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UK Intellectual Property Office

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uuid0027dzf

Namestring
UK Intellectual Property Office
Legal namestring
Intellectual Property Office
Websiteurl
ipo.gov.uk
Company typeenum
Private
Founded yearint
2011
Descriptiontext

The UK Intellectual Property Office (IPO) is an executive agency of the UK government, sponsored by the Department for Science, Innovation and Technology (DSIT) and headquartered in Newport, South Wales. It is the sole statutory authority responsible for administering intellectual property rights in the United Kingdom, providing registration, examination, and management services for patents, trade marks, designs, and copyright. The agency serves UK businesses, entrepreneurs, the general public, and the research sector, offering guidance, search tools, and digital filing channels through the GOV.UK platform. Its core offerings include online patent application and renewal (new digital patents services launched June 2026), trade mark search and registration, design rights administration, and copyright information services, supplemented by a Knowledge Asset Management Hub launched in June 2026 to support IP commercialisation in the research sector.

The IPO also funds and coordinates the Police Intellectual Property Crime Unit (PIPCU), which has disrupted over 100,000 illegal websites and supports seizure of counterfeit goods at UK borders. The agency's revenue model combines government grant-in-aid (via DSIT) with fee income from IP registrations and renewals, with fee schedules updated periodically (most recently for trade marks on 1 April 2026). Distribution is primarily through self-service digital channels on GOV.UK, supplemented by telephone and email support plus in-person appointments at the Newport headquarters for complex enquiries. The agency employs 501-1,000 staff and operates under the leadership of Chief Executive and Comptroller General Adam Williams, with a board comprising executive directors and non-executive members including Chair Harry Rich. Its strategic priorities are set out in the Corporate Plan 2026 to 2027, and recent activity signals continued digital modernisation, partnership expansion, and sustained enforcement funding through March 2029.

Short descriptiontext

The UK Intellectual Property Office is a UK government executive agency headquartered in Newport that administers the official UK system for patents, trade marks, designs, and copyright, serving UK businesses, innovators, researchers, and the general public.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersNewport, United Kingdom
HQ citystring
Newport
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
intellectual property registration, patent filing services, trade mark registration, design rights protection, copyright advisory services
Industry4 codes
1IP Filing, Annuities & Renewals Administration
CodeBPAHAMAJPrimaryYes
2IP Search, Watch & Competitive Intelligence
CodeBPAHAMAIPrimaryNo
3IP Compliance, Anti-Counterfeiting & Enforcement
CodeBPAHAMAKPrimaryNo
4Intellectual Property (IP) Law
CodeBPAHAAAFPrimaryNo
NAICS code1 code
  • Public Administration92
Product category
Intellectual Property Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Government Funding
TypeSubscription Recurring
Description

IPO is an executive agency funded by the UK government, sponsored by the Department for Science, Innovation and Technology. Receives baseline funding for operations including approximately £3 million per year allocated to PIPCU.

gov.uk
2IP Registration Fees
TypeOne Time License
Description

Collects fees for patent, trade mark, and design registrations, renewals, and related services. Fee schedules are published and updated periodically.

gov.uk
Marketing channels11 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others
Pricing details1 tier
1Standard government service fees for IP registrations
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Fees for patents, trade marks, and designs are published on GOV.UK. Specific amounts vary by service type and duration.

gov.uk
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

The UK Intellectual Property Office (IPO) is the official UK government executive agency responsible for registering and managing intellectual property rights, including patents, trade marks, designs, and copyright. It provides digital application, search, and renewal services for these IP rights, issues policy and legislation for IP rights in the UK, and funds the Police Intellectual Property Crime Unit (PIPCU) to enforce IP rights and disrupt counterfeit goods and illegal websites.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • 150 years of trade mark registry history
+1 more record
Product overview1 text field

The UK Intellectual Property Office (IPO) is an executive agency of the UK government that provides the official intellectual property rights system, including patents, trade marks, designs, and copyright services. The core offering consists of registration and management services for these IP rights, now enhanced by new digital patents services launched in June 2026. The IPO also operates the Police Intellectual Property Crime Unit (PIPCU) for enforcement, provides the Knowledge Asset Management Hub for research sector commercialisation support, and publishes statistical reports on IP activity. The agency is transitioning to modernised digital services while maintaining core IP registration functions.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-05-21
Description

Companies House and IPO joined forces in May 2026 to warn businesses about unsolicited payment requests and help identify fraudulent invoices targeting UK companies.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-03-16
Description

IPO announced a new industry partnership pilot programme alongside continued PIPCU funding, with a collaborative industry co-funding scheme beginning in April 2027 to explore public-private funding models for additional enforcement activities.

3Police Intellectual Property Crime Unit (PIPCU)
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-03-09
Description

The IPO provides continued baseline funding of approximately £3 million per year to PIPCU for three years (April 2026 to March 2029). PIPCU targets IP crime including disruption of over 100,000 illegal websites and seizure of counterfeit goods. A pilot scheme for collaborative industry co-funding will begin in April 2027.

wired-gov.net
Strategic tierCoreTypeStrategic or Co-development Partner
Description

DSIT is the sponsoring government department for the IPO as an executive agency. The two bodies jointly announced continued PIPCU funding arrangements in March 2026.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

INPI is France's national IP office handling patents, trade marks, designs and indicatrices; comparable in mandate and a relevant European peer for UK applicants seeking alternative jurisdictions.

TypeDirect peer
Description

DPMA is Germany's national IP office and one of the largest in Europe; a comparable peer given Germany's industrial base and the office's patent, trade mark and design functions.

TypeDirect peer
Description

IP Australia administers patents, trade marks and designs for Australia - a like-sized Commonwealth peer with comparable mandate and digital-service priorities.

TypeDirect peer
Description

CIPO is Canada's national IP office responsible for patents, trade marks and designs; similar size and Commonwealth context to the UK IPO.

TypeDirect peer
Description

WIPO administers the PCT and Madrid systems for international patent and trade mark filings; the UK IPO operates within WIPO frameworks and competes for international filing volumes.

TypeDirect peer
Description

EUIPO administers EU-wide trade mark and design registration; it directly competes with UK IPO for European brand and design filings, particularly relevant post-Brexit.

TypeDirect peer
Description

KIPO is South Korea's national IP office and a frequently cited leader in digital patent services, making it a relevant peer for benchmarking IPO's modernisation programme.

TypeDirect peer
Description

JPO is Japan's national IP office handling patents, trade marks and designs; comparable in mandate, scale, and digital-modernisation trajectory to the UK IPO.

9China National Intellectual Property Administration (CNIPA)
TypeDirect peer
Description

CNIPA is the world's largest IP office by filing volume, administering patents, trade marks and designs in China; relevant as a scale benchmark and competitor for international filings.

TypeDirect peer
Description

The USPTO is the U.S. national IP office responsible for granting patents and registering trade marks - the closest functional equivalent to the UK IPO and a benchmark for digital patent services and examination capacity.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles15 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

UK Intellectual Property Office

Intellectual Property Servicesipo.gov.uk

The UK Intellectual Property Office is a UK government executive agency headquartered in Newport that administers the official UK system for patents, trade marks, designs, and copyright, serving UK businesses, innovators, researchers, and the general public.

What UK Intellectual Property Office does

The UK Intellectual Property Office (IPO) is an executive agency of the UK government, sponsored by the Department for Science, Innovation and Technology (DSIT) and headquartered in Newport, South Wales. It is the sole statutory authority responsible for administering intellectual property rights in the United Kingdom, providing registration, examination, and management services for patents, trade marks, designs, and copyright. The agency serves UK businesses, entrepreneurs, the general public, and the research sector, offering guidance, search tools, and digital filing channels through the GOV.UK platform. Its core offerings include online patent application and renewal (new digital patents services launched June 2026), trade mark search and registration, design rights administration, and copyright information services, supplemented by a Knowledge Asset Management Hub launched in June 2026 to support IP commercialisation in the research sector.

The IPO also funds and coordinates the Police Intellectual Property Crime Unit (PIPCU), which has disrupted over 100,000 illegal websites and supports seizure of counterfeit goods at UK borders. The agency's revenue model combines government grant-in-aid (via DSIT) with fee income from IP registrations and renewals, with fee schedules updated periodically (most recently for trade marks on 1 April 2026). Distribution is primarily through self-service digital channels on GOV.UK, supplemented by telephone and email support plus in-person appointments at the Newport headquarters for complex enquiries. The agency employs 501-1,000 staff and operates under the leadership of Chief Executive and Comptroller General Adam Williams, with a board comprising executive directors and non-executive members including Chair Harry Rich. Its strategic priorities are set out in the Corporate Plan 2026 to 2027, and recent activity signals continued digital modernisation, partnership expansion, and sustained enforcement funding through March 2029.

UK Intellectual Property Office firmographics

Firmographics
Name
UK Intellectual Property Office
Legal name
Intellectual Property Office
Website
https://ipo.gov.uk
Company type
Private
Founded year
2011
Operating status
Operating
Headcount range
501–1,000 employees
Short description
The UK Intellectual Property Office is a UK government executive agency headquartered in Newport that administers the official UK system for patents, trade marks, designs, and copyright, serving UK businesses, innovators, researchers, and the general public.
Ownership category
akta.pro rank

UK Intellectual Property Office industry classification

Industry
Product category
Intellectual Property Services
NAICS
Public Administration (92)
akta.pro primary industry
IP Filing, Annuities & Renewals Administration (BPAHAMAJ)
akta.pro secondary industries
IP Search, Watch & Competitive Intelligence (BPAHAMAI), IP Compliance, Anti-Counterfeiting & Enforcement (BPAHAMAK), Intellectual Property (IP) Law (BPAHAAAF)

Keywords

  • Intellectual property registration
  • Patent filing services
  • Trade mark registration
  • Design rights protection
  • Copyright advisory services

Where UK Intellectual Property Office is headquartered

Location

Headquarters

HQ city
Newport
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

UK Intellectual Property Office business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

  1. Government Funding: IPO is an executive agency funded by the UK government, sponsored by the Department for Science, Innovation and Technology. Receives baseline funding for operations including approximately £3 million per year allocated to PIPCU.
  2. IP Registration Fees: Collects fees for patent, trade mark, and design registrations, renewals, and related services. Fee schedules are published and updated periodically.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goStandard government service fees for IP registrations

Go-to-market motion1 record

Distribution channels3 records

Marketing channels11 records

UK Intellectual Property Office product offering

Product offering

Core offering

The UK Intellectual Property Office (IPO) is the official UK government executive agency responsible for registering and managing intellectual property rights, including patents, trade marks, designs, and copyright. It provides digital application, search, and renewal services for these IP rights, issues policy and legislation for IP rights in the UK, and funds the Police Intellectual Property Crime Unit (PIPCU) to enforce IP rights and disrupt counterfeit goods and illegal websites.

Product overview

The UK Intellectual Property Office (IPO) is an executive agency of the UK government that provides the official intellectual property rights system, including patents, trade marks, designs, and copyright services. The core offering consists of registration and management services for these IP rights, now enhanced by new digital patents services launched in June 2026. The IPO also operates the Police Intellectual Property Crime Unit (PIPCU) for enforcement, provides the Knowledge Asset Management Hub for research sector commercialisation support, and publishes statistical reports on IP activity. The agency is transitioning to modernised digital services while maintaining core IP registration functions.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • 150 years of trade mark registry history
  • +1 more outcomes

Companies that use UK Intellectual Property Office

Customer profile

Segments3 records

Ideal customer profiles4 records

UK Intellectual Property Office technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

UK Intellectual Property Office partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered minor and core.

  • Companies HouseminorStrategic or Co-development Partner · 21 May 2026Companies House and IPO joined forces in May 2026 to warn businesses about unsolicited payment requests and help identify fraudulent invoices targeting UK companies.
  • Industry Partners (Pilot Programme)minorGTM or Marketing Partner · 16 March 2026IPO announced a new industry partnership pilot programme alongside continued PIPCU funding, with a collaborative industry co-funding scheme beginning in April 2027 to explore public-private funding models for additional enforcement activities.
  • Police Intellectual Property Crime Unit (PIPCU)coreStrategic or Co-development Partner · 9 March 2026The IPO provides continued baseline funding of approximately £3 million per year to PIPCU for three years (April 2026 to March 2029). PIPCU targets IP crime including disruption of over 100,000 illegal websites and seizure of counterfeit goods. A pilot scheme for collaborative industry co-funding will begin in April 2027.
  • Department for Science, Innovation and Technology (DSIT)coreStrategic or Co-development PartnerDSIT is the sponsoring government department for the IPO as an executive agency. The two bodies jointly announced continued PIPCU funding arrangements in March 2026.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

UK Intellectual Property Office competitors and assessment

Company assessment

Direct peers

  • INPI France (National Institute of Industrial Property): INPI is France's national IP office handling patents, trade marks, designs and indicatrices; comparable in mandate and a relevant European peer for UK applicants seeking alternative jurisdictions.
  • German Patent and Trade Mark Office (DPMA): DPMA is Germany's national IP office and one of the largest in Europe; a comparable peer given Germany's industrial base and the office's patent, trade mark and design functions.
  • IP Australia: IP Australia administers patents, trade marks and designs for Australia - a like-sized Commonwealth peer with comparable mandate and digital-service priorities.
  • Canadian Intellectual Property Office (CIPO): CIPO is Canada's national IP office responsible for patents, trade marks and designs; similar size and Commonwealth context to the UK IPO.
  • World Intellectual Property Organization (WIPO): WIPO administers the PCT and Madrid systems for international patent and trade mark filings; the UK IPO operates within WIPO frameworks and competes for international filing volumes.
  • European Union Intellectual Property Office (EUIPO): EUIPO administers EU-wide trade mark and design registration; it directly competes with UK IPO for European brand and design filings, particularly relevant post-Brexit.
  • Korean Intellectual Property Office (KIPO): KIPO is South Korea's national IP office and a frequently cited leader in digital patent services, making it a relevant peer for benchmarking IPO's modernisation programme.
  • Japan Patent Office (JPO): JPO is Japan's national IP office handling patents, trade marks and designs; comparable in mandate, scale, and digital-modernisation trajectory to the UK IPO.
  • China National Intellectual Property Administration (CNIPA): CNIPA is the world's largest IP office by filing volume, administering patents, trade marks and designs in China; relevant as a scale benchmark and competitor for international filings.
  • United States Patent and Trademark Office: The USPTO is the U.S. national IP office responsible for granting patents and registering trade marks - the closest functional equivalent to the UK IPO and a benchmark for digital patent services and examination capacity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

UK Intellectual Property Office social profiles

Digital presence

UK Intellectual Property Office financial estimates

Financial estimate

Revenue estimate

Valuation estimate

UK Intellectual Property Office leadership team

Management profile

Number of profiles

Profiles15 records

UK Intellectual Property Office subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

UK Intellectual Property Office funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

UK Intellectual Property Office M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UK Intellectual Property Office

What does UK Intellectual Property Office do?

The UK Intellectual Property Office (IPO) is the official UK government executive agency responsible for registering and managing intellectual property rights, including patents, trade marks, designs, and copyright. It provides digital application, search, and renewal services for these IP rights, issues policy and legislation for IP rights in the UK, and funds the Police Intellectual Property Crime Unit (PIPCU) to enforce IP rights and disrupt counterfeit goods and illegal websites.

Is UK Intellectual Property Office a public or private company?

UK Intellectual Property Office is a private company. It is classified as state government owned and is currently operating.

When was UK Intellectual Property Office founded?

UK Intellectual Property Office was founded in 2011. It employs 501 to 1,000 people.

Where is UK Intellectual Property Office based?

UK Intellectual Property Office is headquartered in Newport, United Kingdom, in the Europe region.

How does UK Intellectual Property Office make money?

Two revenue lines are on record. Government Funding is the primary driver. The others are IP Registration Fees.

Who are UK Intellectual Property Office's main competitors?

Direct peers on record are INPI France (National Institute of Industrial Property), German Patent and Trade Mark Office (DPMA), IP Australia, Canadian Intellectual Property Office (CIPO), World Intellectual Property Organization (WIPO), European Union Intellectual Property Office (EUIPO), Korean Intellectual Property Office (KIPO), Japan Patent Office (JPO), China National Intellectual Property Administration (CNIPA) and United States Patent and Trademark Office.

Does UK Intellectual Property Office have an API?

No public API is recorded for UK Intellectual Property Office.

What industry is UK Intellectual Property Office in?

UK Intellectual Property Office's product category is Intellectual Property Services. Its primary akta.pro industry code is BPAHAMAJ, IP Filing, Annuities & Renewals Administration, with a secondary code of BPAHAMAI, IP Search, Watch & Competitive Intelligence. Its NAICS code is 92.

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Live signals
ThegrocerTennent’s eyes stout NPD in face of declining lager volumesTennent's has applied to register the term 'Tennent's Stout' with the UK Intellectual Property Office, filed on 10 August by HGF for C&C Group, covering beers including stout. The brand's stout sales rose 9.6% to £243.7m on volume growth of 8.1%, while lager volumes fell 5.3%. It is unclear whether the stout will launch domestically.Daily Pakistan Global‘Chaiwala’ Arshad Khan challenges former partner’s UK trademarkArshad Khan, known as 'Chaiwala', has initiated legal proceedings at the UK Intellectual Property Office to invalidate a trademark registered by his former business partner, Nadir Khan Durrani. The applicants allege that Durrani registered the mark in bad faith after their franchise agreement ended, using Khan's likeness without permission for unauthorized café operations in London. Durrani disputes these claims, arguing that the UK operation independently developed significant business elements and invested heavily in its establishment.The Cool DownIn the UK, researchers ask if fake football shirts shed more microplastics than real kitsResearchers at the University of Portsmouth are launching a study to compare the environmental impact of counterfeit versus authentic football shirts, examining microplastic fiber shedding during wear and washing, energy use, carbon emissions, and textile waste over the products' entire life cycles. The project is funded by the UK Intellectual Property Office and conducted by the Revolution Plastics Institute and School of Criminology and Criminal Justice. The research aims to provide independent scientific evidence to guide future policy and public awareness efforts regarding counterfeit products, which represent a global market worth over $500 billion annually.B2B MarketplaceUK study to examine microplastic impact of counterfeit football shirtsResearchers from the Revolution Plastics Institute at the University of Portsmouth are launching the first study to investigate the environmental impacts of counterfeit football shirts, funded by the UK Intellectual Property Office. The research will compare counterfeit and authentic kits for microplastic shedding, carbon impact, and disposal to address the evidence gap surrounding counterfeit goods' environmental consequences. Findings will inform policymakers, environmental organisations, and brands on enforcement strategies and public awareness campaigns targeting counterfeit products.Mirage NewsProject Probes Microplastic Pollution in Fake JerseysResearchers from the Revolution Plastics Institute at the University of Portsmouth are launching the first study to investigate environmental impacts of counterfeit football shirts, funded by the UK Intellectual Property Office. The research will compare microplastic shedding between counterfeit and authentic shirts, examine disposal methods, and assess textile waste contributions. Findings will inform policymakers, environmental organisations and brands on future enforcement strategies and public awareness campaigns to reduce demand for counterfeit goods.The National Law ReviewFacial Trade Mark Registration Secured by Luke LittlerLuke Littler's company successfully registered his photorealistic facial likeness as a UK trademark with the UK Intellectual Property Office on 19 June 2026, covering 11 classes of goods and services. The darts champion applied in March 2026, joining other celebrities like Cole Palmer and Jeremy Clarkson who have secured similar protections. The article notes celebrities increasingly view facial trademarks as a tool to combat unauthorized AI and deepfake use, though such registration does not provide absolute protection against all misuse and requires ongoing commercial use to remain valid.AijournWhere does the Supreme Court ruling leave AI innovators: Steps to protect your IP following a reshaping of the rulesThe UK Supreme Court ruled that AI-driven systems, specifically Artificial Neural Networks (ANNs), are not automatically excluded from patent protection under the Patents Act 1977, reversing a decision by the UK Intellectual Property Office. The Court held that ANNs involve sufficient technical means because they require computer hardware, meaning they constitute patentable inventions rather than mere computer programs. The ruling aligns UK patent law more closely with European Patent Office practice and signals that genuinely technical AI innovations now have stronger prospects for securing patent protection.EIN PresswireIP House and UK Intellectual Property Office Formalize Landmark Partnership to Strengthen IP Enforcement CollaborationIP House and the UK Intellectual Property Office signed a Memorandum of Understanding to formalize their partnership in combating IP crime. The agreement establishes a framework for cooperation on illicit trade and digital piracy investigations, with a focus on information sharing across anti-counterfeiting, brand protection, and anti-piracy communities.The National Law ReviewCan a Face Function as a Trade Mark? From the Oche to the IPOIn early March, darts world champion Luke Littler applied to the UK Intellectual Property Office to register his face as a trade mark across multiple product categories, joining a growing number of celebrities seeking to protect their likeness amid concerns over generative AI misuse. The UK Trade Marks Act 1994 permits registration of any "sign" capable of clear representation and distinguishing goods or services, and the IPO has recently accepted similar applications from Cole Palmer and Jeremy Clarkson based on their public profile conferring sufficient distinctiveness. The trend reflects celebrities increasingly turning to trade mark law as a defensive tool in jurisdictions like the UK that lack standalone personality or image rights, particularly as AI-generated deepfakes proliferate.The EconomistA new report questions Britain’s innovation prowessThe Centre for Policy Studies published a report on April 2nd using patent activity as a proxy for innovation, concluding that Britain has experienced a significant decline in innovative output. The average number of patents filed by UK residents to the UK Intellectual Property Office fell by half between 2000 and 2024, while Singapore increased by 268%, South Korea by 169%, and America by 66%; foreign patent applications in Britain also declined by 61% since 1980. The article notes that while the report's methodology has flaws, the underlying decline in Britain's innovation metrics is a real concern.