Royal Motor Yacht Club

What Royal Motor Yacht Club does

Royal Motor Yacht Club Broken Bay (RMYC) is a private, members-only yacht club founded in 1926 and headquartered at 46 Prince Alfred Parade, Newport, NSW, on the waterfront of Pittwater. The club operates a diversified venue-and-marina platform serving Boat Owners, Social Members, Families, Seniors, and Mini Mariners (children aged 6-14), anchored by a 5 Gold Anchor accredited marina with 256 fixed berths, 38 swing moorings, 19 club moorings, 11 casual visitor berths on a 300m floating break-wall, two fuel wharves (including Ampol Amplify Premium Diesel), a 100-tonne slipway, and on-site marine services via Newport Marine Services and Andrew Moore Marine.

The club's revenue model blends recurring and transactional streams: subscription membership tiers (Boat Owner, Social, Family, Senior, Mini Mariners), recurring marina berthing and mooring fees, transaction-based food and beverage across Salt Cove Restaurant, Compass Bar, Lounge Bar, Pizzeria and Cafe, fuel sales, event and function hosting (weddings, corporate events, formals), a subscription Wellness Studio (Strength at $55/week, Pilates, Yoga, Sauna, Allied Health, Massage), and on-water equipment hire. Seven structured boating communities (Cruiser, Game Fishing, Sail Racing, Sail Cruising, Top Hat, Timber & Classics, Mini Mariners) plus an eighth (Seafari) drive engagement and event cadence, including 100+ races per season and a 300+ angler annual game fishing tournament.

The technology stack is composed of third-party SaaS platforms rather than proprietary systems: Shopify powers the online store and membership sales, Mindbody powers the Wellness Studio booking and membership experience, NowBookIt handles restaurant reservations, and Employment Hero manages recruitment. The club is mid-execution of a multi-year redevelopment introducing Allure 180 elevated dining, a rooftop terrace, Providoring Store, Poolside Cafe, and a refreshed wellness offering, timed to its September 2026 centenary. Distribution is single-site and direct (membership applications, function enquiries, dining walk-ins/table bookings, on-water hire enquiries), supported by Instagram, Facebook, a quarterly "On The Horizon" newsletter, and event-led acquisition.

Name

Royal Motor Yacht Club

Legal name

Royal Motor Yacht Club Broken Bay

Website

https://royalmotor.com.au

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

101–250 employees

Short description

Royal Motor Yacht Club Broken Bay is a 100-year-old private members-only yacht club on Pittwater in Newport, NSW, operating a 256-berth 5 Gold Anchor marina, multiple dining venues, a new wellness studio, event spaces, and seven boating communities serving boat owners, families, and social members.

Ownership category

akta.pro rank

Product category

Yacht Club and Marina Services

NAICS

Marinas (71393), Marinas (713930)

SIC

Services-Membership Sports & Recreation Clubs (7997), Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Yacht & Recreational Boat Service & Refit (TLAKAKAD)

Keywords

• Yacht club membership
• Marina berthing services
• Boating community divisions
• Waterfront dining venues
• Wellness studio services

Headquarters

HQ city

Newport

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Membership Fees: Club generates revenue through various membership tiers including Boat Owner, Social, Family, Senior, and Mini Mariners memberships. Members pay periodic fees and receive benefits such as marina berthing, dining discounts, and access to facilities.
2. Food & Beverage Sales: Restaurant, cafe, pizzeria, and multiple bar outlets (Compass Bar, Lounge Bar, Mariners Bar) generate revenue from members and guests dining at the club. Non-members living outside 5km radius can also dine as guests.
3. Marina Berthing & Moorings: Revenue from permanent berths (256 fixed berths), swing moorings (38), club moorings (19), and casual visitor berths (11 on 300mtr floating break-wall). Permanent berthing is anything longer than 6 months.
4. Fuel Sales: Fuel wharf operations selling Diesel (including Amplify Premium Diesel), Premium Unleaded 95, and Unleaded 91. Two locations: outside fuel wharf (diesel only) and inside fuel wharf (all fuel types).
5. Events & Functions: Revenue from hosting events including weddings, corporate functions, celebrations, formals, wakes, and special events like the Centenary Gala, Jazz & the Vines, and Ocean Film Festival.
6. Wellness Studio: Revenue from Strength memberships ($55/week), Pilates/Yoga class packs, casual sessions, Sauna sessions, and Allied Health/Massage services.
7. On-Water Hire & Activities: Revenue from hiring boats (Highfield Sport, Patrol Highfield), Float Haven, Lilypads, SUPs, Tadpole Kayaks, and The Pearl floating pontoon for events.

Pricing tiers

Distribution channels6 records

Marketing channels6 records

Core offering

Royal Motor Yacht Club Broken Bay operates as a private members-only yacht club providing marina berthing and mooring services, multiple dining venues, wellness studio services, event hosting, fuel sales, and on-water equipment hire. Core offerings are organized around membership tiers (Boat Owner, Social, Family, Senior, Mini Mariners) and supported by 5 Gold Anchor accredited marina facilities with 256 berths.

Product overview

Royal Motor Yacht Club Broken Bay is a membership-based yacht club and hospitality venue offering a diversified portfolio of services across dining, wellness, marina facilities, and marine activities. The club operates a platform-plus-venues model consisting of: multiple dining outlets (Salt Cove Restaurant, Compass Bar, Lounge Bar, Pizzeria, and Cafe), a newly launched boutique Wellness Studio (offering Strength, Pilates, Yoga, Sauna, Allied Health, and Massage services), world-class 5 Gold Anchor marina with 256 berths and comprehensive boat services (fuel, slipway, tender service, on-water hire), event spaces for weddings and functions (Top Deck, Compass Terrace, Pearl pontoon), and seven boating communities. The club is undergoing significant redevelopment ahead of its September 2026 centenary, introducing new clubhouse facilities including Allure 180 elevated dining, rooftop terrace, poolside cafe, and providoring store.

Differentiator

Problem solved

Functional benefit

Products and services

• Salt Cove Restaurant Waterfront restaurant offering casual cafe-style dining, breakfast, and weekend lunch/dinner menus with views over Pittwater, open to members and guests.
• Compass Bar
• Lounge Bar
• Pizzeria
• Cafe
• RMYC Wellness Studio Boutique wellness centre offering Strength, Yoga, Pilates, Sauna, Allied Health, and Massage & Beauty services with three membership options and Mindbody-powered booking.
• Marina Services
• Berthing and Moorings
• Fuel Facilities
• On-Water Hire
• Event Spaces
• Boat Owner Membership
• Social Membership
• Family Membership
• Senior Membership
• Mini Mariners
• On-Water Catering
• Swimming Pool
• Rooftop Terrace New rooftop terrace with panoramic views of Pittwater as part of the club's redevelopment.
• Providoring Store Convenience store offering BBQ packs, breakfast packs, and antipasto packs for boats, available for online pre-purchase.
• Poolside Cafe Casual poolside cafe offering light snacks, sandwiches, tea, coffee, salads, and smoothies with takeaway window for marina customers.
• Seaplane Services
• Slipway Services
• Boating Communities
• Broken Bay Game Fishing Club

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Ampol (Amplify Diesel)coreTechnology or IntegrationThe club has partnered with Australia's leading fuel provider Ampol to bring Amplify Premium Diesel to members. Amplify Diesel contains advanced multi-function additive including cleaning agent, demulsifier, rust inhibitor, and foam inhibitor for superior engine performance and fuel efficiency.
• MindbodycoreTechnology or IntegrationPartnership with Mindbody wellness technology platform enabling members to manage their wellness journey through the app, view class timetables in real time, book and manage classes and appointments, and manage their wellness schedule on the go.
• Sydney SeaplanesminorStrategic or Co-development PartnerPartnership with Australia's largest seaplane operator allowing RMYC members to board seaplanes for scenic flights to Empire Lounge in Rose Bay, offering unique aerial experiences over Sydney Harbour and Pittwater.
• Newport Marine ServicescoreImplementation/ SI/ Consulting PartnerOn-site marine services provider offering marine mechanical services, electrical services, engineering, shipwright services, and slipway facilities for vessels up to 100 tonnes. Located at the club marina.
• Andrew Moore MarineminorChannel Partner/ Reseller/ DistributorOn-site brokerage service with over 30 years experience buying and selling boats. Provides surveyors, service and repair specialists for club members.
• Matt Leacy / LandArtminorStrategic or Co-development PartnerLandscape artist Matt Leacy from LandArt designed the Compass Terrace, creating a stunning elegant waterside space with fresh white palette overlooking Pittwater.
• Cameron Ashe (Allied Health)minorStrategic or Co-development PartnerNorthern Beaches local practitioner providing Allied Health services including spinal and joint pain treatment, sports injuries, headaches, and movement assessment. Master of Chiropractic with Level 2 Golf Medical Professional certification.
• Marion Currie (Massage & Beauty)minorStrategic or Co-development PartnerRMYC's Massage & Beauty partner providing remedial, relaxation, sports, and prenatal massage along with spa therapies including facials and body treatments. Holds Diploma in Beauty Therapy and Remedial Massage with advanced certifications.
• Gotcha 4 LifecoreOthersNot-for-profit foundation offering preventative mental fitness workshops, programs and resources. RMYC hosts Raft Up 4 Life floating music festival annually to raise funds for this organization.
• Northern Beaches Women's SheltercoreOthersWomen's shelter providing emergency accommodation and support services. RMYC's Blooms & Lunch charity event raises funds and awareness for women and families experiencing homelessness on the Northern Beaches.
• Bear CottageminorOthersThe only children's hospice in NSW dedicated to caring for children with life limiting conditions. Provides 24/7 pediatric palliative care affiliated with Sydney Children's Hospital.
• Marine Rescue NSWminorOthersWater safety organization providing essential rescue services. RMYC supports through donations and hosts flare collection events.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Regional players

• Royal Queensland Yacht Squadron: Large Australian yacht club operating the same membership/marina/dining model but based in Queensland; comparable as a 'Royal'-titled peer with similar boating community structure.
• Bay Marinas (Pittwater): Nearby Pittwater marina operator offering berthing, fuel and boat services; competes for casual and swing moorings but does not offer the full club membership and hospitality ecosystem.

Direct peers

• Middle Harbour Yacht Club: Sydney Harbour-based yacht club offering marina berthing, dining, function venues, and active sailing divisions; directly competes for members and event bookings in the Sydney boating market.
• Manly Yacht Club: Northern Beaches-area yacht club offering marina, dining, sailing, and youth programs; competes for similar Sydney boating enthusiast members and casual berthing customers.
• Royal Prince Alfred Yacht Club (RPAYC): Newport-based sister yacht club on Pittwater offering very similar membership tiers, marina facilities, and on-water activities; the closest geographic competitor with overlapping member base and facilities.
• Cruising Yacht Club of Australia (CYCA): Iconic Sydney Harbour yacht club famous for the Rolex Sydney Hobart race; competes with RMYC for premium sailing and cruising members, with comparable marina, dining, and event offerings.
• Royal Sydney Yacht Squadron: Long-established Sydney Harbour yacht club offering comparable membership tiers, marina berthing, dining, and sailing/racing communities. Direct competitor for the same high-net-worth boating member pool on the Lower North Shore.

Others

• Mirragin Consulting (mindbody): Technology platform that powers RMYC's Wellness Studio; included as a vendor/enabler rather than a competitor, illustrating the digital stack the club is built on.

Emerging players

• Gold Coast City Marina & Shipyard: Large Australian marina and refit operator offering berthing, fuel, and superyacht servicing; comparable on the marine services/slipway side of RMYC's business.
• Club Marinas Australia (CYCA / d'Albora): Multi-site Australian marina network combining boating infrastructure with hospitality venues; comparable in the marina-plus-hospitality model but operates at multiple locations rather than as a single members club.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RMYCBB
• Instagraminstagram.com/royalmotoryachtclub
• Xx.com/royalmotoryacht

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Royal Motor Yacht Club