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Atletica

Full company profile

uuid0027mmn

Namestring
Atletica
Websiteurl
atletica.com
Company typeenum
Private
Founded yearint
1994
Descriptiontext

Atletica is a direct-to-consumer athletic apparel brand selling fitness and sportswear through a password-protected Shopify storefront. The brand targets athletic apparel consumers, fitness enthusiasts, and sportswear shoppers, positioning itself as a curated alternative to open-market athletic clothing retailers. Its core product category spans athletic apparel, fitness clothing, and sports apparel, and the brand claims a global geographic scope in its positioning material.

The brand's commercial infrastructure is a gated Shopify e-commerce site rather than an open catalog. This gating strategy — requiring a password before browsing — is the primary differentiator versus conventional DTC athletic apparel competitors and implies an invite-based, capsule, or membership-oriented go-to-market motion. The platform is a standard Shopify deployment with no disclosed custom integrations, proprietary technology, or proprietary data assets. Pricing is not publicly disclosed, consistent with the gated-access model where prospective buyers must obtain access before evaluating price points.

The business model relies on direct-to-consumer e-commerce with no evidence of wholesale, marketplace, or retail distribution channels. There is no disclosed headcount, no funding history, no leadership team information, no partnerships or alliances, and no financial metrics in the input. Social media is referenced as part of the brand's presence but is not enumerated. The dataset is sufficient to establish that Atletica is an active, small-scale DTC athletic apparel brand with a gated-access positioning but is insufficient to substantiate scale, traction, or growth trajectory.

Short descriptiontext

Atletica is a direct-to-consumer athletic apparel brand that sells fitness and sportswear through a password-protected Shopify storefront, targeting fitness enthusiasts and sportswear shoppers with a gated-access, global positioning.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersZapopan, Mexico
HQ citystring
Zapopan
HQ countrystring
Mexico
HQ regionstring
Latin America
Markets served

Serves global market

Keyword5 values
athletic apparel, sportswear e-commerce, direct-to-consumer apparel, fitness clothing, Shopify storefront
Industry4 codes
1Athleisure & Lifestyle Sport Apparel Retail
CodeCRAMACAFPrimaryYes
2Sporting Goods & Outdoor Inventory-led Online Retailers
CodeCRAFADAJPrimaryNo
3Athleisure & Performance Apparel Retail
CodeCRAAABAEPrimaryNo
4Athletic / Performance & Activewear Brands
CodeCRAAAAADPrimaryNo
NAICS code3 codes
  • Clothing and Clothing Accessories Retailers45811
  • Clothing and Clothing Accessories Retailers458110
  • Clothing, Clothing Accessories, Shoe, and Jewelry Retailers458
SIC code2 codes
  • Retail-Apparel & Accessory Stores5600
  • Retail-Catalog & Mail-Order Houses5961
Product category
Athletic Apparel
Social media profiles2 records
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Atletica operates a direct-to-consumer e-commerce brand that sells athletic apparel and sportswear products through a Shopify-powered online storefront. The store is password-protected, suggesting an exclusive or members-only purchasing model. Specific product catalog, pricing, and brand positioning details are not visible without store access.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Atletica operates as a password-protected e-commerce store powered by Shopify, offering athletic/apparel products. The source data provides limited visibility into the product catalog due to store access restrictions.

Product and service1 record
1Athletic apparel line
CategoryAthletic Apparel
Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Market position
Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Atletica

Athletic Apparelatletica.com

Atletica is a direct-to-consumer athletic apparel brand that sells fitness and sportswear through a password-protected Shopify storefront, targeting fitness enthusiasts and sportswear shoppers with a gated-access, global positioning.

What Atletica does

Atletica is a direct-to-consumer athletic apparel brand selling fitness and sportswear through a password-protected Shopify storefront. The brand targets athletic apparel consumers, fitness enthusiasts, and sportswear shoppers, positioning itself as a curated alternative to open-market athletic clothing retailers. Its core product category spans athletic apparel, fitness clothing, and sports apparel, and the brand claims a global geographic scope in its positioning material.

The brand's commercial infrastructure is a gated Shopify e-commerce site rather than an open catalog. This gating strategy — requiring a password before browsing — is the primary differentiator versus conventional DTC athletic apparel competitors and implies an invite-based, capsule, or membership-oriented go-to-market motion. The platform is a standard Shopify deployment with no disclosed custom integrations, proprietary technology, or proprietary data assets. Pricing is not publicly disclosed, consistent with the gated-access model where prospective buyers must obtain access before evaluating price points.

The business model relies on direct-to-consumer e-commerce with no evidence of wholesale, marketplace, or retail distribution channels. There is no disclosed headcount, no funding history, no leadership team information, no partnerships or alliances, and no financial metrics in the input. Social media is referenced as part of the brand's presence but is not enumerated. The dataset is sufficient to establish that Atletica is an active, small-scale DTC athletic apparel brand with a gated-access positioning but is insufficient to substantiate scale, traction, or growth trajectory.

Atletica firmographics

Firmographics
Name
Atletica
Website
https://atletica.com
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
11–50 employees
Short description
Atletica is a direct-to-consumer athletic apparel brand that sells fitness and sportswear through a password-protected Shopify storefront, targeting fitness enthusiasts and sportswear shoppers with a gated-access, global positioning.
Ownership category
akta.pro rank

Atletica industry classification

Industry
Product category
Athletic Apparel
NAICS
Clothing and Clothing Accessories Retailers (45811), Clothing and Clothing Accessories Retailers (458110), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)
SIC
Retail-Apparel & Accessory Stores (5600), Retail-Catalog & Mail-Order Houses (5961)
akta.pro primary industry
Athleisure & Lifestyle Sport Apparel Retail (CRAMACAF)
akta.pro secondary industries
Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ), Athleisure & Performance Apparel Retail (CRAAABAE), Athletic / Performance & Activewear Brands (CRAAAAAD)

Keywords

  • Athletic apparel
  • Sportswear e-commerce
  • Direct-to-consumer apparel
  • Fitness clothing
  • Shopify storefront

Where Atletica is headquartered

Location

Headquarters

HQ city
Zapopan
HQ country
Mexico
HQ region
Latin America

Markets served

Atletica business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content

Distribution channels1 record

Atletica product offering

Product offering

Core offering

Atletica operates a direct-to-consumer e-commerce brand that sells athletic apparel and sportswear products through a Shopify-powered online storefront. The store is password-protected, suggesting an exclusive or members-only purchasing model. Specific product catalog, pricing, and brand positioning details are not visible without store access.

Product overview

Atletica operates as a password-protected e-commerce store powered by Shopify, offering athletic/apparel products. The source data provides limited visibility into the product catalog due to store access restrictions.

Differentiator

Problem solved

Functional benefit

Products and services

  • Athletic apparel line

Companies that use Atletica

Customer profile

Segments1 record

Ideal customer profiles1 record

Atletica technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Atletica partnerships and signals

Strategic signal

Recent moves3 records

Expansion highlights2 records

Atletica competitors and assessment

Company assessment

Market position

Weaknesses4 records

Competitive moat2 records

Key highlights4 records

Customer concentration

Atletica social profiles

Digital presence

Atletica financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Atletica leadership team

Management profile

Number of profiles

Atletica funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Atletica M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atletica

What does Atletica do?

Atletica operates a direct-to-consumer e-commerce brand that sells athletic apparel and sportswear products through a Shopify-powered online storefront. The store is password-protected, suggesting an exclusive or members-only purchasing model. Specific product catalog, pricing, and brand positioning details are not visible without store access.

When was Atletica founded?

Atletica was founded in 1994. It employs 11 to 50 people.

Where is Atletica based?

Atletica is headquartered in Zapopan, Mexico, in the Latin America region.

Does Atletica have an API?

No public API is recorded for Atletica.

What industry is Atletica in?

Atletica's product category is Athletic Apparel. Its primary akta.pro industry code is CRAMACAF, Athleisure & Lifestyle Sport Apparel Retail, with a secondary code of CRAFADAJ, Sporting Goods & Outdoor Inventory-led Online Retailers. Its NAICS code is 45811 and its SIC code is 5600.

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