Aussie Events & Amusements

Name

Aussie Events & Amusements

Legal name

Aussie Events & Amusements

Website

https://aussieeventsandamusements.com.au

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Event Entertainment Services

NAICS

Other Amusement and Recreation Industries (7139), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Event Rentals (Tents, Furniture, A/V, Decor) (HSACAAAG)

akta.pro secondary industries

Amusement Parks (Regional/Local Ride Parks & Funfairs) (THAJAEAD), Family Entertainment Centers & Indoor Amusement (Arcades, Trampoline Parks, Indoor Play) (THAAAAAD)

Keywords

• Amusement ride hire
• Event management services
• Party equipment rental
• Jumping castle hire
• Marquee and party hire

Headquarters

HQ city

South Melbourne

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Hire: Equipment hire at set fees. Attractions are assembled, operated, dismantled and removed by the company team. Includes rides, slides, jumping castles, inflatables, carnival games, marquees, party hire items, fun food equipment, and catering equipment.
2. Event Management Services: Full management and operation services for events including attraction selection, insurance and safety documentation provision, site surveys, logistical planning, setup and teardown. Can be bundled with equipment hire.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Aussie Events & Amusements hires, delivers, sets up, operates, and dismantles amusement rides, jumping castles, carnival games, marquees, party hire equipment, face painters/entertainers, mobile farms, ponies, and fun food/catering equipment for events across Melbourne and Regional Victoria. The company also provides full event management including site surveys, logistical planning, attraction selection, and safety/insurance documentation.

Product overview

Aussie Events & Amusements is a family-owned events company offering a comprehensive portfolio of party hire and entertainment services from their base in Dandenong, Victoria. The core offering centers on mechanical amusement rides and slides, supplemented by inflatable attractions (jumping castles and sports games), event management, and supporting services including marquees and party hire equipment, carnival games, arts and crafts activities, face painting and entertainment performers, mobile animal farms, and fun food catering equipment. The company operates on a hire model where equipment is delivered, assembled, operated, dismantled, and removed by their team.

Differentiator

Problem solved

Functional benefit

Products and services

• Rides & Slides Mechanical amusement rides and slides available for hire at events, including scrambler rides. Targeted at event organizers needing full-service amusement ride hire with delivery, setup, operation, and teardown.
• Event Management Full-service event planning and management including site surveys, logistical planning, attraction selection, insurance and safety documentation, setup and teardown. Available bundled with equipment hire for corporates, councils, and private events.
• Jumping Castles & Inflatable Sports Games Inflatable amusement devices including jumping castles and sports-themed inflatable games for hire at events, family days, school fetes, and private parties.
• Arts & Crafts Creative activity stations for events including Fairy Wands, Sand Art, Paint Spinner, Scratch Art, and Badge Making. Targeted at schools, family days, and private parties.
• Marquees & Party Hire Event infrastructure hire including Inflatable Domes, Clear Span Marquees, Chair Hire, Trestle Tables, Stage Hire, Photo Booth, Audio Visual equipment, Sky Dancer, Gas Heaters, Market Umbrellas, Pro-Flooring, and various fencing options.
• Carnival & Yard Games Traditional carnival games and yard entertainment options for hire at events, school fetes, and private parties.
• Face Painters, Entertainment & Mobile Farms Entertainment services including Face Painting, Giant Bubbles, Henna Art, Balloonists, Magician, Pony Rides, Mobile Animal Farm, Santa, and Easter Bunny characters for events.
• Fun Food & Catering Equipment Food service equipment hire including Fairy Floss Machines, Popcorn Machines, Snow Cone Machines, Hot Dog Machines, Hot Water Urns, Pie Warmers, Potato Ovens, and Bain Maries.

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• Hire A Bouncy Castle: Melbourne-area jumping castle and inflatable hire business serving backyard parties, school events and corporate functions. Direct competitor in the inflatable-hire niche with overlapping customer segments in private parties and school events.
• Inflatable World: National operator of inflatable play and jumping castle hire for events, school fetes and parties. Closely comparable on the jumping castle and inflatable sports games segment of the catalogue.
• Best Party Hire: Melbourne party hire specialist offering marquees, chairs, tables, lighting, audio and event accessories. Comparable on event infrastructure hire and bundled delivery/setup services for the same Melbourne and Regional Victoria customer base.
• Carnival Amusements Australia: Australian operator providing amusement rides, side-show games, food vans and carnival entertainment for events and festivals. Directly overlaps with the rides, carnival games and fun food equipment categories offered by Aussie Events & Amusements.
• Complete Event Hire: Australian event hire business offering marquees, furniture, staging, lighting and full event solutions. Comparable to Aussie Events & Amusements on the full-service event management and equipment hire bundle, particularly for corporate and private events.
• Active Party Hire: Melbourne-based party and event hire company supplying marquees, tables, chairs, inflatables and event equipment with delivery and setup. Directly comparable on the Melbourne event-hire side, though its catalogue is more infrastructure- than amusement-focused.

Broad incumbents

• Coates Hire: Australia's largest equipment-hire company, offering event, access and industrial hire solutions including marquees, fencing and temporary infrastructure nationwide. Overlaps with Aussie Events & Amusements on the marquee, party-hire and event-infrastructure side, though Coates does not specialize in amusement rides or inflatables.
• Kennards Hire: Long-established Australian equipment-hire chain with event and party-hire offerings (including marquees, tables, chairs and staging) across a national branch network. Comparable on the infrastructure-rental layer but does not operate rides, jumping castles or mobile entertainment.

Others

• Smashballoon (now Feed Them Social) - Facebook Feed Partner: Identified in the company's website source as the provider of the embedded Facebook feed. Included only as an ecosystem-adjacent reference showing the company's (now broken) social-feed integration rather than as a business competitor.

Regional players

• ZaGame's (ZaGames Entertainment Centres): Australian family entertainment centre operator featured among Aussie Events & Amusements' client logos. Operates physical FEC venues rather than mobile services, so not a direct competitor, but indicative of the broader Australian family-entertainment customer ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AussieEventsAmusements

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aussie Events & Amusements