLLL, for L'Impériale).
SM Group firmographics
Firmographics- Name
- SM Group
- Legal name
- Groupe SM
- Website
- https://groupe-sm.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Groupe SM is a family-owned French real estate developer building new apartments, serviced land plots, and commercial spaces across the Occitanie region and Val-de-Marne, serving individual homebuyers, investors, and small businesses through direct on-site and online sales.
- Ownership category
- akta.pro rank
Where SM Group is headquartered
LocationHeadquarters
- HQ city
- Narbonne
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
SM Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- New Apartment Sales: Sale of new residential apartments (T1 to T5) to primary homebuyers and investors, including completed developments such as L'Impériale, Bella Míla, Chrysalis, Terres Boréales, and Nympheum in Narbonne, Massolacum in Créteil, Arcadie in Toulouse, and Alma in Labarthe-sur-Lèze
- Building Plot Sales: Sale of serviced building plots (terrains à bâtir) in various lotissement developments across Occitanie departments including Aude, Hérault, Haute-Garonne, and Pyrénées-Orientales
- Commercial and Office Space Sales: Sale of commercial spaces and business center offices including L'Orsa and Le Cloud in Narbonne, Sainte Rose in Narbonne, and Aurea in Muret
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | New apartments from T1 to T4+ ranging from entry-level to premium |
| Unit Pricing | Pay-as-you-go | Building plots (terrains à bâtir) ranging from small to large parcels |
| Unit Pricing | Pay-as-you-go | Business center and commercial office spaces for sale |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
SM Group product offering
Product offeringCore offering
Groupe SM is a real estate developer and land developer (promoteur aménageur) that designs, constructs, and markets new-build residential apartments (from studios to 5-room units), building plots (terrains à bâtir) for self-build projects, and commercial/office real estate across the Occitanie region of southern France and select Île-de-France locations.
Differentiator
Problem solved
Functional benefit
Products and services
- New residential apartments Newly constructed residential apartments ranging from studios to 5-room units, marketed for primary residence, second home, and investment buyers with reduced notary fees and new construction guarantees.
- Building plots (terrains à bâtir) Serviced, ready-to-build land plots sold to individual buyers for the construction of their own homes, available in various sizes and locations across southern France.
- Commercial and office real estate Commercial premises, office space, and business centers (such as Le Cloud, Sainte Rose, Aurea, L'Orsa) marketed to professional buyers, business owners, and investors.
- L'Impériale residential program
- Chrysalis residential program Specific new-build apartment development in Narbonne offered to individual buyers and property investors.
- Bella Míla residential program Specific new-build apartment development in Narbonne with units marketed to homebuyers, second-home buyers, and investors.
- Rose Marine residential program Specific new-build coastal apartment development marketed to individual buyers.
- Terres Boréales residential program Specific new-build apartment development marketed to homebuyers and investors.
- Nympheum residential program Specific new-build apartment development marketed to homebuyers and investors.
- Arcadie residential program (Toulouse) Specific new-build apartment development located in the Toulouse metropolitan area, marketed to individual buyers.
- Alma residential program (Labarthe-sur-Lèze) Specific new-build apartment development located in Labarthe-sur-Lèze in the Toulouse metropolitan area.
- Massolacum residential program (Créteil) Specific new-build apartment development in Créteil, Île-de-France, representing the group's expansion beyond its primary Occitanie territory.
- Terra Magma neighborhood program Innovative new neighborhood program developed in Bessan with a focus on biodiversity and ecological integration, marketed as a distinctive residential offering.
- Les Capitelles building plots (Bédarieux) Specific serviced building plot subdivision located in Bédarieux (Hérault department), offered to individual self-build buyers.
- Les Caunelles building plots (Salles-d'Aude) Specific serviced building plot subdivision located in Salles-d'Aude (Aude department), offered to individual self-build buyers.
- Pech Dalcy building plots (Saint-Nazaire-d'Aude) Specific serviced building plot subdivision located in Saint-Nazaire-d'Aude (Aude department), offered to individual self-build buyers.
- Les Seignes building plots (Coursan) Specific serviced building plot subdivision located in Coursan (Aude department), offered to individual self-build buyers.
- Cantaprim building plots (Villelongue-dels-Monts) Specific serviced building plot subdivision located in Villelongue-dels-Monts (Pyrénées-Orientales department), offered to individual self-build buyers.
- Les Hameaux de l'étang building plots (Saint-Laurent de la Salanque) Specific serviced building plot subdivision located in Saint-Laurent de la Salanque (Pyrénées-Orientales department), offered to individual self-build buyers.
- Le Cloud commercial program (Narbonne) Specific commercial real estate development in Narbonne marketed to business buyers and investors.
- Sainte Rose commercial program (Narbonne) Specific commercial real estate development in Narbonne marketed to professional buyers.
- L'Orsa commercial program (Narbonne) Specific commercial real estate development in Narbonne marketed to business buyers.
- Aurea business center (Muret)
Quantifiable outcome
- 45 years of experience and 15,000+ completed homes demonstrate extensive track record
- +2 more outcomes
Companies that use SM Group
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
SM Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SM Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- COHABminorCollaboration with COHAB on the Terra Magma project in Bessan for biodiversity enhancement and urban wildlife cohabitation solutions, including fauna passages, nesting boxes, and community education on environmental stewardship.
- Alex Letellier (Architect)corePartnership with Toulouse-based architect Alex Letellier for the design of the Aurea Business Center in Muret, comprising three office buildings (EKLA, QUANTA, PERLA) in the ZAC des Pyrénées.
- Richard OrlinskiminorArtistic collaboration with sculptor Richard Orlinski (in partnership with OLLL) for the signature gorilla sculpture at the L'Impériale residence in Narbonne, creating a unique artistic landmark in the interior courtyard.
- OLLLminorDesign partnership with OLLL for the artistic installation at L'Impériale residence in collaboration with Richard Orlinski.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
SM Group competitors and assessment
Company assessmentBroad incumbents
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
SM Group social profiles
Digital presenceSM Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
SM Group leadership team
Management profileNumber of profiles
Profiles3 records
SM Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SM Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SM Group
What does SM Group do?
Groupe SM is a real estate developer and land developer (promoteur aménageur) that designs, constructs, and markets new-build residential apartments (from studios to 5-room units), building plots (terrains à bâtir) for self-build projects, and commercial/office real estate across the Occitanie region of southern France and select Île-de-France locations.
Is SM Group a public or private company?
SM Group is a private company. It is classified as family owned and is currently operating.
When was SM Group founded?
SM Group was founded in 1980. It employs 11 to 50 people.
Where is SM Group based?
SM Group is headquartered in Narbonne, France, in the Europe region.
How does SM Group make money?
Three revenue lines are on record. New Apartment Sales are the primary driver. The others are building Plot Sales and commercial and Office Space Sales.
Who are SM Group's main competitors?
Nexity is listed as a broad incumbent.
Does SM Group have an API?
No public API is recorded for SM Group.