Insperme Consulting

What Insperme Consulting does

Insperme Consulting is a privately held, founder-owned branding, marketing, and digital consulting firm founded in 2011 by Manoj Chandra and headquartered in Gurgaon, Haryana, India. The firm serves SMEs, startups, and growth-stage brands through four core service lines — Branding, Marketing Strategy, Digital Services, and Lead & Sales Growth — plus an Outsourced CMO engagement model, all delivered by a team of approximately 20 professionals. Its proprietary "Brand Acceleration Model" (Insight → Product → Story → Content → Experience → Community) is the central methodology, and the firm claims delivery of ₹1000+ Crores in brand value across 100+ brands and 12 industry segments including FMCG, EV, Footwear, Adhesives, and D2C brands.

The business operates as a professional services firm with project-based, quote-driven engagements and no publicly disclosed pricing. Its go-to-market is sales-led, combining direct consulting engagements with event-driven demand generation through workshops such as "No Money Marketing," content marketing via a blog and YouTube channel, and organic social presence on LinkedIn, Instagram, and Facebook. The firm maintains a strategic partnership with BizStreet.biz targeting India's MSME ecosystem and has been featured in Silicon India and Businesstalkz in 2024.

The underlying technology is a conventional digital marketing stack — websites, eCommerce platforms, CRM systems, SEO tools, and social media management — with no disclosed proprietary software, AI/ML capability, API, or patents. The firm is bootstrapped with no external funding, no subsidiaries, and no disclosed ownership changes, and serves clients internationally across North America, Europe, Singapore, and the Middle East alongside its primary Indian market.

Name

Insperme Consulting

Legal name

Insperme Consulting

Website

https://insperme.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Insperme Consulting is a privately held, founder-led branding, marketing, and digital consulting firm in Gurgaon, India, serving SMEs, startups, and growth-stage brands with end-to-end brand strategy, integrated marketing, digital ecosystem development, and outsourced CMO services.

Ownership category

akta.pro rank

Product category

Marketing Consulting

NAICS

Marketing Consulting Services (541613), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industry

ERP, CRM & Enterprise Applications Consulting (BPAHAEAI)

Keywords

• Branding consulting services
• Marketing strategy consulting
• Outsourced CMO services
• Digital marketing consulting
• Lead generation consulting

Headquarters

HQ city

Gurugram

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Branding Services: Strategic branding consulting including brand identity creation, brand positioning, visual design, and brand strategy development for SMEs and growing brands.
2. Marketing Consulting: Integrated marketing strategy development and execution including market research, campaign planning, and marketing audits.
3. Digital Services: Digital ecosystem development including websites, eCommerce, CRM implementation, SEO, and digital marketing campaigns.
4. Lead & Sales Growth: Sales enablement, lead generation, and growth acceleration programs including outsourced CMO services.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Insperme Consulting is a full-service branding, marketing, and digital consulting firm that helps SMEs, startups, and growing brands build and scale their brands end-to-end. The company delivers four core service lines — Branding, Marketing Strategy, Digital, and Lead & Sales Growth — executed through in-house teams, and also provides Part-time/Outsourced CMO engagements representing an extended marketing department for clients.

Product overview

Insperme Consulting operates as a branding, marketing, and digital consulting firm offering four core service offerings: Branding Services, Marketing Strategy Services, Digital Services, and Lead & Sales Growth Services. The company also provides Outsource CMO Services as a specialized engagement model. All services are delivered through full-service in-house teams and are designed specifically for SME growth, functioning as an outsourced marketing department that handles everything from brand identity creation through execution across advertising, digital, social media, and customer engagement channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding Services Strategic brand development including brand identity creation, visual design, and positioning to help businesses build memorable brands.
• Marketing Strategy Services Integrated marketing strategy development that amplifies brand voice and creates meaningful customer connections across multiple channels.
• Digital Services Digital ecosystem development including websites, eCommerce platforms, CRM implementation, and SEO optimization designed for business growth.
• Lead & Sales Growth Services Growth enablement tools, systems, and strategies designed to help brands grow consistently through lead generation and sales optimization.
• Outsourced CMO Services Part-time Chief Marketing Officer engagement providing strategic leadership, growth strategy, and marketing execution support for businesses lacking full-time marketing leadership.

Quantifiable outcome

• 100+ brands served with ₹1000+ Crores of brand value created
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• BizStreet.bizcoreStrategic or Co-development Partner · 1 February 2020Partnership to help the 50 million strong community of MSME promoters and family-office driven businesses become future proof in a digitally connected world. The partnership creates multiple initiatives including branding (conceive, launch & market), Master Class in NoMoneyMarketing (NMM), Compliance 360 degrees, Entrepreneurship 2.0 for Family Business, and Community Commerce to survive & thrive in business. Rishabh Kumar Sawansukha (CEO of BizStreet) and Manoj Chandra (Founder & CEO of Insperme) lead combined offerings to remove growth barriers for MSMEs.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Schbang: India-based full-service creative, digital, and marketing agency offering branding, digital marketing, and technology solutions to brands. Directly comparable as an Indian end-to-end marketing services firm targeting growth-stage and enterprise clients.
• Mirum India: Indian digital marketing and experience agency part of the WPP network, providing branding, digital, and campaign services. Comparable in services and Indian mid-market positioning.
• WatConsult: India-based digital marketing agency offering integrated digital, social media, and content services to brands across sectors. Similar size, geography, and SME/enterprise client mix.
• Pulp Strategy: India-focused brand strategy and digital transformation consultancy offering integrated marketing and growth services. Comparable in service mix and SME/startup customer focus.
• The Glitch Agency: Indian creative and digital advertising agency providing integrated branding, digital, and social media services. Comparable in geography, service scope, and mid-market brand focus.
• October Communications: Indian integrated marketing communications firm offering branding, PR, digital, and content services. Comparable in geography, service breadth, and SME/mid-market client focus.

Broad incumbents

• Ogilvy: Global advertising and marketing services network offering branding, digital, and marketing strategy across industries. Comparable in core service offering but at vastly larger scale and broader client base.
• WPP: Largest global advertising and marketing services holding company with networks spanning branding, digital, media, and consulting. Overlaps with Insperme's full-stack services but at global enterprise scale.
• VMLY&R: Global brand and customer experience agency offering strategy, creativity, and digital transformation. Overlaps with Insperme's brand strategy and integrated marketing capabilities but at significantly larger scale.
• Dentsu: Global advertising holding company offering integrated marketing, branding, and digital transformation services. Overlaps significantly with Insperme's end-to-end marketing offering but serves a much larger and more enterprise client base.

Market position

Strengths3 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/share/1MPQh5Lumr/?mibextid=wwXIfr
• LinkedInlinkedin.com/company/insperme
• Instagraminstagram.com/manojchandracoach?igsh=MXJiN2tobHJ1dHVjZw==

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Insperme Consulting